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10 Keys To Get Through A Career Crisis

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10 Keys To Get Through A Career Crisis

Dealing with a career crisis is a topic that has a very personal application to me. It is very real because I experienced one, and it had a profound impact on me. So much so that I literally wrote a book about it.

I had to deal with a major crisis early on in my career as a corporate lawyer. The crisis was simple: I found myself very discouraged and depressed at the prospect of doing law for the rest of my life. I truly disliked it, and I wanted to make a career change to something that brought me fulfillment.

The problem was that I initially didn’t know what to do. I had spent almost a decade obtaining the necessary education to become a lawyer, not to mention well over several hundred thousand dollars in real and opportunity costs to get my education. I had to really soul search and redefine what I believed about myself and what I wanted to accomplish in my career. The result was a tremendously empowering process, and in this article I will share 10 of the insights I learned in leaving law to find empowerment as an entrepreneur, consultant and writer.

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1. First, determine if it is a real crisis or simply a trying experience.

Not everything is a career crisis, and all careers have challenging times, even careers that are “right.” Just because your career is engaging, generally enjoyable, and personally meaningful doesn’t mean that it won’t have its challenging times. That’s life. Life is about change and challenge. So before we look at major changes, we should determine if this is a “crisis” or if it is simply a challenge. The answer will determine the steps we take next. A crisis could very likely lead to a career change. A challenge is an opportunity to dig in and develop grit, courage and persistence. It is a character moment.

2. If it’s just a challenge then remember your why.

It’s just a challenge if you still love the career and you want to get better at it and progress to the point of mastery. If you find yourself in a career “challenge” but you don’t want to leave the career, then simply remember your “why.” Why did you get in this career in the first place? Expanding on that, what have you yet to accomplish in this career? What have you yet to learn? How can you improve and grow? What does success in this field mean to you? Go back to the fundamentals of your why. When you do this you’ll gain resolve and courage to move forward beyond the present challenge.

3. If it’s a crisis don’t get discouraged, but know you’ll need to make a change eventually.

It may not be simply a challenge. It may be a full-blown crisis. That’s what happened to me in law. I knew without a doubt that law was not right for me, and I needed to do something else with my life. If you find yourself in the same position, don’t get discouraged. No one said you had to get it right on the first go (although it can feel discouraging to have to change, especially after you have educated yourself for a certain path). Stay positive: you can make a change, but know that the change is inevitable.

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4. It’s a crisis if your values are not aligned with what you are doing.

What do you truly value? What is unique about you? Do you like to create? Do you value teaching? Are you a contributor? Do you uniquely value freedom? Does your current career align with your unique values? If no, then you’re on a dangerous path. I realized that the things I valued most were freedom, communication, contribution, and adventure. Law didn’t provide that for me. Entrepreneurship was a better path. Do a values analysis and compare it to your current career.

5. Take full responsibility, only you can create a solution.

I can’t stress this point enough. Resist the urge to blame. Don’t blame your boss, your current employer, your parents. You are where you are because you made choices. You can get to a new place if you simply make new choices. You are the solution. If you blame someone for where you are, you are actually giving away your power. You are giving away the solution. If someone is to blame, then you have no power to change. But you do have power to change, and to accept the responsibility.

6. Change is never easy, take courage.

If you are in a full-blown career crisis you’ll have to do things that require courage. However, each action that you take that requires courage builds your courage a little. The first step might just be to admit to yourself that you are not happy and that you need to make a change.

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7. Keep composed and remain calm, good things will come.

Action holds anxiety at bay. I know from personal experience that a career crisis can be terribly stressful. Try your best to stay calm, and when you feel the anxiety, just take more action. Keep yourself healthy, move and breathe, take care of yourself. Stay composed because your actions will be most effective when you are calm in your mindset.

8. Be realistic in your expectations.

Being real is very empowering. It is realistic to suppose that all careers, even ones that are aligned with your values, will have their challenging moments. It is realistic to suppose that if you make a change you may not initially make as much money as you were making in the career that you hated. If you’re leaving a secure pay check to build a business, it is realistic that the business may take a little longer than you think to get going. But that doesn’t mean that you should quit. It just means that businesses often take a little while to get going. Be realistic in your expectations.

9. Take the long view.

This is a powerful strategy. If you take the long view, then little challenges won’t get you down. This is another test for whether you are in a career that is right for you. Do you want to master this field? Are you willing to work for years and years to become great at this? If you choose a career where the answer to these questions is yes, then you are on a good path. If you’re only concerned about the short term and the pay raises, you should seriously consider whether or not you need to make a dramatic change.

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10. Your work matters, so find work that is personally meaningful, independent of money or status.

Your work matters. Work gives us self-confidence and a sense of purpose. Don’t discount the intrinsic value of doing work that is personally meaningful. So much of our world is focused on getting more money and being recognized for our success, but these conquests are often hollow victories and they don’t have the depth of meaning that doing personally satisfying work does. When you find that career in which your actions are intrinsically meaningful, you are on the path to a lifetime of empowerment and fulfillment.

More by this author

Ryan Clements

A lawyer turned marketing professional, entrepreneur and writer who writes about entrepreneurship, career and personal development.

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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