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Last Updated on April 23, 2020

13 Ways to Demonstrate Integrity in the Workplace

13 Ways to Demonstrate Integrity in the Workplace

Integrity isn’t the sort of asset you would claim on your resume, but it is a highly sought-after quality. A potential employer may never ask, “Are you a person with sound moral principles?” But most employers and hiring managers are looking to see that you are.

Rather than a specific skill, integrity is a bundle of traits, including honesty and an ability to adhere to moral and ethical principles. When taken together, these traits show that you are a quality individual that’s worthy of being hired.

A Hot Topic Across Industries: Integrity

Once you are on staff, you become a representative of the company, and your behavior becomes inextricably linked to its performance and its reputation. You must act with integrity in all business relationships — with coworkers, customers, vendors, and members of the community.

Companies are actively working to instill integrity into their business practices. In an effort to convey their emphasis on ethnical and socially responsible ways of doing business, nearly 200 CEOs recently signed a statement of commitment to, among other pledges, foster diversity, inclusion, dignity, and respect for employees.[1]

How to Demonstrate Integrity in the Workplace

Integrity begins with your individual choice to always act in accordance with strong moral principles, no matter the situation. By exhibiting integrity in all your work interactions, you will exude unwavering confidence and purpose[2]. Others will become inspired by your way of interacting and your steadfast accountability.

Here are 13 ways to demonstrate integrity in the workplace. Keep these attributes top-of-mind when conducting business, and you will soon be known as a person of integrity.

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1. Tell the Truth

It’s easy to be transparent when the news is good. You won a new piece of business, wooed a client, or made that all-important sale. When the news is positive, you shout it from the rooftops (or at the next staff meeting, anyway).

But how do you behave when the news is bad? How do you tell your boss the difficult news that the client was unmoved by the presentation? Or that a critical meeting did not go as planned? You tell the truth. Most bosses will forgive a few lackluster presentations if you tell the unvarnished truth. At least your boss knows you can be trusted.

2. Don’t Publicize Negativity

Your boss took a risk on you when he hired you. The last thing he wants to hear is that you are repaying his loyalty by looking for a new job. Or that you’ve been griping about the company on Facebook or other social media.

While you want to be transparent about your wins and losses to your boss and colleagues, you should resist bad-mouthing the company or anyone you work with. Demonstrate integrity in the workplace by keeping your gripes about your boss to yourself.

3. Don’t Abuse Your Position

Continually show your employer that you are worthy of the trust she put in you to do your best work. Demonstrate your integrity by never abusing any of your freedom and autonomy with personal phone calls, Internet searches, or too much socializing with coworkers. In addition, when you always deliver on what you promise, others will trust that you are a woman or man of your word.

4. Offer Respect to Every Colleague

Set a great example by respecting your colleague’s boundaries — both physical and emotional. If you work in a cubicle, don’t yell at your coworkers through the felt walls. Instead, email or text them and ask if you can pop by for a few minutes. Behave as if every person on staff has a door to their cubicle, and knock on it only in an emergency.

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If you notice that a colleague looks stressed or anxious, offer to help ease some of his/her workload. (If they reject your offer, respect that, too.) Furthermore, you show respect by giving others a chance to be heard and honoring their opinions and input.

5. Be Forthcoming With Important Information

Demonstrating integrity means you always stick to the truth when representing your company’s products and services. In any business interaction, you know never to distort the truth or cover up the facts. For example, let your customer know, “Our product doesn’t have the capability to do what you’ve just described, though it can meet these requirements.”

6. Give Credit Where It’s Due

In certain companies, it is hard to get the credit you deserve. However, you will find that the more you credit others with helping you out, the more credit you will accrue in return. Giving credit where it’s due helps foster camaraderie. “I could not have completed this project without Linda’s phenomenal assistance,” you can say. Better, thank Linda in an email and copy all who worked on the project.

7. Try Collaboration Instead of Competition

Some workplaces promote competition between teams for plum assignments, for new business pitches, and for developing software applications. Strive to foster a friendly rivalry rather than a cutthroat one. You will portray yourself as a team player, and others will want to work with you.

Let others know that you’re willing to share the direction you’re exploring and the information you’re uncovering in hopes of arriving at the best solution collaboratively.

8. Value Diversity

A diverse workplace allows colleagues with different backgrounds and viewpoints to find better solutions. If you are in Human Resources (or not), encourage your team to bring diverse minds to solve the challenges before you. As the old adage says, “Two heads (or four, six, eight or twenty) are better than one.”

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9. Be Accountable for Your Actions

Only cowards pass the buck. Those with integrity take responsibility, even when it means having to admit one’s shortcomings. “I think we did not study the competition deeply enough,” you can say to your team. “But I have an approach that will help us all get smarter, faster.”

When you’re accountable each and every time, your team will rally behind you when needed.

10. Meet All Deadlines

Integrity in the workplace starts with honoring deadlines. No one, least of all your boss, wants to hear the many reasons why you couldn’t honor a deadline. All she wants to hear is that the work is ready.

You will prove yourself a person of integrity if you come through when you say you will. (It may help to under-promise on the delivery date by a few days to give yourself the cushion you need to complete the work on time.)

11. Practice Open Communication

When others report to you, they want candid communication about their job performance. If you have to review someone who is underperforming, you owe it to them to let them know what he/she is doing wrong. Then, outline the steps they can take to improve. Work out a timeline for when you will both meet again to see if they have been able to turn things around.

Integrity in the workplace means handling the difficult conversations with grace and professionalism.

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12. Uphold Moral Standards of the Job

If you know someone at the office who is stealing money or accepting bribes, you must report the violation, even if it is uncomfortable to do so. Similarly, if you know of a colleague who is harassing or bullying coworkers, you need to report the behavior. Find out the procedures, and report the person. You may feel ostracized by the person, but everyone else on the team will respect you all the more.

13. Approach Challenges With Courage

Showing courage in each aspect of your professional life demonstrates integrity. It may mean having to go back to a client with new information that proves something you stated was wrong. Or it may mean standing up to a boss who wants to cut corners in a way that makes the workplace unsafe. (This is best done in private, rather than calling the boss’s integrity into question in public, although if you aren’t able to change their mind, you may need to enlist another boss.)

Final Thoughts

Integrity is the common denominator of a rewarding and successful career. By demonstrating integrity in the workplace, you’re able to find balance between respect and responsibility. Not only will your positive attributes lead you to have better relationships with coworkers, but you will find more fulfillment from your work because you know you’re performing in alignment with your best self.

Become a model of integrity in your workplace. You will set the tone for appropriate behavior and overall professionalism across your organization. The rewards will come in the form of mutual respect and rapid advancement.

More Tips on Integrity

Featured photo credit: Campaign Creators via unsplash.com

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Vicky Oliver

Author of 6 best-selling books on job-hunting and job interview questions, business etiquette, frugalista style, advertising, and office politics.

How to Write an Impressive Cover Letter (With Examples) 13 Ways to Demonstrate Integrity in the Workplace How to Write an Effective Meeting Agenda (With Templates) 20 Critical Skills to Add to Resume (For All Types of Jobs) How to Answer: Where Do You See Yourself in 5 Years?

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Last Updated on June 1, 2020

How to Start an Online Business That Will Grow and Succeed

How to Start an Online Business That Will Grow and Succeed

There are thousands of free guides available online on how to start an online business. However, the most valuable lesson they never discuss is that starting a new business online is probably going to fail.

Successful professionals that excel at some point with a venture never gave up, had a passion for creating a meaningful service or product idea, and never stopped trying.

Starting a business is a great opportunity for anyone with a passion to work on something you never get tired of. If people like coming to you for advice or to help them with work-related tasks, then you have the necessary skills and experience to start a business.

In addition, if you have a curiosity about services and products, maybe you have the capacity and capabilities to create something more innovative.

In the next section, we will comprehensively examine the core elements in starting a business. They will not necessarily catapult you to create Google, Facebook, or Apple, but they will guide you on how to start an online business.

1. Remember That the Likelihood of Your Business Failing Is High

Building a product or service is a process that takes a lot of time, so do not think that successful CEOs did it with the snap of their fingers.

According to the Small Business Association (SBA), only 30 percent of businesses will fail in the first two years and 50 percent will probably stay open in the first five years.[1] It is something to think about when launching your online business.

However, this does not mean you should be discouraged, and it’s actually a valuable lesson to fail since it will give you clues on what to do right the next time.

2. Focus on Your Audience and Targeted Niche Market

One of the most difficult things is figuring out who your customers are and tailoring your product or service for them. Depending on your available resources and the size of your network, the scale of your venture will be contingent on this. Knowing your targeted niche is important in knowing how to start an online business.

If you are launching a business, will you go the retail route or create an online store? Will your service satisfy the needs of a startup, small business, enterprise, or corporation? There is no right or wrong answer.

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Think about your audience and what the size of your customer base will be. Without knowing your customers, you cannot start a business.

3. Conduct a Lot of Research and Examine the Segment of Your Potential Market

Depending on the sort of business, you will have to do hours of research and ask a lot of questions. It helps a lot to look at specific companies or businesses to get an idea of how they started.

This may be a daunting task for some, and there are other avenues to explore to assist you with building a business. The web has tons of resources and you can check out Fundera’s list of 50 tools to help grow your business.[2]

In addition, you must tap into a reliable business networking list of people to guide you on how to start an online business.

4. Tap Into the Reach of Social Media and Expand Your Message

Gone are the days of paying expensive advertising budgets. Thanks to social channels like Twitter, YouTube, and Facebook, businesses can advertise for free. On the other hand, you can spend and create marketing campaigns on those different platforms.

Figure out which one is best suited to your needs and where that audience is active. When your online business has figured out where its message has the most impact and when your customers are responding to your message, then you know you are in the right place.

5. Network With Influencers and Brand Your Company on an Optimized Blog

Depending on the size of the organization and the number of employees, you may need to consider networking in the initial phases. If you want to know how to start an online business, then you should also learn how to network with influencers.

Social media is a valuable tool, and you can reach out to brand influencers depending on the line of products or services you wish to promote. Gone are the days of just putting an advertisement campaign and expecting a big return. Instead, you now have to create partnerships and blog about your branded efforts.

Make sure you have an optimized blog with search engine optimization (SEO) tools built-in, so you can focus on attracting customers and followers.

6. Create a Monetization Plan Tailored to Your Products and Services

Whether you are a startup, small business, enterprise, or a large company, you have to be strategic with your company efforts. Do you have an omni-channel strategy in place to attract clients and potential business?

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In other words, you must have the integration with your site and selected social media channels to generate revenue from products or services.

Believe it or not, not having a clear investment plan on how you will generate business is one factor often overlooked by starting businesses. The technology is there and depending on your institutional resources, you will have to look at a couple of vendors to see which one gets you the best value for your company.

7. Monitor Your Progress and Schedule Meetings Weekly

When your business is live online, you need to monitor progress. You must look at your data, key performance indicators (KPIs), and financials to see how your company is progressing over time.

This is a very different mindset when you are in a large company, but an average-sized online business has to do housekeeping procedures. The products or services advertised online are just one part of the equation.

Are you attracting customers? Are your interactions with clients translating to transactions or conversion?

These questions can only be answered by looking at your data and financial statements. When you can compare both, you will have an excellent understanding of the current state of affairs.

8. Once You Have Refined Your Online Product or Service, Officially Launch Your Business

Once you have more or less found the online product or service to serve customers, you are ready for prime time.

As long as your monetization plan lines up carefully with your investment, you can go live with your business. This can be in the form of an official announcement via your site, hosting a live event, or reaching out to media outlets to plug your company launch.

There is no right or wrong way to go about his process. But make sure that the state of the company propels you to launch the online service or product.

9. Once Your Business is Growing, Retain Customers and Attract New Ones

Having customers at the beginning is crucial for an online business. In fact, it is important for any business period.

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For the customers who have decided to adopt or buy your service, make sure you are delivering above and beyond customer service. They will not only continue to buy services, but they will also likely recommend your service to others. So, go the extra mile to thank them for their business.

If possible, develop perks programs and giveaways since customers enjoy the red carpet and celebrity treatment.

10. Use Social Media Networks Ethically and Steer Away From Shady Business Practices

It is tempting to use several social media platforms and buy fake followers. The problem is if the business is a lot bigger than it seems, it will come back to haunt you.

There is nothing more embarrassing or outright unprofessional than having thousands of followers who never interact with the posts you share. Unfortunately, social media has lost credibility when it comes to building fake followers and fake news. So, do not fall in the trap of trying to grow your brand artificially.

Aim for organic followers. This means having real customers following you and engaging your brand in authentic ways.

11. Continue Tracking the Results of the Business

Meetings are essential to tracking the state of affairs and the state of your staff. These meetings should also include tracking the performance as a result of your online business (product or service).

Are the results positive? Are they negative? Are they producing productive results?

Analytics is vital to understanding how the business is performing, so make sure you can get a snapshot of where you are at. Successful businesses cover their tracks and that includes looking at the bottom line performance of their product or service.

12. Utilize Search Engines to Attract Targeted Customers to Your Site

There are advertising systems and price tiers for the different social networks, but search engines like Google and Bing are still important.

Pay-per-click (PPC) advertising is offered in tiers through the Google search engine and Microsoft’s search engine Bing. This remains one of the simplest and most effective ways to generate traffic to a brand new site.

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As reported by Entrepreneur, the PPC offers two advantages. One advantage is that PPC ads show up on the search pages right away. The second one is it allows you as a business to test different keywords including headlines, prices, and selling approaches.[3]

13. Provide Expert Advice and Testimony Through Different Mediums

It can be challenging to get brand visibility when you are a brand business. However, if you have some significant knowledge and expertise in your company product or service, you should offer insight. This means you can publish a blog post with powerful visuals, an infographic, a webinar, a YouTube video, etc.

The idea is to plug your service but make it an interesting testimony that tells a story. It is not enough to tell the story of your product, but you have to connect with popular culture if possible.

Be creative and take risks because that may be the difference between success and failure.

14. An Online Business Cannot Succeed Without Effective Email Marketing Strategies

When you are compiling customer data, one of the most valuable pieces of information is a phone number and particularly an email address.

With an email, you can build an opt-in list. This list allows you to create newsletters or announcements to be sent to their inbox for exclusive offers.

You can set up a provider or a third party to analyze customer interactions with your email offers. What it will provide your business is cost opportunity and it is cheaper than print, TV, or radio.

Final Thoughts

After you have found your calling in building a product or service, start putting the building stones to create your service and product. It needs to solve a problem that no other business offers. If you are about solving problems, an online business is a right venture for you.

Launching an online business is a complicated undertaking, so do not expect instant results. Building a successful online business takes time, investing money, and developing a service that makes a profit.

Finally, make sure you have the available resources and a reliable team that will accompany you throughout your journey. They need to be loyal and have to bring something unique to your big idea.

Take risks and fail early because these experiences are the foundations for launching a successful company.

More Tips for Aspiring Entrepreneurs

Featured photo credit: Olu Eletu via unsplash.com

Reference

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