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How to Consistently Come Up with Great Ideas

How to Consistently Come Up with Great Ideas

The strangest thing about the process of generating ideas, is that there seems to be a commonly held belief that it is some sort of mystical process, one that is only reserved for the likes of ‘visionaries’ and mad scientists. There is this idea that those kinds of people are the only ones who can come up with great ideas consistently, and even then, only after ‘waiting’ for ‘inspiration’ to strike. This belief is held despite the fact that there are many people who have said outright (and show through their output), that they work hard and sweat for their ideas.

What ideas actually are

My personal opinion is that this belief is held because a lot of people simply do not understand what ideas actually are. My definition of an idea is – a concept that lies in the middle of two other concepts or, put simply – the connection between two concepts.

quote from an old Wired Magazine interview with Steve Jobs sums this concept up perfectly:

Steve Jobs: “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or they have thought more about their experiences than other people.”

When you come to an understanding of what ideas are (just connections) and start thinking of them in that way, it makes the process of generating them a lot less intimidating. This helps you generate more of them on a consistent basis. Now, the title of this article is ‘How to Consistently Come up with GREAT Ideas’. So while this simple thought process will help to increase your consistency, it won’t necessarily help you to come up with GREAT ideas. This thought process is simply step one.

How to spot and then dig out the truly great ideas

There is a concept that was first introduced by the late Business guru and philosopher, ‘Peter Drucker’, which is commonly referred to as the ‘unexpected success’. The concept that Drucker puts forth in his book, ‘Innovation and Entrepreneurship’ is that new ideas for innovation can be had simply by seeking out certain unexpected occurrences in the marketplace that cause a market to rethink itself.

The unexpected success is (in the context of business) the product or service that no one was really paying attention to, that suddenly took off. Examples include, how the initially science oriented computer industry mainly sold to labs until businesses started to show interest, thus birthing the modern computer industry. Or how it was noticed that antibiotics worked just as well on animals as they did on humans, thus creating the largest and most profitable segment in the pharmaceutical industry, selling directly to vets.

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You can apply this concept to any field to help you generate ideas. For example, with blogging – simply look for the new blog posts that are doing very well, which no one really expected to do well. Then find out why they are doing well. Use that knowledge and insight to help you come up with your own great and unique blog posts.

This concept could even be applied to something as rigid as sports coaching. The coach could simply seek out the teams that seemed unlikely to perform well in the sport but recently showed a lot of promise and then find out why. Once he does this, he can then use that insight to create his own ultimate team.

The unexpected success is what you are to spot and then understand in order to create your own great ideas. They are the seeds of great ideas. If you are able to notice an unexpected success and then find out why it succeeded then you will be able to capitalize on it by generating an idea that utilizes the fundamental reasons why the unexpected success succeeded.

The reason why unexpected successes are so effective is that they are current. They highlight what is supposed to be successful right now, instead of what was successful.

Pulling it all together – A step by step process for consistent idea generation

In order for you to be able to consistently generate ideas using the concepts outlined above, you need to have a process. Below i will outline what i have found to be a particularly effective for me, when I’m trying to come up with ideas consistently. These steps allow your mind to create a sort of background process that will consistently bring ideas to you, by first doing a little bit of hard work.

Here are the steps to consistently coming up with great ideas:

Step 1. Choose an area

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This step is straightforward. Select the area that you would like to generate the idea in. Is it blog post ideas, local business ideas? Whatever it is, make sure you have clearly defined an idea area. Try to be as specific as possible. This is very important.

Step 2. Expose yourself to unexpected successes in it

With this step, you may have to go out exploring a little bit, depending on your idea area. Here you will be looking for surprisingly successful things. This could be a local pizza place that has recently opened and just so happens to be serving smoothies. And those smoothies are selling like hot cakes. You have to really be looking hard to spot these and they can sometimes be missed. But generally, you will be looking for things that look out-of-place in the area that you’ve chosen, but are performing well above expectations.

Step 3. Understand why they succeed. Let it all sink in.

This is probably the most difficult of all the steps, as it requires the most analysis. Generally, you can deduce the reasons why something is successful by simply speaking to people who like it and asking them why. This is even easier if the area you are in is in any way connected to social media. For example, with an unexpectedly successful blog post that is being shared a lot, all you would have to do is log onto Facebook or twitter and read the comments. You will likely get a good idea of why it worked.

Whenever you can, try to observe more than you ask questions. People often are not able to accurately articulate why they like or don’t like something very well, so generally observation will serve you better.

This step does require that you use your common sense and look around for clues. It’s tough, no doubt about it. But it’s the price you will have to pay, if you want to generate a great idea.

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Don’t try to come up with ideas at this stage. You are just focused on gathering information and increasing your understanding of the opportunity. Let the background process in your head do its work.

Step 4. Have an idea quota; write ideas down

Now comes the action.

Every day, set out an idea quota within a period of roughly 45 minutes to an hour, where you do nothing but write down ideas about the area that you have chosen. If it’s a local business idea, then write 50 ideas on local businesses within that time frame. Don’t worry about how bad the ideas seem. Just write them down.

Try to be as religious as you can with this. And do it for about 10 days.

Step. 5. Pick the best ones.

Once you have gotten a fair number of ideas written down. Pick out the best ones and start analyzing them. Eliminate as many as you can.

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Once you get down to about 10 ideas. You will likely have some pretty great ones in there.  Use them and see how they perform. If they do well (and i think that they will), then that is great!

It can be done

Ideas are not this mystical concept that come only once in a blue moon. Just like anything in the world, they can be found with enough determination and technique. And found consistently.

Do you have your own idea generation techniques that have been effective for you?

Let me know in the comments!

Featured photo credit:  creative thought via Shutterstock

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Last Updated on January 24, 2020

10 Good Habits To Have in Life To Be More Successful

10 Good Habits To Have in Life To Be More Successful

Habits are behaviors and patterns that you showcase by default. They enable you to carry out crucial activities like taking a shower, brushing your teeth, getting prepared for work.

Interestingly, you follow this routine every day without considering them. Your unconscious habits create room for your brain to perform more advanced activities like problem-solving and choosing what book to read.

Everyone has habits, and several of those habits are activated every day. I would classify them into three groups:

  • The first category includes the habits that you hardly notice as they have become a major part of your life- such as brushing teeth or wearing clothes.
  • The second category comprises good habits to have to be more successful-like eating healthily, exercising your body and reading books.
  • The last group consists of those habits that are harmful-like procrastinating, smoking or overeating.

Habits are fundamental to becoming successful in life — or probably ending up a failure. Yet, as significant as habits are, some lack the knowledge of their capabilities.

Habits are default activities that you engage in without giving an afterthought. They are automatic behavioral or mental activities. They help you carry out some actions without exerting too much energy. They simplify your life.

Several people aspire to break bad habits. For instance, some people diet to stop overeating. They exercise to reduce obesity. Habits can hinder or impact your performance and productivity.

That’s why I would share 10 good habits to have to be more successful in life.

1. Begin Your Day with Meditation

I recommend mindful meditation early in the morning. This practice helps you to be in the present moment. Consequently, it enables you to be mindful of challenging situations during the day.

Different stressors may trigger as you go through the day; meditation helps you to remain calm before taking on the challenges.

Personally, it helps me to devise strategies and think about ideas. Meditation is a good habit to have if you want to be connected to what’s significant in your life.

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2. Be Grateful for What You Have

Sometimes, you waste time thinking of what’s not enough. You become immersed in those daunting challenges. However, challenges justify the presence of hope. When you have life, you have expectations. You will be free from challenges when you are six feet under. The only strategy you have to stop focusing on your problems is to focus on what you have.

Gratitude is a time-tested pathway to success, health, and happiness. It redirects your focus to what you have from what you lack. Here’s what James Clear does every day,[1]

“I say one thing I’m grateful for each day when I sit down to eat dinner.”

3. Smile

Can you pause and smile before you continue reading this?

Now here is what just happened based on research conducted by the Association for Psychological Science; you set a pace for living a happier life when you smile. A genuine smile or what’s called a Duchenne smile is a good habit to have if you want to find spiritual, emotional and mental peace of mind.[2]

Smiling induces the release of molecules that function towards fighting stress. The physiological state of your body determines the state of your mind. When you slouch or frown, your mind takes cues relating to unhappiness and depression. But, once you adjust yourself by putting up a smile, you begin to feel a new level of excitement and vibrancy.

Can you smile again?

4. Start Your Day with a Healthy Breakfast

Starting your day with a healthy breakfast is a good habit to have and forms a crucial part of your life. Nevertheless, about 31 million Americans skip their breakfast each day.[3]

If you are fed up hearing that breakfast is a crucial component of your day, you are only fighting the truth. If you want to become more successful, you need to ‘break your fast’ with healthy foods every morning.

This habit is not difficult to form if you usually rush out the door every single morning. You can wake up earlier to fix yourself a meal so you don’t break down during the day.

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Get inspired by these 20 Healthy Breakfast Choices That Will Save You Time.

5. Exercise Daily

One of the good habits to have is to exercise your body and muscles every day. You don’t have to run a marathon or lift a weight. You only need to engage in less strenuous activities that oxygenate your blood and inject endorphins in your body.

Jack Dorsey, the CEO of Twitter, classified exercise as a good habit to maximize his already jam-packed schedule.[4] He said,

‘I wake up by 5, meditate for 30 minutes, seven-minute workout times three, make coffee, and check-in.’

He said on Product Hunt that he follows this routine every day as it gives him a steady-state that empowers him to be more productive.

6. Manage Your Time as You Manage Your Finance

Another good habit is the act of managing your time effectively. This goes a long way to impact your achievement.

Time management is what separates the successful from the rest of the world as we all possess the same amount of time. How you leverage time determines your potential to succeed in life.

So how do you manage your time effectively?

Here’s Jack Dorsey’s recommendation in one of the Techonomy events;

“I accomplish effective time management by theming my days and practicing self-discipline. These themes help me handle distractions and interactions. If a request or task does not align with the theme for that day, I don’t do it. This sets a cadence for everyone in the company to deliver and evaluate their progress”.

And this is Dorsey’s weekly theme:[5]

  • Monday – Management
  • Tuesdays – Product
  • Wednesday – Marketing and growth
  • Thursdays – Developers and partnerships
  • Fridays – Culture and recruiting
  • Saturdays – Taking off
  • Sundays – Reflection, feedback, strategy, and preparing for Monday

No wonder he was able to run two companies when others were struggling with one job.

7. Set Daily Goals with Intentions

Everyone has goals. It may relate to business or personal life. The truth is, we’re all tending towards a particular direction or another. Nevertheless, while long-term goals can offer you direction, it’s your daily goals that you establish that help you develop short-term goals that are essential for your success.

Long-term goals may not give you the motivation you need to keep on. But when you implement your short-term milestones daily, you become fired up, and you can overcome the challenges that come with taking on bigger tasks.

Here’s the main truth:Successful people don’t set goals without establishing their intentions. According to Jennifer Cohen of Forbes,[6]

“What helps you to achieve your desired expectation is ensuring intentions accompany your daily goals.”

Be intentional about your daily goals!

8. Seek Inspiration

It is usually difficult to be inspired for a considerable length of time. Sometimes, you become discouraged and feel like giving up on your goals when things are not working out as intended.

A practical approach to stay on top of the situation is to inspire yourself each day. When you wake up in the morning after meditation, watch some motivational videos, and let the story of great leaders inspire you.

Establish what Anthony Robbins called the ‘hour of power.’ Determine how many minutes you spend but make it count. Inspiration is the fuel for achievement because when you can conceive it in your mind, you can accomplish it.

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Michal Solowow, an investor and the founder of Mitex, a construction company puts it this way,[7]

“The problems I encounter in everyday life motivates me to find solutions. This is a self-propelling mechanism. becoming a billionaire was never a motivating factor.”

9. Save Steadily, Invest with All Prudence

I can exhaust the good habits to have without talking about saving and investing. Most times, you overlook the significance of saving for the future when you are living in your present moment. According to CNBC, a $1000 emergency will propel several Americans into debt.[8]

However, it is not enough to save, and you must invest your fund and be wise with it. If you pay attention to this now, you will set yourself for a life of success in the future. Ensure you save at least six months in your emergency account so you can be prepared for any future emergency.

10. Budget and Track Your Spendings

Benjamin Franklin warned of taking the precaution of little expenses. He said,

“A small leak sinks a great ship.”

It is easy to discard little expenses, but the truth is they always add up. This happens when you fail to budget.

Budgeting is a good habit to have, which can impact your financial life significantly. The money you spend on extravagant lifestyles can be saved and invested in your future.

The Bottom Line

Endeavor to cultivate these good habits to have to become more successful as you journey through life. The quicker you cultivate them, the faster you achieve your goals.

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Featured photo credit: Andrijana Bozic via unsplash.com

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