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How to Make the Best Impression Before You Even Meet the Interviewer

How to Make the Best Impression Before You Even Meet the Interviewer

You’ve filled out all the forms, and you’ve secured your references. You’ve polished your résumé until it has a mirror-like finish. There’s just one piece of the application package that you have to perfect: the cover letter.

According to a 2013 study, the average corporate job opening has 250 applicants.[1] Writing a solid cover letter can be tricky, but doing so can play a pivotal role in you being one of the four to six people per job opening that land an interview. In this competitive environment, you’ll want to showcase your abilities, but you don’t want to seem full of yourself. When you learn how to write a cover letter, you’ll realize that it is possible to demonstrate your qualifications without bragging.

Because you don’t get a second chance to make a first impression!

Your cover letter is your first chance to introduce yourself to the hiring manager. Filling out forms and submitting a CV can tell a hiring committee whether you meet the basic qualifications for the job, but knowing how to write a cover letter can help you show them that you are a good fit for their company. The best cover letters offer further explanations about items on your résumé that may need more description. They can also offer an opportunity for your personality to shine.

While the goal is to get hired, a cover letter can also help hiring managers understand why you would not be the best match for them. Even though rejection feels terrible, being hired for a job for which you are a bad fit is even worse. Be honest, stick to your principles, and the right opportunities will present themselves.

First, do the basics if you don’t want your cover letter to be ignored right away.

There are a few simple things that you can do to make sure that you get a second look from the hiring managers.

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1. Customize the letter.

Job searches involve lots of paperwork, and many applicants make the mistake of streamlining their process by creating a form letter and sending it out to all their potential employers. This is a surefire way to end up in the discard pile. Address the letter to the hiring manager by name. You may have to do some digging on the internet or call the business to find this information. The extra effort is just another way of showing that you care. “To Whom It May Concern” or “Dear Sir/ Ma’am” are appropriate, but they are impersonal.

2. Name the position for which you’re applying.

It is not uncommon for companies to have several job openings at a given time. Be certain that you state which job caught your interest, and how you learned about the position.

3. Keep it concise.

A good cover letter is one page in length, and it generally consists of three to four paragraphs. Keep your font in a professional 12-point style, and use 1″-1.5″ margins so that your letter is easy to read.

4, Use a professional tone.

When in doubt, err on the side of formality. Even if the company appears to have a relaxed culture, you’ll want to put your best foot forward. As much as it can be tempting to include a joke to showcase your amazing sense of humor, it is best to postpone being too comical. Your joke might not translate well in the context of a stack of applications, and it could be misinterpreted by the hiring committee.

5. Use proper grammar.

You’d be amazed at how many applicants submit sloppy work. If a manager’s first impression of you is that you don’t have mastery over grammar and mechanics, it can cast your entire application package in a negative light. Managers will be particularly unforgiving of grammatical errors if the job for which you are applying involves lots of written communication. Have someone proofread your work, and read it aloud to catch typos before you send it.

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Then, write it skilfully if you want to stand out from others.

You only have one page to put your best foot forward. Start by choosing a professional format for your contact information and the hiring manager’s information.[2]

Paragraph 1: Introduce yourself in the first paragraph.

You don’t need to mention personal details such as your marital status or the names of your children. To break the ice, let the manager know where you found the position, and refer to your relevant training.

Example: “When Dr. Norman Jones told me about the GIS Technician opening at your company, I was immediately intrigued. I have been making maps in ArcGIS for the last two years, and I would love to have the opportunity to work for Hazards Mapping Unlimited.”

Paragraph 2-3: Consider the job listing when you are writing this section of your cover letter.

You’ll want to include some specific experiences that relate directly to what they’re looking for in the description.[3] Explain your most relevant experience or a combination of related experiences in more detail. Don’t be afraid to show your enthusiasm.

Example: “In 2016, I held an internship at the South Carolina Emergency Management Division. This experience ignited my passion for hazard mitigation. I was responsible for creating the hazard-assessment maps leading up to Hurricane Matthew’s landfall. These maps, similar to the ones your company generates for its assessments, were used to devise an evacuation plan for the Carolina Lowcountry. From that undertaking, I learned to perform my assessments quickly and efficiently in a high-stakes situation.”

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Space permitting, you have another paragraph in which to tell the manager more about yourself. Perhaps you could include an anecdote about another position from your resume. Connect your experiences to the company’s mission and the job description. Be sure to refer to any relevant qualities that you haven’t mentioned yet. You could also refer to information that demonstrates your knowledge about the industry.[4]

Paragraph 4: This conclusion paragraph is a final opportunity to demonstrate your enthusiasm about the job in question.

Courtesy and professionalism can go a long way when the hiring manager is sorting through candidates.

Example: “I have enclosed my resume and an application form along with this letter. I look forward to the possibility of discussing the GIS Technician position with you further in the future. Thank you for your time and consideration in reviewing my materials.”

Write a closing, and be sure to sign your letter. Note any enclosures that you are including after your signature.[5]

Feel that you’re still at a loss?

Take a deep breath, and realize that there are plenty of resources to help you. Look at some cover letter samples and reach out to people in the industry if that is an option for you. Amy Cuddy’s advice about power poses will be great for when you do land that interview, but it might also be helpful during a writing break if you need to tap into your inner strength.

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Job searches can be stressful. Put your best foot forward in your cover letter, and visualize yourself getting that interview.[6] You’ve got this!

Featured photo credit: Stocksnap via stocksnap.io

Reference

More by this author

Angelina Phebus

Writer, Yoga Instructor (RYT 200)

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Last Updated on December 13, 2019

7 Steps For Making a New Year’s Resolution and Keeping It

7 Steps For Making a New Year’s Resolution and Keeping It

Are you keen to reinvent yourself this year? Or at least use the new year as a long overdue excuse to get rid of bad habits or pick up new ones?

Yes, it’s that time of year again. The time of year when we feel as if we have to turn over a new leaf. The time when we misguidedly imagine that the arrival of a new year will magically provide the catalyst, motivation and persistence we need to reinvent ourselves.

Traditionally, New Year’s Day is styled as the ideal time to kick start a new phase in your life and the time when you must make your all important new year’s resolution. Unfortunately, the beginning of the year is also one of the worst times to make a major change in your habits because it’s often a relatively stressful time, right in the middle of the party and vacation season.

Don’t set yourself up for failure this year by vowing to make huge changes that will be hard to keep. Instead follow these seven steps for successfully making a new year’s resolution you can stick to for good.

1. Just Pick One Thing

If you want to change your life or your lifestyle don’t try to change the whole thing at once. It won’t work. Instead pick one area of your life to change to begin with.

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Make it something concrete so you know exactly what change you’re planning to make. If you’re successful with the first change you can go ahead and make another change after a month or so. By making small changes one after the other, you still have the chance to be a whole new you at the end of the year and it’s a much more realistic way of doing it.

Don’t pick a New Year’s resolution that’s bound to fail either, like running a marathon if you’re 40lbs overweight and get out of breath walking upstairs. If that’s the case resolve to walk every day. When you’ve got that habit down pat you can graduate to running in short bursts, constant running by March or April and a marathon at the end of the year. What’s the one habit you most want to change?

2. Plan Ahead

To ensure success you need to research the change you’re making and plan ahead so you have the resources available when you need them. Here are a few things you should do to prepare and get all the systems in place ready to make your change.

Read up on it – Go to the library and get books on the subject. Whether it’s quitting smoking, taking up running or yoga or becoming vegan there are books to help you prepare for it. Or use the Internet. If you do enough research you should even be looking forward to making the change.

Plan for success – Get everything ready so things will run smoothly. If you’re taking up running make sure you have the trainers, clothes, hat, glasses, ipod loaded with energetic sounds at the ready. Then there can be no excuses.

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3. Anticipate Problems

There will be problems so make a list of what they’ll be. If you think about it, you’ll be able to anticipate problems at certain times of the day, with specific people or in special situations. Once you’ve identified the times that will probably be hard work out ways to cope with them when they inevitably crop up.

4. Pick a Start Date

You don’t have to make these changes on New Year’s Day. That’s the conventional wisdom, but if you truly want to make changes then pick a day when you know you’ll be well-rested, enthusiastic and surrounded by positive people. I’ll be waiting until my kids go back to school in February.

Sometimes picking a date doesn’t work. It’s better to wait until your whole mind and body are fully ready to take on the challenge. You’ll know when it is when the time comes.

5. Go for It

On the big day go for it 100%. Make a commitment and write it down on a card. You just need one short phrase you can carry in your wallet. Or keep it in your car, by your bed and on your bathroom mirror too for an extra dose of positive reinforcement.

Your commitment card will say something like:

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  • I enjoy a clean, smoke-free life.
  • I stay calm and in control even under times of stress.
  • I’m committed to learning how to run my own business.
  • I meditate daily.

6. Accept Failure

If you do fail and sneak a cigarette, miss a walk or shout at the kids one morning don’t hate yourself for it. Make a note of the triggers that caused this set back and vow to learn a lesson from them.

If you know that alcohol makes you crave cigarettes and oversleep the next day cut back on it. If you know the morning rush before school makes you shout then get up earlier or prepare things the night before to make it easier on you.

Perseverance is the key to success. Try again, keep trying and you will succeed.

7. Plan Rewards

Small rewards are great encouragement to keep you going during the hardest first days. After that you can probably reward yourself once a week with a magazine, a long-distance call to a supportive friend, a siesta, a trip to the movies or whatever makes you tick.

Later you can change the rewards to monthly and then at the end of the year you can pick an anniversary reward. Something that you’ll look forward to. You deserve it and you’ll have earned it.

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Whatever your plans and goals are for this year, I’d do wish you luck with them but remember, it’s your life and you make your own luck.

Decide what you want to do this year, plan how to get it and go for it. I’ll definitely be cheering you on.

Are you planning to make a New Year’s resolution? What is it and is it something you’ve tried to do before or something new? Why not pick one from this list: 50 New Year’s Resolution Ideas And How To Achieve Each Of Them

Featured photo credit: Ian Schneider via unsplash.com

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