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How to Make the Best Impression Before You Even Meet the Interviewer

How to Make the Best Impression Before You Even Meet the Interviewer

You’ve filled out all the forms, and you’ve secured your references. You’ve polished your résumé until it has a mirror-like finish. There’s just one piece of the application package that you have to perfect: the cover letter.

According to a 2013 study, the average corporate job opening has 250 applicants.[1] Writing a solid cover letter can be tricky, but doing so can play a pivotal role in you being one of the four to six people per job opening that land an interview. In this competitive environment, you’ll want to showcase your abilities, but you don’t want to seem full of yourself. When you learn how to write a cover letter, you’ll realize that it is possible to demonstrate your qualifications without bragging.

Because you don’t get a second chance to make a first impression!

Your cover letter is your first chance to introduce yourself to the hiring manager. Filling out forms and submitting a CV can tell a hiring committee whether you meet the basic qualifications for the job, but knowing how to write a cover letter can help you show them that you are a good fit for their company. The best cover letters offer further explanations about items on your résumé that may need more description. They can also offer an opportunity for your personality to shine.

While the goal is to get hired, a cover letter can also help hiring managers understand why you would not be the best match for them. Even though rejection feels terrible, being hired for a job for which you are a bad fit is even worse. Be honest, stick to your principles, and the right opportunities will present themselves.

First, do the basics if you don’t want your cover letter to be ignored right away.

There are a few simple things that you can do to make sure that you get a second look from the hiring managers.

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1. Customize the letter.

Job searches involve lots of paperwork, and many applicants make the mistake of streamlining their process by creating a form letter and sending it out to all their potential employers. This is a surefire way to end up in the discard pile. Address the letter to the hiring manager by name. You may have to do some digging on the internet or call the business to find this information. The extra effort is just another way of showing that you care. “To Whom It May Concern” or “Dear Sir/ Ma’am” are appropriate, but they are impersonal.

2. Name the position for which you’re applying.

It is not uncommon for companies to have several job openings at a given time. Be certain that you state which job caught your interest, and how you learned about the position.

3. Keep it concise.

A good cover letter is one page in length, and it generally consists of three to four paragraphs. Keep your font in a professional 12-point style, and use 1″-1.5″ margins so that your letter is easy to read.

4, Use a professional tone.

When in doubt, err on the side of formality. Even if the company appears to have a relaxed culture, you’ll want to put your best foot forward. As much as it can be tempting to include a joke to showcase your amazing sense of humor, it is best to postpone being too comical. Your joke might not translate well in the context of a stack of applications, and it could be misinterpreted by the hiring committee.

5. Use proper grammar.

You’d be amazed at how many applicants submit sloppy work. If a manager’s first impression of you is that you don’t have mastery over grammar and mechanics, it can cast your entire application package in a negative light. Managers will be particularly unforgiving of grammatical errors if the job for which you are applying involves lots of written communication. Have someone proofread your work, and read it aloud to catch typos before you send it.

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Then, write it skilfully if you want to stand out from others.

You only have one page to put your best foot forward. Start by choosing a professional format for your contact information and the hiring manager’s information.[2]

Paragraph 1: Introduce yourself in the first paragraph.

You don’t need to mention personal details such as your marital status or the names of your children. To break the ice, let the manager know where you found the position, and refer to your relevant training.

Example: “When Dr. Norman Jones told me about the GIS Technician opening at your company, I was immediately intrigued. I have been making maps in ArcGIS for the last two years, and I would love to have the opportunity to work for Hazards Mapping Unlimited.”

Paragraph 2-3: Consider the job listing when you are writing this section of your cover letter.

You’ll want to include some specific experiences that relate directly to what they’re looking for in the description.[3] Explain your most relevant experience or a combination of related experiences in more detail. Don’t be afraid to show your enthusiasm.

Example: “In 2016, I held an internship at the South Carolina Emergency Management Division. This experience ignited my passion for hazard mitigation. I was responsible for creating the hazard-assessment maps leading up to Hurricane Matthew’s landfall. These maps, similar to the ones your company generates for its assessments, were used to devise an evacuation plan for the Carolina Lowcountry. From that undertaking, I learned to perform my assessments quickly and efficiently in a high-stakes situation.”

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Space permitting, you have another paragraph in which to tell the manager more about yourself. Perhaps you could include an anecdote about another position from your resume. Connect your experiences to the company’s mission and the job description. Be sure to refer to any relevant qualities that you haven’t mentioned yet. You could also refer to information that demonstrates your knowledge about the industry.[4]

Paragraph 4: This conclusion paragraph is a final opportunity to demonstrate your enthusiasm about the job in question.

Courtesy and professionalism can go a long way when the hiring manager is sorting through candidates.

Example: “I have enclosed my resume and an application form along with this letter. I look forward to the possibility of discussing the GIS Technician position with you further in the future. Thank you for your time and consideration in reviewing my materials.”

Write a closing, and be sure to sign your letter. Note any enclosures that you are including after your signature.[5]

Feel that you’re still at a loss?

Take a deep breath, and realize that there are plenty of resources to help you. Look at some cover letter samples and reach out to people in the industry if that is an option for you. Amy Cuddy’s advice about power poses will be great for when you do land that interview, but it might also be helpful during a writing break if you need to tap into your inner strength.

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Job searches can be stressful. Put your best foot forward in your cover letter, and visualize yourself getting that interview.[6] You’ve got this!

Featured photo credit: Stocksnap via stocksnap.io

Reference

More by this author

Angelina Phebus

Writer, Yoga Instructor (RYT 200)

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Published on April 16, 2019

How Self Care Can Help You Live Your Best Life

How Self Care Can Help You Live Your Best Life

When was the last time you did something for yourself?

Whether it was deciding to treat yourself with a little something or travel for some R&R, how often do you practice self-care?

Well, as good as above sounds, there’s a common misconception that many of us have about self-care: that it’s only about indulgence and enjoyment.

However, self-care goes far beyond indulgence. It’s actually about respecting your mind and body, understanding its limits, and being able to take care of every part of yourself, in a holistic way.

And, you really don’t have to go to extreme measures or do anything specific–like meditating or following a plant based diet–in order to practice self-care. You just have to make sure that what you’re doing is in your best interests.

So how can you make that happen?

Below are a few proven methods that will help you become a better version of you. Follow through with these regularly and you’ll be well on your way to living your very best life.

Listen to Yourself

The bulk of self-care is knowing yourself.

This means knowing your body’s limitations, and being in tune with your feelings, emotions and thoughts. So it’s important, then, to know who you are and what you want to do in life, in order to truly say that you know yourself. 

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What is your purpose?

Have you ever thought about this question?

Your purpose doesn’t have to remain the same throughout your life. What you found a purpose in at age 19 would likely be different at age 49.

In your current situation, think about the different roles that you have – as a working professional, a spouse, a partner, a parent, etc.

Do you feel like you are fulfilling your purpose through any of these roles?

All you have to do is ensure that what you’re chasing is meaningful to you; this will bring focus and motivation as you strive to achieve your goals.

If you have your purpose defined, then that’s awesome! You know what drives you and why.

But, if you don’t feel like you have a purpose nailed down, it’s good to start by asking why.

For example, why are you working in your particular job or industry? If the reason is vague or unclear, then your motivational energy will be the same. In which case, you may find yourself not having a direction for where you’re headed in life.

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If you’d like to learn more about finding your purpose, then I recommend you check out this article:

How to Get Motivated and Be Happy Every Day When You Wake Up

Seek Out Continuous Education

Now, this may seem less common when you think of self-care, but lifelong learning is incredibly useful and an important component of taking care of yourself.

It’s Super Practical

Lifelong learning is extremely practical these days and does not require as much effort as it may have in the past. Long gone are the days when you could only find information on something by visiting a library. In this day of the internet, anything you can imagine is at your fingertips.

You don’t need to physically go to a learning institution to learn. You can watch Youtube videos to learn new skills, take online courses to earn a degree, and scroll through an endless amount of articles, books and journals from reputable news and informative sites.

When you’re constantly pushing yourself to learn and take up new things, your mental health also improves. Research shows that an active and engaged mind is responsible for diminishing age-related memory loss and improves overall cognitive abilities.

Your Confidence Will Skyrocket

You’ll also have improved self worth as it teaches you to step outside of your comfort zone, which will undoubtedly improve your confidence.

You’ll also connect better with others by expanding your knowledge base. Learning exposes you to a multitude of new ideas and perspectives that you may have otherwise never considered. This also increases your adaptability. Whether it’s at work or just wanting to adapt to society, your peers, and loved ones, life long learning prepares you to take on new challenges.

You’ll Be More Desired in the Job Market

Another obvious reason for continuous education, is that your employability will also increase.

With the ever changing economy, and huge influences from technology, social media, science etc., job descriptions today are moving targets. Assignments and roles change so quickly in response to changing business demands, it becomes a Herculean task to keep a job description database current.

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In years past, stability was a characteristic of the world of work. Procedures, information, jobs, and organizations were established and provided continuity. Education was completed in the first 14 to 22 years of one’s life, followed by a long career occasionally punctuated by short-term job training.

Today, however, jobs, companies, and technology are disappearing and being created simultaneously. To remain current and maintain a competitive advantage in the human capital marketplace, an individual is challenged to continually learn.

People return to school at every age to enrich their skills and knowledge for their current positions. Some even prepare themselves for new jobs or career changes, moving them forward into new opportunities and technology.

We can be assured that we will be challenged to continue to learn new tasks and information throughout our lives. Successful careers belong to flexible, curious learners who are prepared for opportunities because they know themselves and where they make their best contribution. As Peter Drucker, the father of modern management stated,

“Knowledge is choice.”

Lifelong learning also increases social awareness and perspective. To genuinely understand and empathize with others, increase social awareness, and foster strong interpersonal relationships, it’s important to seek out new perspectives. Enhancing the skills that positively impact emotional intelligence can bring even greater happiness and success, both personally and at work; and, this is all part of self-care.

Improve Your Habits (Both at Work and at Home)

Now, the last piece of advice I want to introduce to your self-care regimen, is to improve your habits.

Habits define who you are, and are built up over time. You are what you eat is a great example of this. If you make it a habit to eat foods that nourish your body, rather than make your body feel bad, then you will be much healthier overall.

Good Habits Allow You to Reach Your Goals

Since habits dictate your days and nights, such as waking up every morning to get to work before a certain time, or brushing your teeth before bedtime every night, they play a major role in whether we do or do not reach our goals.

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When you form habits that allow you to progress towards your goals, you’re automatically living a purposeful day, everyday.

Habits Make Your Time a Priority

How do you spend your free time? Do you opt to lounge on the couch watching Netflix passively, or do you engage in activities that support your purpose in life?

It’s natural to waste a lot of time during the day, but fostering good habits will make you set a pattern for how you spend your time and give you the choice of what you choose to spend your time on. By improving your habits, you’ll find that you can be a LOT more productive. When you create good habits, you become more efficient with your time and a lot less is wasted.

This in essence creates an overall positive influence on your life, allowing you to treat your mind and body well, which is why improving your habits are so important to self-care.

Your Well Being Comes First

We live in such a fast-paced society, where we are often so caught up in our work, families, maintaining our social lives, our studies and everything in between. It’s an understatement to say that life can get a little overwhelming at times.

If you’ve ever watched the safety video onboard a plane, you’ll know that they always ask for a parent or adult to put on the safety mask first, before tending to the child. This may sound selfish, but the fact is that if you truly want to ensure the child’s safety, then your safety needs to come first so that you can protect and care for the child without complications from your end.

The same goes for self-care. We need to ensure that our well being is priority, so that we can be the best for the people around us.

Listening to yourself, practicing lifelong learning and improving your habits are steps that you can take to ensure you’re constantly in the best state of mind, alongside the indulgence and rest that you reward yourself with.

Featured photo credit: Photo by Raychan on Unsplash via unsplash.com

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