Advertising
Advertising

Write A Killer Cover Letter In 7 Easy Steps

Write A Killer Cover Letter In 7 Easy Steps

So you want to write that killer cover letter to land your dream job? Not so fast. You’ve got to give your cover letter the respect it deserves. For years, the Hiring Manager at XYZ Corporation has been reading all kinds of these letters, giving a few the green light… but she’s been rejecting all the rest. In order to grab her attention in all the right ways, follow these seven easy steps.

1. The Appearance

If your overall presentation isn’t top notch, then it’s not going to get the respect it deserves. Though it won’t be covered here, be sure to tune up your resume or your curriculum vitae (CV) alongside your cover letter.

Start by following a simple layout. In the top-center of the letter, have a letterhead bearing your name in a bold, large font. On a single line below your name, type out your address, your phone number, and your email address. (If you don’t have a letterhead, you may place your name, address, phone number and email in a heading in the top-left corner.)

Next, place the company heading as close to the top-left corner as possible. It should have the recipient’s name, his or her job title, the company name, and the full address of the company. In the top right-hand corner of your letter, you should spell out the date like this: June 1st, 2014. (You may also place the date directly above the company heading.)

The salutation should be placed a couple of lines down from that. It is acceptable to have a subject line underneath the salutation, for example: RE: C++ Programmer, Job ID: EG3-1228965.

The body of your letter should have EXACTLY three paragraphs: an introduction, a middle and a conclusion. These paragraphs ought to be brief, three to five sentences each. Be sure to use the correct terminology and active language. And, most importantly, omit needless words.

Advertising

The final statement is your farewell, also known as a valediction. This, too, should be brief and genuine. A few spaces down from the valediction, place your first and last name.

Remember, your cover letter should only be a single page. For a few examples of the overall layout of a cover letter, try using a search engine to view examples. Search images for: cover letter examples.

2. The Salutation

When you send out a cover letter, address the exact person who will receive it. You will have to research who this person is, of course. There are many ways to go about doing this, and I recommend you check the official company website first. From time to time, you will find a company directory, so check the Human Resources (HR) department to find out who handles hiring new employees. If you can’t find the hiring manager in this way, try looking up profiles on LinkedIn that meet the criteria. If you find someone who claims to be in charge of new hires for the company in your region, copy down his or her name for your cover letter. You may also try calling the company directly in order to learn the hiring manager’s name.

If you can’t find the name of the person to send your letter to, that is okay. The most accepted way to address a cover letter nowadays is “Dear Hiring Manager,” or “To the Hiring Committee:” followed by a comma or a colon. Some job hunters prefer to address their letters with “Dear Sir or Madam,” instead, but I do not recommend this salutation. DO NOT open by stating “To whom it may concern.” HR employees often remove these cover letters from the mix due to the broadness of the salutation – and it actually makes you sound unconcerned.

Form your salutation in the simplest way – address your reader properly – it’s as easy as that.

3. The Introduction

To stand out, you’ve got to have a killer first sentence. Picture the hiring manager a moment: he or she has to read a number of cover letters every day. All of the letters read follow a format to be sure, but he or she is tired of reading the same old stuff. That’s why you’ve got to WOW them.

Open your letter with the truth, plain and simple: “I have several years’ experience in the restaurant industry, and I hope you will consider me for the position of Kitchen Manager.” Or perhaps you’d prefer a slightly-augmented example: “Capitalizing on my accomplishments in web-based SEO analysis, I would like to express my interest in serving your online community as a Social Media Marketer.” Whatever the case, it is important that you are clear and concise. You ought to mention how you found out the company is hiring as well. If you were referred by someone within the company, it behooves you to mention his or her name and position in the first sentence.

Advertising

The opening paragraph is designed to show why you are a good match for the company. Mention two or three exacting qualifications you have that suits the position, drawing upon the skills your resume entails. (Take note of these qualifications as you write, since you will amplify their specificity to the position in question in the paragraphs to come.) Whatever you decide to include, DO NOT simply parrot what is contained in your resume/CV! Your cover letter is meant to reveal the strengths within your skill set, so showcase your abilities accordingly.

4. The Middle

In the second paragraph of your killer cover letter you must give concrete examples of your qualifications. The company you would like to work for has an exact need that they want to fill – be sure to target that need! Outline a few specific activities you have performed in your career that best pairs you for the position.

Here is where your storytelling skills will come in handy. Describe scenarios in which you succeeded in overcoming some obstacles in a recent job. Each instance should show how you met the need that the company is looking for. If the position calls for troubleshooting skills and phone etiquette, then describe how you handled that difficult tech support call and turned the customer around. If your prospective employer wants someone to fill a sales position, don’t be afraid to show exactly how many contracts you secured for your corporation. These instances should come out of the experience delineated in your resume: make them colorful, concise and effective. Some examples:

“Recently, I was Vice President of Sales and Marketing for ABC Bank. Our account acquisition was in a slump, even though we had offered $150 for each customer who referred a new account. The bank manager had set a challenging goal for the third quarter – one hundred new accounts. Since we live in a small town, I decided to capitalize on a grass roots effort to get the word out. I posted flyers at the local college campus, supermarkets and mini-malls, and I even executed a social media campaign on behalf of the ABC branch. I managed to get 30 new accounts in the first month, and my own sales portfolio included over 100 accounts by the end of the quarter.”

“In 2013, I was Project Manager for TechGuru’s recent app, JoyfulNoise. There were a few hurdles to overcome: the interface needed to be tighter, there were a few bugs, and there were similar products on the market. As the lead, I decided to improve the user interface myself, thereby freeing up my team to work out the software issues. Finally, we added a new feature to the product which allowed users to share their ringtones with others on the platform. Since the time of its launch in December of 2013, JoyfulNoise has had an uptick in sales every single month.”

The story should have new information about your skills and abilities, within the framework of your resume. I repeat, do not just copy-and-paste the details of your resume into your cover letter. Beware: It will make your effort to WOW the hiring manager fall flat, forcing her to put your resume at the bottom of the pile.

A final note on bullets: it is en vogue nowadays to include bullet points in the middle paragraph of your cover letter. Using bullet points is a simple way to get the attention of the reader, but it can also distract from a well-thought out narrative.

Advertising

–          Bullet points can give quick detail

–          They effectively draw immediate focus

–          But they will also detract from everything else you wrote!

These are very easy ways to make things “pop” in your cover letter. If this is a very important position for you, take the time to follow the classic format of the cover letter. Besides, would you want the hiring manager to have to look at the same old bullet points she sees in every single cover letter? No! You want your letter to stand out. Therefore, nix the bullets.

 

5. The Conclusion

Your conclusion should be the shortest of your paragraphs. There are three aspects of a final paragraph: an invitation to look at the resume, an interest in an interview, and gratitude for the opportunity. First, you must direct the hiring manager to examine your resume. If this is a digital cover letter, say something like: “Please consider my attached resume for the position.” If this is a physical letter, then refer to the resume as “enclosed.” Also, if you are applying online, it is good to place any hyperlinks to pertinent web pages in this final paragraph, as in: “Please visit my LinkedIn page.” Where possible, incorporate the link into the text (as in the underlined portion), and avoid using cumbersome web addresses.

Second, express your interest in meeting the hiring manager. Now this could mean a face-to-face interview. On the other hand, many hiring departments choose to interview over the phone or over the internet using Skype. For this reason, keep the method of the interview ambiguous: “Looking forward to speaking with you further,” or “I would like to arrange an interview to discuss my qualifications and to learn more about the organization.”

Advertising

It is also acceptable in this paragraph to mention you are available immediately, and your salary is negotiable. While these are not requirements for the cover letter, certain positions are highly desirable and you may want to express your eagerness in this manner.

Most importantly, thank the hiring manager for her time. Just think of how many of these letters she has to read! If you show your gratitude in a genuine fashion, as well as your interest in the opportunity, she will be more apt to consider you for the position. Don’t just assume your abilities can speak for themselves: a little bit of kindness and deference can go a long way.

 

6. The Valediction

The closing remark in your killer cover letter should be short and sweet, not long and saccharine. The two most acceptable valedictions: “Sincerely,” and “Best regards,” to be exact (though many writers shorten the latter to simply, “Best,”). Sometimes I prefer to say “Cordially,” but that is just to shake things up. (Note: if you are writing to an employer in the UK, “Faithfully,” is the most effective valediction.)

 

7. The Final Draft

Edit your cover letter. Read it, re-read it, and then give it to someone else to read. Spell-check will overlook many grammatical errors, so you must be diligent. Try reading it backwards, sentence by sentence. Be sure to check that the content is sound, and you have told a good overall story. Verify spellings of names and addresses, ensuring every detail is correct. Finally, if you’re furnishing a physical copy for your employer, be sure to print it on decent paper.

An excellent cover letter requires you pay great attention to detail, and that you put yourself in the shoes of the HR department. It is more-than-okay to showcase your talents and to entertain (a little bit). Be empathetic, and imagine what you would want to read. Most of all, recognize that you are the best person for the position, and reveal your wondrous story – you’re bound to land that job with your killer cover letter!

Featured photo credit: Ninja The Last Thing You See/Joey Gannon via upload.wikimedia.org

More by this author

Remembering, Learning 13 Tricks to Help You Remember What You’ve Learned Money Ditch The Excuses: 15 Tips To Quit Spending Your Money Ninja The Last Thing You See by Joey Gannon Write A Killer Cover Letter In 7 Easy Steps Stage Fright Six Steps To Help You Conquer Stage Fright

Trending in Work

1 12 Practical Interview Skills to Help You Land Your Dream Job 2 10 Key Elements of Effective Meetings to Avoid Wasting Time 3 Pick Your Job Based On What You Love To Do, Not How Much You Have Invested In. 4 What Is a Mentor And Why You Should Find One For Yourself? 5 10 Signs You Have Created a Good Work-Life Balance

Read Next

Advertising
Advertising
Advertising

Published on September 16, 2020

12 Practical Interview Skills to Help You Land Your Dream Job

12 Practical Interview Skills to Help You Land Your Dream Job

Today, with many companies going remote—at least until there’s a COVID-19 vaccine—technical proficiency is a vital skill for every interviewee to master. You may be asked to interview for a job on Zoom or Microsoft Teams. The way you handle yourself in the online interview (your interview skills) will say much about your ability to work from home efficiently.

Does your workspace look clean or cluttered? Is the area free from noise? Is your home office well lit?

Once hired, you may be asked to organize meetings on Zoom and other platforms. Along with mastering the technology, you will have to learn to follow certain protocols.

Now is the time to get up to speed on your technical skills. Learn which interview skills are needed for the particular job for which you are applying and practice them.

Online learning sites, such as LinkedIn Learning and Udemy, offer courses for free or a nominal membership fee. If you are a DIY type, make use of training videos offered through your particular digital tools.

Additionally, demonstrating that you have these 12 interview skills will help you land your dream job.

1. Organization

When you work in a brick-and-mortar office, some of the organizing is left to others. Your direct supervisor may host a Monday morning quarterback meeting where each worker reports on the progress on their tasks.

When you work from home, much of the organizing will be left up to you. To a much greater extent than before, you will need to develop a schedule and stick to it. Some tasks may be faster to complete from your home office where you don’t have other workers competing for your attention.

Conversely, you may find that some tasks that would have gone quickly in an office seem to take forever from your home computer. Your phone may ring a lot, which can distract you, or you may have kids and a spouse who inadvertently disrupt your schedule.

To do: Set a schedule and stick to it.

To discuss during your interview: Be specific. Point to the interview skill you utilized to create a schedule for a complex work project and followed it.

Advertising

2. Flexibility

You set a schedule for the completion of your tasks, but your prospective boss gets their work done between the hours of 2:00 and 8:00 a.m. Your West Coast partners are three hours behind your East Coast partners, and one of your partners lives in England while another lives in Australia.

Feedback and collaboration (see point 3) may need to happen asynchronously. Be the flexible candidate—the person who is willing to occasionally disrupt their schedule for the greater good of the team.

For extra credit: don’t just look up time zones, look up whether they observe Daylight Savings Time.

To do: Be flexible about meeting times.

To discuss during your interview: Highlight a time when you worked on a team where members lived in different time zones. Discuss your processes.

3. Collaboration

As recently as six months ago, before the pandemic raged around the world, collaboration wasn’t quite as essential as it is today. In a remote office setting, collaboration doesn’t just mean working well with others—but actually sharing documents and editing them online on time.

Several cloud-based tools, such as Google Drive, Basecamp, and Trello, enable the type of collaborative teamwork that most companies want today.

To do: Download the correct software and practice using it.

To discuss during your interview: Discuss how you worked remotely with a group. Share how you overcame certain challenges.

4. Poise

Murphy’s Law states, “Anything that can go wrong will go wrong.”

When things do go awry, keeping your wits about you will demonstrate your consummate professionalism under fire. This will show your future bosses that you will be able to work well under the pressures of remote work.

Advertising

What could go wrong, you ask? You might be muted without realizing it—your Internet connection may not be robust, your headphones may blip out, your cellphone may ring, Zoom could have an outage. The list goes on and on.

To do: Make sure you have the most up-to-date versions of Skype and Zoom uploaded.

To discuss during your interview: Consider highlighting a time when a project did not go as planned. Demonstrate the interview skills that allowed you to rise to the challenge.

5. Communication

Your ability to handle online communication is one of the top critical skills you will need to thrive in today’s remote workplace. Download Slack if you haven’t already. Get used to toggling to a different form of online communication if one of your tools fails.

When it comes to the preferred format for your online interview, demonstrate proficiency by offering several different options. Give your phone number, Google Chat Hangouts name, and Skype ID.

To do: Familiarize yourself with video conference and online chat tools, such as Slack, Fleep, or Workplace by Facebook.

To discuss during your interview: Be prepared to share the online communication tools you’re using and examples of how you use each one.

6. Good Computer Hygiene

Setting up a backup system for your computer files is one of today’s crucial requirements for working in the digital age. Storing documents that can be shared by team members is also an efficient way to work together on presentations, articles, and reports—although studies show nearly one-third of employees avoid them because of the time it takes to find documents.

Be prepared in your interview to indicate your experience utilizing this technology, describing how you organize and store files using cloud-based collaboration tools. How do you keep track of links and tabs? Do you use Dropbox? Google Docs? Confluence? Others?

To do: Take inventory of the cloud-based document sharing and storage systems you know and use.

To discuss during your interview: Describe the document sharing tools and backup systems you utilize—both for personal protection and professional file sharing.

Advertising

7. Proper Meeting Etiquette

Today, presenting yourself virtually has its pros and cons. While you only have to show a professional persona from the waist up (make sure to straighten up your office space behind you), you must boost your energy to show that you’re engaged in the discussion.

Make your voice as upbeat as possible. Have your talking points at the ready and be careful not to ramble on, as long virtual meetings easily become tiresome. Use the mute and chat features to avoid interruptions.

To do: Once you know the meeting platform, make sure you have it mastered before your interview.

To discuss during your interview: Offer to share your screen to show an example of a work project— while at the same time demonstrating your prowess with video conferencing tools.

8. Respecting Feedback

In the age of working remotely, there may not be as many systems in place to obtain feedback (such as yearly performance reviews). Workers may need to ask for feedback, while managers may need to give more feedback than usual as the team adjusts to working off-site. Respecting feedback is on top of the interview skills list that you should learn.

Taking a proactive approach with giving and receiving feedback and incorporating it into your work style is a desirable quality that your employers will note.

To do: Reflect on the positive feedback you’ve received from past employers to bolster your confidence.

To discuss during your interview: Share a time when you received feedback that made you grow in the job. If you’re a manager, share a time when you gave feedback to an employee who needed to better their job performance.

9. Project Management

Staying on task with projects has evolved far past a to-do list, with electronic tools that can track time, manage team workloads, and even do the client billing. While your prospective employer may have its preferred project management program, your experience with any of the various options—whether it’s Basecamp, Teamwork, Smartsheet, or another—will be applicable.

To do: Know which project management software is likely to be used by the industry in which you’re interviewing, and familiarize yourself with its features.

To discuss during your interview: Highlight a project management feature that is particularly useful in helping you excel in your work, and explain how you utilize it.

Advertising

10. Staying up to Speed

Employers expect their remote workers to be technically proficient so that technology runs smoothly and doesn’t create work disruptions. Bosses count on remote workers to know enough about their systems to manage them without relying on the help of overworked IT staff.

To do: Make sure you have a fast internet connection and have a back-up plan, such as a second computer or other tethered devices.

To discuss during your interview: Note that you are diligent about keeping your computer and software up to date.

11. Attention to Cybersecurity Issues

“Virus” is a loaded term these days. Spreading a computer virus in your company, however, will not only bring productivity to a halt, but it will also make you a pariah. While working from public places using free Wi-Fi (with uneven security provisions) has waned, in pre-pandemic times, coffee shops accounted for 62 percent of Wi-Fi security breaches.

To do: Keep antivirus software updated and don’t download software without verifying its authenticity.

To discuss during your interview: Emphasize your awareness of cybersecurity risks and your care in taking necessary safety measures.

12. Teamwork

Work relationships now mostly happen in virtual settings, yet employers value team-oriented workers.

Being a part of a team gives you a sense of connection and shared purpose. A well-honed team understands how mutual reliance makes the sum of its parts greater than when individuals act on their own, improving the end product.

To do: Take stock of your attributes as a team player and where you can cultivate skills that will enable you to work more collaboratively.

To discuss during your interview: Inquire about the company’s culture and how it encourages a sense of community despite working remotely.

Final Thoughts

Preparing for remote positions available in today’s job market will mean honing your interview skills to highlight your technical abilities as well as your adaptability. By adhering to these To-Do’s and perfecting your online interview skills and charisma, you will rise above the competition and win over any prospective employer.

More Tips to Improve Your Interview Skills

Featured photo credit: Christina @ wocintechchat.com via unsplash.com

Read Next