Advertising
Advertising

Last Updated on February 7, 2018

The Secret Place Where All Great Ideas Are Born

The Secret Place Where All Great Ideas Are Born

Where do great ideas come from? The cliched view is that they come fully formed in a flash of inspiration. You’ve probably seen this in films or on TV, a character might be working over night trying to come up with a big idea, and suddenly their idea hits them.

However, the reality is actually far more complicated. The truly great ideas, are the product of processes. They are the product of what a person sees and gets in touch with every day that combine to influence a thought. A random thought turns into an idea, then the idea is worked on.

Consider twitter, twitter was originally not conceived as as a social network, but instead as an alternative to SMS messaging. The original 140 wasn’t a creative gimmick, but was instead reflected the technological limitations of the mobile phone format (at the time).[1]

Uber came from a conversation between friends where they were complaining about how hard it was to find a decent taxi.[2]

The idea for Airbnb came when the founders were struggling to pay rent, and needed a way to earn some extra money. Most of the hotel rooms in the city were booked up thanks to a local conference, so they thought that they could exploit this by providing extra space in their apartment for overnight guests.[3]

Advertising

All of these ideas came to revolutionize their respective fields, and none of them came fully formed at the very beginning. Our view of how great ideas are born is thus inaccurate and is even potentially harmful.

We murder good ideas that are incubating

Usually when we hear about these ideas, it is when they are at their most successful. We don’t see the weeks, months, and years where the initial idea was developed, or the successes and early failures of the business. As a result we naturally assume the ideas were fantastic and fully formed from the start.

We assume that is where good ideas come from.A study has shown that the human brain favors any action or option which uses the least amount of energy.[4] So where it might be more useful to come up with ten different ideas for us to work on, we struggle to come up with one to save up energy. So we try very hard to come up with a fantastic idea.

But even if we do come up with an idea, we have no idea whether it is good or not because it doesn’t have concrete details on how it’s going to work. Without the details and a plan to take action on the idea, we judge its failure early before it can incubate into something great. Unless an idea is executed, our brains are unable to determine whether an idea is going to be great or not.

Advertising

    Think about the companies mentioned at the beginning of this article. The idea for each one of them came from the creators trying fulfill a need, they found themselves faced with a particular problem (like failing to find a good taxi as in the case with Uber), and as a result they came up with a random idea directly related to it, that random idea became the solution to it.

    But if we think we will come up with the next big idea without placing ourselves in the right context, and don’t allow for ideas to come to us naturally, then it is guaranteed that they won’t come to us at all. Instead we get stuck.

      The truth is, good ideas are random

      One day you might come up with ten ideas, of those ten, one might be an okay idea. We might often instinctively reject an idea that we judge to merely be “okay”. However, an okay idea can become a fantastic idea with work, and ideas that are truly great from the start are so rare that they might as well not exist.

      It’s like with novel writing. A truly brilliant book tends to be the product of months if not years of hard work, of endless re-writes. But as we read the novel at the time it is finished, we assume it was great from the start.

      Advertising

      There is a famous story about Jack Kerouac, an American novelist, who wrote his famous novel On the Road over a three week period, almost without stopping for a break. For this to have been possible, surely the idea must have been brilliant from the start right? Well, this famous story isn’t true.

      Sure, he once typed up a draft of it in three weeks. But from him coming up with the idea, to finishing the book took over seven years. The ideas for the story came to him naturally while he was travelling, or at times he wrote about things that actually happened to him. There was never a point where he suddenly had this brilliant idea that he was able to quickly turn into a masterpiece of literature.

      All that is needed is the right stimulation

      Great ideas then come from what we see, what we hear, the people we speak to, and most importantly, a great idea can come as the solution to a problem, (like what we saw with Twitter, Uber, and Airbnb). This can be tricky, it can often be easy to be disheartened when faced with a problem.

        But that’s what innovation is, true innovation comes from either resolving a problem or finding a gap in the market which can be filled by a great idea. So next time you are faced with a problem, see this as an opportunity. Even if a solution exists, you might be able to think of a better one.

        Advertising

        Read more about how you can come up with a great idea by finding a problem and solve it: Albert Einstein’s Problem-Solving Formula that Still Works Like a Charm

        Your next great idea might not seem great at first. It might just seem like an okay idea, a mediocre one, or even a bad one, all ideas need work. So don’t judge any at first, let ideas come naturally and write them down. It doesn’t matter how bad they seem, just write them down.

        Don’t worry about organizing them either, in fact it’s good not to. You might miss a good idea while you’re working on the organization. Organizing at this stage will just mean that you’re giving yourself an extra job to do which may slow you down or even make you lose motivation.

        If you want tips with this stage, check out this article: How Simply Jotting Down Ideas Can Make You Smarter

        Remember, great ideas don’t come fully formed, so don’t try to force them.

        Reference

        More by this author

        Leon Ho

        Founder & CEO of Lifehack

        24 Best Habit Tracking Apps (2019 Updated) 40 Top Productivity Apps for iPhone (2019 Updated) How to Focus on Work Better and Boost Productivity Why Do I Have Bad Luck? 2 Simple Things to Change Your Destiny How to Get Motivated and Be Happy Every Day When You Wake Up

        Trending in Smartcut

        1 The Key to Finding Job Satisfaction and Having a Successful Career 2 How to Be a Successful Businessman (The Complete Guide) 3 How to Effectively Manage a Heavy Workload at Work 4 Better Alternatives to New Year’s Resolutions to Reduce Your Stress 5 How Personal Finance Software Helps You Get More Out of Your Money

        Read Next

        Advertising
        Advertising
        Advertising

        Last Updated on January 14, 2019

        The Key to Finding Job Satisfaction and Having a Successful Career

        The Key to Finding Job Satisfaction and Having a Successful Career

        Regardless of whether you hold an entry-level administration role or regularly travel to the ends of the Earth as a hot-shot senior executive, you can still find yourself harboring an emptiness… a feeling that something is missing. A popular assumption that experiencing job satisfaction and a successful career should be underpinned by a well-rounded suite of tangible benefits, no longer holds true for many of us.

        We’d never deny health care benefits, appropriate and fair remuneration, bonuses and travel perks in a job package. However, even if served to us on a silver platter, those features can only satiate us to a certain point.

        You might wonder what governs entrepreneurs and start-up business owners to quit their lucrative jobs, essentially look the gift horse in the mouth and kiss such benefits goodbye! There can be an irresistible pull to mastermind a business with products and/or services that serve the greater good of community wider than that constituting their daily existence.

        Even with research showing entrepreneurship to pose greater threats to their mental and physical health, this unique breed of individuals choose to go against the grain in chasing their dreams of being their own boss. Why? Why would anyone risk this type of career suicide?

        Whether you’re an employee, have recently taken the leap to being a business owner or been in business for a while, the commonality is a congenital condition we all share as human beings; to feel a sense of purpose, value and contribution to our community. Despite it being harder to find this for ourselves in today’s world, these approaches will help you achieve ultimate satisfaction through the twists, turns and joyrides that are essential features of shaping a successful career.

        1. Search for Opportunities That Feed Your Passion, Not Temporary Excitement

        Even though well-intended, the ‘feel good now’ compass that career coaches and consultants often recommend you use to create career satisfaction can actually do you more harm than good. Excitement is transient. It doesn’t last. Passion is the compass you need.

        Passion and excitement are two different things. The resounding career legacy that still draws you to turn up on the job regardless of the sunshine or storm that awaits you…that’s passion. It’s like a mental and/or emotional itch you can’t shrug off. Staying attuned to that calling will breed success for you sooner or later. Patience is key.

        You’re also likely to have more than one key passion. Beware of getting caught in the notion you have to find your one true purpose. In fact, run immediately from any coach who tells you there is only one. There isn’t.

        Advertising

        Your passion is a journey that can take multiple forms so forget thinking there is the single dream job out there that will give you satisfaction in every way you can imagine. It simply doesn’t exist.

        Consider embracing different roles and projects to help you fuel your passion or fuel your pursuits in finding it. Job satisfaction and your career success will be all the more sweeter from a wider range of enriching experiences.

        2. Don’t Position Job and Career Satisfaction Assessments as Pivotal Guides to Your Success

        Despite their popular use for vocational guidance, assessment tools such as Gallup’s Clifton Strengths and the Myers Briggs Type Indicator have come under fire[1] as being limited to the amount of true value and direction they can offer partakers.[2] These and many other guidance assessment tools (e.g. VIA Character Strengths , DISC ) are self-report questionnaires that don’t have normative population data against which to compare your results.

        Simply remember these tools help you develop a stronger sense of what you identify as strengths and weaknesses within yourself, not in comparison with other people. They will still add insight around what sorts of career opportunities, tasks and projects are going to light your fire, what ones are going to extinguish it and what will prod and keep the coals steadily smoldering.

        3. Be Clear on Your Personal Values, Ethics and Principles and Choose Relationships That Support You Honoring Them

        Teamwork, collaboration, open communication and trust are commonplace for any flourishing work environment. However, whether or not your personal values can be honored in your work can make or break your job satisfaction.

        How committed do you want to be to an organization that expects an average of 10 unpaid overtime hours every week under the guise of ‘reasonable overtime’? Are you willing to accept their construing this expectation as ‘strong commitment’ at the expense of your partner and children waiting at home for you? What are your boundaries concerning when you clock on to their time and when you clock off to yours?

        Being very in tune with what your personal values, principles and ethics are will bid you well in the job satisfaction stakes. Spending time to reflect on experiences and working relationships you’ve had – the good, the bad and the ugly – will help you make well-informed searches and grounded decisions that will propel your career success.

        Finding and nurturing relationships with associates and colleagues who share similar values doesn’t just make your day-to-day pursuits more enjoyable. You become fortunate to work with like-minded people who will support, understand and appreciate you like a second family.

        Advertising

        Being able to honor your personal values in your work means you will still be able to sleep at night when you have to tread where others fear to, and make extremely difficult decisions others would never ever dream of having to make as you forge success in your career.

        4. Be Clear on Your Own Definition of What Having a Successful Career Means for You

        It’s tempting to get caught up in the ideals and projections of success expressed by those we love, admire and respect. Underneath, we all want on some level to belong to a successful club of some sort.

        With research reporting how much money we feel we need to be truly happy,[3] many of us try to subscribe to the notion that having the car of our dreams or taking a European holiday annually will not bring us happiness. The truth, however, for many of us is these tangible rewards are congratulatory reminders of our persistent efforts to chase our career pursuits.

        If those are things you aspire to, don’t let anyone steal your desire and want to feel deserving of these things, that those are some parameters by which you define your career success.

        Despite consistently being the top revenue earner for two years running, you may not wish to become the sales manager. You may not wish to step out into running your own business even though you consistently excel as an employee, delighting clients and repeatedly receiving glowing testimonials.

        Your definition of career success might be enjoying the predictability of a regular workplace routine. You get to leave – without feeling guilty – at the same time each day, love the people you work with and get to spend a good, uninterrupted amount of work-stress free quality time with your family. That picture is also blissful job satisfaction and complete career success.

        5. Identify the Sorts of Challenges and Problems You Want to Learn to Overcome

        Standard advice you might receive from a career coach might be to look for opportunities where you get to capitalize on exercising your strengths and career-related activities you enjoy.

        However, to become a success at anything involves improvement. To excel at anything often involves stepping outside boundaries and comfort zones where others wouldn’t. This means dedicating focus and attention to things you’re not so good at and things you don’t like.

        Advertising

        Here’s where working with a coach can be particularly helpful. Map out the experiences that were unsavory in your working history. Were there challenges you opted out of, projects you failed at or toxic relationships that blasted your sense of purpose and self-worth into oblivion? It’s within these experiences that you might just find the most valuable lessons and guiding lights for your trajectory to achieve greater job satisfaction.

        If your natural leadership style is to be a collaborator, finding opportunities that require you to apply a more dictatorial style might be needed. Discussing a secondment or short-term project where you get to develop and test your skills can be a step further in earning contention to lead a larger project down the track.

        With several of the company’s boldest personality types penciled to roll out the operation, you’ll not only develop skills that earn your right to throw your hat in the ring; those key players have an opportunity to see your competence. You can then work on building relationships with those stakeholders before you need to hit the ground running should you win the lead.

        Greater job satisfaction comes with planning and choosing the lessons and opportunities you want to learn, not desperately flailing, floundering and hoping for the best.

        6. Keep Reviewing Your Goal Posts and Be Amenable to Change

        The word ‘career’ is indicative of a longer-term pathway of change, growth and development. The journey is dynamic.

        You will accumulate new skills and let those you no longer need, become rusty. Your intrigue will be stimulated by new experiences, knowledge and people you meet. Your thinking will continue to expand, not shrink. As a result, your goalposts are likely to change.

        A major part of enjoying a successful career is not just setting goals effectively, but regularly reviewing and readjusting them where necessary. However, moving the posts or the target still needs to take place by applying the same processes by which you originally created them. The strength of your emotional connection to those revised goals needs to be the same, if not stronger.

        By asking yourself the following questions, you can assure your developmental and growth trajectory is still on course:

        Advertising

        • Would working toward these goals still allow me to honor my personal values, principles and ethics at the same capacity if not greater?
        • Do the activities I need to undertake to meet these goals honor my highest priorities?
        • Does this feel right for me and those who are nearest and dearest to me?
        • Is this aligned with my passion?
        • Is chasing this goal a right step for me to take now or is this a detour or distraction which could delay my greater plan?

        Each of your career goals should have different review periods. Whatever you do, stick to the review schedule you set. It will not only keep you focused but help you see your progress (or lack thereof) and allow you to timely re-chart your course before you get too far down the track. You don’t want to waste time haphazardly heading in the wrong direction.

        7. Be Prepared to Let Go

        It can be unfathomable to us as to why others risk leaping into the unknown when everything truly appears fine and dandy in the career realm. The company provided stability, recognition, financial success, interesting projects and the promise of a promotion…what was wrong? Why now jump sideways to run a café or train in another field altogether?

        Nothing may have been wrong at all. It was all going right. It was just the end of a chapter. Perhaps the yearning for the next step is actually taking a different trajectory entirely. You may want to simply experience a different rhythm. Perhaps it’s time to pursue a different passion.

        If you have leaped from employee-land to freelancing or have made the reverse-jump (or you know someone who has), you will have quickly grown a different appreciation for pros and cons each work lifestyle brings. Working for yourself can bring the greater realization of your creativity, whether or not it can be monetized to earn you a living.

        When your customers are buying you or a product you designed and fashioned, there is a direct level of appreciation and gratitude that can elevate your confidence in the way you have never experienced as an employee, regardless of your rank.

        Similarly, there are times where we need to recognize our business ventures were adventures, not long-term life-changing empires. There are times we need to recognize that time is what provides the clearest limitation of how long we persist for in such pursuits.

        We have to recognize the absence of enough financial, mental, emotional and physical breadcrumbs that tells us we’re no longer meant to push in that direction. At least, not for the present time.

        The Bottom Line

        Above all, keep the momentum. As long as you remain committed to pursuing work opportunities that allow you to honor your highest priorities, the truth of who you are and what you stand for, achieving ultimate job satisfaction and a successful career will never be too far away.

        More Resources to Help Advance Your Career

        Featured photo credit: Csaba Balazs via unsplash.com

        Reference

        Read Next