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8 Effective Ways to Increase Your Blog Traffic

8 Effective Ways to Increase Your Blog Traffic

You don’t have to do anything shady to improve your page rankings on search engines. Even if you are a complete newbie to blogging, you can still climb to higher search engine rankings with these quick and easy tips.

1. Content is King

Content stuffed with keywords doesn’t guarantee that people are going to stay on it or come back to it. In the end, quality and uniqueness count, so what you need is great content. Make sure the content focuses on your main keyword or the search phrase you have decided upon. At the same time, remember, your keyword is about your content, not the other way round. Do your research and write intelligently to get return traffic.

If you aren’t sure what to write about next, check the comments section. See what questions the readers have and address those questions. The added advantage here is that you can get specific keywords and search phrases as well.

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2. Write it Yourself

You may decide not to write your own content. For example, if you have a site with content that remains the same, you may have decided to add a blog to get more traffic. However, you may feel that you’re too busy to be able to actually write the posts yourself. Getting someone else to ghostwrite for you does solve the problem of time, but it doesn’t address quality and uniqueness.

Apart from the quality of the content, the reason people will come back to your blog or website is to get your unique take on things. So write your content yourself. If you aren’t confident about your writing skills, you can get an editor or proofreader to go through your content.

3. Use Keywords Intelligently

Instead of stuffing your general content with keywords, try using them intelligently without compromising the quality of the content. Insert your keywords in the meta tag, the text used in the search engine to give details about your website and attract readers’ attention. Put the keywords in the subheadings, so your content isn’t awkward, but the keywords are included.

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Also try to include the keyword in the URL of the page, which means that your URL should have a page description. For example, the URL for this post could be www.domain.com/seo_aids. Also use keywords when naming the images in your site.

4. Try Using Search Phrases 

There is fierce competition for keywords. If you type in a keyword that is just one or two words, you’ll find that a lot of results show up. To increase the chances of your site showing up on the first page, try using more specific and slightly longer keywords instead.

For example, instead of ‘fitness programs’ you can use ‘corporate fitness programs’ or ‘fitness yoga workout programs’. If your content is detailed and based around these keywords, you’ll definitely see an increase in traffic.

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5. Linking is Important

Give your piece added credibility by including links you can trust from other experts. Also, insert your own links to related topics. Try to have your articles and posts linked in other websites.

The other websites, thus, help your rating and increase traffic on your pages. Contact other sites to see if your posts can be included in a blog carnival or a round-up post. Not only does this improve SEO, it also encourages people to linger on your website.

6. Get Attention Through Titles

This does not mean the kind of click bait title that initially grabs readers’ attention but fails to keep it and is soon forgotten. A title that says ‘What Happened Next Will Shock You’ will hook someone in but if it links to five lines of text and lots of pictures, no one is going to stay and no one will remember it later.

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You’re better off with a less sensational, but more informative title, into which you can incorporate some keywords.

7. Write Regularly and Recycle

You may have a great website with great existing content, but if you don’t update it regularly, you’ll find your readership falling away. Set a goal every week and ensure that you post to meet that goal.

Also, you may have written relevant posts, but they may be lost under other posts after all this time. Resurrect them, brush them up, update them and present them in a brand new avatar.

8. Share, Share, Share

Of course, sharing your own posts on your social media feed is important. Facebook, Twitter , Google+ give you the opportunity to reach out to a wider audience. But if you share posts related to your own and written by other bloggers, they may just return the favor.

SEO, if done properly, can help you attain that longed for page ranking. You don’t need to be an SEO expert to utilize these aids effectively. Just ensure that all your optimization is backed up by strong content.

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Joy Mali

Digital Analyst

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Last Updated on December 9, 2019

7 Techniques to Stay Focused and Avoid Distractions

7 Techniques to Stay Focused and Avoid Distractions

The world has become a very distracting place, you don’t need me to tell you that. Where once we could walk out of our house or office and disappear into our own world with our own thoughts, we are now connected 24 hours a day to a network that’s sole purpose is to make us available to anyone and everyone at any time they choose to disturb us.

Of course, it is very easy to sit here and say all you have to do is turn off your electronic devices and just allow yourself several hours of quiet solitude; but the reality is far harder than that. There is an expectation that we are available for anyone whenever they want us.

However, if you do want to elevate yourself and perform at your best every day, to produce work of a higher quality than anyone expects and to regain control over what you do and when you will need to regain some control over your time, so you can focus on producing work that matters to you…

The good news: You do not have to become a recluse. All you need are a few simple strategies that will allow you enough flexibility in your day to stay focused to do the work that matters and still allow you to deal with other people’s crises and dramas.

Here are 7 ways you can stay focused and be less distracted.

1. Find out When You Are at Your Most Focused

According to research, brilliantly documented by Daniel Pink in his latest book, When: The Scientific Secrets of Perfect Timing, our brains have a limited capacity to stay focused each day.[1]

From the moment we wake up to the time we turn in for the day, we are using up our brain’s limited energy resources and, depending on the time of day, we will be moving between strong concentration and low concentration.

This means that for most people, their optimum time for sustained concentration and focus will be soon after they wake up. For others, it could be later in the evening—a kind of second wind—but that is rare.

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Once you understand this, you can take time to learn when you are at your best and to protect that time on your calendar as much as possible. If you can, block it off and use that time for the work you need to do that requires the most concentration each day.

2. Get Comfortable Using ‘Do Not Disturb’ Mode

We have the ability to switch our electronic devices to do not disturb mode. Where all notifications are off and your phone or computer will not alert you to a new email or message.

Now after testing this function for a number of years, I can happily report that it does work.

When I sat down to write this article, I put all my electronic devices to do not disturb, closed down my email and began writing. I am safe in the knowledge that until this article is written, and I turn do not disturb off, there will be no interruptions or distractions.

Of course, it is not really about whether do not disturb works or not, it is whether you are willing to turn it on or not.

Most people believe they have to be constantly available for their boss or customers. This is not true at all. What has happened is because of your always available status, you have conditioned these people to turn to you first whenever they have a problem.

You are not actually helping them at all. You are preventing them from having to think for themselves and develop the skill of problem-solving. By not being so readily available, you help them a lot more.

What it comes down to is your boss and customers are going to be far more positive with you, if you deliver your work to the highest quality and on time than you being available 24/7. Trust me on that. I also tested that one.

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3. Schedule Focus Time Every Day

This technique is a lot easier than you may think.

First, you figure out when you are least likely to be disturbed. For me, that is between 6 and 9 am. for a lot of my clients, they find the first 90 minutes in the morning at their workplace is when they are not likely to be disturbed. This is important because you want to be building consistency.

Most people start their day by checking their email and other messages. While they are doing that, they are not going to be bothering you. Now there is no rule about when you should be checking your email. The chances are email is not going to be where you want to spend your most focused time, so you can decide to check your email at say 10:30 am.

Dedicate 30 minutes from 10:30 am to 11:00 am for email processing and use the first 90 minutes of your day for doing your most important work. You will surprise yourself by how much work you get done in that ninety minutes.

4. Plan Your Day the Night Before

One of the inevitabilities of life is there is always a plan for the day. The choice is whether the plan you have is a plan of your own making or not. If you don’t have a plan, then the day will take control of you. Other people’s priorities, urgencies and dramas will fill your day. As the late Jim Rohn said:

“Either you run the day or the day runs you.”

If you take control and make it a habit to plan out what you want to accomplish the next day before you go to bed, you will find yourself staying more focused on your work and be less likely disturbed.

Now when I say plan your day the night before, I do not mean you need to spend an hour or so planning and mapping out every minute of the day. Planning your day should only take you around 10 to 15 minutes and you only need to decide what 10 things you want to complete — 2 “must do” objective tasks and 8 “would like to do” tasks. What I call the 2+8 Prioritisation Technique:

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Do not be tempted to go beyond 10 tasks for the day. When you do that, you do not have enough flexibility in your day to handle crises and other unknown issues that will pop up throughout the day.

When you do not build in flexibility, you will soon stop planning your day. Only plan tasks that will have the biggest positive impact on your work and projects.

5. Learn to Say “No”

I am sure you’ve been told this before. We are wired to please and this results in us wanting to say yes to every opportunity that comes our way. The problem is we cannot do everything and every time you say “yes” to one opportunity, you are saying “no” to another opportunity. You cannot be in two places at the same time.

Jay Shetty shared an inspiring video on JOMO “Joy Of Missing Out”. Here’s the video:

Rather than allowing ourselves to be succumbed by FOMO (the Fear Of Missing Out), we should replace that ‘fear’ with the “joy” of missing out. Because of our need to please, we say yes to things we really don’t want to do; yet when we do that, we miss out on doing things that bring us joy—creating something special, spending time educating ourselves and just having some quiet alone time with ourselves.

Learn to say “no” every time you get a notification to your phone. Ignore it. Learn to say “no” to your colleagues when they want to gossip. Learn to say “no” to volunteering when the thing you are being asked to volunteer for does not excite you. Just learn to say “no”.

By saying “no” to opportunities, distractions and interruptions, you are saying yes to better and more meaningful things. Things you do want to focus your attention on.

6. Create a Distraction-Free Environment for Your Focused Time

This has been possibly the most powerful tip I learned when it comes to focusing on what is important. Have a place where you do only focused, high-concentration work.

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Now this place needs to be clean and only have the tools you need to do your work. If it is writing a report or preparing a presentation, then it needs a table and a computer, nothing more. Files, paper and other detritus that accumulates on and around people’s desks need to go. A clean, cool and well-lit environment is going to do a lot more for your focus and concentration than anything else.

The dining table in our home is where I go for undisturbed, focussed work. I take my laptop or iPad, and only have my writing app open. Everything is closed down and the computer is in “do not disturb” mode. There is nothing else on the dining table just my computer and my water tumbler.

Because that is my designated focus area, I only go there to work when I have something that needs total focus and concentration. I am there right now!

7. Be Intentional

The reality is, if you absolutely need to get something done then you need to be intentional. You have to have the intention of sitting down, focusing and doing the work.

There’s no magic tricks or apps that will miraculously do all your work for you. You need to intentionally set aside time for undisturbed focus work and do it. Without that intention, you can read as many of these articles as you like and you still will not get the work done.

It is only when you intentionally set yourself up to do the work, turn off all notifications and do whatever it takes to avoid distractions will the work get done.

The Bottom Line

The strategies and tips I shared in this post will go a long way to helping you become better at focusing on the important things in your life. No matter what they are, you are in control of your time and what you do with it and where you spend it, never give that control away to anyone else.

Protect it and it will be your servant. Give that control away and it will become your master and that is not a good place to be.

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Featured photo credit: Manny Pantoja via unsplash.com

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