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The Power of Requests and Questions: Using Social Media to Ask the Right Questions Makes You a Successful Entrepreneur

The Power of Requests and Questions: Using Social Media to Ask the Right Questions Makes You a Successful Entrepreneur

Here’s a question for you: Do you use social media for your business? You probably said yes, right? But here’s another question for you: Do you use social media to connect with your customers or your peers? You said yes again, right? But this next question might get you to start thinking: Do you ever use social media to ask your peers or your customers what they actually want from you? If you have said yes to the question above then well done. You won’t need to read the rest of this article. But if the above question has made you question your usage of social media, then you will find this article of good use.

The Common Mistake

A common mistake amongst many fresh faced entrepreneurs is that they only use social media to gain exposure for themselves. They hardly ever interact with their customers or with their peers. If you are only using social media to gain exposure for your business, then you are using social media the wrong way.

But before you get to learn how you can use social media to ask the right questions, here’s an interesting statistic that was written by Iris Vermeren in her article “Marketing: How to Provide Great Customer Service Via Social Media”:

“Research shows that nearly half of all US consumers use social media to ask questions, to complain or to report satisfaction and a third of social media users prefer social media customer service to a phone call.”

In other words, social media has become a very powerful medium for people to express their opinions.

And here’s another statistic which shows that more people are checking their Facebook profile very regularly on a daily basis. A report published in the Daily Mail said Facebook’s smartphone app was visited, on average, 14 times a day.

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Many businesses have become aware of this statistic and they have started adding their own e-commerce page on their Facebook business page thanks to Shopify’s Facebook Store App. This gave people the convenience of shopping without ever having to leave Facebook.

But the best way to get the most out of social media is to harness the power of asking. As mentioned in my previous article here on Lifehack called “The Power of Requests and Questions: How Asking Makes You A Successful Entrepreneur”, successful entrepreneurs have the ability to ask. And this skill can easily be transferred to social media.

How to Ask on Social Media

Ask Your Customers for Feedback on Your Product or Service

Andrew Pressault’s article entitled “How to Use Social Media to Engage Your Customers and Build Your Brand” mentions that by asking the right questions, you build strong customer engagement.

One way to engage your customers is by asking your customers for feedback on your product and service. The feedback you receive can help you understand your customer’s needs and wants. Plus, by giving your customer a chance to give feedback shows you value their opinion.

If your customer feedback is not very positive, don’t be too disheartened. Getting critical feedback can help you to try and improve your product or service. There are many ways you can gain feedback. You can ask for feedback through posting either online polls or surveys on your social media business page.

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Ask Your Customers What They Want

Besides asking for feedback, taking the time to know your customers will help you understand what they really want. Asking for this valuable information can help you meet new customer demands by either improving your product or creating a entirely new one.

You can find out about your customers wants and needs by giving them the opportunity to express their opinion via free text in your social media surveys. Free text boxes gives your customers the freedom to write what they want and in great detail too.

Ask Questions About Current Trends

Thanks to social media, you can find out what your customers are talking about by keeping up-to-date with the latest trending topics. So, if you have seen a trending topic that is of interest to your target market, you can ask your customers (or followers) for their opinion on the topic. This helps you build strong customer relations and raise brand awareness.

And with Twitter recently announcing a partnership with Google, commenting on the latest trending topics can help you raise your profile. It is a great way to gain exposure to any potential customer who is googling to know more about the latest trend.

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Ask Unhappy Customers Why They Are Not Happy About Your Product/Service 

As mentioned earlier in this article, almost half of US customers go to social media to complain about a product or service. When you become aware of a customer who is expressing their dissatisfaction, you need to be able to handle these situations with care.

The best way to do this is to ask your customers why they had a bad experience. Asking the right set of questions will help you resolve the issue. Here’s an example of a mobile network company dealing with a complaint on social media:

virgin mobile complaint handling

    (The above example was taken from the article: “Marketing: How to Provide Great Customer Service Via Social Media”).

    Ask Your Peers For Advice

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    Just like you, your peers use social media to raise their online profile. The best way for your peers to raise their profile is to be helpful. So use this knowledge to your advantage. If you have reached a road block in your entrepreneurial venture, then you can ask your peers for advice. Thanks to social media, you can contact your peers more easily.

    In most cases, your peers, whether they are your colleague or well-renowned industry expert, will be happy to help you with your request.  But before you start making your request, there’s something you have to keep in mind. Your peers will be bombarded with loads of different requests, all at the same time, so they may not be able to respond to your query. But don’t let this deter you because there is no harm to asking them for advice in the first place. When you make your request, be polite and respectful to them.

    You can make your request by sending your peer a private personal message to their social media profile. In your message, don’t go straight in with your request. Give them a positive comment on their recent work which relates to your request. This shows that you acknowledge and respect them and helps you build rapport.

    Conclusion

    Social media can help you raise your profile if used the right way. Rather than using social media to gain exposure for your business, you can harness the power of asking.

    This article has shown you how you can use the power of asking on social media to gain customer feedback, to find out what your customers want, to ask your target market for their opinions on current trending topics and to resolve any issues. You can also use social media to ask your peers for advice so you can further progress with your entrepreneurial venture.

    So use the power of asking on social media. You will be surprised at how far you can get.

    Featured photo credit: Universidad de Montemorelos via flickr.com

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    Published on January 7, 2021

    How To Train Yourself When You Lack Attention To Details

    How To Train Yourself When You Lack Attention To Details

    Some people see the trees for the forest, and some see only the forest, meaning they lack strong attention to detail. But even if you’re one of the people who take a macro rather than a micro view, true professionalism requires balancing both.

    If focusing on the fine points is not your forte, you will benefit from training yourself to pay attention to details. You will profit by saving yourself time, effort, money, and credibility.

    Why Training Yourself in Attention to Details Pays Off

    You add value to your organization when you make the effort to ensure that you performed your work thoroughly and effectively. This is why job postings often list “attention to details” among the required skills.

    When you present your supervisor or client with well-completed, high-quality work the first time, it maximizes your value and minimizes wasted time. Detail-oriented people are also more adept at catching mistakes that could lead to costly blunders.

    Moreover, attention to detail is an indicator of possessing other in-demand employee qualities, such as organization, thoroughness, and focus. In some professions, such as accounting, engineering, medical research, and more, you can only excel if you have trained yourself to pay attention to details.

    In other professions, possessing strong attention to detail is the very quality that will get you promoted to a position where you will be asked to consider the big picture.

    Finally, if you are the “go-to” details person, everyone else on the team can relax a bit. They know the project is in good hands and will likely throw you more projects as a reward. This will ultimately lead to your advancement.

    3 Important Aspects of Becoming More Detail-Oriented

    Here are the 3 important things you need to learn if you want to remedy your lack of attention to detail:

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    1. Respect deadlines
    2. Understand the work-flow plan
    3. Build in time to mess up

    1. Respect Deadlines

    Deadlines lend all projects a finish line. One smart idea is to take the given deadline and work backward from it, calculating when your piece of the project is due. Then, if you stick to the proscribed schedule for completing the mini-projects that you have, you will never miss a deadline.

    One important note on this: It is smarter to stick to the deadline and turn in work that merits a “B+” than to blow the deadline with “A” work. Chances are, through revision and suggested changes from others on the team, you can bring up your B+ work to an A later. But if you disregard deadlines, you will lose the respect of your boss and fellow teammates.

    2. Understand the Work-Flow Plan

    Your team is developing work in conjunction with other teams who have projects and deadlines of their own. When you grasp the whole work-flow plan, you may be able to either add insight to the greater project or to your own smaller piece of it that others at the firm will consider valuable.

    3. Build in Time to Mess Up

    You can expect that “what can go wrong will go wrong.” Don’t overpromise on deadlines. Something likely will mess up, but when it does if you built in the time to fix it, those around you won’t freak out.

    Chances are, you already give your attention to several details. Take heart. You can do this! You can overcome your lack of attention to detail and become more detail-oriented.

    For starters, consider this: Most people take the time and put in extra effort into the activities or undertakings that matter to them most. Training yourself to become more detail-oriented can mean adopting a similar pattern of behavior.

    Apply the same attention you give to your appearance. Are you a meticulous dresser? Do you pay attention to how you pair patterns and colors, and how you accessorize a particular outfit?

    This is the same system to use when you lack attention to detail with your work. Give every item careful consideration so that each one contributes to the perfectly pieced-together whole.

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    Assemble the ingredients the way you do when you cook. Cooking and baking from scratch require close attention to details as you measure and add each ingredient in sequence, and you time everything so that the meal comes together at the same time.

    Similarly, your work product requires you to gauge whether all the ingredients have been added and that your final product is delivered on time.

    Organize your business network like you do your social contacts. If you follow a broad base of friends and acquaintances on social media, you can apply similar skills to stay up-to-date on details associated with business acquaintances.

    When you meet somebody who could be influential to your career or a resource for improving your skills, follow that person on social media. Respond to their posts to keep the lines of communication flowing.

    12 Tips to Help You if You Lack Attention to Detail

    Teaching yourself to take note of important details involves sharpening your perceptions and thinking ahead. The following tips will help you adopt these practices. Master these habits when training yourself to become detail-oriented.

    1. Learn to Listen Well

    You will pick up relevant information and needed nuance when you apply the skills of active listening. In conversations, train yourself to make eye contact, give your undivided attention to the speaker, and ask pertinent follow-up questions.

    Training yourself to pay better attention to details in conversations includes learning to fully concentrate on what others have to say. If you find it hard, there’s no harm in taking notes on what they say.

    2. Pay Attention to Social Cues

    Make a point of noticing body language and facial expressions that provide insights into how others perceive a situation. Social cues offer details that give you an understanding of how words and actions impact others. The infamous character Michael Scott of the television show “The Office” epitomizes the consequences of not paying attention to others’ body language.[1]

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    3. Follow Rules

    Rules and protocols usually come about from lessons learned and are put in place to avoid further mishaps—whether from a safety or efficiency standpoint. If you’re given step-by-step procedures to follow, check them off as you go. Also, return to the rules at the project’s end just to make sure you adhered to them all.

    4. Take Notes

    Note-taking is a way to boost your retention and gives you something to refer back to when you need to keep track of pertinent details. You will also heighten your focus as you listen for relevant information. Review your notes shortly after the meeting or conversation and highlight the content that you intend to apply.

    5. Prioritize What Needs Your Attention Now

    When you have a full slate of work that demands your attention, take a few moments to sort assignments from most to least urgent. Keep a calendar, spreadsheet, or project planning software up-to-date with schedules and deadlines to help you stay organized.

    As you tackle each urgent assignment, give it your full attention so no details are missed. Give yourself ample time—especially if you tend to be someone who waits until the last minute—as rushing can make you overlook important details.

    6. Have a Detail-Oriented Assistant Check Your Work

    If you lack attention to detail, then it makes sense to seek help from someone detail-oriented. If you have this option, take advantage of it. Two sets of eyes are better than one. Just be sure to credit your assistant for their help once the project is completed.

    7. Learn the Rules of Writing Well

    English is a difficult language, and grammar, punctuation, and spelling can all sabotage you unless you pay attention to detail. When in doubt, look it up. Free to use website services such as Grammarly can help.

    8. Proofread Before You Hit Send

    Nothing is perfect in its first draft. If you lack attention to detail, then put in the extra effort before submitting things. Before you send off any written work, check carefully not only for misspellings and incomplete sentences but also for improper tone, inappropriate colloquialisms, and inconsistent formatting. When your written communications are error-free, they will have their intended impact.

    9. Minimize Distractions

    It is impossible to stay focused when colleagues carry on conversations nearby or your mobile notifications ding you throughout the day. Do your best to limit distractions.

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    If you are working where there is a lot of noise or side activity, try wearing noise-canceling headphones or seeking out a quiet corner. Disable your notifications when you need to focus, and resolve to only check them after you have completed your assignment.

    10. Take Breaks

    It may sound counter-intuitive to stop and take a walk, but it’s necessary. Walk away from the screen. Moving from one task to the next across the span of your workday is a recipe for brain fatigue. Give your brain a recess time when you come to a natural stopping place or after you complete one project and before you start the next. These short pauses are necessary for sorting through all the details needed for coming up with successful solutions.

    11. Make Time for Reflection

    At the end of a workday, take a few minutes to go over the day’s events in your mind. What was said or relayed in conversations? What is the status of the projects you worked on? What else occurred that you should pay attention to? Could there have been any details you might have missed that you should address tomorrow?

    12. Keep a Detailed To-Do List

    This simple organizational tool is your best ally for getting your work done on time and for paying attention to the details. If you are pressed for time (and who isn’t?), write your list to coordinate with dayparts.

    Allot a certain number of hours to complete each task, do it, and then check it off. Nothing feels more rewarding than completing all the tasks on your list. But if you can’t finish them, then carry them over to the following day.

    Final Thoughts

    Details may seem small, but they can become a lot larger when they are overlooked. If you know you lack attention to detail, commit to training yourself to embrace the many facets that can help you consistently excel in the tasks you set out to accomplish.

    When you begin to catch your mistakes in advance or apply the tidbits of information you gathered from paying close attention, you will know that you have trained yourself in the fundamentals of becoming detail-oriented. After that, you should start hearing the phrase “Great job!” more often.

    More Tips on Boosting Your Attention to Detail

    Featured photo credit: Cristina Gottardi via unsplash.com

    Reference

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