Advertising
Advertising

10 Cover Letter Mistakes You Can Fix Right Now

10 Cover Letter Mistakes You Can Fix Right Now

As someone who has had the horrible task privilege of screening and hiring countless employees, I’ve seen cover letters and resumes of all different flavors fall across my desk. Some have been spectacular, while most have been tepid at best, and there have also been many that were so appalling that I wanted to set them on fire rather than besmirching the bin with their presence.

When you’re applying to work at a company, your cover letter is the first thing that the HR folks or hiring committee will see, so don’t screw it up. Below are ten egregious errors that potential applicants should avoid, plus a bit of advice on how to amend them.

1. “I Would Love to Work for Goggle.”

You would not believe how often people misspell the name of the company they’re applying to work for, and no, it isn’t a minor issue that will be overlooked. If you can’t put forth the effort to spell that correctly—or double-check your work, for that matter—how diligent would you be at the job itself?

2. “To Whom It May Concern.”

That would be the person doing the hiring. They have a name, they have a position in the company, and if they’ve placed an ad for a job opening with our company, there’s a pretty good chance that they’ve included their name along with the contact information. If they haven’t, this is a perfect opportunity for you to take some initiative and show them that you’re actually interested in working for them.

Advertising

On the rare occasions when a person’s name isn’t listed with the email address, do a quick search for the company’s phone number, and use your texting device for its alternate purpose: calling someone. Ask to speak to someone in HR, if possible, but if it’s a small organization and everyone knows everyone else, ask the receptionist who’s doing the hiring and how to spell that person’s name. It’s a personal touch, but shows that you’re willing to go the extra mile to do something the right way.

3. Too Long/Too Short

Your cover letter should be an introduction about yourself, including a few notes about specialized skills, and have enough of your personality to give them a sense of who you are. This is not an opportunity for you to spew forth your life story wherein you mention the prize you got for best science fair project in the fourth grade, or how poor you are right now and are thus desperate for work with anyone who’ll tolerate your presence.

Consider this letter to be a summation of who you are, and what you can offer. A couple of short paragraphs is more than sufficient to do this, and will do wonders for keeping you in the recruiter’s good books. No-one wants to plod through a page-long intro before every resume.

On a similar note, not saying enough in a cover letter is also the kiss of death. Writing something as simple as “My name is __. Here is my resume.” is just not enough. At all. Aim for around 200 words, and you should be golden.

Advertising

4. Spelling Errors

We’ve already covered the possibility of misspelling the company name, but you should be just as diligent about your spelling and grammar throughout your cover letter, resume, and any follow-up communiques. Your application will be placed in the shredder almost immediately if you misspell the recruiter’s name or the position you’re applying for.

Additionally, pay close attention to your own contact information: if you make a typo in your own email address, you won’t hear back from anyone, will you?

barely-speak-english

    5. Arrogance

    No-one likes a person who suffers from insufferable know-it-all-ism, nor do they want to work with someone who considers themselves superior to anyone else. It’s great to be confident about your abilities, but claiming to be the best in your field won’t win you any points. Writing things like, “I’m the best applicant out there,” or “You won’t find a superstar like me anywhere else,” will earn you nothing but contempt.

    Advertising

    6. Banality

    It really is important to customize your cover letter to suit every company you apply to. You can put together a general template and then tweak it a bit for every application, but make sure that it’s tailored accordingly.

    Let’s say that you have an English degree and are applying to a number of different jobs. If you’re aiming for work as an ESL teacher, make mention of any additional languages you speak, and where you may have traveled. Are you applying for writing work? Make mention of any media you’ve been published in. Don’t repeat what’s in your resume, but take the opportunity to toss in a few gems that will make you stand out from other applicants.

    7. Poor Taste in Typefaces

    This one might not seem important, but it actually makes a world of difference.

    If your cover letter is being emailed, ensure that you’re using a clean sans serif font in plain black for easy readability. Although you want to put forth a bit of your individuality in your cover letter, this isn’t the opportunity for you to break out the twirly script fonts in turquoise or purple.

    Advertising

    If you’re sending in a printed cover letter and resume, you have a bit more leeway. This rings especially true if you’re applying for a creative position (graphic designer, copywriter, etc.) as you now have the chance to express your personality with font pairings that you like, and that give a sense of who you are. If you choose Papyrus or Comic Sans, however, you will not make it to the interview room.

    8. Not Following Instructions

    Many job postings will have specific instructions for applicants to follow, and failure to do so is grounds for immediate resume incineration. If the listing says that you shouldn’t call to follow up, don’t call. If you’re instructed to attach a cover letter, resume, and relevant links to your work, then do so. The inability to follow basic instructions is not an appealing trait.

    9. Sending From an Unprofessional Email Address

    You may have thought that a cheeky email address was terribly clever when you were in high school, but it will not do you any favors when you’re applying for a job. It only takes a couple of minutes to create a Gmail account that has some permutation of your first name and last name, and you won’t have your letter pitched out because it came from moron@assbutt.com.

    10. Forgetting to Attach Your Resume

    Yes, it happens more often than you might imagine: people who send out fifty resumes a day seem to forget to attach files every so often, but that just helps to weed out the less diligent applicants.

    Be polite and respectful, end your cover letter by thanking the reviewer for their time, and good luck!

    More by this author

    10 Benefits of Reading: Why You Should Read Every Day 30 Awesome DIY Projects that You’ve Never Heard of 20 Online Resources for Free E-Books 10 Books to Help You Polish Your English & Writing Skills 10 Things That Even You Can Do to Change the World

    Trending in Work

    1 10 Key Characteristics of a Highly Successful Entrepreneur 2 Feel like Giving Up? 16 Way to Help Entrepreneurs Stay Motivated 3 How to Quit Your Job That You Hate and Start Doing What You Love 4 8 Things to Remember When You Don’t Know What to Do with Your Life 5 Why a Career Change at 50 Is a Great Opportunity & How to Make It Work

    Read Next

    Advertising
    Advertising

    Last Updated on October 18, 2018

    10 Key Characteristics of a Highly Successful Entrepreneur

    10 Key Characteristics of a Highly Successful Entrepreneur

    When it comes to starting your own business and pursuing your dream of becoming an entrepreneur, it can be advantageous to go all in and embrace the flexibility of finally quitting your day job.

    Keep in mind, though, that it takes a special kind of person to take the business world by storm: a person who has cultivated the key characteristics of entrepreneurial success.

    People with these characteristics are likely to succeed, whereas people without them have difficulty moving forward with even the most brilliant business ideas.

    These characteristics of an entrepreneur are so important that I’ve decided to cover all 10 of them in detail so that you can start your business with your best foot forward.

    1. Successful Entrepreneurs Practice Discipline

    Plenty of business experts claim that you can’t get anywhere as an entrepreneur without vision or creativity, but that’s simply not the truth. Instead, the one quality that no entrepreneur can be successful without is discipline.

    To build an idea into a business, you have to have the discipline to spend time slogging through the least fun parts of running a business (like the bookkeeping), rather than taking that time to do something fun.

    Andrew Carnegie, one of the most financially successful Americans of all time, grew up working dull and difficult jobs in factories. Despite going to bed hungry some nights, he continued doing his best work. He was eventually hired by a railroad company and continued to move up the ladder until starting his own successful businesses. Carnegie is a fine example of an entrepreneur dedicated to discipline and hard work. He truly earned his dreams of prosperity and success.

    When you’re the boss, there’s no one to keep you at work except yourself — and there’s no short-term consequences for skipping out early.

    Sure, if an entrepreneur plays hooky enough he knows that the business just won’t happen, but it’s very hard to convince someone that ‘just this once’ won’t hurt (and to keep ‘just this once’ from becoming a daily occurrence).

    Advertising

    2. Successful Entrepreneurs Keep Calm

    Things go wrong when you run your own business.

    Most entrepreneurs go through crises with their businesses — and more than a few wind up with outright failures on their hands. But when you’re responsible for a business, you have to be able to keep calm in any situation. Any other reaction — whether you lose your temper or get flustered — compounds the problem.

    Instead, a good entrepreneur must have the ability to keep his cool in an emergency or crisis. It may not make the problem easier to solve, but it certainly won’t make it harder.

    Honestly, losing your calm is a quick path to becoming the kind of person who gives up in the face of adversity. Instead giving in to frustration, remember classic entrepreneur Benjamin Franklin.

    Franklin kept his calm as he experimented and tweaked his inventions again and again in pursuit of success. He didn’t give up during his many failures – he chose to innovate. You can choose innovation, too.

    If an entrepreneur can handle failure without frustration or anger, s/he can move past it to find success.

    3. Successful Entrepreneurs Pay Attention to Details

    Restricting your attention to the big picture can be even more problematic than ‘sweating the small stuff.’

    As an entrepreneur, unless venture capital has magically dropped out of the sky, a small expense can be a killer. It’s attention to detail that can make a small business successful when it has competition and it’s attention to detail that can keep costs down.

    Attention to detail can be difficult to maintain — going over ledgers can be tedious even when you aren’t trying to pay close attention — but keeping your eye on a long-term vision is just asking for a problem to sneak in under a radar.

    Advertising

    After a business grows, an entrepreneur might be able to hire someone to worry about the details. In the beginning, though, only one person can take responsibility for the details.

    Skeptical about the importance of details? Look no further than Howard Schultz, who grew a small coffee shop called Starbucks into one of the most globally successful coffee businesses in the world through his extreme attention to detail.

    He is famous for taking all aspects of growing a business into account, paying attention not only to financially smart business decisions, but also focusing on socially responsible business decisions. Details can take you far.

    4. Successful Entrepreneurs Embrace Risks

    No entrepreneur has a sure thing, no matter how much money s/he stands to earn on a given product. Even if a product tests well, the market can change, the warehouse can burn down and a whole slew of other misfortune can befall a small business.

    It’s absolutely risky to run a business of your own and while you can get some insurance, it’s not like most investment options. Even worse, if something does go wrong, it’s the entrepreneur’s responsibility — no matter the actual cause. In order to deal with all of that without developing an ulcer, you have to have a good tolerance for risk.

    You don’t need to channel your inner frat boy and take on absolutely stupid risks, but you need to know just how much you can afford to risk — and get a good idea of how likely you are to lose it. If the numbers make you uncomfortable, the risk is too great.

    Embracing risks is essential for growth and additional success, as well. Walt Disney, for example, could have stayed comfortable with his advances in the film and animation industries, but decided to expand his brand with a new dream: a theme park that soared above the competition. Without taking this risk, the incredibly successful Disney theme park empire would never have come about.

    An entrepreneur has to be willing to accept pretty big risks, with some level of comfort.

    5. Successful Entrepreneurs are Balanced

    You can take any characteristic too far. There’s a point at which attention to detail can become obsession or calm can become unemotional response.

    Advertising

    As an entrepreneur, you have to be able to balance your characteristics, getting the most of them without going over the edge. But balance for an entrepreneur goes far beyond keeping your characteristics in check, though.

    Just as an entrepreneur doesn’t have a boss to keep them at work when necessary, they don’t have one to send them home when they’re done. If you are working for yourself, you have to decide how to balance your work and home life — and if you have a day job to add into the equation, balance just gets more complicated.

    Oprah Winfrey, one of the most successful and influential entrepreneurs out there, understands the importance of balance. Winfrey has a lot going on; she runs her own media kingdom, acts, produces films, publishes print, and more. In an interview with Fast Company,[1] she talks about her efforts to balance priorities and self care, saying that she must ask herself what is truly important in each limited day.

    You may or may not have as much on your plate as Oprah, but learning how to balance whatever you have going on in life will certainly help you farther along down the road as you learn to be a great entrepreneur.

    6. Successful Entrepreneurs are Passionate and Motivated

    In order to develop any of the above characteristics, you must have a foundation of passion. Staying disciplined day after day during the building of your business takes unrivaled motivation.

    Before you start any business, ask yourself if you can sustain true excitement about your idea during even the darkest days ahead of you. If the answer is yes, then good for you! Nurture your natural motivation by taking these action steps throughout your business journey:

    • Commit to making short and long-term goals. Check in with them often to stay on task.
    • Have a plan in place for the inevitable days when you feel discouraged. Make a list of things that will help keep you motivated and focused.
    • Share your ideas with trusted individuals who are just as excited as you are. They will help keep your enthusiasm rolling even when you are feeling down.

    By being prepared for apathetic days and holding fast to your authentic passion, you can actually enjoy your journey to success.

    7. Successful Entrepreneurs Adapt

    Remember this one word: flexibility. Seasoned entrepreneurs know that change is not only a part of life, but also a part of the business world. Expect change and choose to adapt.

    As a new entrepreneur, it will be tempting to cling to your original business plan with no exceptions, even if you notice it isn’t working. Good entrepreneurs know that it’s okay to make smart, informed changes in order to ensure efficiency.

    Advertising

    8. Successful Entrepreneurs are Marketing and Sales Experts

    No matter what kind of business you are starting, a knowledge of marketing and sales will save you many headaches. A passion for creating a beautiful handmade lifestyle product is not enough to run a successful lifestyle brand; it is critical that you understand key business principles in addition to your natural skills or great product line.

    Not sure how to start? Taking business courses is a great idea, but you can also easily brush up on sales and marketing through free online resources. Check out these 10 Sales Skills Everyone Should Master To Be Successful to begin now.

    9. Successful Entrepreneurs Have Strong Money Management

    Along with sales and marketing skills, money management is a very useful tool in the box of the entrepreneur. Understanding how to best manage your money can be the difference between early success and early failure in the business world.

    If money management isn’t your strongest skill, prepare to hire a financial expert to help you with any tricky business that comes up. Financial guidance and knowledge is never a bad idea.

    10. Successful Entrepreneurs Ask Questions and Continually Improve

    Pride is a natural human quality, but it’s important to humbly conduct some constructive criticism every now and again on both yourself as a leader and your new business as a whole.

    Assess how things are going and be willing to make positive changes if necessary. Here’re 15 ways to cultivate lifelong learning.

    If you are always improving, then how can you ultimately fail?

    The Bottom Line

    Let me remind you of one important fact: the qualities of an entrepreneur listed here are not exclusively available to some people and elusive to others.

    Although some people may have natural strengths and weaknesses, these qualities can be learned by anyone interested in taking up the entrepreneurial challenge. It might not be easy to change old habits, but it is absolutely possible to cultivate these characteristics in yourself.

    Whether you’re a business owner or an aspiring entrepreneur, with hard work, you can train yourself to develop the qualities that truly determine the entrepreneurial spirit and future success.

    Featured photo credit: Unsplash via unsplash.com

    Reference

    Read Next