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10 Cover Letter Mistakes Anyone Could Have Avoided

10 Cover Letter Mistakes Anyone Could Have Avoided

There’s nothing worse than handing in a job application, then realizing you made an error. While many of us take time to craft the perfect resume, it’s important to take time on your cover letter as well. Cover letters are a key element in applying for new jobs, and can be a powerful tool in grabbing your prospective employer’s attention. Eliminate the problems in your cover letter with these 10 critical points to avoid.

1. Forgetting To Proofread

The easiest cover letter mistake to avoid is forgetting to proofread it. Simple spelling errors or run on sentences imply that you didn’t take any time on your letter, which may make employers think you aren’t invested in the position. Make sure you proofread your cover letter a few times to weed out any simple mistakes.

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2. No Contact Info

Another easy mistake to avoid is not including your contact information. Don’t assume that your potential employer will be able to simply reply to your email, since they may print your letters before going through them. Always include your phone number and email address on your cover letter and resume to avoid missing an opportunity because a manager couldn’t find your details in a pile of emails.

3. Being Too Generic

If your cover letter is not personalized enough, you run the risk of prospective employers breezing over you. Look out for nonspecific descriptors and broad summaries about former employers. If your cover letter is generic enough that it could be describing someone else if you switch the name, you run the risk of looking like you copy and pasted the letter. A lack of description is not impressive to future employers.

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4. Having a Slow Start

Another common cover letter mistake is to ramble on too long at the beginning, or lack direction. If your cover letter has a weak start, your reader might click away before even finishing. Remember that your cover letter will likely be viewed with hundreds of others – you need to grab the reader’s attention right away, or you risk looking mediocre.

5. Being Too Informal

Despite the fact that email makes it possible to apply for jobs in your pajamas, don’t let this make you too informal in your cover letter. Addressing the reader disrespectfully or using unprofessional language is a big turn off for hiring mangers. Avoid starting your cover letter with colloquial greetings like “Hey” or “Hi there.”

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6. Repeating Your Resume

Listing your resume verbatim in your cover letter should also be avoided. Not only will this create too much text to read, you risk sounding less qualified than you are. If your resume doesn’t have some further reading into your qualifications, employers might judge you as unimpressive, simply for giving up too much information at the start.

7. Being Too Modest

Another way to write an unimpressive cover letter is to undersell your experience. Modesty is an admirable quality in life, but a cover letter that is too modest will make you look underqualified. Reduce the risk of being passed over by not shying away from your accomplishments. Talking about a few truly impressive qualities in your cover letter will entice your future employer into reading more and viewing your resume.

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8. Not Showing Enough Interest

When you’re submitting a cover letter, it’s important to show interest in the position. Try listing something that excites you about the position or company you’re applying too. By showing interest in your cover letter, the hiring managers know that you will be invested in the position should you receive it.

9. Improperly Addressing Your Reader

Just as harmful as being too familiar in your greeting, is using the wrong greeting. While a certain amount of formality will work in your favor for cover letters, too much makes you sound disinterested. Avoid using old fashioned addresses like Sir and Madam, while also avoiding greetings that are too familiar or slang ridden. Ideally, you should try and find out the name of the manager you’re submitting to, and address them in your cover letter. If you can’t find a name, try something that doesn’t sound too repetitive, like “Dear Hiring Manager” or “Dear Future Employer.”

10. Too Long Or Short

Making your cover letter too short or too long is another common mistake. Cover letters that are too short make you look like you are underqualified or uninterested. On the other hand, a cover letter that is too long floods your reader with too much text, making your qualifications and experience difficult to internalize. Try limiting your cover letter to two blocks of text, each no more than four sentences long. The person you’re trying to impress is likely busy and short on time, so you want to strike a balance between informative and concise. If you’re still struggling to find the right balance, check out our article on How To Make Sure Busy People Read Your Email.

Featured photo credit: Flazingo Photos via flickr.com

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Alicia Prince

A writer, filmmaker, and artist who shares about lifestyle tips and inspirations on Lifehack.

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Last Updated on May 22, 2019

50 Great People To Follow On LinkedIn, No Matter Your Industry

50 Great People To Follow On LinkedIn, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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