Advertising
Advertising

40 Creative Ads That Will Inspire You

40 Creative Ads That Will Inspire You

Advertising is often very difficult, but fortunately there are many different strategies to creating the perfect ad. In the age of image-based social media and infographics, many businesses are focusing their ads around a single large image meant to draw viewers in. Others are taking a slightly modified approach to traditional advertising. Instead of telling consumers why they need a product, they’re showing them.

Some businesses are literally turning the world upside-down with their ads. These ads encourage people to reflect on the world around them, so it will stick with them long after they see it. Here are 40 of the most creative advertisements out there. Hopefully these will inspire you to launch your own perfect ad campaign.

1. Panasonic Nose Hair Trimmers

This ad literally thinks outside the box. It also uses natural city surroundings – telephone wires – and seamlessly incorporates them into the ad.

nose

    2. Colgate Floss

    Many people don’t

    floss everyday but they definitely will if they have food stuck in their teeth. Colgate uses this knowledge for their ad.colgate

      3. Frontline

      This is an example of an interactive ad where the people around it actually become a part of it. The ad was on the lower floor of a shopping mall. From upper floors the people looked like fleas.

      frontline

        4. Adidas

        Bigger isn’t always better but the size of this ad allows it to be seen from pretty far down the road. The ad, which appeared near the Munich airport, also shows that you don’t have to be confined to a traditional billboard with highway advertisements.

        adidas

          5. IKEA Assembly Service

          This ad is big, bold and makes perfect sense when you see the URL. It shows just what can happen if you don’t use the company’s assembly services.

          ikea

            6. Heineken

            Heineken uses a 3D Bilboard to make it look like there is a hand grabing for the bottle.

            hein

              7. NHS Smokefree

              NHS Smokefree is a U.K.-based organization dedicated to helping people quit smoking. It can be hard to design a creative anti-drug ad but the guy on a fishing hook in this ad definitely grabs your attention.

              Advertising

                8. Garnier

                The caption on this Swiss ad translates to “for any hair type.” You have to admit the optical illusion is pretty cool.

                garnier

                  9. National Agency for the Fight Against Illiteracy in France

                  This ad cleverly draws readers in with bright red text and a bikini-clad model, but then it takes a serious turn.

                  bikini

                    10. Whiskas

                    Whiskas’ ad agency, Abbott Mead Vickers BBDO, took photo of George Logan and inserted an adorable picture of a running cat. It’s sure to appeal to animal lovers.

                      11.  Nivea Night

                      This ad for Nivea’s night cream is clean, catches your attention, and uses nothing but the actual product.

                      nivea

                        12. Guinness

                        This ad from Guinness is another creative and effective anti-drug ad. It shows how your reaction time slows significantly when you drink and drive.

                        guiness

                          13. British Airways

                          This electronic ad from British Airways will tell you which plane is flying overhead. 

                          british

                            14. Denver Water

                            This ad for conservation practices what it preaches. 

                            denver

                              15. The Economist

                              This billboard from The Economist is another great interactive one. The bulb lights up when a person walks under it.

                                16. Jobsintown.de

                                This ad for a German job search company cleverly blends into its surroundings.

                                jobsintown
                                  Advertising

                                  17. Tampax

                                  This ad for feminine hygiene products says a lot without even saying anything.

                                    18. Nescafe

                                    This ad for a coffee company shows just how fast some caffeine can get you up and running. 

                                    nescafe

                                      19. Coffee Inn

                                      Speaking of coffee ads, this one is pretty memorable.

                                      coffee

                                        20. Careerbuilder.com

                                        Career Builder’s ad is less optimistic than the German company’s. However, it makes sense for a country still on the mend from a recession.

                                          21. Johnny Walker

                                          This ad plays on a popular whiskey brand name.

                                          jonnie

                                            22. Unicef

                                            This ad from Unicef shows just how marginalized impoverished children can be. The caption says “Don’t Ignore Me.”

                                              23. Viagra

                                              You’ll never look at light switches the same way after seeing this ad.

                                              VIGARA

                                                24. Eskom

                                                This is another conservation ad that speaks volumes.

                                                eskom

                                                  25. Kill Bill

                                                  This ad in New Zealand actually incorporates nearby cars.

                                                  kill bill
                                                    Advertising

                                                    26. Hard Rock Cafe

                                                    This ad might not make sense if you don’t know the song.

                                                    hard rock

                                                      27. Australian Post

                                                      This one takes personalization to a whole new level.

                                                      australian

                                                        28. WWF

                                                        Even small donations can help save wildlife.

                                                        WWF gir

                                                          29. Mr. Pepper Hot

                                                          This really shows how hot the candy is.

                                                          pepper hot

                                                            30. Naval Museum of Alberta

                                                            Notice how this one blends in with the billboard.

                                                            alberta

                                                              31. Saveourclimate.ca

                                                              This multi-part ad is simple but speaks volumes.

                                                              cba

                                                                32. 12 Keys

                                                                This ad shows the dangerous effects of substance abuse on children.

                                                                more like you

                                                                  33. Kolstone

                                                                  The color for this hair dye ad changes throughout the day.

                                                                  kolstone

                                                                    34. Martor

                                                                    You have to look down to understand this ad.

                                                                    martor
                                                                      Advertising

                                                                      35. Hot Wheels

                                                                      Who remembers having one of these as a kid?

                                                                      hot wheels

                                                                        36. All State

                                                                        Location is everything in this ad.

                                                                        all state

                                                                          37. BBC World

                                                                          This ad really gives you a different perspective.

                                                                          bbc

                                                                            38. Oreo

                                                                            Oreo cookies meet Neil Armstrong in this historical ad.

                                                                            oreo

                                                                              39. Slimfast

                                                                              This ad is a twist on the traditional wedding cake topper.

                                                                              slim

                                                                                40. Evian

                                                                                This ad shows staying hydrated will help you feel young.

                                                                                evian

                                                                                  Which ads above are your favorite? Have we left any out?

                                                                                  More by this author

                                                                                  20 Money-Saving Hacks for Parents 20 Things All Mothers Need to Hear 12 Jaw-Dropping Vacation Spots That Will Leave You Awestruck The 20 Most Enjoyable Companies to Work For 40 Creative Ads That Will Inspire You

                                                                                  Trending in Leisure

                                                                                  1 The 5-minute Guide to Meditation: Anywhere, Anytime 2 How to Quit Your Job and Travel the World After 40 3 The 25 Best Self Improvement Books to Read No Matter How Old You Are 4 25 Truly Amazing Places To Visit Before You Die 5 30 Fun Things to Do at Home

                                                                                  Read Next

                                                                                  Advertising
                                                                                  Advertising
                                                                                  Advertising

                                                                                  Last Updated on March 13, 2019

                                                                                  How to Get out of a Rut: 12 Useful Ways to Get Unstuck

                                                                                  How to Get out of a Rut: 12 Useful Ways to Get Unstuck

                                                                                  Have you gotten into a rut before? Or are you in a rut right now?

                                                                                  You know you’re in a rut when you run out of ideas and inspiration. I personally see a rut as a productivity vacuum. It might very well be a reason why you aren’t getting results. Even as you spend more time on your work, you can’t seem to get anything constructive done. While I’m normally productive, I get into occasional ruts (especially when I’ve been working back-to-back without rest). During those times, I can spend an entire day in front of the computer and get nothing done. It can be quite frustrating.

                                                                                  Over time, I have tried and found several methods that are helpful to pull me out of a rut. If you experience ruts too, whether as a working professional, a writer, a blogger, a student or other work, you will find these useful. Here are 12 of my personal tips to get out of ruts:

                                                                                  1. Work on the small tasks.

                                                                                  When you are in a rut, tackle it by starting small. Clear away your smaller tasks which have been piling up. Reply to your emails, organize your documents, declutter your work space, and reply to private messages.

                                                                                  Whenever I finish doing that, I generate a positive momentum which I bring forward to my work.

                                                                                  2. Take a break from your work desk.

                                                                                  Get yourself away from your desk and go take a walk. Go to the washroom, walk around the office, go out and get a snack.

                                                                                  Your mind is too bogged down and needs some airing. Sometimes I get new ideas right after I walk away from my computer.

                                                                                  Advertising

                                                                                  3. Upgrade yourself

                                                                                  Take the down time to upgrade yourself. Go to a seminar. Read up on new materials (#7). Pick up a new language. Or any of the 42 ways here to improve yourself.

                                                                                  The modern computer uses different typefaces because Steve Jobs dropped in on a calligraphy class back in college. How’s that for inspiration?

                                                                                  4. Talk to a friend.

                                                                                  Talk to someone and get your mind off work for a while.

                                                                                  Talk about anything, from casual chatting to a deep conversation about something you really care about. You will be surprised at how the short encounter can be rejuvenating in its own way.

                                                                                  5. Forget about trying to be perfect.

                                                                                  If you are in a rut, the last thing you want to do is step on your own toes with perfectionist tendencies.

                                                                                  Just start small. Do what you can, at your own pace. Let yourself make mistakes.

                                                                                  Soon, a little trickle of inspiration will come. And then it’ll build up with more trickles. Before you know it, you have a whole stream of ideas.

                                                                                  Advertising

                                                                                  6. Paint a vision to work towards.

                                                                                  If you are continuously getting in a rut with your work, maybe there’s no vision inspiring you to move forward.

                                                                                  Think about why you are doing this, and what you are doing it for. What is the end vision in mind?

                                                                                  Make it as vivid as possible. Make sure it’s a vision that inspires you and use that to trigger you to action.

                                                                                  7. Read a book (or blog).

                                                                                  The things we read are like food to our brain. If you are out of ideas, it’s time to feed your brain with great materials.

                                                                                  Here’s a list of 40 books you can start off with. Stock your browser with only the feeds of high quality blogs, such as Lifehack.org, DumbLittleMan, Seth Godin’s Blog, Tim Ferris’ Blog, Zen Habits or The Personal Excellence Blog.

                                                                                  Check out the best selling books; those are generally packed with great wisdom.

                                                                                  8. Have a quick nap.

                                                                                  If you are at home, take a quick nap for about 20-30 minutes. This clears up your mind and gives you a quick boost. Nothing quite like starting off on a fresh start after catching up on sleep.

                                                                                  Advertising

                                                                                  9. Remember why you are doing this.

                                                                                  Sometimes we lose sight of why we do what we do, and after a while we become jaded. A quick refresher on why you even started on this project will help.

                                                                                  What were you thinking when you thought of doing this? Retrace your thoughts back to that moment. Recall why you are doing this. Then reconnect with your muse.

                                                                                  10. Find some competition.

                                                                                  Nothing quite like healthy competition to spur us forward. If you are out of ideas, then check up on what people are doing in your space.

                                                                                  Colleagues at work, competitors in the industry, competitors’ products and websites, networking conventions.. you get the drill.

                                                                                  11. Go exercise.

                                                                                  Since you are not making headway at work, might as well spend the time shaping yourself up.

                                                                                  Sometimes we work so much that we neglect our health and fitness. Go jog, swim, cycle, whichever exercise you prefer.

                                                                                  As you improve your physical health, your mental health will improve, too. The different facets of ourselves are all interlinked.

                                                                                  Advertising

                                                                                  Here’re 15 Tips to Restart the Exercise Habit (and How to Keep It).

                                                                                  12. Take a good break.

                                                                                  Ruts are usually signs that you have been working too long and too hard. It’s time to get a break.

                                                                                  Beyond the quick tips above, arrange for a 1-day or 2-days of break from your work. Don’t check your (work) emails or do anything work-related. Relax and do your favorite activities. You will return to your work recharged and ready to start.

                                                                                  Contrary to popular belief, the world will not end from taking a break from your work. In fact, you will be much more ready to make an impact after proper rest. My best ideas and inspiration always hit me whenever I’m away from my work.

                                                                                  Take a look at this to learn the importance of rest: The Importance of Scheduling Downtime

                                                                                  More Resources About Getting out of a Rut

                                                                                  Featured photo credit: Joshua Earle via unsplash.com

                                                                                  Read Next