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Last Updated on August 4, 2020

How to Master Delayed Gratification to Control Your Impulses

How to Master Delayed Gratification to Control Your Impulses

Right now, you could eat a donut, book a trip to Tahiti, and tell your boss to buzz off. Why don’t you? Because at some level, you understand the value of delayed gratification.

Delayed gratification means saying “no” to something you want in the moment in exchange for a greater benefit or reward later. It’s the work of putting off pleasure, especially when indulging in that pleasure would have adverse consequences down the road.

But how do experts define “delayed gratification,” and more importantly, how can you use it to improve your self-control and become more productive?

What Is Delayed Gratification?

Encyclopedia Britannica defines “delay of gratification” as:[1]

“the act of resisting an impulse to take an immediately available reward in the hope of obtaining a more-valued reward in the future.”

Let’s break that definition into two parts. First, delayed gratification requires us to resist an immediate urge. Second, it requires that we have reason to believe we’ll gain something if we do.

Situations that fulfill only a single part of that definition do not call for delayed gratification. There’s no reason to resist the impulse to run from an angry tiger, nor is there reason to put off a momentary pleasure that’s adaptive or healthy, such as laughing at a friend’s funny story.

Research suggests people who practice delayed gratification benefit in all sorts of ways. In the 1960s, a Stanford psychologist named Walter Mischel set up an experiment.[2] He placed a marshmallow in front of children between the ages of 3 and 5 before leaving the room.

Although they could eat the treat at any time, Mischel’s team told the children, they’d earn even more treats if they waited to eat the marshmallow until the researchers returned.

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What did Mischel discover? The children who waited longer to eat the marshmallow fared better in life. Relative to the kids who ate it right away, they earned better grades in schools, were more likely to go to college, enjoyed greater self-confidence, and were less likely to struggle with drug problems later in life.

That’s the power of delayed gratification. But it’s not just important for children. Adults who practice delayed gratification are better able to achieve what they want in life.

Examples of Delayed Gratification

In both personal and professional life, delayed gratification is a smart strategy.

Say you’re starting a business. You know it’s going to be a lot of work, and you have a limited budget. You could hire the best talent now, get the best technology, and rent a sleek office to work out of. Or you could start small, use your existing computer, and set up shop in your basement until you’re bringing in enough revenue to cover office rent.

On one hand, you’ll be less stressed if you spend the money upfront. But on the other hand, you know you’ll need that money for product development. By practicing delayed gratification, you put yourself in a better position for the future.

But you don’t have to be an entrepreneur to benefit from delayed gratification. Think, for example, about what you’ll eat for lunch this afternoon: You could go out to your favorite fast-food restaurant, or you could eat that salad you packed for lunch.

Yes, fast food is inexpensive, and yes, you could always eat your salad another day. But lunches out add up, and your salad won’t be as fresh if you wait to eat it tomorrow. You know, too, that you’ll feel better this afternoon if you eat vegetables rather than a burger and fries.

The most important step in delayed gratification is thinking through the consequences of your choices. Learn to control your impulses, and you’ll be not just healthier and happier, but more productive.

How to Master Delayed Gratification for Productivity

Delayed gratification is a great way to optimize your productivity. To convince yourself to put in a little extra work now for a better outcome down the road:

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1. Know Your Goals

Without a reason to delay gratification, you’ll struggle to do it. Think through what you want to achieve and what you can do to get there. It could be:

Personal

Have you always wanted to run a marathon? If so, you’ll need to train for it. Although it’s tempting to sit on your couch and watch television, delayed gratification is what gets you to lace up your sneakers.

Financial

Nearly 90% of Millennials say they would like to own their own home, but two-thirds of them will need to spend two decades saving up for it.[3] Putting a little money away each month — despite the fact that you’d rather spend it on vacations or dinners out — is a matter of delayed gratification.

Professional

No employer is going to hand you your dream job simply because you want it; you have to work for it. Spending four years going to college, attending tedious seminars, and practicing your craft in your free time are all examples of delayed gratification.

Social

Friendships are not formed in a minute. If you want more friends or deeper friendships, you’ll need to invest in them. Delayed gratification might lead you to take a connection out to lunch, learn more about a shared interest, or volunteer for a cause he or she cares about.

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Emotional

When you’re frustrated with a family member, you might be tempted to snap at her. Why do you resist that temptation? Delayed gratification. You realize that you love that person, and you owe them your patience.

Spiritual

The big questions of life can only be answered with self-reflection and study. Looking deeply into yourself or reading religious texts can be uncomfortable. The reason you do them anyway is delayed gratification: You know you’ll be happier once you build out your belief set.

2. Think Through “What If” Scenarios

Typically, the best decision becomes clear when you look down the road. One of the oldest and best tools for doing this is called a decision tree.[4] Decision trees allow you to visualize the follow-on effects of each choice.

Say your car breaks down. Should you repair it, or should you buy a new one? In a decision tree, you might start with cost: Can you make a down payment without taking out a loan? If not, you might decide against buying a new car. But should you go for a temporary fix, such as adding oil every week to a leaking engine, or a permanent one, like replacing an engine gasket?

Delayed gratification is a good guide at both levels. You put yourself in the best position to save money by not just keeping your car, but also by opting for the less expensive solution.

3. Use Tools to Take Away Temptations

Delayed gratification is particularly important when you have a job to do. Sure, it might be more fun to scroll through Facebook than make that next sales call, but you can’t afford to waste your workday.

Technology can get in the way, but it can also keep you on task. You can actually block apps and set limits for yourself. Not only can keeping yourself from accessing Facebook between 9 a.m. and 5 p.m. make you more productive, but it can help you enjoy your evening social media time more.

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4. Get an Accountability Partner

If you’re married, you and your partner probably share your finances. Why not leverage that partnership to make delayed gratification easier?

Start by setting ground rules. What expenses, exactly, are you worried about? Do you tend to shop for shoes when you’re stressed?

If so, decide when it’s appropriate to purchase shoes and when it is not. Agree on consequences in case you slip up, and ask your partner to hold you accountable. Perhaps you’ll make up for unnecessary purchases by not going out to eat that week.

You can find an accountability partner in almost any context. At work, you have colleagues. If you go to church, you sit next to someone who can encourage you to attend sermons.

5. Reward Yourself for Following Through

Inherent to delayed gratification is some benefit you earn by doing the hard work upfront. But if you struggle with delayed gratification, you can make it easier by giving yourself a little something extra.

Rewards do not need to be time-consuming or expensive. For $5 or less, you could:

  • Watch a movie.
  • Go shopping at a dollar store.
  • Get coffee out.
  • Go on a hike.
  • Give a friend a call.
  • Take a nap.
  • Play a game online.

Final Thoughts

Delayed gratification should not get in the way of self-care. By giving yourself small treats here and there, you can control yourself when it’s tempting to indulge in something you know you should not.

Mastering delayed gratification is difficult, to be sure, but you can do it. Use these tips to put aside temptation, which can make you happier, healthier, and more productive. And when in doubt, don’t eat the marshmallow.

More to Improve Your Self-Control

Featured photo credit: Aron Visuals via unsplash.com

Reference

More by this author

John Hall

John Hall is the co-founder and president of Calendar, a leading scheduling and productivity app that will change how we manage and invest our time.

How to Master Delayed Gratification to Control Your Impulses How to Focus on Yourself and Accomplish Your Goals in Life How to Create an Action Plan and Achieve Your Personal Goals How to Set Milestones to Progress Towards Your Goal 3 Biggest Time-Management Myths to Stop Believing

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Last Updated on August 13, 2020

12 Essential Apps for Entrepreneurs To Be Highly Productive

12 Essential Apps for Entrepreneurs To Be Highly Productive

If you are an entrepreneur, then you are aware of the importance of time management. There are only 24 hours in a day, which means you must manage your hours properly to be able to get a lot of work done.

With so much on your shoulders, you need to get organized. How do you achieve that? You do it by becoming tech-savvy and incorporating productivity apps to help you remain on the right track. Below are 12 essential productivity apps for entrepreneurs.

1. Evernote

    Evernote makes it on the list because of one simple reason, besides being your little note book for scribbling your thoughts: Its freeware version is available for Web, iOS and Android. Stay organized across all your devices. Sync files, save Web pages, capture photos, create to-do lists and record voice reminders. What more do you need? Apart from all this, you can also search your tasks on the go.

    2. DropBox

      DropBox delivers instant connectivity and enables the sharing of photos, documents and videos with any laptop or mobile device through the free cloud-based file-storing service. This app is extremely handy for sharing files with your team, which prevents back-and-forth emailing. With the version control feature, you have a convenient way of sharing the latest version with your team.

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      3. Audible

        Ever wondered where entrepreneurs get their ideas from? Surely, they aren’t born with them! Any established entrepreneur you come across is probably very well-read. Hint: Take a chance at reading books and gaining knowledge to spruce up your mind. To help you do just that on the go, try Audible. It lets you listen to books without having to actually focus on reading while you are out travelling or just doing chores.

        4. TripIt: Travel Planner

          Being an entrepreneur means a lot of travelling. It gets hard to keep track of travelling schedules and bookings. With TripIt you no longer have to worry, because it organizes your travels by forwarding your booking confirmations to an email address.

          5. Lastpass

            “Errr…so what was the password?” With so many things on your mind, it can be cumbersome to remember passwords that are usually a combination of various letters and numbers. With a freeware version available for PCs and Macs, Lastpass is your personal-password manager, and form filler, that frees you from remembering your passwords. It costs $12 for the premium version that is available to download on your mobile device.

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            6. Any.Do

              Want to enter tasks on your iPhone? Use Any.Do. With its simple interface, you can add tasks either by speech or typing. If you’re logged on to your Facebook account, you can even share tasks with your contacts. Want to be alerted about a task? Add an alarm, and highlight it so that it takes precedence over other tasks. You can also add further notes and put them in a personal or work folder. The app also allows syncing with other devices to make sure you are always at the top of your game.

              7. CamCard

                Entrepreneurs attend several conferences during the year where they meet useful contacts. Exchanging business cards is the norm in conferences, but it is also very easy to lose a business card and, ultimately, a  business prospect! Don’t let this happen to you. With CamCard, you can take a picture of your business card and have all the details automatically uploaded into your phone contacts and other email accounts. Because of its accuracy, you can be assured of flawless scanning. The best part is that you can sync data across other devices too. The app is usually free for iPhone, but its cost on other mobile phones is $3.26.

                8. Flowdock

                  A mix of chat and inbox tools, Flowdock is a convenient way of collaborating with team members on various projects. The best part is that the app works on most browsers and mobile platforms, and it gives you features such as drag and drop, file uploads and activity streams. Your team members can get instant updates about any change on the project to which they can respond through chat messages.

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                  9. Instapaper

                    The Internet is filled with blogs and articles. Amp up your creativity by reading new posts at a time that suits you. Through Instapaper, you can save an interesting article to read at a more convenient time and in a reader-friendly format.

                    10. Expensify

                      While travelling, you probably want to keep your receipts to claim office expenses once you get home. But why go through the hassle of keeping all these receipts when a smartphone can do the same for you? By using your phone’s camera, you can take pictures of your receipts as a digital record in chronological order. Expensify also lets you log mileage, meal expenses and other business-related travel costs.

                      11. Upwork

                        Screening through resumes and tracking applicants can be cumbersome. You want to hire the best possible people for your company without wasting too much time scanning resumes. So use Upwork to help you perform these tasks; the app helps you manage the entire hiring process. This allows you to spend more time hiring instead of doing manual paper-work sorting out resumes.

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                        The app is also online so it receives all resumes in one place and tracks each candidate’s progress through application stages.

                        12. Zoom

                          Probably the most effective method for remaining in touch with all your employees, Zoom has become an office norm for instant communication and connectivity. With its app version available for mobile phones, connectivity has taken a new form by allowing entrepreneurs to schedule and attend important business conference calls on the go.

                          Bottom Line

                          By using these productivity apps, you have a better chance of organizing a systematic approach for performing tasks. There are many entrepreneurs who are striving for success. However, only a few stand apart on the basis of their work ethic and capacity to grow by incorporating smart apps in their routine.

                          Allow yourself a competitive edge by incorporating these handy productivity apps to enhance your company’s growth.

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