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The Ultimate Public Speaking Tips to Hook and Impress Any Audience

The Ultimate Public Speaking Tips to Hook and Impress Any Audience

According to experts, public speaking is one of the most important and beneficial skill sets for your career. It helps to increase confidence and shapes the perception of others about you when you deliver a presentation.

Despite these benefits, however, many seem to fear public speaking. According to experts, roughly 80% of people get increasingly nervous and lose sleep before a big public speaking moment. Some experts even suggest that the fear of public speaking rivals death. Yet, most people will be put in a situation where they will be expected to speak in front of a crowd and these moments can sometimes be career-defining.

If you have been tirelessly trying to get the butterflies in your stomach to fly in formation when you’re thrust to speak to an audience, you’re not alone. Here’s an easy to follow step-by-step guide (with all the public speaking tips you need) on how you can overcome your fear of public speaking and impress your audience even if you’re a beginner.

1. Prepare for your presentation

A speaker’s worst fear is to see that the audience is bored or has gotten no value from the speech. This is why thoroughly preparing for your presentation is vital.

Here are a few easy steps to prepare and research for your presentation:

Identify the context of the event

For example, if you’re speaking at an industry conference on AI Technology – you can be sure that your audience will include practitioners and technicians in that space. Recycling basic content about their industry that they’re already aware of is a definite way to quickly lose their attention.

Instead, it’s likely you’d want to introduce big ideas that challenge what they already know about the industry currently and where it’s moving towards.

When Steve Jobs famously unveiled the iPhone in the 2007 Worldwide Developer’s Conference, he was tackling an existing industry norm of buttons on cell phones. Needless to say, his gamble paid off and set the foundation of the smart phones we now know today:

That said, Steve’s presentation style might not be for everyone, it’s up to you as a presenter to decide how best to deliver your speech when the time comes.[1]

Know the demographics of the audience

It is important to know the demographics of your audience as it determines how you can make your tone suitable and content relatable to them.

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If you’re speaking to audiences from a particular generation, consider including examples that will resonate with them. For example: when speaking to millennials, try referencing recent news on developments in technologies they use every day (e.g. SnapChat or Netflix) to be more relevant to them.

Organizing your content

You can have the best ideas. But if they aren’t sequenced in the right order, you’re basically back to square one.

Most experts agree that various presentations follow different ‘story arcs’ where they usually fall within three big acts: the Start(or Hook), Middle and Conclusion.[2]

These structures can exist in all sorts of ways such as a Problem, Solution, Call-To-Action type framework for sales. We see this mirrored by numerous presenters where they establish a cause for concern upfront before addressing these concerns with a product or method.

After you’ve decided ideas you’d like to flesh out, begin organizing them in an order that will keep the audience hinged on your every word. In this video, Aimee Mulins tells a story about adversity followed by resolution later on in life:

2. Develop a presentation that will captivate your audience

Picking a good topic and conquering your stage fright is half the battle won in public speaking. Putting it all together in a presentation that flows well and engages your audience is what differentiates a blockbuster speech versus a lacklustre talk.

Start strong

It’s been said that the first 30 seconds of your presentation determines whether the audience want to listen to you or not.[3]

Here are some proven ways to grab the attention of your audience:

  • Start with an anecdote. If you can draw relevance to your speech topic – sharing a quick story related to the topic is a great way to appear more relatable and lead audiences into your punchline.
  • Use an analogy. Analogies are a fun and interesting way to begin your presentation. Comparing two seemingly unrelated things can help build a case for what you’ll say next. Not only that, it can be helpful if you need to explain a complex situation that your audience may not understand.
  • Use a memorable quote. Starting with a memorable quote can help enhance your credibility and reinforce your own claims especially if it comes from notable figures or experts. It can also help inspire the audience which will then make them excited about your idea. The end result? It makes them more engaged with your presentation. Killing two birds with one stone!

Use storytelling techniques

Presentations are hardly ever a one-way dialogue. You’ll want to take measures to engage the audience and make the presentation a conversation.

Try to pose provocative questions or use props. Asking questions to the floor engages your audience presentation and also demonstrates that you value their opinion on things. In some cases, getting your audiences to visualize problems might be more effectively demonstrated than theorized.

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Bill Gates is an iconic example of how using props can really drive a message through when he released a swarm of mosquitos during his speech to communicate how people from countries with a high level of malaria infection feel:

Use visual aids effectively

Visual aids such as presentation slides are an opportunity to enhance and drive your message home with 43% added recall for presentations according to Prezi.

Sometimes putting all the information on a slide may steal the audience’s attention away. To prevent that, you can make use of evocative images that supports your speech to either transport audience members into a particular scene or to draw analogies for relevant messaging.

    3. Overcome your nerves and stage fright

    Picture this: moments before your speech, your heart’s pounding profusely in anticipation for what’s coming next. You step behind the podium and all eyes are on you. The pressure becomes overwhelming and you freeze, unable to utter a single word.

    It’s been long known that public speaking outranks even death as the top fear of most individuals. This then leads to the question – how do the pros make it look easy?

    Embrace your anxiety

    The truth is everyone gets nervous, even seasoned speakers. As Mark Twain put it nicely:

    “There are two types of speakers: those that are nervous and those that are liars.”

    Remembering and embracing that you’ll always get those butterflies in your stomach leading up to your presentation is half the battle won. Learn to harness that flush of adrenaline and energy to engage with your audience early on.

    Be conversational and authentic

    It’s easy to have a conversation with someone in a personal one-to-one setting. Public speaking does not need to be that different. Imagine speaking to one audience member at a time when you’re up on stage and you’ll find that it’s easier trying to connect to one person at a time than a whole room.

    Presenters like Elon Musk sometimes appear comical on stage, but always authentic. He speaks direct to the audiences and in a language they can understand:

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    Know your content

    Knowing your content at your fingertips help reduce your anxiety because there is one less thing to worry about. So one way to get there is to practice numerous times before your actual speech. However, you don’t want to memorize your script word by word. It can work against you should you forget your content.

    Instead, memorize the over-arching concepts or ideas in your pitch as it helps you speak more naturally. This will let your personality shine through. Speaking exactly from a memorized script may make you sound rigid and robotic.

    Still, if you need to have a reference just in case you forget your speech, it is okay to have prompts in your slides or cue cards.

    Mouth your words when rehearsing

    Another method that most speakers use to embed their presentations into their conscience is to ‘mouth’ the words as they rehearse.

    Not only do you begin to instinctively memorize your presentation each time you practice, it also aids in muscle memory when you need to deliver the speech on stage naturally.

    4. Deliver an impressive speech

    We’ve gone from prepping for a presentation, finding ways to engage your audience with presentations and combating stage fright. All this is left with is for the speaker to steal the show by delivering an impressive performance during the speech.

    Here are some things you’ll want to take note of to ensure you’re in tip-top shape when it’s showtime:

    Hand gestures

    Seasoned speakers swear by this and amateur speakers use it to great success.

    Hand gesturing is a great way to avoid looking stiff and awkward on stage. A key tip is to have your hands held high above your waist at all times and let your hands gesture naturally as you talk. This makes you look more confident and also engages well with audience.

    Body language

    What great speakers have in common is how confident they are. Just like any other human being out there, these people also get the jitters before every speech – even great speakers like John F. Kennedy will spend months preparing his speech before hand.[4]

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    Most people struggle to be confident and it is okay. Not everyone can talk confidently especially in front of a large crowd. But sometimes, confidence is not all about how you speak but through your body language.

    Standing tall and with good posture can do wonders for your perceived confidence and your actual performance. Using big hand gestures and standing firmly on your feet, a shoulder width apart, helps even the most nervous presenters open up on stage.

    “Our bodies change our minds and our minds change our behaviours, and our behaviour changes our outcome.” – Social Psychologist, Amy Cudd

    Small gestures like these give signs to your audience how to think and feel about you and whether they should listen to you in the first few seconds of your presentation. Hence, it is important to take note of your body language as it is a stepping stone to make you feel or at least look confident – even if you’re not.

    Tone of voice

    Your voice plays a critical role in your success as a presenter. According to an analysis of media appearances by 120 top financial communicators, the sound of a speaker’s voice matters twice as much as the content of the message[5] and even an evaluation found one of the most popular TED talks concluded these very speakers have 30.5% higher vocal variety than other speakers that are less popular.[6]

    Technical speakers focus a lot on how they train their voice as they articulate words. Some use a higher pitch when communicating an idea with energy and a lower pitch in solemn instances.

    In short, it is about matching your emotions to the idea. For example, if you are sharing a sad story, it only makes sense to match that mood with your voice in a lower tone and volume.

    Pause and emphasis

    Pauses and emphasis are a powerful tool in a presenter’s arsenal. When used purposefully in the right moment, it can create a dramatic flare to further reinforce what you have said, make the audience ponder over a topic or it can provide time for the audience to let the message sink in. It’s basically a ‘full-stop’ or ‘period’ used but in spoken word.

    Check out how to master the pausing technique from Brian Tracy:

    Time management

    Ending too early or too late can spell trouble for speakers that are on the clock for an event’s schedule. At times, event schedules get delayed and leave little time for speakers to deliver their full speech.

    The key tip to avoid an awry moment is to be very familiar with your content and to practice several versions of your presentation at varying durations.

    Summing it up

    And there you have it, these four big steps are what will help you ace your public speaking.

    Don’t shy away from your next chance to speak in public. Instead, make full use of the opportunity and apply these public speaking tips:

    1. Study your audience before preparing your topic
    2. Develop a presentation that will captivate your audience
    3. Overcome your nerves and stage fright
    4. Never Wing It. Practice Your Voice, movement and time-keeping

    Reference

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    Eugene Cheng

    Eugene is Lifehack's Entrepreneurship Expert. He is the co-founder and creative lead of HighSpark, offering presentation training for companies.

    How to Succeed in Business: 10 Skills Every Entrepreneur Needs How to Learn Business as an Aspiring Entrepreneur 10 Most Successful Entrepreneurs (And What to Learn from Them) Why Leadership and Management Are Two Sides of a Coin 12 Foolproof Tips for Entrepreneurs to Be Successful in a New Venture

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    Last Updated on October 14, 2020

    Had a Bad Day? 7 Ways to Rebound From It and Feel Good Again

    Had a Bad Day? 7 Ways to Rebound From It and Feel Good Again

    Today didn’t turn out as you planned, but it doesn’t mean you’re weak. It simply means that you’re human, and you’re not bad just because you had a bad day.

    “Not everyday is a good day but there is something good in every day.” -Alice Morse Earle

    It’s not the end of the world when you find yourself thinking “I had a bad day,” but it can feel like it. You may have had plans that fell apart, experiences that set you back, and interactions that only did harm.

    You may have started the day thinking you could take on it all, only to find you could hardly get out of bed. When you have a bad day, you can forget to look at the good.

    Sometimes, self-care helps us to remember why we are worth it. It helps us to recharge and reset our mindset. It helps us to know that there are still options and that the day isn’t over yet.

    Love yourself today, no matter how hard it’s been. That’s the way to find yourself amidst the hardships you have. That’s how you center yourself and regain focus and live a more meaningful life. Give yourself some credit and compassion.

    Here are 7 ways to rebound from a bad day using self-compassion as a tool. If you had a bad day, these are for you!

    1. Make a Gratitude List

    In a study on gratitude, psychologists Dr. Robert A Emmons and Dr. Michael E. McCullough conducted an experiment where one group of people wrote out gratitude lists for ten weeks while another group wrote about irritations. The study found that the group that wrote about gratitude reported more optimistic mindsets in their lives[1].

    Overall, having a gratitude list improved well-being and made one truly grateful by counting the blessings in their lives.

    Write a list of what you are grateful for if you had a bad day. Make it as long as you like, but also remember to note why you’re grateful for each thing you write.

    What has given you the most joy? What has set you up for better days? Keep a tally of triumphs in mind, especially when you do have the bad days.

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    The day doesn’t define you, and you still have things of value that surround you. These could be material things, spiritual connections and experiences, relationships, basic needs, emotional and mental well-being, physical health, progress towards hopes and dreams, or simply being alive.

    Here are some other simple ways to practice gratitude.

    2. Write in a Journal

    Journaling affects your overall mental health, which also affects physical health and aids in the management of stress, depression, anxiety, and more[2].

    All you need is a pen and paper, or you could do an online, password-protected journal such as Penzu. The key is to get started and not pressure yourself on how polished or perfect it is. You don’t need to have prior experience to start journal writing. Just start.

    Write out everything that is bothering you for 15 minutes. This helps with rumination, processing problems, and can even aid with brainstorming solutions.

    However you approach it, you can find patterns of thinking that no longer serve you and start to transform your overall mental state. This will impact all areas of your life and is a great coping skill.

    3. Meditate

    Meditation can help you overcome negative thought patterns, worrying about the future, dwelling on the past, or struggling to overcome a bad day[3]. It shifts your mentality and helps you focus on the present or any one thing you truly want to focus on.

    Here is an example of a meditation you can do:

    Get into a comfortable position. Close your eyes. Rest your body, release tension, and unclench your jaw. Tighten and release each muscle group in a body scan for progressive muscle relaxation.

    Focus on your breath, taking a few deep breaths. Let your belly expand when you breathe in for diaphragmatic breathing. Empty yourself completely of air, then return to normal breathing.

    Next, focus on the idea of self-love and let it erase negative thoughts. Think about the ways you’ve been judging yourself, with the narratives coming up that your mind may create.

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    Give yourself unconditional love and release judgment. Take your time meditating on this because you matter. This is particularly important if you had a bad day.

    Check out this article for more on how to get started with a meditation practice.

    4. Do Child’s Pose

    Yoga Outlet says:

    “Child’s Pose is a simple way to calm your mind, slow your breath, and restore a feeling of peace and safety. Practicing the pose before bedtime can help to release the worries of the day. Practicing in the morning can you help transition from sleeping to waking.”[4]

    When you do Child’s Pose, it can be between difficult positions in yoga, or it can be anytime you feel you need a rest. It helps you recover from difficulties and relax the mind.

    It also has the physical health benefits of elongating your back, opening your hips, and helping with digestion[5].

    To do Child’s Pose, rest your buttocks back on your feet, knees on the floor. Elongate your body over your knees with both arms extended or tucked back, with head and neck resting on the floor[6].

    Had a bad day? Try Child's Pose.

       

      Do this pose as a gift to yourself. You are allowing yourself to heal, rest, get time for yourself, recover, and recharge. When you’ve had a bad day, it’s there waiting for you.

      5. Try Positive Self-Talk

      Engage in positive self-talk. This is essentially choosing your thoughts.

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      When you have a negative thought, such as “I can’t do this,” replace it consciously with the thought “I can do this.” Give yourself positive affirmations to help with this.

      Negative self-talk fits into four general categories: personalizing or blaming yourself, magnifying or only focusing on the negative, catastrophizing or expecting the worst to happen, and polarizing or only seeing back and white[7].

      When you stop blaming yourself for everything and start focusing on the positive, expecting things to work out, and seeing the areas of grey in life, you reverse these negative mindsets and engage in positive self-talk.

      When you speak words of kindness to yourself, your brain responds with a more positive attitude. That attitude will affect everything you do. It’s how you take care of yourself if you had a bad day.

      Check in with yourself to know when you are having negative self-talk. Are you seeing patterns? When did they start to become a problem? Are you able to turn these thoughts around?

      6. Use Coping Skills and Take a Break

      Use your coping skills. This means not letting your thoughts take control of yourself.

      You can distract yourself and escape a bit. Do things you love. You can exercise, listen to music, dance, volunteer or help someone, be in nature, or read a book.

      It isn’t about repression. It’s about redirection. You can’t stay in thoughts that are no longer working for you.

      Sometimes, it’s okay to get out of your own way. Give yourself a break from the things going on in your head. You can always come back to a problem later. This may even help you figure out the best course of action as sometimes stepping away is the only way to see the solution.

      If you had a bad day, you may not feel like addressing what went wrong. You may need a break, so take one.

      7. If a Bad Day Turns Into Bad Days

      “I believe depression is legitimate. But I also believe that if you don’t exercise, eat nutritious food, get sunlight, get enough sleep, consume positive material, surround yourself with support, then you aren’t giving yourself a fighting chance.” –Jim Carrey

      If you’ve been feeling out of control, depressed, or unstable for more than a few weeks, it’s time to call a mental health professional. This is not because you have failed in any way. It’s because you are human, and you simply need help.

      You may not be able to quickly rebound from a bad day, and that’s fine. Feel what you feel, but don’t let it consume you.

      When you talk to a professional, share the techniques that you have already tried here and whether they were helpful. They may tell you additional ideas or gain insights from your struggles of not being able to rebound from a series of bad days.

      If you’re having more than just a bad day, they will want to know. If you don’t have the answers, that’s okay, too. You just need to try these tools and figure out how you’re feeling. That’s all that’s required of you.

      Keep taking care of yourself. Any progress is progress, no matter how small. Give yourself a chance to get better by reaching out.

      Final Thoughts

      If you had a bad day, don’t let it stop you.

      Know this: It’s okay not to be okay. You have a right to feel what you feel. But there is something you can do about it.

      You can invest in yourself via self-care.

      You are not alone in this. Everyone has bad days from time to time. You just need to know that you are the positive things you tell yourself.

      More Things You Can Do If You Had a Bad Day

      Featured photo credit: Anthony Tran via unsplash.com

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