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5 Tips To Effectively Engage Your Followers on Social Media

5 Tips To Effectively Engage Your Followers on Social Media

There are many advantages to having followers on social media. These advantages include: increased marketability, reach, and sales of your product. When people feel like your product is useful, they let others know about it by sharing the information in other forums, platforms, and communities.

Follow these steps to effectively engage your audience on social media.

1. Make Social Media A Habit

Don’t just randomly go through the motions of retweeting people’s tweets or liking someone’s Facebook status.

Set some time aside every day to go on your social media and interact with your followers.

This could mean asking your followers an intriguing question, giving a very specific article, or adding insightful text when retweeting one of your follower’s posts.

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You can designate the same time every day (like 6 pm) to go on your social media. Or you can simply set aside an hour per day and complete whenever you have the time to that day. Do what works best for you, but make a consistent effort.

This will boost followers while keeping your existing followers.

 2. Promote Yourself

Yes, we live in a competitive world. What it means is that you need to get creative when promoting yourself on social media.

To do so, make sure you analyze how your competitor(s) are promoting themselves in order to understand what you need to do to stand out.

How do you analyze them?

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It is not rocket science. You make it a point to check out what they are tweeting, what Facebook statuses they are posting—in essence, how they are presenting their product.

You may find they use certain dimensions for their images or introduce new blog posts once a week. Then you decide if you want to perfect what they’re doing—(maybe you can create more vibrant images on photoshop)—or doing something different altogether like tweeting daily inspirational, niche-related quotes.

In terms of self-promotion, you can also make use of many platforms other than Facebook, Twitter, and LinkedIn.  Quora and Reddit have groups you can be a part of to show off your expertise and promote your product.

3. Communicate Your Ideas Through Your Words

Social media, for the most part, is a text-based medium. When you need to communicate ideas about your product or add to your followers’ ideas you need to be able to communicate clearly and in a straight forward manner. You can do this by:

Improve you writing – good writing makes your business look more credible. On the other hand, one single mistake can turn off followers—if you can’t spend the time and effort to edit your statuses, how do we know if you spend the time and effort into your product?

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In your writing, make sure you use simple and specific words— the clearer the message the better chance you have of hooking your followers.

Only if you are in a narrow niche community or group can you use jargon. Overall it’s  not recommended. You can use it occasionally to demonstrate your expertise; otherwise, avoid it.

Keep your tone conversational and upbeat– people may get put off and less engaged with a professional tone, which may negatively affect your business.

To Sum It Up

So, you need to make social media a habit by scheduling it regularly, every day. Doing so will show you have an active presence on social media, ensuring you keep your followers and possibly getting more.

Social media is a great avenue to promote yourself to your followers—(don’t bombard them!). You can make great use of this by analyzing your competitors and, from there, deciding what the best promotional strategy is for you.

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To sum this post up you need to know how to write well. Make sure you communicate your ideas clearly and avoid the jargon what platform you’re engaging in.

Let me know if these tips helped you effectively engage your followers by leaving a comment in the comment section!

Featured photo credit: naguakkina via indiandtv.com

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Kyra Taylor

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Last Updated on February 15, 2019

7 Tools to Help Keep Track of Goals and Habits Effectively

7 Tools to Help Keep Track of Goals and Habits Effectively

Now that 2011 is well underway and most people have fallen off the bandwagon when it comes to their New Year’s resolutions (myself included), it’s a good time to step back and take an honest look at our habits and the goals that we want to achieve.

Something that I have learned over the past few years is that if you track something, be it your eating habits, exercise, writing time, work time, etc. you become aware of the reality of the situation. This is why most diet gurus tell you to track what you eat for a week so you have an awareness of the of how you really eat before you start your diet and exercise regimen.

Tracking daily habits and progress towards goals is another way to see reality and create a way for you clearly review what you have accomplished over a set period of time. Tracking helps motivate you too; if I can make a change in my life and do it once a day for a period of time it makes me more apt to keep doing it.

So, if you have some goals and habits in mind that need tracked, all you need is a tracking tool. Today we’ll look at 7 different tools to help you keep track of your habits and goals.

Joe’s Goals

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    Joe’s Goals is a web-based tool that allows users to track their habits and goals in an easy to use interface. Users can add as many goals/habits as they want and also check multiple times per day for those “extra productive days”. Something that is unique about Joe’s Goals is the way that you can keep track of negative habits such as eating out, smoking, etc. This can help you visualize the good things that you are doing as well as the negative things that you are doing in your life.

    Joe’s Goals is free with a subscription version giving you no ads and the “latest version” for $12 a year.

    Daytum

      Daytum

      is an in depth way of counting things that you do during the day and then presenting them to you in many different reports and groups. With Daytum you can add several different items to different custom categories such as work, school, home, etc. to keep track of your habits in each focus area of your life.

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      Daytum is extremely in depth and there are a ton of settings for users to tweak. There is a free version that is pretty standard, but if you want more features and unlimited items and categories you’ll need Daytum Plus which is $4 a month.

      Excel or Numbers

        If you are the spreadsheet number cruncher type and the thought of using someone else’s idea of how you should track your habits turns you off, then creating your own Excel/Numbers/Google spreadsheet is the way to go. Not only do you have pretty much limitless ways to view, enter, and manipulate your goal and habit data, but you have complete control over your stuff and can make it private.

        What’s nice about spreadsheets is you can create reports and can customize your views in any way you see fit. Also, by using Dropbox, you can keep your tracker sheets anywhere you have a connection.

        Evernote

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          I must admit, I am an Evernote junky, mostly because this tool is so ubiquitous. There are several ways you can implement habit/goal tracking with Evernote. You won’t be able to get nifty reports and graphs and such, but you will be able to access your goal tracking anywhere your are, be it iPhone, Android, Mac, PC, or web. With Evernote you pretty much have no excuse for not entering your daily habit and goal information as it is available anywhere.

          Evernote is free with a premium version available.

          Access or Bento

            If you like the idea of creating your own tracker via Excel or Numbers, you may be compelled to get even more creative with database tools like Access for Windows or Bento for Mac. These tools allow you to set up relational databases and even give you the option of setting up custom interfaces to interact with your data. Access is pretty powerful for personal database applications, and using it with other MS products, you can come up with some pretty awesome, in depth analysis and tracking of your habits and goals.

            Bento is extremely powerful and user friendly. Also with Bento you can get the iPhone and iPad app to keep your data anywhere you go.

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            You can check out Access and the Office Suite here and Bento here.

            Analog Bonus: Pen and Paper

            All these digital tools are pretty nifty and have all sorts of bells and whistles, but there are some people out there that still swear by a notebook and pen. Just like using spreadsheets or personal databases, pen and paper gives you ultimate freedom and control when it comes to your set up. It also doesn’t lock you into anyone else’s idea of just how you should track your habits.

            Conclusion

            I can’t necessarily recommend which tool is the best for tracking your personal habits and goals, as all of them have their quirks. What I can do however (yes, it’s a bit of a cop-out) is tell you that the tool to use is whatever works best for you. I personally keep track of my daily habits and personal goals with a combo Evernote for input and then a Google spreadsheet for long-term tracking.

            What this all comes down to is not how or what tool you use, but finding what you are comfortable with and then getting busy with creating lasting habits and accomplishing short- and long-term goals.

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