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9 Tools And Services to Boost Sales for Your Small Business

9 Tools And Services to Boost Sales for Your Small Business

No matter how big or how small a business is, it can always benefit from tools that will help to boost sales. It is particularly important for small business owners to take advantage of these tools, because as we all know, it isn’t always easy to generate profits all the time. Let’s take a look at some of the best tools we have found that will help boost sales for your small business.

1. Level Eleven

level 11

    This sales performance platform will help increase productivity within your sales team. Enjoy real-time visibility of everyday performance, define important sales behaviors, and keep your team on the right track with goals. Your sales reps will have personalized analytics, peer comparisons about performance data, historical trends, and the ability to get excited about campaigns.

    2. Clari

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    clari

      Here is a productivity platform that takes advantage of data science to improve the performance of sales teams. Use it increase productivity and increase the accuracy of forecasting, give sales reps mobile alerts to sales insights, keep deals from getting delayed or lost all together, improving communication within your team, and more.

      3. Yodle

      yodle

        This tool gives you a great marketing platform, with many business automation services referred to as marketing essentials. You can use the services that are geared to generate local listings in over 50 business directories. This is going to make your business a lot more visible to the public, and generate more sales over time.

        4. SalesAutopilot

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        sales autp

          This is a great marketing, sales, and CRM tool that all business owners should take advantage of. There are many services for small business owners, including support ticket tracking and customer feedback. You will get just what you need for email marketing, at an affordable price. This is the ideal all-in-one tool for the small business owner on a tight budget.

          5. Opporty

          opporty

            This is a social platform for businesses of all sizes. You will be able to offer products and services to clients, post and share content, hire new employees, work with other businesses, and a whole lot more. Features include the ability to interact with businesses and individuals closely, increase revenues, showcase skills, and more.

            6. Clever Solution

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            clever solution

              You need to have a great digital presence, and this service can help you get just that. Not only will you have a great website, you will also be able to greatly increase your customer base, which is going to increase sales. Web designs are unique, and visitors will keep reading because they are interested.

              7. RegFox

              reg fox

                If you are planning a conference or an event, this tool is a good one to have for event registration services. You can keep all of the processing fees from ticket sales, unlike many similar services. There is a fee of less than $1 per attendee, but it is still a lot cheaper than the competition (at least $50 cheaper).

                8. Repsly

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                repsly

                  This is a B2B mobile cloud solution that allows for better management of field activity. You can track the activity of your sales reps, and then take steps to make better decisions that will affect your profit margin. Features include mobile feedback forms, easy collaboration, personalized and structured databases with customer fields, the ability to take electronic signatures, and many more.

                  9. Sellsy

                  sellsy

                    If you are looking for a total package in a sales management solution, this is it. It will integrate CRM (Customer relationship management), ERP (Enterprise resource planning), and eCommerce, improving productivity by combining business functions into one interface that is easy to use. Features include a task management tool, the ability to send sales documents using the intuitive document generator, and giving your business better collaboration among team members.

                    Featured photo credit: Jordan Donaldson via unsplash.com

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                    Jane Hurst

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                    Last Updated on December 10, 2019

                    7 Strategies to Keep Employee Motivation High

                    7 Strategies to Keep Employee Motivation High

                    Highly motivated employees are essential to the success of any business. Most people spend a third of their lives at work.[1] That’s a significant amount of time away from home, apart from the people who make us happy and the things we love to do. So keeping employee motivation high is essential for creating an office environment that gets the best out of our people.

                    But do you know what motivates your people?

                    It’s simple:

                    • Is their work stimulating?
                    • Does it challenge them?
                    • Is there room to grow, a promotion perhaps?
                    • Do you encourage creativity?
                    • Can they speak openly and honestly with you?
                    • Do you praise them?
                    • Do you trust your staff to take ownership of their work?
                    • Do they feel safe in their work environment?
                    • And more importantly, do you pay them properly?

                    Every one of these factors contributes to the general happiness of your employees. It’s what motivates them to come into the office each day and work hard, hit goals, and get results.

                    In contrast, an unmotivated employee is typically unhappy. They take more sick days, they’re not invested in seeing your business succeed, and they’re always on the lookout for something better.

                    Stats show that 81 percent of employees would consider leaving their jobs today if the right opportunity presented itself.[2] So it’s up to you to set aside time and energy to create a work environment that benefits every one of your employees.

                    These seven strategies will help you motivate your people to consistently deliver quality work and, more importantly, to stick around for the long term.

                    1. Be Someone They Can Rely On

                    You rely on your people to turn up to work each day, to come to you when they have a problem they can’t solve, to be honest, and to always engage professionally with customers.

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                    But this is not a one-way street. You, too, need to be someone your team can rely on. They trust you to have their backs when a client is unreasonable, to know that the decisions they make are in your best interest, and to make good on your promises.

                    If you say you’ll attend an important meeting, be there. If your company makes a profit and you’ve said you’ll pay a bonus, pay it. The goodwill of your people is something you never want to test, let alone lose.

                    Be reliable; it’s astounding how much this motivates your people.

                    2. Create an Awesome Company Culture

                    There’s no denying that company culture trickles down from the top. Your leadership and attitude massively influences the attitudes, work ethic, and happiness of your staff. If you’re always stressed-out, overly demanding, and unreasonable, it’ll create tension in your office which will adversely affect your employees’ motivation levels.

                    In fact, the HAYS “US What People Want Survey” found that 47 percent of staff who are actively looking for a new job, pinpoint company culture as the driving force behind their reason to leave.

                    So if you have high staff turnover, you need to determine whether your company culture might be the motivating factor behind your churn rate.

                    Here are four ways to build a culture that keeps your employees highly motivated.

                    • Be conscious of the image you present. Your body language and attitude can positively or negatively impact your employees. So come to work energized. Be optimistic, friendly, and engaging—this enthusiasm will spill over to your people and motivate them to be more productive and efficient.
                    • Appreciate your people and be reasonable. Celebrate your team’s achievements. If they’re doing a good job, tell them. Encourage them to challenge themselves and try new things. And reward when deserved. If they’re struggling, help them. Work together to find solutions and be a sounding board for their ideas.
                    • Be flexible. Give your people opportunities to work remotely—this is highly motivating to staff, particularly millennials. They don’t want to be battling traffic each day on their way to work. They don’t want to miss their kids’ baseball games or ballet rehearsals. Stats show that companies that offer flextime and the ability to work from home or a coffee shop have happier and more productive employees.
                    • Create employee-friendly work environments. These are spaces that inspire and ignite the imagination. Have you ever been to Google’s offices? No headquarter is the same. From indoor slides and food trucks, to hammocks, and funky work pods on the wall, gaming rooms, and tranquil interior gardens, there’s something for everyone. It’s a space where people want to be, catering to their need for creativity, quiet, or team building; you name it.

                    So take a look at your company culture and ask yourself, Is my business an attractive workplace for talented professionals? Does it inspire commitment and motivate my people? What could I do to improve my company culture?

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                    3. Touch Base with Your Team Weekly

                    Make time for your people, whether you run a remote business or work in an office, set aside time each week to talk to your people one-on-one. It’s non-negotiable.

                    When there’s an open line of communication between staff members, work gets done. Don’t believe me? A study by Gallup found that 26 percent of employees said feedback from their leaders helps them to do a better job.[3]

                    Your people want to feel trusted. They want to take ownership of their work, but they also need to know that when they have a question, they can reach out and get answers. If you’re unwilling to make yourself available, your team will quickly become unmotivated, work will stagnate, and your business will stop growing.

                    So block off time on your calendar each week to touch base with your people, even if only to let them know that what they’re working on matters.

                    4. Give Them the Tools They Need to Do Their Jobs Well

                    Imagine trying to run your business without electricity. How would you contact your clients? What would happen when your phone or computer battery died?

                    Technology is super critical to the success of your businesses. It allows you to work more efficiently, to be more productive, and to handle matters on-the-go. That’s why you need to give your people tools that will make their jobs easier.

                    Make sure their equipment is in good working condition. There’s nothing more frustrating than a laptop that takes ages to boot up. It’s got to go. Replace outdated software with new software. Don’t make your designer work in Coreldraw; give them access to the most up-to-date version of Adobe Creative Suite. Take it a step further and buy them a subscription to Shutterstock or Getty Images.

                    Make working for you a pleasure, not a pain; and watch your employees’ motivation levels rise.

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                    5. Provide Opportunities to Learn and Upskill

                    Would you believe me if I told you that 33 percent of people cite boredom and a need for new challenges as the top reason for leaving their job?[4] If you want to retain your talent, you need to upskill.

                    Thanks to technology, we live in a rapidly evolving world that demands we change with it. A copywriter is no longer just a writer; they now need to be experts in SEO, Google Adwords, CRMs, and so much more.

                    A pastry chef needs to be a food stylist, photographer, and social media manager. An entrepreneur needs to be a marketer—or at least take ownership of the marketing message for their business—if they hope to scale.

                    Technology makes all of this possible. No matter your location, your people can continuously expand their knowledge and gain new skill sets—something that’s highly motivating to employees. They want to know that there are opportunities to grow and develop themselves.

                    If you won’t invest in your people, then your business becomes just another job to tide them over until they find where they truly belong. So be the company that sees value in developing its people.

                    6. Monitor Their Workload

                    Overworked employees tend to be unproductive and unhappy. Your people cannot be at full capacity every day, month to month. Something’s got to give. They’ll become deflated and their work will eventually suffer, which will negatively impact your business.

                    What I like to do is implement a traffic light system. It helps me to keep a finger on the pulse of my business. So there’s red, yellow, and green:

                    • Red means they’re fully loaded.
                    • Yellow means they’re busy, but they can potentially take on more.
                    • Green means they haven’t got enough to do.

                    I use this traffic light system because I don’t want my team members to be stressed out of their brains all the time. If they are, they won’t make good decisions and they won’t do good work.

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                    If my people are regularly overloaded, I have things to think about. Perhaps I need to hire a new person to help ease the load or take a closer look at what projects are good to go, and which can take a back seat.

                    And this is why #3 is essential. If I’m regularly engaging with my people, I’ll know that while they’re coping with their workload, it is impacting their performance and health, and I’ll take action.

                    7. Don’t Mess Around with Your Employees’ Pay

                    Never mess around with your people’s salary. As a business owner or high-level manager, it’s easy to forget that most people live from paycheck to paycheck. Delayed compensation can mean a missed bill payment, which could result in costly penalties they can’t afford or hits to their credit score.

                    So it’s your job to ensure that you pay your people on time.

                    The Bottom Line

                    A motivated team is an asset to any business. These people never give up. They get excited about coming to work each day and can’t wait to test a new theory or tackle a particularly tricky challenge. They’re proud of the work they do. And more importantly, they have no reason to leave.

                    Wouldn’t you rather be part of their success story than the business that drove them away?

                    More to Motivate Your Team

                    Featured photo credit: Emma Dau via unsplash.com

                    Reference

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