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10 Ways To Create A Popular YouTube Channel

10 Ways To Create A Popular YouTube Channel

Considering the fact that YouTube has a billion unique viewers every month, creating a channel for yourself or your business is a great tool for marketing. However, if you don’t have viewers or haven’t increased followers in a while, it’s time to rethink your strategies. Here are 10 tactics to create a popular YouTube channel.

1. Design your brand

Decide what the overall theme of your videos should be and how you want your channel to be known. Because of the massive influx of YouTube videos uploaded everyday, your videos should have a distinct quality to make them stand out from the rest. Be known as someone who makes amazing, edgy stop-motion videos rather than the common cute versions.

The name of your channel should incorporate what kind of videos viewers can expect from you. Having a logo that attracts and keeps people’s attention is also a bonus.

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2. Offer something professional

YouTube is not only a place for home videos you and your friends decided to upload for fun; it’s also for professional use. Make people actually learn from your knowledge. If you have a degree in Chemistry and think people automatically shut their minds off upon mention of the subject, why not hold lectures online? Be sure to make it interesting and less intimidating by using less jargon and more specific, relatable examples.

3. Consider reviews

Reviews perform much better when they are done in video format as opposed to text. It is easier to understand something when it is presented visually because it means you don’t have to use your imagination. Reviews are descriptive in nature and YouTube is one good venue for sharing your thoughts on products, movies, ideas, and establishments.

4. Do covers or live performances

You might think, “Hey, everybody on YouTube does that!” but most people who got discovered on YouTube had something unique in them that grabbed a record label’s attention. If you’re going to offer the same old acoustic covers, then people might not notice you. However, if you can think of something creative and unique, it is possible to make even acoustic covers seem fresh.

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Why not put on a masked face and let viewers focus on your music? You could be known as the mysterious, masked guitarist from YouTube that everyone’s excited to see.

5. Work on the tags

Tags let your videos be categorized and appear on YouTube searches easily. Make sure that they are relevant to your video‒don’t just use popular tags such as famous artists’ names who are trending on YouTube. If your video is about making cupcakes from scratch, put the specific tag first follow by the generic ones.

For example, “How to make cupcakes from scratch” should be the prioritized tag. “Making cupcakes from scratch,” “Cupcakes,” “Party,” “Dessert,” and other related tags should follow.

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6. Complete the description

Do not forget to complete the information on the description box. This is where you can freely state anything about the video. It will make viewers know more about the video before and after playing it. Giving complete information is not only professional, but it also lets viewers know that you are serious about what you are doing.

7. Videos should neither be too short nor too long

Do you think a 15-second video can teach viewers how to put on Halloween makeup? Will 30 minutes just for a reaction video get them to stay? No. Most people on the web have short attention span and if you give them something too long, it might be boring.

Something too short will make viewers look for more, and that’s not a good thing. They will look for other channels that offer them what they need, which you failed to give them.

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8. Produce quality videos

The video’s content may be thought-provoking or extremely creative, but if the production value is low, nobody will continue playing it after the first few seconds. Invest in a video camera to capture videos in HD. If your channel mainly uses graphics, use a video editing program recommended by professionals.

It takes a lot of effort to make your videos look good, but if you are going create moving pictures, you might as well do it in a visually-appealing way.

9. Promote through other social media

Actively engage in social media to promote your YouTube channel. Facebook and Twitter are primary social networks you can use to let people in your circle know about your videos. This will not only target your family and friends but also people in your friends’ circles. Let them promote you too.

Use hashtags to let users who might be interested in the kind of videos you produce easily find you.

10. Embed it into your website

Do you have a website or blog that already has a following? Embed your YouTube videos on your website or post a link directing to your channel somewhere on your blog. Loyal followers share everything their favorite blogger posts, so it’s best to let them have something to promote.

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Last Updated on July 8, 2020

10 Smart Productivity Software to Boost Work Performance

10 Smart Productivity Software to Boost Work Performance

Productivity is the ability to perform tasks efficiently and in a timely manner. In today’s busy and competitive business world, productivity is paramount for any business, organization or corporation.

Productivity is more than just performing tasks successfully. It is about investing and allocating resources, so the company or business can perform to meet its core goals.

As part of 2019, it is important to commit to new goals. When shopping around for new productivity software keep in mind the following things: cost, reliability, cross-platform compatibility, on the go, technical support, etc.

In the subsequent sections, we will examine the most recommended productivity software in the marketplace. In addition, we will look at what makes them tick and what separates them from the rest of the pack.

Projects and Tasks Management

1. Monday dot com

    Monday dot com was founded to create a team management solution so people connect to workplace processes across any industry. The productivity tool is used in more than 140 countries.

    The user interface is intuitive and impressive. It makes collaboration productive and fun because of its simplicity.

    The tool is deemed to have one of the best user experiences across the mobile and online project and task management platform.

    The product includes usability, customization, admin control, group management and control, private or public control, in-group messaging and more.

    Check out the software here!

    2. Asana

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      The mantra behind Asana’s product is to enable teams from across different organizations to work together effortlessly.

      The software comes with lots of customizations. When you create a project as a user, you can choose between a traditional task view and the kanban-style board view. The dashboard allows you to see the progress on a project, and it includes an excellent advanced set of search tools.

      Also, Asana’s Android and iOS apps do retain the web interface’s clean look and feel.

      Check out the software here!

      3. Trello

        Trello was founded in the summer of 2010 and two years later the platform added 500,000 members. Anyone within sales, marketing, HR and operations can collaborate successfully with this product.

        Moreover, the tool has over 100 plus integrations with Google Drive, Slack, Jira and others. The product works flawlessly across various platforms.

        Some of the well-known features includes is speed, easy-to-use, and set up. The interface includes due dates, assignments, file storage, checklists and more.

        Check out the software here!

        4. Jira

          The Jira software is flexible and heralded as the next-generation project.

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          The software allows teams to design and adapt the software to an organization’s needs. This includes having visibility into long term goals, project roadmaps, status of work, real-time release information and more. In addition, the interface is customizable.

          The Atlassian Cloud does not support multiple separate domains, subdomains or domain aliases in Google Apps.

          Check out the software here!

          5. Evernote Business

            Evernote was founded in 2008 and reached 11 million users by 2011. The company was founded on the premise that their product should address the ever-increasing volume and speed of information.

            The product helps bring together groups of teams because of versatility and functionality. It creates documents, collaboration on projects, store information all a single location.

            Moreover, you can find information quickly and includes effective search capabilities and integrations with existing tools you may already use.

            Check out the software here!

            Communication

            6. Slack

              Slack was founded in 2013 and the tool is heralded as a collaboration hub. Slack is where productivity happens. When you start a new project, hire new staff, deploy a code, review a sales contract, finalize on a budget, Slack covers all of these. Some of the major highlights include highly customizable notifications and seamless integrations with other collaboration and office tools. The free version of the software comes loaded with features, but does not archive old message. So, you have to review what are the best options for your organization or business.

              Check out the software here!

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              7. Spike

                Newcomer Spike makes emails more conversational by helping teams maintain productivity, communication, and collaboration. All of these are achieved from within their inbox.

                Spike works on top of any existing email (O365, G suite, and IMAP) turning it into a real-time messenger and making your communication much more functional and efficient.

                Spike’s features include built-in groups and channels, voice and video calls, email encryption, instant access to all your files, and much more.

                Check out the software here!

                Creation

                8. Office 365

                  Microsoft’s Office 365 could not be excluded from the conversation and especially as it pertains to productivity software.

                  Of course we are all familiar with Word, Excel, PowerPoint, and Outlook. But there is more capabilities that come with it.

                  You have business-class email, online storage space, and teamwork solutions. These services can be accessed from just about anywhere.

                  Within this suite is Microsoft Sway, which is a presentation software and a step above PowerPoint.

                  Check out the software here!

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                  9. Grammarly

                    Grammarly helps to cut down time on editing. Professionals in several industries like law, healthcare, academia, marketing, engineering and journalism use it to provide instant feedback on the accuracy of writing in English.

                    Once you install the extension from Google Chrome, you can get corrections when you are drafting an email, using social media and other apps.

                    Grammarly is AI powered and it’s a wonderful tool to have to check spelling and grammar before a presentation.

                    Check out the software here!

                    Team Analytics

                    10. ActivTrak

                      ActivTrak is a business intelligence tool that allows you to access team behavior analytics. In other words, it is data-driven.

                      The pros include two-factor authentication with active directory integration. You can also automate your alerts and it has an intuitive interface with easy-to-use admin controls.

                      Furthermore, it comes with Google sign-in, iOS app, productivity track, and more. The bottomline is the product offers employee productivity metrics along with team behavior analytics.

                      Check out the software here!

                      The Bottom Line

                      Depending on the size, budget, resources, and immediate needs of your company, not all productivity software will exactly solve your problem. You will have to contact any of the providers above and probe extensively to find the right product that is made for your business.

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                      Featured photo credit: Domenico Loia via unsplash.com

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