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How to End a Presentation in a Way People Will Remember

How to End a Presentation in a Way People Will Remember

Knowing how to end a presentation is probably even more important that knowing how to begin it. Often the ending is what your audience will remember most vividly about the presentation, and will set the mood for how they reflect on your message. Because of this, the end of your presentation should be memorable and powerful. Here are 7 tips for how to end a presentation so that your message will stick.

1. Use an inspirational quote.

This is especially effective if the quote is one that your audience has likely heard before. Using a well-known quote (as long as it really is connected to the core message of your presentation) can make your speech really stick with your audience. You should use caution when selecting your quote. Avoid misusing or misinterpreting the quote, as that could backfire on you. You should also make sure that it’s properly attributed. When delivering the quote, cite the original author.

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2. Review your main points.

If you can go back over the main points of your presentation succinctly and quickly, this is a good way to refresh your audience. After all, these points are the core of the presentation, so it’s important that your audience remembers them. If it’s possible, arrange these points into an acronym. This is easy for people to remember and is a clean way to tie everything together.

3. Tell a story.

End your presentation by telling a story. This brings a human element to your presentation, and can show that your topic can impact real people in real situations. This can be your own personal story, or someone else’s—either can work. Just make sure you’re bringing the audience in with a more relatable aspect to your presentation.

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4. Have a call to action.

When you’re trying to convince people to do something, it’s very effective to end your presentation with a call to action. A call to action inspires people and will encourage them to do what you’ve been talking about. Be forceful and firm in this part of your presentation. You don’t want to be too intimidating, but you want to make sure that you’re getting your point across in a way that will make your audience members want to take action and follow your lead. When using a call to action, it’s most effective when you’re as specific as possible. For example, if you’re asking people to write a letter to their member of congress about a particular issue, don’t just say, “Write a letter when you get home today.” Instead, display the address to which the letter should be sent, give them an overview of what they should say in the letter, and say multiple times that it should be done as soon as possible. This makes it easier for people to follow your suggestion.

5. Be emotional.

This doesn’t mean you should stand in front of your audience and cry or scream. But do let your voice carry the full range of emotions that you feel about the topic of your speech. If you’re asking people to volunteer time at a children’s hospital, consider letting your voice convey some of the emotions surrounding that topic. Express the sadness and bravery of the situation, not with your words, but with your tone. This lends a sense of sincerity to your presentation that words alone can’t give it.

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6. Thank everyone.

This should be a no-brainer, but people forget to do this all the time. When you’re done with a presentation, be genuine, and thank your audience for their time and attention. Don’t be too offhand about it; take a few moments to express your thanks. If appropriate, thank the organization that put the event together, thank the people that gave you the space, and other people who gave you the opportunity to speak. This leaves people with a positive impression of you.

Featured photo credit: www.audio-luci-store.it via flickr.com

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Last Updated on May 16, 2019

The Daily Rituals of 7 Successful CEOs

The Daily Rituals of 7 Successful CEOs

One of my favorite success quotes ever comes from one of the original and most successful ‘CEOs’ of his era: Aristotle. Here’s what he said:

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”

This advice is just as sound today as it was when Aristotle first expressed it, way back when. I’m reminded of this at least once a week, when I interview an inspiring author, leader, or successful CEO on my show. I ask my guests a series of questions about what has contributed to their success and their ability to build something meaningful.

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You want to know what nearly all of them say? Almost every time, they respond by telling me that their success is the result of simple habits  enacted day after day.

These quotes from seven successful CEOs demonstrate the daily rituals that have contributed to their success:

1. Promote what you love.

“It’s so much better to promote what you love than to bash what you hate.” – Jessica Alba, CEO of The Honest Company

2. Develop a feedback loop.

“I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better. I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.” – Elon Musk, CEO of TESLA Motors

3. Create things that are better, not just “different.”

“Our task today is to find singular ways to create the new things that will make the future not just different, but better—to go from 0 to 1. The essential first step is to think for yourself. Only by seeing our world anew, as fresh and strange as it was to the ancients who saw it first, can we both re-create it and preserve it for the future.” – Peter Thiel, CEO of Palantir and best-selling author of Zero To One.

4. Meditate.

“Meditate. Breathe consciously. Listen. Pay attention. Treasure every moment. Make the connection.” – Oprah Winfrey, CEO of OWN Network

5. Read every day.

“Read 500 pages every day. That’s how knowledge works. It builds up like compound interest.”-Warren Buffet, CEO of investment firm Berkshire-Hathaway

6. Block time for email.

“Set aside a 20- to 30-minute chunk of time two or three times a day for email. Do not check continually through the day.” – Doug Camplejohn, CEO of predictive lead marketing company FlipTop.

7. Make your customers happy.

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” – Jeff Bezos, CEO of Amazon.com

Develop the right rituals. Become a successful CEO.

If the majority of these daily habits are new to you, avoid making the crucial mistake of adopting all of these habits at once. Research on habit-formation indicates that lasting habits are formed one at a time.

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For example, let’s say you’re excited about developing the following daily habits:

  • daily reading,
  • daily meditation, and
  • updating your to-do list every night

Let’s say that daily reading is the one that excites you the most out of the three habits noted above. It would be wise of you to begin by choosing and scheduling time to read every day, and then sticking to that time until it becomes a habit. Once it feels effortless and automatic, you’ll know that you’ve turned it into a daily habit. Now you’re ready to install the next habit… and the next… Until before you know it, you’ll start looking in the mirror and seeing the reflection of a successful CEO.

Featured photo credit: Amy Hirschi via unsplash.com

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