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7 Steps To Becoming A Full-time Artist

7 Steps To Becoming A Full-time Artist

Research shows that far too many artists don’t earn a living from their art. They spend time in offices as secretaries, in construction companies as laborers and walk dogs for their neighbors. Sometimes, they climb the corporate ladder to become managers and partners, and then when they have enough money, they leave for early retirement and finally fulfill their dream of being a full-time artist. That is, if they are lucky enough to still have some time left to enjoy it!

What is even more important is that art serves as a source of inspiration for other people. Artists are responsible for inspiration in our society. It’s a part of the natural cycle of life: art is a fuel for innovations, and for the development of humanity. Every day not spent in a studio, but somewhere else, means less inspiration and less growth. Besides, every artist’s greatest wish is to make art, not go to the office or any other job that is not related to art.

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The archetype of the starving artist is still alive, although the world needs art more than ever: for web interfaces and with the personalization of just about everything, people are crying out for nice-looking things. As a result, there are now plenty of possibilities to earn money with art besides selling in galleries or at art fairs.

Artists can skip the time spent working hard in the corporate environment, earning money and saving it for early retirement. Instead, you can be a full-time artist sooner—within a year or two. Here are 7 steps to becoming a full-time artist.

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1. Decide what you want to do as an artist.

Choose your medium, topic, or theme, and find your voice. Some artists spend their whole life waiting for it, but you can start at the point where you are now. Your thoughts will change with the years, be ready for this. Define your values, what you stand for—they might be the most permanent elements of your personality and your art. Build everything around them and you will be set for a long time.

2. Define your target audience and future patrons.

Who are the people sharing the same values and passion as you? Marine artists should look at ship or boat owners and coastal dwellers. Wildlife artists should think about people with wildlife in their hearts—Greenpeace fans, safari lovers, hunters, landlords of large wild properties. If you love kids, look at their parents; if you love landscape, think about property owners and farmers. There is no secret—just 2% to 5% of society buys fine art: that part who has enough money and who values art. That doesn’t just go for visual art—music, dance, and the performing arts work the same way.

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3. Build your portfolio.

Keeping in mind your topic and your potential patrons, build your portfolio. If your topic is closely related to some particular interest, approach your potential patrons and ask for non-monetary support in portfolio building. This can be access to a property or help through being a model. In many cases, it might result in your first sales. This is also the beginning of building your network. You can choose and manage your network to some extent. People attract like-minded people. Defining what kind of people you want in your network helps you to find them. It might sound like magic, but that is just a natural way for you to select people to talk to about your art.

4. Gain recognition.

This can be a show, a competition, or some other form of recognition. Take care to inform the press, your existing patrons and other admirers about this. Most people like to have an art piece by a recognized artist. Even if they bought it before the recognition came, it will please them. Maybe even more, they can take credit in discovering you and your talent before others. Give them this small treat!

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5. Fine tune your brand.

Since the moment you decided to be an artist and began following steps 1 to 4, you have been building your brand. It is rooted in your values, your beliefs, and your view. It sparkles in your art, yourself and everything around you. Take the core message (as in step 1) and try to incorporate it in every single step you make. Your web page, your opinions, your business card—even the way you dress—might be a part of your brand. You are the brand! Be careful how you do it, though—be yourself and ensure you don’t trap yourself with your own brand.

6. Revise your pricing strategy.

It’s no secret that recognized artists sell their work for higher prices. So, as a rule of thumb, higher prices indicate that the artist is recognized. Don’t forget to reflect your level of recognition in your prices. Pricing is very sensitive thing—you have to find the right spot. Underpricing will result in fewer sales and less interest in your art. People love emerging artists, but you have to give them the message you are emerging not just starting. One of the hidden messages is your price. On the other hand, beware of overpricing. If prices are too high, people will start deeper investigation and will soon discover unreasonably high prices. In any case, you should calculate material costs and set a price that covers at least your material costs.

7. Think about sales and information channels.

How can people find your art? Do you have an online portfolio? Do you have a web page? Is your art exhibited somewhere? What is that place? Is it a gallery or a coffee shop in a disreputable street? Be careful when choosing a channel and place for your art. The context also sends a hidden message. You wont find the work of a top artist in a small corner café unless it is under their studio or belongs to him or her!

After step 7, look around: most probably you are already an artist who has their own admirers, network and sales. Set a goal for when you will quit your day job. Is it an amount earned per month? Or number of art pieces sold? Or number of blog visitors? Revise your strategy, sales, channels, target audience, branding and your work until you reach the goal.

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Last Updated on January 21, 2020

The Best Way to Create a Vision for the Life You Want

The Best Way to Create a Vision for the Life You Want

Creating a vision for your life might seem like a frivolous, fantastical waste of time, but it’s not: creating a compelling vision of the life you want is actually one of the most effective strategies for achieving the life of your dreams. Perhaps the best way to look at the concept of a life vision is as a compass to help guide you to take the best actions and make the right choices that help propel you toward your best life.

your vision of where or who you want to be is the greatest asset you have

    Why You Need a Vision

    Experts and life success stories support the idea that with a vision in mind, you are more likely to succeed far beyond what you could otherwise achieve without a clear vision. Think of crafting your life vision as mapping a path to your personal and professional dreams. Life satisfaction and personal happiness are within reach. The harsh reality is that if you don’t develop your own vision, you’ll allow other people and circumstances to direct the course of your life.

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    How to Create Your Life Vision

    Don’t expect a clear and well-defined vision overnight—envisioning your life and determining the course you will follow requires time, and reflection. You need to cultivate vision and perspective, and you also need to apply logic and planning for the practical application of your vision. Your best vision blossoms from your dreams, hopes, and aspirations. It will resonate with your values and ideals, and will generate energy and enthusiasm to help strengthen your commitment to explore the possibilities of your life.

    What Do You Want?

    The question sounds deceptively simple, but it’s often the most difficult to answer. Allowing yourself to explore your deepest desires can be very frightening. You may also not think you have the time to consider something as fanciful as what you want out of life, but it’s important to remind yourself that a life of fulfillment does not usually happen by chance, but by design.

    It’s helpful to ask some thought-provoking questions to help you discover the possibilities of what you want out of life. Consider every aspect of your life, personal and professional, tangible and intangible. Contemplate all the important areas, family and friends, career and success, health and quality of life, spiritual connection and personal growth, and don’t forget about fun and enjoyment.

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    Some tips to guide you:

    • Remember to ask why you want certain things
    • Think about what you want, not on what you don’t want.
    • Give yourself permission to dream.
    • Be creative. Consider ideas that you never thought possible.
    • Focus on your wishes, not what others expect of you.

    Some questions to start your exploration:

    • What really matters to you in life? Not what should matter, what does matter.
    • What would you like to have more of in your life?
    • Set aside money for a moment; what do you want in your career?
    • What are your secret passions and dreams?
    • What would bring more joy and happiness into your life?
    • What do you want your relationships to be like?
    • What qualities would you like to develop?
    • What are your values? What issues do you care about?
    • What are your talents? What’s special about you?
    • What would you most like to accomplish?
    • What would legacy would you like to leave behind?

    It may be helpful to write your thoughts down in a journal or creative vision board if you’re the creative type. Add your own questions, and ask others what they want out of life. Relax and make this exercise fun. You may want to set your answers aside for a while and come back to them later to see if any have changed or if you have anything to add.

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    What Would Your Best Life Look Like?

    Describe your ideal life in detail. Allow yourself to dream and imagine, and create a vivid picture. If you can’t visualize a picture, focus on how your best life would feel. If you find it difficult to envision your life 20 or 30 years from now, start with five years—even a few years into the future will give you a place to start. What you see may surprise you. Set aside preconceived notions. This is your chance to dream and fantasize.

    A few prompts to get you started:

    • What will you have accomplished already?
    • How will you feel about yourself?
    • What kind of people are in your life? How do you feel about them?
    • What does your ideal day look like?
    • Where are you? Where do you live? Think specifics, what city, state, or country, type of community, house or an apartment, style and atmosphere.
    • What would you be doing?
    • Are you with another person, a group of people, or are you by yourself?
    • How are you dressed?
    • What’s your state of mind? Happy or sad? Contented or frustrated?
    • What does your physical body look like? How do you feel about that?
    • Does your best life make you smile and make your heart sing? If it doesn’t, dig deeper, dream bigger.

    It’s important to focus on the result, or at least a way-point in your life. Don’t think about the process for getting there yet—that’s the next stepGive yourself permission to revisit this vision every day, even if only for a few minutes. Keep your vision alive and in the front of your mind.

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    Plan Backwards

    It may sound counter-intuitive to plan backwards rather than forwards, but when you’re planning your life from the end result, it’s often more useful to consider the last step and work your way back to the first. This is actually a valuable and practical strategy for making your vision a reality.

    • What’s the last thing that would’ve had to happen to achieve your best life?
    • What’s the most important choice you would’ve had to make?
    • What would you have needed to learn along the way?
    • What important actions would you have had to take?
    • What beliefs would you have needed to change?
    • What habits or behaviors would you have had to cultivate?
    • What type of support would you have had to enlist?
    • How long will it have taken you to realize your best life?
    • What steps or milestones would you have needed to reach along the way?

    Now it’s time to think about your first step, and the next step after that. Ponder the gap between where you are now and where you want to be in the future. It may seem impossible, but it’s quite achievable if you take it step-by-step.

    It’s important to revisit this vision from time to time. Don’t be surprised if your answers to the questions, your technicolor vision, and the resulting plans change. That can actually be a very good thing; as you change in unforeseeable ways, the best life you envision will change as well. For now, it’s important to use the process, create your vision, and take the first step towards making that vision a reality.

    Featured photo credit: Matt Noble via unsplash.com

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