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How To Make A Resume that Would Impress Every Recruiter

How To Make A Resume that Would Impress Every Recruiter

The most common stat on “amount of time recruiters look at a resume” is six seconds,[1] although it’s probably somewhere between those six seconds and 15 seconds on the high end.[2] Regardless: it’s not a lot of time. Your ability to advance in your dream job search starts with a process that takes less than the time it takes to scramble eggs (and significantly less, too).

Because of the 6-15 second screenings, your resume needs a different approach. For years, the conventional narrative was facts: job titles, tenures, education, etc. Now a resume needs to be more. It needs to be a narrative, because a narrative will convey who you are. Facts can’t do that. Employers want to know who you are — and whether that person is someone they’d want.

In those 15 seconds, then, you need to make that employer remember you and want to advance you in the process. But how exactly are you going to do that?

Start with How You Want to Be Remembered

Sit down and write this sentence down: I want to be remembered in 15 seconds as ________.

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Then get to work on filling in the blank, which is going to be your narrative. After someone who’s never met you considers your resume for 15 seconds, what do they need to be thinking about you?

As you begin to think about this question, here are a few tips:

  • Think about what you consider to be your most impressive experiences to date (name of college, brand-name company, etc.)
  • Think of a few lines about your biggest projects, research work, or anything else. Companies increasingly want to see what you’ve done instead of where you’ve done it, so put these together: ever led a study? Managed a marketing campaign globally? Donated/volunteered/raised money/etc.?

Make Every Word Count

Some estimate that up to 50% of words used in a resume are irrelevant to the position being applied for, and there are certain “trigger” words that HR and hiring man agers always cringe about.[3]

Brief and Powerful

Think about your accomplishments and succinctly define them. Remove irrelevant information or anything that seems too buzzword-y (“data ninja”). Remember: this should only be about 1 page.

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While you can’t lie about accomplishments, word choice matters immensely here.

For example, “summer intern” means nothing to most hiring managers. But “summer marketing strategist – intern role” might mean a lot. Similarly, “created presentations” doesn’t mean much —  but “designed a curriculum and presented to an audience of X-amount” might.

Visualize Your Words

The other key concept is to add qualifiers to help the resume reader visualize the situation. When you gave a presentation, how many were there? If you managed e-mail marketing for a company, how many countries are the emails sent to? How many on the mailing list?

Have you ever coordinated a team’s “first” of anything? (i.e. first team-building retreat, first audit.) Include that. If you’ve managed others, note how many: “Managed a team of 12 to results including 163,000 new subscribers to the service.”

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Specific, quantifiable, and brief. That’s the sweet spot.

Show Some Personality

Include some extracurricular activities, passions, and interests. Also tailor your resume to each application and drop something in that might show why you want to be at that specific company.

Here’s an example that takes some work but is worth it. Let’s say you really want to work at Company A. You do some research about a position and go on LinkedIn to find the hiring manager. On his profile, it’s clear he’s into horses. You also like horses and ride a lot! You could work this into the cover letter, but there’s no guarantee he’ll read that. The resume he’ll likely scan. In your “About Me” or “Extracurriculars” section, lead with “Horses” or “Horse-riding” or however you want to define it. You just showed your real self, defined your personality, and forged a connection with the hiring manager. Triple win!

What Not to Miss in Your Resume

  • A resume should be about 1 page —  with an absolute max of 2 pages.
  • Basic fonts (Arial, Times New Roman) and sizes (10-14). Basic margins (1 inch) too.
  • Do not include a photo. This can work for acting/modeling jobs, but for almost every other type of job, don’t do it. It can turn recruiters off (there are diversity issues within the idea of including a photo) and a bad photo could get you rejected even if everything else is a perfect fit.
  • Use a PDF format because Word can change across different platforms.
  • Spell-check repeatedly or have 2-3 friends read it for errors or any misspellings.

Remember: a Fact Sheet Will Never Be Impressive

Stay between the lines on all the formatting rules and expected professionalism. That’s your baseline.

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Make sure your resume tells a story — specifically, of course, that would be your story. It cannot just be facts, dates, and universities. Everything needs to be woven together into a story.

Show your personality and qualify (and quantify!) your accomplishments.

You have somewhere between 6 and 15 seconds, but if you follow this script, you should be able to drive a lot of attention and interest in your resume.

Reference

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Brian Lee

Chief of Product Management at Lifehack

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Last Updated on July 17, 2019

The Science of Setting Goals (And How It Affects Your Brain)

The Science of Setting Goals (And How It Affects Your Brain)

What happens in our heads when we set goals?

Apparently a lot more than you’d think.

Goal setting isn’t quite so simple as deciding on the things you’d like to accomplish and working towards them.

According to the research of psychologists, neurologists, and other scientists, setting a goal invests ourselves into the target as if we’d already accomplished it. That is, by setting something as a goal, however small or large, however near or far in the future, a part of our brain believes that desired outcome is an essential part of who we are – setting up the conditions that drive us to work towards the goals to fulfill the brain’s self-image.

Apparently, the brain cannot distinguish between things we want and things we have. Neurologically, then, our brains treat the failure to achieve our goal the same way as it treats the loss of a valued possession. And up until the moment, the goal is achieved, we have failed to achieve it, setting up a constant tension that the brain seeks to resolve.

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Ideally, this tension is resolved by driving us towards accomplishment. In many cases, though, the brain simply responds to the loss, causing us to feel fear, anxiety, even anguish, depending on the value of the as-yet-unattained goal.

Love, Loss, Dopamine, and Our Dreams

The brains functions are carried out by a stew of chemicals called neurotransmitters. You’ve probably heard of serotonin, which plays a key role in our emotional life – most of the effective anti-depressant medications on the market are serotonin reuptake inhibitors, meaning they regulate serotonin levels in the brain leading to more stable moods.

Somewhat less well-known is another neurotransmitter, dopamine. Among other things, dopamine acts as a motivator, creating a sensation of pleasure when the brain is stimulated by achievement. Dopamine is also involved in maintaining attention – some forms of ADHD are linked to irregular responses to dopamine.[1]

So dopamine plays a key role in keeping us focused on our goals and motivating us to attain them, rewarding our attention and achievement by elevating our mood. That is, we feel good when we work towards our goals.

Dopamine is related to wanting – to desire. The attainment of the object of our desire releases dopamine into our brains and we feel good. Conversely, the frustration of our desires starves us of dopamine, causing anxiety and fear.

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One of the greatest desires is romantic love – the long-lasting, “till death do us part” kind. It’s no surprise, then, that romantic love is sustained, at least in part, through the constant flow of dopamine released in the presence – real or imagined – of our true love. Loss of romantic love cuts off that supply of dopamine, which is why it feels like you’re dying – your brain responds by triggering all sorts of anxiety-related responses.

Herein lies obsession, as we go to ever-increasing lengths in search of that dopamine reward. Stalking specialists warn against any kind of contact with a stalker, positive or negative, because any response at all triggers that reward mechanism. If you let the phone ring 50 times and finally pick up on the 51st ring to tell your stalker off, your stalker gets his or her reward, and learns that all s/he has to do is wait for the phone to ring 51 times.

Romantic love isn’t the only kind of desire that can create this kind of dopamine addiction, though – as Captain Ahab (from Moby Dick) knew well, any suitably important goal can become an obsession once the mind has established ownership.

The Neurology of Ownership

Ownership turns out to be about a lot more than just legal rights. When we own something, we invest a part of ourselves into it – it becomes an extension of ourselves.

In a famous experiment at Cornell University, researchers gave students school logo coffee mugs, and then offered to trade them chocolate bars for the mugs. Very few were willing to make the trade, no matter how much they professed to like chocolate. Big deal, right? Maybe they just really liked those mugs![2]

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But when they reversed the experiment, handing out chocolate and then offering to trade mugs for the candy, they found that now, few students were all that interested in the mugs. Apparently the key thing about the mugs or the chocolate wasn’t whether students valued whatever they had in their possession, but simply that they had it in their possession.

This phenomenon is called the “endowment effect”. In a nutshell, the endowment effect occurs when we take ownership of an object (or idea, or person); in becoming “ours” it becomes integrated with our sense of identity, making us reluctant to part with it (losing it is seen as a loss, which triggers that dopamine shut-off I discussed above).

Interestingly, researchers have found that the endowment effect doesn’t require actual ownership or even possession to come into play. In fact, it’s enough to have a reasonable expectation of future possession for us to start thinking of something as a part of us – as jilted lovers, gambling losers, and 7-year olds denied a toy at the store have all experienced.

The Upshot for Goal-Setters

So what does all this mean for would-be achievers?

On one hand, it’s a warning against setting unreasonable goals. The bigger the potential for positive growth a goal has, the more anxiety and stress your brain is going to create around it’s non-achievement.

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It also suggests that the common wisdom to limit your goals to a small number of reasonable, attainable objectives is good advice. The more goals you have, the more ends your brain thinks it “owns” and therefore the more grief and fear the absence of those ends is going to cause you.

On a more positive note, the fact that the brain rewards our attentiveness by releasing dopamine means that our brain is working with us to direct us to achievement. Paying attention to your goals feels good, encouraging us to spend more time doing it. This may be why outcome visualization — a favorite technique of self-help gurus involving imagining yourself having completed your objectives — has such a poor track record in clinical studies. It effectively tricks our brain into rewarding us for achieving our goals even though we haven’t done it yet!

But ultimately, our brain wants us to achieve our goals, so that it’s a sense of who we are that can be fulfilled. And that’s pretty good news!

More About Goals Setting

Featured photo credit: Alexa Williams via unsplash.com

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