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How to Read 10X Faster and Retain More

How to Read 10X Faster and Retain More

Reading is a profound human ability, and its one that doesn’t receive enough attention these days. We expect everything to come to us quickly, and information is no exception. At this point, most people are scrolling and surfing instead of actually reading. According to a study by the Pew Research Center,[1] around 26% of adults in America didn’t pick up a book at all in 2016.

When we mindlessly scroll, we aren’t learning in the same way that we do when we read. Avid readers experience decreased anxiety when they get lost in a book, and reading builds empathy.[2] There are plenty of reasons to crack open a book on a frequent basis, if you want to know more you can read Reading With Purpose Can Change Your Life.

Reading doesn’t have to be a slow process. If you think that reading is too time consuming, you might want to give speed reading a try.

You can read 6 times more books if you know how to speed read

When you speed read, you can take in significantly more information than the average person. A recent study suggests that the average adult can read about 300 words per minute. Proficient speed readers can read around 1,500 words per minute.[3] For those of you keeping score at home, the speed reader is able to consume five times as many words as the average adult. There are a few anomalous individuals who can read even more.

To put that into perspective, let’s say that the average book is around 100,000 words long. The average adult reader will spend approximately 5.5 hours reading a book of that length. A speed reader can complete the same task in about 50 minutes. This opens up significant possibilities for the speed readers to take in a book every day with a commitment of less than an hour, or 7 books per week. The average reader will only be able to enjoy 1.27 books per week if they read for an hour per day. At the end of the year, the speed reader could read over 365 books, while the average adult will complete 66.18.

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These are the techniques that fast track your reading

Speed reading does take some practice, but you can start reaping the benefits of this reading method almost immediately.

1. The table of contents should be the first thing you read

We skip over the table of contents far too often when starting to read a book–especially if we intend to read the book in its entirety. The table of contents is a reader’s roadmap through the book. Since speed readers aren’t fixated on absorbing every word, knowing the big ideas of each chapter primes their brains to take in the information.

You wouldn’t head on a road trip without consulting a map. Reading aimlessly makes as much sense as driving without reading road signs. Sure, you can get through a book without looking at the table of contents, but you’re more likely to lose focus or waste time wondering about structural questions that could be answered with a quick look at the front matter.

If you need to know specific information from the book, the table of contents can tell you which chapters are relevant. This lets you skip over parts that aren’t pertinent to your research.

In some cases, the table of contents doesn’t offer much detail, or the author might use it to entice you to read more. Taking a quick look at the first chapter or two can offer you insight into how the author structures their work if the table of contents fails to give you clues.

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2. Always read with an intention

After you identify the subject of the chapter, you’ll need to keep a question in the back of your mind. Asking, “What is the author trying to tell me?” is a great way to frame your thoughts. Your brain will work to figure out the answer to this question as you read.

When you read with a purpose in mind, you’ll be able to process relevant information and filter out extraneous material.

3. Identify the author’s point of view and read just enough references to understand

Books generally contain references to other academic works to support their standpoint. By taking a look at what the author chooses to cite, you can learn a bit more about how he or she will formulate their key points. This information can guide your thinking as you speed read.

Glancing at the references doesn’t mean that you need to stop to read through every note or source. References that merely reaffirm what the author says will quickly become monotonous to read. You just want to get the general idea. After you have enough information to make sense of the material you won’t gain anything extra by continuing to consume the same information.

Think about reading the way you think about eating. Just because the buffet is full of all sorts of delicious options doesn’t mean that you have to eat all of it. Just like you stop eating when you are full, you can move on from the references after you have enough information to understand the concept.

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4. Never read aloud (or in your head)

Reading aloud is great for developing fluency in emerging readers, but it is a surefire way to slow you down. When kids read passages out loud in school, it’s for a specific purpose, but it’s unnecessary in the context of speed reading.

When we read passages out loud, our brain has to work a bit harder than when we read silently. The act of reading uses the same parts of your brain whether you read the information aloud or reading it silently.[4] The major difference between silent reading and reading aloud is that the act of speaking requires your brain to take an extra step.

Brocas’ Area is the part of the brain associated with turning the thoughts in your head into meaningful expression through speech. Wernicke’s Area is responsible for comprehension.[5] If you can minimize sub-vocalization and reading aloud, then you can eliminate the extra step of having to read and comprehend speech in Wernicke’s Area and then vocalize it in Broca’s Area.

When we read aloud, our brain not only sees the words on the page, but it also goes through the trouble of hearing the words and producing speech. We really don’t need to vocalize what we are reading to understand it. The extra steps can slow us down significantly.

You might have noticed that sometimes when you read aloud, you might have trouble comprehending what you just read. It may even be necessary to re-read the same sentence so that you can confirm that what you saw and spoke are in true alignment.

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When you apply the third technique in this list, it becomes even more impractical to read out loud. That method requires you to consider chunks of information larger than sentences. When you are working through books paragraph by paragraph to identify the author’s perspective, having to go line by line to produce speech is a waste of time.

It’s quite challenging to take up all these techniques at the beginning, so I’m recommending you this tool: Outread, to help you read faster.

Speed reading is like enjoying the garden view instead on focusing on every single petal

When we read at a leisurely pace, it gives us a chance to appreciate words in a different way. Think of reading line by line like stopping to appreciate a beautiful flower garden with a magnifying glass or spending thirty minutes examining a piece of artwork three inches in front of your face. You might think that you need to look that closely, and you may see some incredible things, but you’re missing the totality of the scene.

Speed reading gives you the opportunity to look at the big picture so that you can see how many kinds of flowers there are or how different brush strokes combine to make a cohesive image. When look at the big picture, you can extract more meaning from what you see.

Instead of wasting time focusing on the petals of a single type of flower, you can enjoy the whole garden. Applying speed reading comprehension techniques makes it possible for you to extract more of the big ideas from the things that you read. You not only get more information from every book that you read, but you get to enjoy more books along the way, too.

Reference

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Brian Lee

Chief of Product Management at Lifehack

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Last Updated on January 6, 2021

14 Ideas on How to Measure Productivity to Make Progress

14 Ideas on How to Measure Productivity to Make Progress

Everyone has heard the term productivity, and people talk about it in terms of how high it is and how to improve it. But fewer know how to measure productivity, or even what exactly we are talking about when using the term “productivity.”

In its simplest form, the productivity formula looks like this: Output ÷ Input = Productivity.

For example, you have two salespeople each making 10 calls to customers per week. The first one averages 2 sales per week and the second one averages 3 sales per week. By plugging in the numbers we get the following productivity levels for each sales person.

For salesperson one, the output is 2 sales and the input is 10 sales: 2 ÷ 10 = .2 or 20% productivity. For salesperson two, the output is 3 sales and the input is 10 sales: 3 ÷ 10 = .3 or 30% productivity.

Knowing how to measure and interpret productivity is an invaluable asset for any manager or business owner in today’s world. As an example, in the above scenario, salesperson #1 is clearly not doing as well as salesperson #2.

Knowing this information we can now better determine what course of action to take with salesperson #1.

Some possible outcomes might be to require more in-house training for that salesperson, or to have them accompany the more productive salesperson to learn a better technique. It might be that salesperson #1 just isn’t suited for sales and would do a better job in a different position.

How to Measure Productivity With Management Techniques

Knowing how to measure productivity allows you to fine tune your business by minimizing costs and maximizing profits:

1. Identify Long and Short-Term Goals

Having a good understanding of what you (or your company’s) goals are is key to measuring productivity.

For example, if your company’s goal is to maximize market share, you’ll want to measure your team’s productivity by their ability to acquire new customers, not necessarily on actual sales made.

2. Break Down Goals Into Smaller Weekly Objectives

Your long-term goal might be to get 1,000 new customers in a year. That’s going to be 20 new customers per week. If you have 5 people on your team, then each one needs to bring in 4 new customers per week.

Now that you’ve broken it down, you can track each person’s productivity week-by-week just by plugging in the numbers:

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Productivity = number of new customers ÷ number of sales calls made

3. Create a System

Have you ever noticed that whenever you walk into a McDonald’s, the French fry machine is always to your left? 

This is because McDonald’s created a system. They have determined that the most efficient way to set up a kitchen is to always have the French fry machine on the left when you walk in.

You can do the same thing and just adapt it to your business.

Let’s say that you know that your most productive salespeople are making the most sales between the hours of 3 and 7 pm. If the other salespeople are working from 9 am to 4 pm, you can potentially increase productivity through something as simple as adjusting the workday.

Knowing how to measure productivity allows you to set up, monitor, and fine tune systems to maximize output.

4. Evaluate, Evaluate, Evaluate!

We’ve already touched on using these productivity numbers to evaluate and monitor your employees, but don’t forget to evaluate yourself using these same measurements.

If you have set up a system to track and measure employees’ performance, but you’re still not meeting goals, it may be time to look at your management style. After all, your management is a big part of the input side of our equation.

Are you more of a carrot or a stick type of manager? Maybe you can try being more of the opposite type to see if that changes productivity. Are you managing your employees as a group? Perhaps taking a more one-on-one approach would be a better way to utilize each individual’s strengths and weaknesses.

Just remember that you and your management style contribute directly to your employees’ productivity.

5. Use a Ratings Scale

Having clear and concise objectives for individual employees is a crucial part of any attempt to increase workplace productivity. Once you have set the goals or objectives, it’s important that your employees are given regular feedback regarding their progress.

Using a ratings scale is a good way to provide a standardized visual representation of progress. Using a scale of 1-5 or 1-10 is a good way to give clear and concise feedback on an individual basis.

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It’s also a good way to track long-term progress and growth in areas that need improvement.

6. Hire “Mystery Shoppers”

This is especially helpful in retail operations where customer service is critical. A mystery shopper can give feedback based on what a typical customer is likely to experience.

You can hire your own shopper, or there are firms that will provide them for you. No matter which route you choose, it’s important that the mystery shoppers have a standardized checklist for their evaluation.

You can request evaluations for your employees friendliness, how long it took to greet the shopper, employees’ knowledge of the products or services, and just about anything else that’s important to a retail operation.

7. Offer Feedback Forms

Using a feedback form is a great way to get direct input from existing customers. There are just a couple of things to keep in mind when using feedback forms.

First, keep the form short, 2-3 questions max with a space for any additional comments. Asking people to fill out a long form with lots of questions will significantly reduce the amount of information you receive.

Secondly, be aware that customers are much more likely to submit feedback forms when they are unhappy or have a complaint than when they are satisfied.

You can offset this tendency by asking everyone to take the survey at the end of their interaction. This will increase compliance and give you a broader range of customer experiences, which will help as you’re learning how to measure productivity.

8. Track Cost Effectiveness

This is a great metric to have, especially if your employees have some discretion over their budgets. You can track how much each person spends and how they spend it against their productivity.

Again, this one is easy to plug into the equation: Productivity = amount of money brought in ÷ amount of money spent.

Having this information is very useful in forecasting expenses and estimating budgets.

9. Use Self-Evaluations

Asking your staff to do self evaluations can be a win-win for everyone. Studies have shown that when employees feel that they are involved and their input is taken seriously, morale improves. And as we all know, high employee morale translates into higher productivity.

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Using self-evaluations is also a good way to make sure that the employees and employers goals are in alignment.

10. Monitor Time Management

This is the number one killer of productivity in the workplace. Time spent browsing the internet, playing games, checking email, and making personal calls all contribute to lower productivity[1].

Time Management Tips to Improve Productivity

    The trick is to limit these activities without becoming overbearing and affecting morale. Studies have shown that most people will adhere to rules that they feel are fair and applied to everyone equally.

    While ideally, we may think that none of these activities should be done on company time, employees will almost certainly have a different opinion. From a productivity standpoint, it is best to have policies and rules that are seen as fair to both sides as you’re learning how to measure productivity.

    11. Analyze New Customer Acquisition

    We’ve all heard the phrase that “It’s more expensive to get a new customer than it is to keep an existing one.” And while that is very true, in order for your business to keep growing, you will need to continually add new customers.

    Knowing how to measure productivity via new customer acquisition will make sure that your marketing dollars are being spent in the most efficient way possible. This is another metric that’s easy to plug into the formula: Productivity = number of new customers ÷ amount of money spent to acquire those customers.

    For example, if you run any kind of advertising campaign, you can compare results and base your future spending accordingly.

    Let’s say that your total advertising budget is $3,000. You put $2,000 into television ads, $700 into radio ads, and $300 into print ads. When you track the results, you find that your television ad produced 50 new customers, your radio ad produced 15 new customers, and your print ad produced 9 new customers.

    Let’s plug those numbers into our equation. Television produced 50 new customers at a cost of $2,000 (50 ÷ 2000 = .025, or a productivity rate of 2.5%). The radio ads produced 15 new customers and cost $700 (15 ÷ 700 = .022, or a 2.2% productivity rate). Print ads brought in 9 new customers and cost $300 (9 ÷ 300 = .03, or a 3% return on productivity).

    From this analysis, it is clear that you would be getting the biggest bang for your advertising dollar using print ads.

    12. Utilize Peer Feedback

    This is especially useful when people who work in teams or groups. While self-assessments can be very useful, the average person is notoriously bad at assessing their own abilities.

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    Just ask a room full of people how many consider themselves to be an above average driver and you’ll see 70% of the hands go up[2]! Now we clearly know that in reality about 25% of drivers are below average, 25% are above average, and 50% are average.

    Are all these people lying? No, they just don’t have an accurate assessment of their own abilities.

    It’s the same in the workplace. Using peer feedback will often provide a more accurate assessment of a person’s ability than a self-assessment would.

    13. Encourage Innovation and Don’t Penalize Failure

    When it comes to productivity, encouraging employee input and adopting their ideas can be a great way to boost productivity. Just make sure that any changes you adopt translate into higher productivity.

    Let’s say that someone comes to you requesting an entertainment budget so that they can take potential customers golfing or out to dinner. By utilizing simple productivity metrics, you can easily produce a cost benefit analysis and either expand the program to the rest of the sales team, or terminate it completely.

    Either way, you have gained valuable knowledge and boosted morale by including employees in the decision-making process.

    14. Use an External Evaluator

    Using an external evaluator is the pinnacle of objective evaluations. Firms that provide professional evaluations use highly trained personnel that even specialize in specific industries.

    They will design a complete analysis of your business’ productivity level. In their final report, they will offer suggestions and recommendations on how to improve productivity.

    While the benefits of a professional evaluation are many, their costs make them prohibitive for most businesses.

    Final Thoughts

    These are just a few of the things you can do when learning how to measure productivity. Some may work for your particular situation, and some may not.

    The most important thing to remember when deciding how to track productivity is to choose a method consistent with your goals. Once you’ve decided on that, it’s just a matter of continuously monitoring your progress, making minor adjustments, and analyzing the results of those adjustments.

    The business world is changing fast, and having the right tools to track and monitor your productivity can give you the edge over your competition.

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    Featured photo credit: William Iven via unsplash.com

    Reference

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