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The One Concept You Need to Know to Strengthen Your Persuasion Skill

The One Concept You Need to Know to Strengthen Your Persuasion Skill

Have you noticed that certain people are more persuasive than others? Is it possible for us to improve our persuasion skills? Yes, you just need to master this technique: syllogistic reasoning. [1]

Let’s now take a look at how this technique works and how you can apply it in daily life.

What Exactly Is Syllogistic Reasoning?

Syllogistic reasoning is a form of deductive reasoning. If we look at the difference between deductive and inductive reasoning, we can see how the approach is flipped. Let’s compare this by way of an analogy. Inductive reasoning is much like an artistic painter who combines various colors together to form a painting. By contrast, deductive reasoning is like a sculptor removing material until the artist reveals what she wishes to portray.” [2]

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    So, what exactly is syllogistic reasoning?

    Syllogistic Reasoning means the use of syllogisms to deduce arguments that draw conclusions from two premises–a major one and a minor one. [3]

    Here’s an example of Aristotle’s Syllogism:

    • All humans are animals.
    • All animals are mortal.
    • Therefore, all humans are mortal.

    In this example, we have a logical argument in which a pair of sentences serve as the premises, where the third sentence is the conclusion. A syllogism can be labeled as valid if the premises are true, where it would follow that the conclusion is also true. [4]

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    How Mastering Syllogistic Reasoning Will Benefit You A Lot

    • Intelligence. In a 2011 study, researchers found a close association between syllogistic reasoning and intelligence. They found that syllogistic reasoning is key to our IQ. [5]
    • Objectivity. Researchers and mathematicians typically use syllogistic or deductive reasoning when testing whether a principle is true or not. The scientific method uses deduction to test hypotheses and theories. This provides them the advantage of objectivity and certainty. For example, when we say, “If X, then Y” demonstrates that Y is true if X is true. [6]
    • Not affected by new premises. In an inductive argument, when you find new evidence (premises) the argument is affected, where a deductive argument is not. Let’s look at an example. [7]
    • “Today, John said he likes Romona. So, John likes Romona today.” However, this statement is radically changed when we add a new premise. “John told Felipe today that he didn’t really like Romona.”

    But Beware of the Loopholes in Syllogistic Reasoning As Well…

    • Syllogistic fallacies. One of the advantages to syllogistic reasoning was objectivity. Recall the statement, “If X, then Y.” But what happens if X is not true? The following illustration demonstrates this perfectly.

      • Affirming the consequent. This is one of Aristotle’s 13 fallacies and is defined by assuming an “If Then” statement is commutative. Think in terms of mathematics, where one term operating on a second is equal to the second operating on the first (a x b = b x a). Here is an example: I am in London, England. I am in England, therefore I am in London. [8]

      3 More Techniques to Improve Your Persuasion Skills

      Use the Priming Technique

        Priming is described as a stimulus influencing a person’s future thoughts and actions. In essence, priming will either introduce something new or bring an old thought back to the surface of our subconscious. Here are three ways to use this technique: [9]

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        1. Be subtle with priming. Attempt to influence another person toward a desired outcome without them realizing it.
        2. When a thought pops into your mind out of nowhere during a conversation, try to think back to what triggered that thought. Did the other person use this technique against you?
        3. Use images if you have an implicit idea of what something should look like. Images can be used to help prime user actions. Essentially, we can draw something from nearly nothing because we have an idea of what it is. [10]

        Anchoring and Adjustment Heuristic

        Typically, we will base our decisions on known anchors (familiar positions). Adjustments will then be made using the anchor as the starting point. You can use this in two ways. [11]

        1. When negotiating, suggest the condition (or price). The ‘other party’ will typically base their counter relative to this condition (your anchor). Make sure you list your top choice first if you have to offer alternatives.
        2. Don’t fall victim to this if you are the ‘other party’. When they suggest a price (or condition), do not simply assume it is close to their actual price.

        Understanding Theory of Mind (ToM)

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          We form theories about the beliefs, values, and motivations of other people when interacting with (or thinking about) them. Typically, we make conjectures as to what they are feeling and thinking. In essence, we attempt to predict the intent of others. This is the Theory of Mind. Let’s look at the following example from Dr. Ashutosh Ratnam. [12]

          • Misunderstanding (Glove). A burglar who has just robbed a shop is making his getaway. As he is running home, a policeman on his beat sees him drop his glove. Key point: He doesn’t know the man is a burglar, he just wants to tell him he dropped his glove. But when the policeman shouts out to the burglar, “Hey you, Stop!”, the burglar turns around, sees the policeman and gives himself up. He puts his hands up and admits that he did the break-in at the local shop.

          Let’s look at two ways to use this to our advantage. [13]

          1. Recognize that our thoughts about what other people are thinking are simply thoughts. We can never know for certain what another person is actually thinking. So, make sure to test your assumptions prior to reacting.
          2. If someone has falsely judged you or created a false impression of who you are, ask them to describe their impression of you. See if you can pinpoint where this false impression originated.

          The most important piece of advice for improving your persuasion skills is to remain calm and keep a proper perspective at all times. We become vulnerable when we are emotional. Conversely, you can use emotion to your advantage. Think of a pinball machine where the player becomes frustrated and physically starts tilting the machine attempting to guide the pinball toward the flippers. In essence, strive to use a poker term referred to as “Tilt” and confuse your adversary. You will notice they will start using less than optimal strategies when they are angry and emotional.

          In the end, always keep a proper perspective.

          “If you change the way you look at things, the things you look at change.” – Wayne Dyer

          Reference

          More by this author

          Dr. Jamie Schwandt

          Lean Six Sigma Master Black Belt & Red Team Critical Thinker

          10 Hacks to Increase Your Brain IQ, Focus and Creativity 9 Game Changing Tips on How to Write Goals (and Reach Them!) Creative Brain Test: 10 Best Ways To Test Your Creative Intelligence How to Be a Maverick and Develop a Maverick Mindset Being Self Aware Is the Key to Success: How to Boost Self Awareness

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          Last Updated on October 17, 2018

          7 Natural (And Highly Effective) Ways to Improve Memory

          7 Natural (And Highly Effective) Ways to Improve Memory

          How is your memory? Is your cognitive function as strong as you’d like it to be?

          If not, then you’re definitely going to be interested in the memory improvement tips I’ll be sharing with you in this article.

          Despite what you might think – or have been told – improving your ability to recall information is certainly possible. You just need to know the right ways to do it. (Don’t worry, as you won’t need to make any significant lifestyle changes.)

          So how to improve memory? Let’s dive straight into the first of seven easy ways to improve your memory significantly.

          1. Meditate

          We live in a world of non-stop, 24/7 information. It’s like a waterfall that’s endlessly pouring news, data, facts and figures into our conscious minds.

          Unfortunately, our brains are not designed to absorb this tremendous amount of information. It’s no wonder then, that most people struggle to remember information and recall things.

          Even if you believe you have a good memory and are comfortable with multi-tasking, you’ll also be aware that there’s only so much information your brain can process at one time. And research suggests that the more information and distractions, the harder it is for you to transfer information to your long-term memory.[1]

          Fortunately, meditation can help you out.

          Even if you just meditate for 10 minutes per day, you’ll boost your ability to focus, which in turn, will make it easier for you to remember important facts.

          If you need help in shifting into a meditative state, I recommend trying an app like Headspace – which can assist you to achieve this in a convenient and structured way.

          And don’t forget, meditation doesn’t just have to be closing your eyes and sitting in a lotus position. Some people prefer to simply take a short walk in nature. This clears and calms their mind, and still provides the all-important boost to their focus.

          2. Get plenty of sleep

          If you’re sleep deprived or have not been sleeping well, then I’m guessing you’re not remembering well either. This is because sleep and memory are intimately connected.

          If you have a busy life and regularly find yourself not getting enough sleep, then this will negatively impact your cognitive abilities – including your memory.

          How much sleep should you be getting?

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          Well, according to the National Sleep Foundation, you need a minimum of seven to nine hours of sleep per night. If you get this amount of sleep regularly, then within just a few days, you’ll see a tangible improvement to your ability to remember and recall things.

          Now, I’ll be honest with you, maintaining a proper sleep cycle is not always easy (especially when the latest Netflix series has just been released!). But if you care about improving your short-term and long-term ability to remember things, then it’s critical that you try to get at least the recommended amount of sleep every night.

          Are there ways to hack the sleep cycle?

          Yes, there are.

          Try these three things:

          • Have a fixed bedtime (preferably before 10pm)
          • Don’t eat too late
          • Make sure your bedroom is as dark as possible

          Sleeping is a precious activity. It regenerates your body, clears your mind, and helps with the storing and retrieval of information.

          However, don’t sleep just yet, as I want to tell you about another great way to increase memory…

          3. Challenge your brain

          When was the last time you challenged your brain?

          I don’t mean challenged in the sense of overeating or undersleeping. I’m referring to stretching your mental capabilities through things like crossword puzzles, Sudoku and memory games.

          To expand your memory bank, and to make your recall razor-sharp, you need to continually challenge your brain.

          Feedback from Lifehack readers such as yourself, has suggested that brain training apps are a super-effective way of doing this. Used regularly, these apps can enhance your focus, attention span, problem-thinking ability and memory.

          There are hundreds of these apps available (most of them for free), but I recommend starting out with one of the big three:

          • Peak (Android/iOS, free, 10 million+ downloads)
          • Lumosity (Android/iOS, free, 10 million+ downloads)
          • Elevate (Android/iOS, free, 5 million+ downloads)

          If you normally spend a chunk of your week playing computer games, then instead of shooting and killing your enemies, why not let some of them live – while you put your attention into boosting your brain power!

          Challenging your brain will strengthen your neural pathways and enhance your mental abilities. But don’t just take my word for it, try one of the apps above and see the positive benefits for yourself.

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          4. Take more breaks

          When I think back to my days as a budding entrepreneur, I distinctively remember working all the hours under the sun – and many under the moon too!

          At that time, I believed that breaks were for the weak, and to become wealthy and successful, I needed to shed blood, sweat and tears.

          However, I was wrong.

          Taking regular breaks is the best way to keep yourself productive, creative and alive to opportunities. It’s also the best way to learn new information.

          Let me explain.

          Typically, when studying lots of new information, most people will spend hours reading it – in an attempt to learn and remember the content as quickly as possible. Unfortunately, they’ve overlooked something.

          Namely, extended study sessions are rarely a good thing, as your ability to retain information naturally declines after a certain period of time.

          It’s similar to physical exercise. You wouldn’t attempt to train vigorously for four hours in a row. Instead, you’d take regular breaks to give your lungs, heart and muscles adequate time to recover. Failing to do this will result in muscle cramps and overexertion.

          It’s the same with your brain. If you overload it with information, you’ll suffer from mental fatigue.

          What’s the answer?

          Make sure you take regular breaks when learning new information. I recommend at least a 10-minute break every hour. (You may also want to take a look at the Pomodoro Method.)

          If you don’t want to be as regimented as that, then take breaks as soon as you find yourself losing the ability to focus on the new material. Your brain will thank you – and your learning aptitude will move up a level.

          5. Learn a new skill

          I love this quote, as it’s 100% true – but frequently overlooked:

          “Learning never exhausts the mind.” – Leonardo da Vinci

          From my experience of helping to develop the careers of dozens of Lifehack employees, I can definitively say that participating in meaningful and purposeful activities stimulates the mind. It also reduces stress and enhances health and well-being.

          Let me give you an example of this:

          Imagine you work for a global financial institution in one of their call centers. You take over 100 calls a day – many of them complaints. When you started the job a few months back, you were excited to be in full-time employment and working for a household name.

          Unfortunately, your initial enthusiasm quickly turned into frustration.

          The endless complaint calls began to take their toll on you. And the supervisors irritated you too, as they were far too interested in micro-managing you – rather than letting you work in your own way.

          Now, in the story above, the ending could be that you put up with a job you didn’t like, and led a dull and frustrated working life for years and years. However, an alternative ending is this: you channeled your dissatisfaction in to learning a new skill (computer coding). It took you a year or two to get up to speed, but it allowed you to successfully upgrade your career – and the ongoing learning made the call centre job much more bearable.

          Clearly, learning new skills gives you impetus, focus and something to aim for. Your brain loves to learn, and you should tap into this by always seeking our new information. And when learning becomes a habit, you’ll find your ability to remember and recall things effortlessly, becomes a habit too.

          6. Start working out

          If you’re not already working out regularly, then here’s another reason to do so:

          Exercising for 20-30 minutes three times a week will improve your long-term memory.

          Regular exercise increases blood flow in your body and supplies the brain with extra oxygen and nutrients. And a well-nourished brain is a well-functioning brain!

          “But I just don’t have the time?,” I hear you say.

          Not a problem.

          A research has shown that a daily burst of 60 seconds of high-intensity exercise, offered many of the benefits of the longer exercise routines.[2] So, if you’re short on time – now you know what to do.

          Interested in getting started?

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          Here are five different ways that will help you work out:

          • Join a gym
          • Join a sports team
          • Buy a bike
          • Take up hiking
          • Dance to your favorite music

          7. Eat healthier foods

          I’m sure you’ve heard the expression: “You are what you eat.”

          This applies to your brain too.

          The food that you eat helps determine your brain’s capacity to store and recall information. A poor diet (think junk food + soda!) harms not just your physical health, but your mental health too.

          Fortunately, there are several foods that are especially good for your brain and your memory. These include: blueberries, celery and dark chocolate. But anything high in antioxidants will have a positive effect on your brain and memory.

          Conversely, highly-processed foods and those loaded with sugar will have a negative impact on your memory. This is due to them providing insufficient nutrients for your brain – leading you to easily suffer from mental fatigue.

          Want to be mentally healthy? Then eat and drink an abundance of these for brain health:

          • Turmeric – helps new brain cells grown
          • Broccoli – protects the brain against damage
          • Nuts – improves memory
          • Green tea – enhances brain performance, memory and focus[3]
          • Fish oilfish oil supplements can increase your brain power

          Here’re more brain food options that improve memory!

          Final thoughts

          I sincerely hope these seven memory boosting ways that I’ve covered in this article will be of help to you.

          You don’t need to implement them all. I suggest just trying the ones that appeal to you.

          But, if you’re serious about dramatically improving your memory, then make a start right now on adopting one or more of the ways I’ve suggested. I’m confident you won’t regret it.

          Featured photo credit: Eric Ward via unsplash.com

          Reference

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