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How To Influence The Industry You’re In

How To Influence The Industry You’re In

Anyone who desires to have a career that transcends a typical 9 to 5, more than likely desires to add value not only to their organization but also to their industry itself. But just how do you begin to influence an industry that has been around for years, that you’re new to, or trying to reposition your brand in?  I can remember being new to my career and new to my organization where my tenure, age, and experience seemed to be 15 – 20 years junior to everyone else’s. I would often times wake up thinking and enter meetings wondering, how will I be able to influence others today?

Whether your industry is small and easy to navigate or overwhelming and you’re not sure where to start, here are 5 of the best ways you can learn to influence and benefit your industry:

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Identify what type of influence you want to have

Influence pic

    Leadership expert, John Maxwell, is famously quoted for stating that “Leadership is Influence–Nothing more, Nothing Less.”  So if influence is all about leadership, who are you leading?  What problem would you like to solve in your industry? What key message do you feel like is important for your industry peers to know about? And even more importantly, how can you add value to those you would like to impact?  Your influence will consistently grow the more you serve and add value to others at all levels, not just other influencers.

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    Establish yourself as a credible expert 

    Speaker giving presentation in lecture hall at university. Participants listening to lecture and making notes. Copy space for brand on white screen.
      Credible Expert

      Many people only take a semi-proactive approach to their career by at most attending industry conferences, local trainings, and online webinars. However if you really want to take your industry by storm don’t just attend the conferences,

      • Answer the call for speakers and submit a proposal to speak.
      • Start publishing articles in your industry’s publications, write white papers, and guest blog on reputable blogs.
      • Become a published author to get your message out to the masses.
      • Leverage resources where your peers and other key influencers are such as LinkedIn
      • Collaborate with other business and key influencers to make a bigger impact together

      No matter which route you take, whether you do some or all of the above, the only way you can tremendously influence others is through establishing your credibility!

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      Identify future trends and talk about what’s next

      Male sneakers on the asphalt road with yellow line and title Future. Step into the future.
        Identify Future Trends!

        The easiest thing for anyone to do is to talk about what’s wrong. Any expert can go in depth about problem number 1, 2, 3, or 4. Historical context is always great but I also remember hearing previous bosses say to the team, “don’t come to me with a problem, come to me with a solution.” However, industry leaders create significant influence not just by studying the past, but by linking it to the right pro-active solutions. Pro-active solutions that can lead to disruptive innovation and change how an entire industry goes to business, like the invention and rapid growth of social media (no pressure). When looking to gain more influence in your industry be sure to answer questions for your peers like, what do they need to be preparing for? What’s changing in the near future? etc.

        Be Different

        Brand new color pencils right out of the box for school supplies.
          Be Different!

          Not only are others looking for pro-active solutions to age-old problems, they are also looking for innovative and unique perspectives that transform how they go to business – but being different can be tricky. For some it comes naturally in which most often that person is always comfortable in a healthy debate that challenges thought processes. For others, pushing the envelope and causing any level of discomfort brings heightened anxiety. No matter which side of the spectrum you fall on, influencing your industry tremendously doesn’t happen by sharing and repeating what others already know. It happens by someone like you sharing not only what they don’t know, but also what they need to hear! Where are you willing to show up and push the envelope?  In order for others to think differently, we have to challenge ourselves to show up differently.

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          Start where you are

          Young people working in the office
            Start where you are!

            Before you can influence an industry, make sure you are able to influence those that are closest to you first. What would your direct reports, peers, and boss say about you now? Would they consider you an influencer on your team? How about in the wider company? The desire to influence your industry is great, just make you are known for adding value and serving those in your own backyard first. The more you influence and serve those closest to you the easier it will be to assimilate into larger circles of influence!

            If you’re not sure where to start or how to expound upon your existing influence, start with #5 above, exactly where you are. The message you wish to share and multiply across your industry will first be developed in the trenches of the ones your work along side with the closest.

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            How To Influence The Industry You’re In

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            1 STOP Being Busy and Create More Time with these Productivity Hacks 2 7 Signs That You’re Way Too Busy (And Need to Change That) 3 5 Techniques to Tackle a Busy Schedule (And Create More Time) 4 8 Time Management Strategies for Busy People 5 Productivity Boost: How to start your day at 5:00 AM

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            Last Updated on June 1, 2021

            7 Signs That You’re Way Too Busy (And Need to Change That)

            7 Signs That You’re Way Too Busy (And Need to Change That)

            “Busy” used to be a fair description of the typical schedule. More and more, though, “busy” simply doesn’t cut it.

            “Busy” has been replaced with “too busy”, “far too busy”, or “absolutely buried.” It’s true that being productive often means being busy…but it’s only true up to a point.

            As you likely know from personal experience, you can become so busy that you reach a tipping point…a point where your life tips over and falls apart because you can no longer withstand the weight of your commitments.

            Once you’ve reached that point, it becomes fairly obvious that you’ve over-committed yourself.

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            The trick, though, is to recognize the signs of “too busy” before you reach that tipping point. A little self-assessment and some proactive schedule-thinning can prevent you from having that meltdown.

            To help you in that self-assessment, here are 7 signs that you’re way too busy:

            1. You Can’t Remember the Last Time You Took a Day Off

            Occasional periods of rest are not unproductive, they are essential to productivity. Extended periods of non-stop activity result in fatigue, and fatigue results in lower-quality output. As Sydney J. Harris once said,

            “The time to relax is when you don’t have time for it.”

            2. Those Closest to You Have Stopped Asking for Your Time

            Why? They simply know that you have no time to give them. Your loved ones will be persistent for a long time, but once you reach the point where they’ve stopped asking, you’ve reached a dangerous level of busy.

            3. Activities like Eating Are Always Done in Tandem with Other Tasks

            If you constantly find yourself using meal times, car rides, etc. as times to catch up on emails, phone calls, or calendar readjustments, it’s time to lighten the load.

            It’s one thing to use your time efficiently. It’s a whole different ballgame, though, when you have so little time that you can’t even focus on feeding yourself.

            4. You’re Consistently More Tired When You Get up in the Morning Than You Are When You Go to Bed

            One of the surest signs of an overloaded schedule is morning fatigue. This is a good indication that you’ve not rested well during the night, which is a good sign that you’ve got way too much on your mind.

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            If you’ve got so much to do that you can’t even shut your mind down when you’re laying in bed, you’re too busy.

            5. The Most Exercise You Get Is Sprinting from One Commitment to the Next

            It’s proven that exercise promotes healthy lives. If you don’t care about that, that’s one thing. If you’d like to exercise, though, but you just don’t have time for it, you’re too busy.

            If the closest thing you get to exercise is running from your office to your car because you’re late for your ninth appointment of the day, it’s time to slow down.

            Try these 5 Ways to Find Time for Exercise.

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            6. You Dread Getting up in the Morning

            If your days are so crammed full that you literally dread even starting them, you’re too busy. A new day should hold at least a small level of refreshment and excitement. Scale back until you find that place again.

            7. “Survival Mode” Is Your Only Mode

            If you can’t remember what it feels like to be ahead of schedule, or at least “caught up”, you’re too busy.

            So, How To Get out of Busyness?

            Take a look at this video:

            And these articles to help you get unstuck:

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            Featured photo credit: Khara Woods via unsplash.com

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