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How To Influence The Industry You’re In

How To Influence The Industry You’re In

Anyone who desires to have a career that transcends a typical 9 to 5, more than likely desires to add value not only to their organization but also to their industry itself. But just how do you begin to influence an industry that has been around for years, that you’re new to, or trying to reposition your brand in?  I can remember being new to my career and new to my organization where my tenure, age, and experience seemed to be 15 – 20 years junior to everyone else’s. I would often times wake up thinking and enter meetings wondering, how will I be able to influence others today?

Whether your industry is small and easy to navigate or overwhelming and you’re not sure where to start, here are 5 of the best ways you can learn to influence and benefit your industry:

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Identify what type of influence you want to have

Influence pic

    Leadership expert, John Maxwell, is famously quoted for stating that “Leadership is Influence–Nothing more, Nothing Less.”  So if influence is all about leadership, who are you leading?  What problem would you like to solve in your industry? What key message do you feel like is important for your industry peers to know about? And even more importantly, how can you add value to those you would like to impact?  Your influence will consistently grow the more you serve and add value to others at all levels, not just other influencers.

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    Establish yourself as a credible expert 

    Speaker giving presentation in lecture hall at university. Participants listening to lecture and making notes. Copy space for brand on white screen.
      Credible Expert

      Many people only take a semi-proactive approach to their career by at most attending industry conferences, local trainings, and online webinars. However if you really want to take your industry by storm don’t just attend the conferences,

      • Answer the call for speakers and submit a proposal to speak.
      • Start publishing articles in your industry’s publications, write white papers, and guest blog on reputable blogs.
      • Become a published author to get your message out to the masses.
      • Leverage resources where your peers and other key influencers are such as LinkedIn
      • Collaborate with other business and key influencers to make a bigger impact together

      No matter which route you take, whether you do some or all of the above, the only way you can tremendously influence others is through establishing your credibility!

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      Identify future trends and talk about what’s next

      Male sneakers on the asphalt road with yellow line and title Future. Step into the future.
        Identify Future Trends!

        The easiest thing for anyone to do is to talk about what’s wrong. Any expert can go in depth about problem number 1, 2, 3, or 4. Historical context is always great but I also remember hearing previous bosses say to the team, “don’t come to me with a problem, come to me with a solution.” However, industry leaders create significant influence not just by studying the past, but by linking it to the right pro-active solutions. Pro-active solutions that can lead to disruptive innovation and change how an entire industry goes to business, like the invention and rapid growth of social media (no pressure). When looking to gain more influence in your industry be sure to answer questions for your peers like, what do they need to be preparing for? What’s changing in the near future? etc.

        Be Different

        Brand new color pencils right out of the box for school supplies.
          Be Different!

          Not only are others looking for pro-active solutions to age-old problems, they are also looking for innovative and unique perspectives that transform how they go to business – but being different can be tricky. For some it comes naturally in which most often that person is always comfortable in a healthy debate that challenges thought processes. For others, pushing the envelope and causing any level of discomfort brings heightened anxiety. No matter which side of the spectrum you fall on, influencing your industry tremendously doesn’t happen by sharing and repeating what others already know. It happens by someone like you sharing not only what they don’t know, but also what they need to hear! Where are you willing to show up and push the envelope?  In order for others to think differently, we have to challenge ourselves to show up differently.

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          Start where you are

          Young people working in the office
            Start where you are!

            Before you can influence an industry, make sure you are able to influence those that are closest to you first. What would your direct reports, peers, and boss say about you now? Would they consider you an influencer on your team? How about in the wider company? The desire to influence your industry is great, just make you are known for adding value and serving those in your own backyard first. The more you influence and serve those closest to you the easier it will be to assimilate into larger circles of influence!

            If you’re not sure where to start or how to expound upon your existing influence, start with #5 above, exactly where you are. The message you wish to share and multiply across your industry will first be developed in the trenches of the ones your work along side with the closest.

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            Last Updated on December 7, 2018

            10 Steps For Success: Applying The Power Of Your Subconscious Mind

            10 Steps For Success: Applying The Power Of Your Subconscious Mind

            How big is the gap between you and your success?

            What is the difference between successful people and unsuccessful people?

            It is as simple as this: successful people think and talk about what they are creating, and unsuccessful people focus on and talk about what they’re lacking.

            So how do you bridge that gap between wanting success and having your success? Let’s make an important distinction. You see, there is a big difference between “Wanting” and “Having” something.

            Wanting: means lacking or absent. Deficient in some part, thing or aspect.

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            Having: means to possess, to hold, to get, to receive, to experience.

            You can have one OR the other, but not both at the same time with any particular object of your desire. You either have it or you don’t.

            When it comes to your subconscious, if you’re focusing on the “wanting”, i.e. the not having, guess what, you will build stronger neural networks in your brain around the “wanting.” However, through the power of your subconscious mind, you can focus on the “having” as if it has already happened. Research has shown that your brain doesn’t know the difference between what you’re visualizing inside your mind versus what is happening out there in your reality.

            This is a regular practice of elite athletes. They spend as much timing creating the internal mental imagery of their success playing out as they do actually physically practicing. This helps create both the neural pathways in their brain and the muscle memory to consistently deliver on that success.

            Here are 10 “brain hack” steps for success that you can take to create your version of a happy life. Make these steps a regular habit, and you will be astonished at the results.

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            Step 1: Decide exactly what you want to create and have

            This is usually the biggest problem that people have. They don’t know what they want and then they’re surprised when they don’t get it.

            Step 2: Write down your goal clearly in every technicolor detail

            A goal that is not written down is merely a wish. When you write it down in full detail, you signal to your subconscious mind that you really want to accomplish this particular goal.

            Step 3: Write your goal in simple, present tense words

            …that a three year old can understand on a three-by-five index card and carry it with you. Read it each morning after you awake and just before you go to sleep.

            Step 4: Backwards planning

            See your goal achieved and identify all the steps required that it took to bring it to life. Making a list of all these steps intensifies your desire and deepens your belief that the attainment of the goal is already happening.

            Step 5: Resolve to take at least one step every day from one of the items on your list

            Do something every day, even if it is just one baby step, that moves you toward your goal so you can maintain your momentum.

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            Step 6: Visualize your goal repeatedly

            See it in your mind’s eye as though it were already a reality. The more clear and vivid your mental picture of your goal, the faster it will come into your life.

            Step 7: Feel the feeling of success as if your goal were realized at this very moment

            Feel the emotion of happiness, satisfaction, and pleasure that you would have once you have achieved your goal. Visualize and feel this success for at least 20 seconds at a time.

            Step 8: “Fake it till you make it!”

            Confidently behave as if your subconscious mind was already bringing your goal into reality. Accept that you are moving toward your goal and it is moving toward you.

            Step 9: Relax your mind

            Take time to breathe, pray or mediate each day. Disengage the stress response and engage the relaxation response. A quiet state of mind allows your brain to access newly formed neural pathways.

            Step 10: Release your goal to your subconscious mind

            When you turn your goal over to the power of the universe and just get out of the way, you will always know the right actions to take at the right time.

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            Starting today, try tapping into the incredible power of your subconscious mind.Start with just one goal or idea, and practice it continually until you succeed in achieving that goal. Make it a game and have fun with it! The more lightly you hold it, the easier it will be to achieve. By doing so, you will move from the “positive thinking” of the hopeful person to the “positive knowing” of the totally successful person.

            Hit reply and let me know what you’re creating!

            To your success!

            Featured photo credit: use-your-brain-markgraf via mrg.bz

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