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How to Make Awesome PowerPoint Presentations

How to Make Awesome PowerPoint Presentations

Awesome PowerPoint presentations usher in what everybody desires: the attainment of goals. These presentations—if prepared and administered efficiently—are worth more than millions especially to big brands. Of course, the results are mirrored on smaller brands.

That said, it’s worth investing time and effort to create a well-crafted PowerPoint presentation. Why? These tools while primarily used for marketing, are geared towards effective communication. If they are utilized wisely, they can catapult a company’s sales performance for the long haul. Consequently, ballooning sales volume translates to business growth.

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This is a simple guide on better PowerPoint presentations:

1. Simplify.

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2. Tell a story.

3. Clarify points within the body.

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4. Have a grand finale. Incite action. Solicit emotions.

Let’s usher in more detailed explanations about the guide above.

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  1. Draft your talk. Create an organized draft. You’ll use it as basis for your PowerPoint presentation.  
  2. Organize. Lay down a plan. Base on your draft, draw up a plan on how to create your presentation. The principle at work here is similar to the one used in making movies. Draw up an illustration board, even just on a piece of paper. (I’m serious, you can use any kind of paper.) Boards guide you to arrange your slides in an organize manner. You might think it’s a waste of time; on the contrary, it facilitates the process. Next, on your board, create sketched frames. On each frame, you sketch how your graphics will appear. Make it detailed. Include a space where you will put the text.
  3. Make clear, easy to understand frames which are not boring. Remember these points: aim to have a clear message using graphics, make sure your letters are legibly printed, use appropriate colors, use visuals that will help ignite interest from your audience, make sure your slides enhance your talk rather than diminishes it’s impact, pacing must be just right. Not too fast and not too slow.
  4. Go directly to the point. Follow this guide:  Don’t over introduce your presentation, have an intro that is short, yet thorough, and after the intro, go straight to your main topic. Your presentation should not veer away from the core of your topic. One of the most common mistakes of PowerPoint presentations is that they branch out to other topics that are not at all connected to the main focus of the presentation.
  5. They should enhance your talk. Always remember, your PowerPoint presentation is a tool to help you get across your message. It’s not the star of the show, your message is. So don’t make the mistake of making your PowerPoint presentation drown your star. It should act like a supporting actor in a movie. He makes the lead star shine even more. He enhances his character.
  6. Use strong visuals. Your visuals should be big enough for the size of your audience. If you have a way to check your venue, go check it before you create your visuals. In business circles, this is known as actual ocular inspection or AOI. Doing this will help you decide on what font size to use and the right size for your graphics. It will also help you plan on how big your body gestures should be. The standard is, the bigger the audience, the bigger your gestures should be.

Here’s a simple guide:

  • Easy to identify
  • Easy to comprehend
  • Connect the ideas, words, symbols, graphics, graphs, and other elements you will use in your talk.
  • If you are weak on graphics, I suggest you hire a good graphics artist. Remember, as Frederick R. Barnard said, “A picture paints a thousand words.”
  • Use appropriate colors, shapes and internationally accepted symbols.

Here are some more insights about PowerPoint presentations: In conversations, you may metaphorically dance with the thoughts of whom you’re talking with. This will help you formulate thoughts; but in a PowerPoint presentation, you’re on the spot. Fail to deliver a clear and easy to remember message and your audience will go home confused and your reputation tarnished.

So what makes an awesome PowerPoint presentation?

  • Your audience understands your topic much better.
  • They remember the main points.
  • They are inspired to take action (this is the emotional response you desire).
  • The audience is equipped to share your message (i.e. your message is crystal clear and concise, therefore it’s easy to remember and to share).

To summarize everything, awesome PowerPoint presentations are short, punchy, and clear.

More by this author

Anthony Dejolde

TV/Radio personality who educates his audience on entrepreneurship, productivity, and leadership.

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Last Updated on May 22, 2019

50 Great People To Follow On LinkedIn, No Matter Your Industry

50 Great People To Follow On LinkedIn, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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