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12 Tactics Smart Job Applicants Never Told You

12 Tactics Smart Job Applicants Never Told You

Do job applicants even know how to apply to companies anymore?

Apparently not because Internet job boards still exist, and people still create cover letters.

I remember wondering when employers didn’t respond to me and I could never make it to the second interview. But then I worked in a recruiting position for five months and had a period where I went through ten jobs in several years to find one that fit my skills perfectly. I had all the odds against me to land another job: considered a job-hopper, poor work references, and a startup spirit.

Even so, I continued to land job after job using specialized tactics that I knew worked. Many of them are common sense, but sometimes you just have to hear it from someone who’s gone through the job applicant path ten times over.

If you’re looking for a job, here are the twelve tactics smart job applicants never told you.

1. They know Internet job boards have the worst jobs.

Great companies don’t waste their time posting on internet job boards. They compensate with their brand. Ambitious job seekers will naturally go to their websites or companies looking for the job application process. It’s an easy way to weed out those who are determined and those who are not.

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For small companies without a brand and a ton of potential, you can find them on AngelList and Crunchbase.

Keep in mind, applying using Internet job boards keeps you as just another faceless resume and cover letter. The truth is your personality is everything when finding a job that will fit you, so if you’re just another resume, you’re not applying the right way.

2. They don’t admit to being a job-hopper; they just say they’re a freelancer.

Employers still frown upon job-hopping. Even in today’s fast-paced world with constant innovation, and the need to switch projects quickly, they want someone who will be committed.

At almost every interview I’ve had, they’ve asked me if I’m a job-hopper. I simply reply, “I’ve been freelancing.” Not only does this make me seem independent, reliable, and able to complete projects without supervision, but I receive much more respect. In an instant, I’ve turned my biggest hurdle to the job process into a huge benefit.

I suggest doing some freelance work, so you’re not lying to them. There’s nothing worse than a job applicant who doesn’t speak the truth.

3. They know their best option is to walk in with their resume.

Applying for jobs online is outdated. I suggest going directly to the company with your resume. Each time I’ve done this, I’ve received numerous compliments on my courage and determination. Moreover, almost every time, I was sat down for an immediate interview.

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Companies want to hire the type of employee who’s willing to walk in and hand the boss their resume because it shows you’re willing to go above and beyond to get work done.

4. They know small growing companies don’t want the suit and tie.

When a corporation has hundreds or thousands of employees, their company culture deteriorates, and everyone begins to wear a suit and tie and look like clones. When you’re working for a small growing company and possibly right next to the CEO, they want someone who has a personality they can work with.

The suit and tie look doesn’t say anything about your personality. Moreover, the suit and tie are for those who need to cover up their lack of expertise with good looks.

5. They know wearing glasses improves their chances.

Hiring managers and employers have a biased perception on how interviewees look. I’ve received much more positive feedback when I wear glasses. Employers naturally assume I’m smarter and more reliable.

So, if you don’t have glasses, I suggest a pair of inexpensive fake ones.

6. They know employers only care about the numbers on your resume.

Fancy job titles don’t mean anything. You can invent your job title up; however, you can’t fake the numbers from completed projects. I suggest almost every line on your resume contain a number reflecting what you’ve accomplished.

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For instance, if I said I built a better customer relationship management system for our company, the employer would have no idea what that means. If I told them I had built a customer relationship management system that resulted in $40,000 more revenue and a 7% improvement in customer support satisfaction—now that’s cool.

7. They arrive with a checklist of the immediate value they can provide.

I’ve landed several jobs by sending the hiring manager a thirteen-page write-up on what I can do for the company once I start. If they know you can provide immediate value, then they are less likely to hesitate to hire you. This tactic has won a job for me fifty percent of the time. It’s an all-in method, but the employers give you tremendous respect.

8. They join companies with less than twenty employees if they’re looking for growth.

I don’t care if the corporation you work for is Facebook, Apple, or Google. If you’re the fifty thousandth employee there, then you’re the fifty thousandth employee in a corporate environment with little room for growth. I’ve worked with people who held jobs at all three of these companies, and I’ve learned more in a year of working for a small company than they learned in several.

The reason: The earlier you’re in a company, the more risk you have to take and more responsibility you must pick up. Both of these factors quickly push you up the learning curve. It’s harder but well worth it.

9. They know networking will always be the best way to land a job.

I know many entrepreneurs who skipped out on college because they receive incredible jobs purely through networking. They opted out from creating their resume to create a blog with a list of their projects and accomplishments.

Also, they attend numerous industry events where high-end players are immediately interested in speaking to them because of their enormous ambition for their age. When you’re the only person at a networking event under the age of twenty-five, people take good notice.

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10. They know cover letters are for those who don’t have exceptional qualifications.

You don’t need to bring a cover letter if you’re applying in person because you can quickly recite everything on that piece paper in a couple of minutes. So, if you created a cover letter and are wondering why you haven’t received a job offer, it’s because you’re applying in channels that require that piece of paper.

Remember, you’re a human being, not two sheets of scribble. If you can find ways to reach out to companies and show them that you’re not part of the line outside their front door, then they’ll show you respect. Job seeking is all about perception.

11. They understand that traditional resumes won’t exist shortly.

By 2020, freelancers are expected to make up 50% of the workforce. Freelancers don’t have traditional resumes; instead, they have an online portfolio and excellent networking skills. These are the must haves to land a job in the next three to five years.

12. They believe corporate culture is more important than pay.

If you don’t like your fellow employees or your boss, you’ll hate your job. I’ve been there, and there are millions scared to leave this position because they might not land another job.

According to research, just 40 percent of U.S. employees trust their companies to keep their commitments; 52 percent don’t trust what their management tells them; 67 percent “do not identify with or feel motivated to drive their employer’s business goals.”
Sounds pretty awful, right?

If you’re looking to stay employed with a company for the long run, I suggest putting corporate culture first in mind. There’s nothing worst than working forty plus hours for a job you’re slow to get up for in the morning.

Most of all, continue to believe in yourself because your biggest obstacle is a lack of confidence.

Good luck on your job search!

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Last Updated on May 22, 2019

50 Great People To Follow On LinkedIn, No Matter Your Industry

50 Great People To Follow On LinkedIn, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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