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Why Eye Contact Is So Important In Public Speaking

Why Eye Contact Is So Important In Public Speaking

There are a lot of things that can make someone an effective public speaker. They can play to their audience, speak clearly with an authoritative tone, or even simply possess natural charisma like Steve Jobs or Richard Branson. One thing that is universal is eye contact. All of the best public speakers use eye contact for a myriad of reasons and we’ll go over some of those now.

1. Eye contact helps you concentrate

When your eyes are just scanning a room you end up taking in a lot of imagery. All those colors and shapes actually slow your brain down because it’s trying to concentrate on what you’re saying and also on all of this other stuff that your eyes graze over. By making eye contact every now and then, it allows your brain to focus on just one thing which clears it out to focus on what you’re trying to say.

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2. It helps others pay attention

Making eye contact with somebody is a good way to get them to pay attention to you. These days with smartphones, readily available WiFi for laptops, and other distractions, it’s really easy for a crowd to start to lose focus. You can help restore this focus by making eye contact with people. If you look at them they will also look at you. This is especially effective for smaller crowds. It’s a simple formula. If you look at them then they will look at you and if you cannot then they probably won’t.

3. It gives you authority

This one is easy to understand once you’ve seen an example. Parents and police officers especially know this. If your child can’t look at you in the face when they tell you something, chances are they are lying or are ashamed about what they’ve done. The same can be said for public speaking with small variations. If you can’t make eye contact with your listeners, your listeners will subconsciously lose faith that you know what you’re talking about. This is why tech companies typically find the most charismatic person to give presentations instead of the nerdy guys with stage fright. A lot of your authority comes from looking someone dead in the eyes and telling them what is what.

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4. Sustained eye contact can give you confidence

eye contact

    In the movies, you’ll see something akin to this in action. The man and the woman stare at each other for about 30 seconds and then they start kissing uncontrollably. Now we’re not saying that people are going to rush the stage and kiss you because that’s absurd. However, when you have eye contact with an individual you can give yourself more confidence.

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    5. It turns your listeners into participants

    When your audience notices that you’re look at them, it encourages them to respond using facial gestures. If you’re speaking and you look at someone who then frowns then you know something isn’t going right. This gives you a chance to change tactics. Looking at people, reading their expressions, and adapting after the fact turns your speech into a conversation with your audience. This can be the difference between a successful and enjoyable speech and a total flop.

    6. It will help you talk at a more pleasing pace

    When you look someone in the eyes for about three to five seconds it will actually slow your speech down. This helps you talk at a more natural pace and makes it easier for others to understand you. It may even help you pause entirely which is a popular tactic used by a lot of leaders and speakers.

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    When you combine all of these things into a single package you end up with a pretty significant difference in your speech giving. You’ll be more confident and talk at a better pace with more concentration. It can be the difference in convincing the audience and not convincing an audience. Need proof? Every time Steve Jobs took the stage at Apple’s yearly event, Apple’s stock went up.

    Featured photo credit: Carbonated via media.carbonated.tv

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    Joseph Hindy

    A writer, editor, and YouTuber who likes to share about technology and lifestyle tips.

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    Last Updated on May 16, 2019

    The Daily Rituals of 7 Successful CEOs

    The Daily Rituals of 7 Successful CEOs

    One of my favorite success quotes ever comes from one of the original and most successful ‘CEOs’ of his era: Aristotle. Here’s what he said:

    “We are what we repeatedly do. Excellence, then, is not an act, but a habit.”

    This advice is just as sound today as it was when Aristotle first expressed it, way back when. I’m reminded of this at least once a week, when I interview an inspiring author, leader, or successful CEO on my show. I ask my guests a series of questions about what has contributed to their success and their ability to build something meaningful.

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    You want to know what nearly all of them say? Almost every time, they respond by telling me that their success is the result of simple habits  enacted day after day.

    These quotes from seven successful CEOs demonstrate the daily rituals that have contributed to their success:

    1. Promote what you love.

    “It’s so much better to promote what you love than to bash what you hate.” – Jessica Alba, CEO of The Honest Company

    2. Develop a feedback loop.

    “I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better. I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.” – Elon Musk, CEO of TESLA Motors

    3. Create things that are better, not just “different.”

    “Our task today is to find singular ways to create the new things that will make the future not just different, but better—to go from 0 to 1. The essential first step is to think for yourself. Only by seeing our world anew, as fresh and strange as it was to the ancients who saw it first, can we both re-create it and preserve it for the future.” – Peter Thiel, CEO of Palantir and best-selling author of Zero To One.

    4. Meditate.

    “Meditate. Breathe consciously. Listen. Pay attention. Treasure every moment. Make the connection.” – Oprah Winfrey, CEO of OWN Network

    5. Read every day.

    “Read 500 pages every day. That’s how knowledge works. It builds up like compound interest.”-Warren Buffet, CEO of investment firm Berkshire-Hathaway

    6. Block time for email.

    “Set aside a 20- to 30-minute chunk of time two or three times a day for email. Do not check continually through the day.” – Doug Camplejohn, CEO of predictive lead marketing company FlipTop.

    7. Make your customers happy.

    “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” – Jeff Bezos, CEO of Amazon.com

    Develop the right rituals. Become a successful CEO.

    If the majority of these daily habits are new to you, avoid making the crucial mistake of adopting all of these habits at once. Research on habit-formation indicates that lasting habits are formed one at a time.

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    For example, let’s say you’re excited about developing the following daily habits:

    • daily reading,
    • daily meditation, and
    • updating your to-do list every night

    Let’s say that daily reading is the one that excites you the most out of the three habits noted above. It would be wise of you to begin by choosing and scheduling time to read every day, and then sticking to that time until it becomes a habit. Once it feels effortless and automatic, you’ll know that you’ve turned it into a daily habit. Now you’re ready to install the next habit… and the next… Until before you know it, you’ll start looking in the mirror and seeing the reflection of a successful CEO.

    Featured photo credit: Amy Hirschi via unsplash.com

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