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15 Sneaky Retail Tricks That Make You Spend More (Stop Falling For Them!)

15 Sneaky Retail Tricks That Make You Spend More (Stop Falling For Them!)

Like any other business out there, retail stores exist to take your money. You go in, you spend money, you get things, and everyone walks out happy. Where there is money to be made, there are tricks up their sleeves to get you to spend it. Here are some retail tricks that try to coerce you into spending more cash.

1. They’ll use gigantic sales signs

We’ll start out with one that’s fairly obvious. When stores put giant sales signs in their windows, it attracts your eyes. You’ll wonder what’s on sale exactly and go in to scope it out. There, you may buy something on sale or you may buy something at full price. Either way, they got you inside and made you spend money.

2. They put shopping carts at the entrance

At grocery stores this makes sense but at retail stores? Well there is a psychological reason. In the 1930’s, they started putting them near the entrace to inspire you to make larger purchases. You can’t buy a 50-inch TV if you don’t have anything to carry it in, right? You’re also less likely to buy a large, expensive item if you have to go find something or someone to carry it for you. Thus, they make it nice and easy to find transportation for your large purchases.

3. They put the high profit items in the front of the store

Have you ever walked into the grocery store and immediately seen things like baked goods, floral items, and stuff like that? There’s a reason. Bread and flowers make grocery stores the highest profits. They draw your eyes to these items because they smell and look good in hopes that you’ll buy them. Not all stores practice this but most grocery stores will. It’s all about putting your biggest money maker up front first!

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4. They will put the essential items toward the back of the store

That way you have to walk through the entire store to get to them. That’s why milk, meat, cheese, and similar items all rest almost exclusively against the back wall. You have to walk down various aisles to get to them and to get back to the registers in the front. This exposes you to a bunch of the store’s inventory. It doesn’t take a study to know that if you look at enough stuff in a grocery store that you’ll probably buy something else other than what you came in to buy.

5. You are being conditioned to walk up and down all of the aisles

A study has shown that stores try to condition you to travel down all of the aisles so that you’ll continue doing it even after you get everything on your list. Each aisle has only a part of a meal in it. To get all of the meal, you have to travel down multiple aisles. Since no store has a standardized set up, you have to travel up and down all of the aisles to find all of the ingredients. Eventually you’ll start doing it out of force of habit even after you’ve completed your shopping list.

6. The most profitable items are put on eye-level

Looking up and down in every aisle the entire time you’re out shopping is something most people just don’t do. It’s about time you start even if it’s tedious and time consuming. Stores will put the more desirable and profitable items at eye level so that you’ll see them easier. This increases your chances of buying the more profitable items. They also do this at the eye level of kids so that they’ll try to talk you into buying even more things.

7. The sample stations are meant to slow you down

Sample stations give away free samples ostensibly to expose you to new products. That is actually true (and another trick stores use but you knew that one already) but it’s also meant to slow you down. If you’re rushing through a store to pick up a few things, some free food gets you to stop, stand still for a moment, and look around. This increases your chances of spotting something you want to buy.

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8. They keep things in reach

Studies have shown that people who touch things are more likely to buy them than those who do not touch things. This is especially true in clothing stores. You put your hands no a shirt and feel the fabric. You may pick up something in a store to look at it. All these things help you make your decision to buy something. That’s why very few stores have things that are out of reach. If you can touch everything, that’s higher odds that you’ll buy at least some of it.

9. They play music to put you in the mood to have fun

People who are having fun are also spending money. That’s why stores will often play music inside of their stores. It puts you in a better mood (assuming you like the music) and encourages you to buy things. It’s an amazingly easy tactic to understand and pull off. Even grocery stores will play a radio station these days.

10. They put their stores in huge buildings to make you more comfortable

Crowded stores make people uncomfortable. It’s no fun trying to shop when you’re shoulder to shoulder with dozens of other people. Everything gets hot, it’s stifling, and you can’t really see everything. Thus, stores put their locations in huge buildings so that everyone can fit. It also lets them fit a larger inventory which improves the number of choices you have. That also happens to improve your chances of buying something.

11. Every single holiday is a huge sales event

Holidays are happy times. People are off of work, they’re having fun, and they may have gotten a bonus at work. That’s the kind of stuff that stores want to hear. They use holidays to create huge sales events so that they can take advantage of your good mood. We talked earlier about how happy people spend more money. Holidays make people happy and that means they’re primed to spend money. The sales are meant to get you and your happy self into the stores and spending that paycheck on discounted stuff and maybe some non-discounted stuff, too.

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12. They use customer rewards cards

Lots of different places use these. Gas stations, restaurants, and retail stores all use this tactic. You may pick up a rewards card, swipe it at checkout, and you get points. Those points seem like a good idea but it’s really all a ploy. What they are really meant to do is inspire you to continue shopping at that one store chain. After all, if you spend all your money there, you’ll get rewards points which you can redeem for other stuff. As it turns out, by the time you get enough points for those nice things, you’ve already spent so much money that they’ve made a good profit off of you. We’re not saying they’re bad but you now know why they exist.

13. The domination effect is your enemy

Sources have said that people are actually more likely to spend $100 when they’re broken up in smaller bills ($1, $5, $10, and $20 bills) than if they were carrying a single $100 bill. The reason why things like magazines and candy are at the checkout lines are because they cost a dollar (sometimes less) or a little over that. When you’re forking out $0.75 for a candy bar, you don’t really feel like you’re spending any money. However, you likely won’t break a $20 to buy that candy bar. Stores know this and that’s why they only put these items at the checkout line. You’re going to spend money anyway so why not spend an extra buck? That’s a buck you probably wouldn’t have spent with a $20 in your pocket if you’d seen that candy somewhere else in the store.

14. They invented vani-sizing

Vani-sizing is a real thing that stores do. They make cloths bigger but put them in a smaller size. If you look here you’ll see that a size 36 pants (men’s) actually measures a 41 when you buy them at Old Navy. When you try on a size that you think is too small and then it magically fits, you feel good about yourself and you’re wildly more likely to buy that clothing item. Practically every retailer does it so if you measure a 40 and you fit into a 36, rest assured that 36 is actually a 40.

15. They put arbitrary limits on goods you wouldn’t buy that much of

You’ve seen this on coupons before and it’s usually phrased as “limit one per customer.” Sometimes in sales, stores will put limits on things to make them seem more appealing. You may go to buy a shirt, see that they’re discounted, and then see that the discounted rate has a “limit of five per customer.” Seems like a good deal so you buy five shirts right? Well, you only went in there to buy one. They win.

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Retail stores aren’t evil for doing things like this (except maybe the vani-sizing). Like any business they need money.

Featured photo credit: CBS Dallas via cbsdallas.files.wordpress.com

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Joseph Hindy

A writer, editor, and YouTuber who likes to share about technology and lifestyle tips.

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Last Updated on July 4, 2019

25 Killer Sites For Free Online Education

25 Killer Sites For Free Online Education

Whether you’re five or ninety five, the internet has a lot to offer. Particularly when the topic is education, the resources on the internet are endless.

Best of all, many high quality sites are completely free. From history to coding, excellent free online education awaits on the following 25 sites.

1. Coursera

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    Coursera is a website that partners with universities and organizations around the world. This brings a wide variety of topics and perspectives to one searchable database.

    Coursera is a powerful tool for free online education, and includes courses from many top universities, museums and trusts. This gives the site an extremely wide range of in-depth courses.

    Coursera is extremely useful if you’re looking to study many different topics, or want courses from different schools and groups.

    2. Khan Academy

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      Partnering with many post secondary schools, Khan Academy offers a useable, well organized interface. Also curating many courses from around the web, Khan Academy offers impressive depth on many different subjects.

      Among the more well known educational sites, Khan Academy is also incredibly useable, which may make it easier to keep learning goals.

      3. Open Culture Online Courses

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        If you are struggling to find exactly the material you are looking for, try Open Culture’s listing of free online education courses. The page highlights 1000 lectures, videos and podcasts from universities around the world. The site features a lot of material found only on universities private sites, all in easy to browse categories. This means you can find hundreds of university courses, without having to visit and search each university’s own site.

        Open Culture’s list features courses from England, Australia, Wales and many state universities around the United States. A very helpful resource for finding many courses in one area of study.

        4. Udemy 

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          Udemy’s free courses are similar in concept to Coursera’s but additionally allows users to build custom courses from lessons.

          Working with many top professors and schools, the site mixes the customizable platform of other sites with a heavy emphasis on top quality content. This is another site however, that mixes free and paid content.

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          5. Academic Earth

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            Another site with courses from many different schools is Academic Earth. Much like the three sites above, Academic Earth brings together top notch courses from many different sources, and focuses on offering a wide variety of subjects.

            Academic Earth lists courses by subject and school, so it might be easier to find what you’re looking for.

            6. edX

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              Another great option for free online education is edX. Also bringing together courses from many different schools, the site has impressive, quality information for everyone. edX covers a great range of topics.

              7. Alison

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                Unlike the previous sites on this lists, Alison is a free education site offering certification in some areas. Alison offers courses mainly in business, technology, and health, but also includes language learning courses.

                It’s a great option if users need certification for their learning as Alison also offers school curriculum courses.

                8. iTunesU Free Courses

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                  A very convenient place for free online education is iTunesU, because it integrates seamlessly with your iPod, or any app-ready Apple mobile device. On iPad, iPhone, or iPod touch, users download the iTunesU app.

                  Desktop users can access  iTunesU on the upper right hand corner of the iTunes Store. iTunesU is also convenient because the store is categorized much like iTunes.

                  Users can search learning materials in many different ways, including genre and topic. However, courses are often a mix of free podcasts or videos, and paid content.

                  ITunesU does include courses on a pretty wide scope of topics, but does not integrate with Android, Google or Windows mobile devices.

                  9. Stanford Online

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                    Your hub for all the online offerings from Stanford University, Stanford Online offers self-paced and session based courses. While Coursera features some courses from Stanford, many classes are only available via other hosts. Some courses require iTunes, but most are completed in your web browser.

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                    Stanford Online is a great site for high quality courses, though the topics are somewhat limited compared to sites partnered with more than one school.

                    10. Harvard Extension

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                      Like Stanford Online, Harvard Extension features free online education courses from Harvard only. This is another excellent source for top notch course material, though the course variety is less rich than multi-school sites.

                      Additionally, Harvard Extension allows you to search for courses by professional certificate. This makes it much easier if your online education goal includes certification.

                      11. Open Yale Courses

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                        Open Yale Courses echoes Harvard Extension and Stanford Online, in that it offers only courses from Yale. While the site is similarly limited to topics taught at the school, Open Yale Courses offers a lot of videos of actual campus lectures. The availability of videos makes the site a great option if you’re looking for quality courses, but learn better by watching than by reading.

                        12. UC Berkeley Class Central

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                          Much like the other schools on this list, UC Berkeley has a variety of free online education options. The school has slightly fewer courses than the schools above, but includes some supplementary lectures, webcasts and RSS Feeds, making it easy to keep up with the topics you choose.

                          13. MIT OpenCourseWare

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                            Similarly, MIT offers a variety of free courses. The school has a comparable number of courses to the schools above, plus includes very in-depth course materials on the subjects available. MIT also offers free RSS feeds, a convenient way to continue learning.

                            14. Carnegie Mellon Open Learning Initiative

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                              Carnegie Mellon’s free online education site is comparable with the other school’s on this list, however, Open Learning Initiative also covers a smaller range of topics. But for the topics that are covered impressive, in-depth material is available.

                              15. Codecademy

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                                Codecademy is a website dedicated specifically to teaching coding. Where other coding sites follow an example/practice session workflow, Codecademy includes a live practice window. This means you can practice coding while still viewing the lesson material.

                                The courses at Codecademy are well written and easy to follow and the website is organized very nicely. Codecademy features a centralized dashboard where you can monitor your progress, plus organizes lessons into complete modules. This lets you learn an entire language without needing to pick the next course manually.

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                                16. Code

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                                  Code is another website focused on coding and app writing. A site with high quality courses, Code also features learning options for kids.

                                  In addition to kid friendly courses, Code offers free online education classes on a wide variety of technology topics. These classes include app writing, robotics and Javascript.

                                  Most of the courses are also geared in a such a way that they can be useful in a classroom setting. This makes Code a great resource for harder to find coding topics, as well as various learning settings.

                                  17. University of London Podcasts

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                                    The podcast page on the University of London website is another great source for free education. While the courses are limited to podcasts, the site features podcasts from it’s own campus, as well as eleven universities in and around London. This gives learners a wide base of topics and lectures, but still ensures in-depth material.

                                    18. University of Oxford Podcasts

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                                      Similar to the University of London, the University of Oxford features many different podcasts. Most are public lecture series or lectures from visiting professors, with several different recordings available.

                                      The advantage to this particular site is that podcasts are organized into series, making it easy to subscribe to multiple lectures on one topic. Another good site for thoroughly in-depth lectures.

                                      19. BBC Podcasts

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                                        For the more casual learner, the BBC offers a wide variety of podcasts on many different topics. Most podcasts are updated weekly, and focus on everything from finance, to sports, to current events.

                                        Through the World Service line of podcasts, there are also many in different languages. The focus of these podcasts are less in-depth and theory based, which may be more accessible to the average person.

                                        20. TED-Ed

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                                          Another great destination for more general learning is TED-Ed. From the same people that brought you the all encompassing, motivational web series, comes a site chocked full of educational videos. Most include impressive animation, and all are ten minutes long or less.

                                          Not only is TED-Ed an excellent site for the curious, it also includes supplemental materials and quizzes on the videos. This makes the site extremely useful in formal education settings, as well as in entertaining ways to brush up on new discoveries and topics.

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                                          21. LessonPaths

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                                            LessonPaths is another great tool for those looking for a more usable and convenient way to access learning material. On this site, users create link playlists of their favorite learning materials from other sites. Users then rank these collections, making it easy to find many different high quality, accessible sources on a given topic.

                                            22. Memrise

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                                              Another impressive free online education site offering ease of use and convenience is Memrise. Available both on desktop and as an app, Memrise is a particularly powerful tool if you are studying a language. The site encompasses many other topics as well, though some of the course material is user generated content.

                                              Part of what makes Memrise special is their integration of games into the learning materials, mixing learning with entertainment.

                                              23. National Geographic Kids

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                                                The kids site for National Geographic is another site that makes free online education applicable for younger users. For those looking for kid friendly education, a large variety of games, puzzles, videos and photos keeps kids interested on this site.

                                                National Geographic Kids doesn’t organize learning into courses, making materials available by topic and medium instead. This makes National Geographic Kids a good option for those looking for a more casual learning environment.

                                                24. Fun Brain

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                                                  Fun Brain is another good option for kids who want to learn online, but focuses on games and fun puzzles. Particularly focused on math and reading, Fun Brain’s game based approach can be valuable if the child in question struggles to pay attention.

                                                  Fun Brain offers rewards and challenges as well, and is another site aimed at a casual learning experience for kids K-8.

                                                  25. Whyville

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                                                    Similar to the sites for kids free online education is Whyville a destination for preteen online learning. The site includes a variety of social features, with a focus on learning materials geared for young teens.

                                                    Whyville also mixes in educational games, to make the site a well rounded option for kids too old for simple games, but too young for heavy reading based material.

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                                                    Featured photo credit: Dai KE via unsplash.com

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