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How To Be Persuasive And Get What You Want Easily

How To Be Persuasive And Get What You Want Easily

We all like to get our way. I don’t know one person who doesn’t. But how do we make that happen? We all use persuasion every day, whether we know it or not. Getting someone to comply with what you want them to do can take place in many different contexts. You can persuade your significant other, your boss, your client, or even give a persuasive speech or presentation. Regardless of what context you are applying your persuasive skills, there are some useful strategies that can help you get what you want easily.

1. You need to give your “audience” what they want and desire.

I’m sure you’ve heard the phrase, “what’s in it for me?” And I’m sure most of you reading this have thought or even said it yourself! We all have. Let’s face it: we’re all inherently self-centered. If something doesn’t make us happier or our lives better, we are not very interested in it. So in order to persuade your “audience” (whether it is an individual or an audience of 1,000 people), you need to tell them how it is going to benefit them. You can’t just focus on yourself or they will tune out. If you focus on helping them achieve their wants and desires, they will be ready to sign on the dotted line.

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2. Don’t require the “audience” to change too much.

Human beings are not only self-centered‒many of us are lazy too! Anyone who has made a New Year’s Resolution to lose weight, eat healthier, and exercise more knows how difficult it is to change your habits or your lifestyle. Plus, it is much easier to persuade people on simple things (“Here! Try this new hot fudge sunday!” or “This new toothpaste is great! You should try it!”) rather than deeper convictions (“Hey! You should switch religions!” or “I love the president, but you hate him. Vote for him anyway!”). Audiences need to be exposed to a message multiple times before they even consider changing their attitudes or behaviors.

3. Make your audience like you.

Let’s say you are out at a furniture store to buy a new couch and love seat. A sales person comes up to you and starts up a conversation. You had already picked out your couches, but the sales person really annoys you. He smells bad, talks too much, and follows you around yammering on and on about nothing. Even if you were just about to whip out your credit card to buy the furniture, you might just want to make your escape to get away from the sales person. You might even do that and try to find another store that sells the same couches‒I think you get the point. If your audience doesn’t like you, they’re not going to buy into what you say. Be nice, friendly, and connected. Make sure you think about the impression you’re giving off at all times.

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4. Make your audience trust you.

Would you vote for a political candidate who you didn’t trust? Would you lend money to a friend if you didn’t think she would pay you back? Of course not! People are more easily persuaded by others that they trust. That is one of the reasons Oprah has the “golden touch.” If she recommends a book to her audience, it automatically becomes a best-seller. Why? Because they trust Oprah! They trust her opinion, so they will automatically do what she says to do. So in order for you to get people to do what you want them to, you need to gain their trust as well.

5. Use emotional strategies to persuade them.

One of the easiest ways to persuade someone is to use emotion. Great examples of this are the television commercials that show the starving children in third world countries. They ask you to donate money to them on a monthly basis so they can have clean water, food, clothes, and schooling. The visual images are very sad, and so it makes people want to give money to help them. Even in personal relationships, we use emotion to persuade. However, you have to be careful doing this. Sometimes it is not ethical if you use guilt to manipulate someone on purpose. But appealing to positive emotions like love, happiness, belonging, or togetherness is a great way to get your “audience” to agree with you.

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6. Use logic to persuade your audience.

Not everyone is an emotional person. Some people might be turned off by overly using emotion to persuade them. So it’s important to remember to use logic sometimes, too. If your “audience” is one person, try to assess their personality as best as you can. See if they seem to appreciate logic and rationality over emotion. But if your audience is a large group of people, you will have a mixture of different people. So the best thing to do is to combine logic with emotional appeals. That way, you will likely influence everyone in some way.

7. Use your personal qualities.

If you are an expert on the topic, make sure the audience knows. Dress the part. Look the part. Act the part. Be dynamic. Be engaging. Your audience will be much more persuaded if you give them reasons why they should pay attention to you. People are very easily persuaded by people they know or respect. That is why advertisements use celebrities so often. They are recognizable, and many people will buy a product simply because that particular public figure is telling them to. So selling yourself is key to persuading others.

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Sometimes persuasion can be easy. Sometimes it’s difficult. But if you keep these 7 tips in mind, you will be very successful in getting what you want.

More by this author

Carol Morgan

Dr. Carol Morgan is a communication professor, dating/relationship and success coach, TV personality, speaker, and author.

Dealing With Anxious Attachment: Advice from a Relationship Therapist Practical Advice for Overcoming Problems in INFP Relationships Learn the Different Types of Love (and Better Understand Your Partner) How to Become a Motivational Speaker and Influence Millions of People Why It’s Okay to Hit the Wall and How to Overcome It Fast

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Last Updated on February 21, 2019

The Secret to Effective Conflict Resolution: The IBR Approach

The Secret to Effective Conflict Resolution: The IBR Approach

In business, in social relationships, in family… In whatever context conflict is always inevitable, especially when you are in the leader role. This role equals “make decisions for the best of majority” and the remaining are not amused. Conflicts arise.

Conflicts arise when we want to push for a better quality work but some members want to take a break from work.

Conflicts arise when we as citizens want more recreational facilities but the Government has to balance the needs to maintain tourism growth.

Conflicts are literally everywhere.

Avoiding Conflicts a No-No and Resolving Conflicts a Win-Win

Avoiding conflicts seem to be a viable option for us. The cruel fact is, it isn’t. Conflicts won’t walk away by themselves. They will, instead, escalate and haunt you back even more when we finally realize that’s no way we can let it be.

Moreover, avoiding conflicts will eventually intensify the misunderstanding among the involved parties. And the misunderstanding severely hinders open communication which later on the parties tend to keep things secret. This is obviously detrimental to teamwork.

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Some may view conflicts as the last step before arguments. And they thus leave it aside as if they never happen. This is not true.

Conflicts are the intersect point between different individuals with different opinions. And this does not necessarily lead to argument.

Instead, proper handling of conflicts can actually result in a win-win situation – both parties are pleased and allies are gained. A better understanding between each other and future conflicts are less likely to happen.

The IBR Approach to Resolve Conflicts

Here, we introduce to you an effective approach to resolve conflicts – the Interest-Based Relational (IBR) approach. The IBR approach was developed by Roger Fisher and William Ury in their 1981 book Getting to Yes. It stresses the importance of the separation between people and their emotions from the problem. Another focus of the approach is to build mutual understanding and respect as they strengthen bonds among parties and can ultimately help resolve conflicts in a harmonious way. The approach suggests a 6-step procedure for conflict resolution:

Step 1: Prioritize Good Relationships

How? Before addressing the problem or even starting the discussion, make it clear the conflict can result in a mutual trouble and through subsequent respectful negotiation the conflict can be resolved peacefully. And that brings the best outcome to the whole team by working together.

Why? It is easy to overlook own cause of the conflict and point the finger to the members with different opinions. With such a mindset, it is likely to blame rather than to listen to the others and fail to acknowledge the problem completely. Such a discussion manner will undermine the good relationships among the members and aggravate the problem.

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Example: Before discussion, stress that the problem is never one’s complete fault. Everyone is responsible for it. Then, it is important to point out our own involvement in the problem and state clearly we are here to listen to everyone’s opinions rather than accusing others.

Step 2: People Are NOT the Cause of Problem

How? State clearly the problem is never one-sided. Collaborative effort is needed. More importantly, note the problem should not be taken personally. We are not making accusations on persons but addressing the problem itself.

Why? Once things taken personally, everything will go out of control. People will become irrational and neglect others’ opinions. We are then unable to address the problem properly because we cannot grasp a fuller and clearer picture of the problem due to presumption.

Example: In spite of the confronting opinions, we have to emphasize that the problem is not a result of the persons but probably the different perspectives to view it. So, if we try to look at the problem from the other’s perspective, we may understand why there are varied opinions.

Step 3: Listen From ALL Stances

How? Do NOT blame others. It is of utmost importance. Ask for everyone’s opinions. It is important to let everyone feel that they contribute to the discussion. Tell them their involvement is essential to solve the problem and their effort is very much appreciated.

Why? None wants to be ignored. If one feels neglected, it is very likely for he/she to be aggressive. It is definitely not what we hope to see in a discussion. Acknowledging and being acknowledged are equally important. So, make sure everyone has equal opportunity to express their views. Also, realizing their opinions are not neglected, they will be more receptive to other opinions.

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Example: A little trick can played here: Invite others to talk first. It is an easy way to let others feel involved and ,more importantly, know their voices are heard. Also, we can show that we are actively listening to them by giving direct eye-contact and nodding. One important to note is that never interrupt anyone. Always let them finish first beforeanother one begins.

Step 4: Listen Comes First, Talk Follows

How? Ensure everyone has listened to one another points of view. It can be done by taking turn to speak and leaving the discussion part at last. State once again the problem is nothing personal and no accusation should be made.

Why? By turn-taking, everyone can finish talking and voices of all sides can be heard indiscriminantly. This can promote willingness to listen to opposing opinions.

Example: We can prepare pieces of paper with different numbers written on them. Then, ask different members to pick one and talk according to the sequence of the number. After everyone’s finished, advise everyone to use “I” more than “You” in the discussion period to avoid others thinking that it is an accusation.

Step 5: Understand the Facts, Then Address the Problem

How? List out ALL the facts first. Ask everyone to tell what they know about the problems.

Why? Sometimes your facts are unknown to the others while they may know something we don’t. Missing out on these facts could possibly lead to inaccurate capture of the problem. Also, different known facts can lead to different perception of the matter. It also helps everyone better understand the problem and can eventually help reach a solution.

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Example: While everyone is expressing their own views, ask them to write down everything they know that is true to the problem. As soon as everyone has finished, all facts can be noted and everyone’s understanding of the problem is raised.

Step 6: Solve the Problem Together

How? Knowing what everyone’s thinking, it is now time to resolve the conflict. Up to this point, everyone should have understood the problem better. So, it is everyone’s time to suggest some solutions. It is important not to have one giving all the solutions.

Why? Having everyone suggesting their solutions is important as they will not feel excluded and their opinions are considered. Besides, it may also generate more solutions that can better resolve the conflicts. Everyone will more likely be satisfied with the result.

Example: After discussion, ask all members to suggest any possible solutions and stress that all solutions are welcomed. State clearly that we are looking for the best outcomes for everyone’s sake rather than battling to win over one another. Then, evaluate all the solutions and pick the one that is in favor of everyone.

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