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Last Updated on November 27, 2020

How to Take Advantage of the 80 20 Rule to Succeed in Life

How to Take Advantage of the 80 20 Rule to Succeed in Life

The world of productivity has several hacks or tricks to help you manage your time: to-do lists, the Pomodoro Technique, Parkinson’s Law… All of these strategies are great strategies in their own way, but one strategy stands above all the others: the 80 20 rule.

This particular strategy has been used the most and is regarded as the most helpful in developing time management and other concepts in life.

But what’s so special about this rule? How does it give you success and how do you use it? Let’s explore the specifics.

What Is the 80 20 Rule?

Many people regard this rule as the 80 20 rule, but it has a proper name: the Pareto Principle[1]. The principle was named after its founder,  the Italian economist Vilfredo Pareto, in 1895. Pareto noticed that people in society were divided into two categories:

  • The “vital few,” which consisted of the top 20 percent with respect to money and influence.
  • The “trivial many,” otherwise known as the bottom 80 percent.

As he researched this further, he came to discover that this divide didn’t apply only to money and influence, but other areas, too. Virtually all economic activity was subject to his previous observation.

He observed that 80% of Italy’s wealth at the time was controlled by only 20% of the population.

Since the development of this rule, humankind has used this particular ratio in all kinds of situations. Even if the ratio isn’t always exact, we see this rule applied in many industries and in life. Examples are:

  • 20% of sales reps will generate 80% of your total sales.
  • 20% of customers account for 80% of total profits.
  • 80% of the revenue will stem from 20% of the workers.

Either way, I’m sure you can piece together why people call this rule the 80 20 rule over Pareto’s Principle[2].

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Make Your Life and Your Business More Efficient with the 80-20 Rule - Salesforce Canada Blog

    In terms of how this particular rule will be able to work for you, it’s a matter of applying this rule to how you spend your time. For us to see success, the goal is simple.

    We need to set it up in such a way that 20% of our input is responsible for 80% of our results.

    Another way to think about it is we use 20% of our time on activities that give us 80% of our results in a given area of life.

    How Does the 80 20 Rule Work?

    To best explain this, let’s visualize a bit.

    In an ideal world:

    • Every employee would contribute the same amount of effort to work.
    • Every feature that’s released for an app or product would be equally loved by users.
    • Each business idea you come up with would be a hit.

    In that scenario, planning would be a breeze. There wouldn’t be any need to analyze anything so long as you put in the effort.

    But that’s not reality.

    Yes, the effort is certainly an element, but what the 80 20 principle states is that everything is unequal. Invest in 10 start-up companies, and you’ll find only a few will pass year two and make it big. You’re in a team of five, and there’ll be one person doing more work than others.

    We wish our lives were always one-for-one in terms of input and output, but that’s simply not true. Understanding this is key to understanding how the 80 20 rule really works.

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    So how does it really work?

    It’s a matter of focusing on what’s giving you the most in your life for little of your time.

    Going back to the few examples I’ve presented above, consider this:

    • If two start-ups you invested in are making it big, focus on having a more direct hand, and see if you can help them prosper more.
    • If 20% of sales reps are giving you 80% of your sales, focus on rewarding those and keeping their spirits high and motivated.

    These scenarios can go on and on, but the idea is to place your efforts on the 20% that is actually making the difference in your life. Another term that’s good to know is the diminishing marginal utility[3].

    Pareto didn’t come up with this one, but the law goes as follows: each extra hour of effort or worker will add less “oomph” to your finished results.

    Eventually, you’ll hit a point where you will spend a lot of time on small and unimportant details, similar to perfectionism.

    So before hitting that point, you want to have a laser focus on the most important details, from family and relationships to your work or business. Prioritize the activities that are going to move you forward the most, and be wary of adding extra time, effort, or more hands into those particular tasks moving forward.

    How to Take Advantage of the 80 20 Rule

    So now that you have an understanding of the 80 20 rule and how it works, what is the best way to take advantage of it?

    Depending on where you are applying this rule, this can be used in all kinds of fashions.

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    For example, you can apply this rule to goal setting, as demonstrated by Brian Tracy in this video:

    Or you can apply it in terms of general productivity as explained in this article: What Is the 80 20 Rule (And How to Use It to Boost Productivity)

    The core of this rule is that it forces us to ask ourselves the questions we wouldn’t consider otherwise. It helps us to place our focus in the right places with regards to all things in life.

    In short, the 80 20 rule places us in charge of our lives and helps us set out on our goals and dreams. With this in mind, here are some things you can consider concerning this rule.

    1. Focus on Your Big Tasks First

    While this is the essence of the 80 20 rule, it’s still worth mentioning. Why? Because so many of us feel intimidated by the biggest task. We instinctively avoid it and opt for smaller tasks first.

    We think that if we complete enough small tasks that we will feel motivated to finish that really big one later. But that’s really false hope at work.

    Once we finish off a lot of small tasks, we either feel drained, or we tell ourselves we’ll do this the next day.

    Instead of doing all that, bite the bullet and tackle the largest task first.

    If you need help with prioritization, check out this article.

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    I argue this by challenging you to ask yourself this one question:

    “Is the task I’m about to do the top 20 percent of my activities or the bottom 80 percent?”

    I’m sure you’ve seen time and again you or other workers spending a lot of time on one task for most of the day. In those kinds of grinds, you’re barely getting ahead and have next to nothing to show for it. That’s because they’re putting all their attention on work that’s in the 80 percent.

    It’s normally the big tasks that are part of the 20 percent.

    Another way to think about this is that everything we do starts a habit. If every day we spend our energy on low-value tasks, we will always prioritize those.

    2. Stretch This Into Personal Life

    While I’ve been talking about business and setting goals, remember you can use this in other areas of your life, too.

    Take your personal life and ask yourself some of these questions:

    • How much TV do you watch on a regular basis? What sort of shows are you legitimately into? These questions can help you in recognizing what shows you are watching purely for consumption. By applying the 80 20 rule, you can cut back on Netflix, TV, or YouTube video consumption and prioritize other areas of your life.
    • What does your wardrobe look like in terms of colors? Are there specific colors that you like? Knowing what you wear most times will help you in sorting out your wardrobe significantly. It also saves you time to come up with what to wear every morning.
    • How many newsletters do you actually read? This question can help you in figuring out which newsletters to unsubscribe to and can clear up a lot of space in your inbox. It can also relieve pressure from having to check your emails constantly.
    • How much time do you spend on your phone every day? How much of that time is actually doing something meaningful? These questions can help you in clearing out various apps that aren’t helping you with your goals. In fact, this can curb the need to check your phone constantly.

    Final Thoughts

    The 80 20 rule is the productivity hack that many of us need, and for good reason. As you can tell, it’ll help you to focus and prioritize the more important aspects of your life.

    Not only that, but it’ll maximize those outputs at the same time and ensure you’re not spending too much time working on them. All you need to do is start asking questions and taking action.

    More Techniques to Help You Succeed in Life

    Featured photo credit: Austin Distel via unsplash.com

    Reference

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    Leon Ho

    Founder & CEO of Lifehack

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    Published on February 25, 2021

    How To Get Rid Of Your Social Media Addiction

    How To Get Rid Of Your Social Media Addiction

    Nowadays, if you’re not on social media, you feel like you’re not truly living in the 21st century. Everything from businesses to personal and professional relationships, social media has a strong presence—and with that, a luring temptation to spend even more time using its features.

    While it still provides platforms where we can connect with friends and family, it has exponentially grown to an online version of the Vegas strip: advertisements, videos, and links inviting us to turn our attention to the next latest and greatest trend or product. According to a recent article by Forbes, having a potent social media strategy is critical for businesses and consumers alike.[1] We make a tremendous amount of purchasing decisions based on content provided to us via social media channels.

    Likewise, we also tend to “follow the flock” when it comes to new trends, ideas, fashion, and unfortunately, even politics. While the positive side of social media is that we now have more freedom of expression, the shadow side is still just as present: we can easily lose our sense of individuality.[2] It’s a slippery slope—and one that often takes a bit of time and consequence to realize and change. This is why the term “social media addiction” has taken root in the health and wellness industry as one of the causes of mental health issues.[3]

    Social Media Addiction and How It Affects Health

    How we use social media has drastically changed since the dawn of websites like Facebook. Initially, Facebook’s platform was a simple way of connecting with friends and family and posting cheesy pictures or status updates on Facebook’s “wall.”

    Over time, however, with the emergence of a more picture-oriented platform like Instagram, we upped the ante. This is where the slippery slope emerged, and we’re still dealing with it presently.

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    Take a look at some of the most popular Instagram profiles today. You’ll likely see a pattern of manicured photos and perfect layouts, followed by millions of users. This has become an “Instagram goal,” and it perpetuates the idea that beautiful pictures equate to a happy user. We know that’s simply not the case, but this mentality and desire to create a perfect life online for all to see is feeding depression, anxiety, and low self-esteem.

    Likewise, it’s causing us to lose our sense of authenticity and realness because the “real world” problems don’t make for beautiful social media posts. Instead, we hide behind the beauty that’s only covering up our sadness, grief, or loneliness. Because we’ve carefully created our online world, we’ve stepped out of our real one. Social media addiction is this practice of escapism.[4]

    So, how do you take back the reins of your life and curb your time on social media (and stop social media addiction)? Here are some steps to get started.

    1. Think About Why You’d Like to Be on Social Media

    Everything we do in life is about intention: why do you want to do something? What will it bring you? The same goes for social media use. It may be silly to ask this question when thinking about a Facebook or Instagram account, but if you want to truly control your social media (instead of the other way around), asking this question may truly be eye-opening.

    Do you want to just keep in touch with friends, or do you want to promote your business? Getting to the crux of why you’re online will help you clearly mark your time on social media effectively and eliminate everything else.

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    2. Be Meticulous About Who You Follow and what you post and share

    Attention is your greatest currency. Read that again.

    Everything that you click on or “like” becomes a thread in the tapestry of what comes back to you on social media newsfeeds. You want to create the kind of information spread that works for you, your needs, and your time. So, often, we impulsively follow people who may not be serving our best interests.

    Give yourself permission to clean those contacts out every once in a while! It’s okay to disagree with someone. Instead of plummeting into a rabbit hole of social media thread arguments, unfollow anyone who you don’t connect with. It’s much better for your mental health and helps you get rid of social media addiction.

    Likewise, be meticulous about what you share. Are you posting misinformation yourself? Just like you are planning on cleaning up your contacts list, someone who follows you may be thinking of doing the same. Make it a priority to share and post things that not only have significance to you but also serve others.

    3. Curb the Time You Spend Online

    If you have a laundry list of things to get done but have spent the last three hours scrolling your newsfeed, it’s time to close the app or the computer. Set a timer on your phone, if that’s what it takes to solve your social media addiction.

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    Once you begin the practice of detaching from being online so much, you’ll notice that you get so much time back! This time has always existed, but you were just using it poorly. It’s not that you don’t have enough time—it’s just that you spend too much time scrolling online instead of being productive.

    4. Change Your Notification Settings

    If your productivity is suffering because you’re constantly distracted by the pings from your notifications, there are ways to turn those notifications off in your settings. Better yet, you can always delete the apps from your phone and devices and resolve to check your social media notifications on your desktop. This way, you can get back to finishing your work without facing the temptation of checking your messages.

    5. Not Everything Has to Be Posted and Shared

    It often feels like we’re in a perpetual case of “FOMO” when it comes to posting on social media. If the Superbowl came and went and you didn’t post anything at all, will the world continue to spin? Of course.

    We don’t have any social obligation to our followers to keep them abreast of every single event that happens in our life. These are choices that we must make consciously and in alignment with our desires.

    Think about the last concert (in the pre-COVID world) you went to—did you immediately post bits of the concert to social media or snapped and uploaded a selfie of you and your friends?

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    These are habitual things that we don’t even think about, which brings me to the final point…

    6. It’s Okay to Put Your Phone Down and Enjoy Life

    In fact, this one very simple point could truly help you cut that social media addiction! Precious moments of your life are one in a million—like seeing a shooting star or catching the smile of your favorite person. These moments are so fragile, and they never happen the same way twice in your lifetime.

    Don’t run towards your phone to capture that moment. Capture it instead with your eyes and with your heart. Let it become a sweet memory. Enjoy the moment you’re so keen on sharing with others and instead, prioritize sharing it with yourself.

    Final Thoughts

    Social media addiction, when left unchecked, can lead us to depression and lack of self-worth and authenticity. If we “follow the flock” in search of creating a perfect online life, we’re stepping further away from being ourselves. This brings about a slew of consequences, which can snowball over time and lead to worse obstacles in our lives.

    When we finally learn how to use social media, to what extent, and with what intention in mind, we can take control over it before it takes control over us.

    More on Social Media Addiction

    Featured photo credit: Ryan Plomp via unsplash.com

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