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Ever Wonder Why We Count to Three?

Ever Wonder Why We Count to Three?

January 9, 2007 was the day Steve Jobs introduced the first generation of the iPhone. It’s a seminal moment in technology history (and societal history) — the iPhone changed almost everything about how we interact with each other and brands, with Android and others soon following suit in the market. Beyond what the moment represented, the presentation itself is interesting.[1]

Jobs was famous for using expressions like “Wait, there’s more” or “Another thing” in his presentations, and he even opened the 2007 presentation by discussing the three revolutionary products they’d be introducing:

  • The first, a widescreen iPod with touch controls
  • The second, is a revolutionary mobile phone
  • And the third is a breakthrough Internet communications device

    As the audience applauded, Jobs eventually said,

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    “Are you getting it? These are not three separate devices, they are one device and we are calling it iPhone!”

    The way Jobs structured his presentation is a concept called “The Rule of 3.” What is that exactly, and why is it so special?

    The Power of Three

    The Rule of 3 is a writing principle described in Roy Peter Clark’s book How To Write Short. It suggests that events or characters introduced in three are more humorous, satisfying, and effective in execution of a message and engaging the audience. The audience is more likely to remember the information conveyed and it makes the speaker appear knowledgeable while being both simple and catchy.

    Martin Luther King Jr., the civil rights activist and preacher, was known for his uses of tripling and the Rule of 3 throughout his many influential speeches.

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      His speech “Non-Violence and Racial Justice” contained a binary opposition of the rule of three:[2]

      “insult, injustice and exploitation”,

      followed by a few lines,

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      “justice, good will, and brotherhood.”

      In short, a list of three things is more intriguing than just two things, but much easier to remember than 5 or 10 things. It’s more comprehensive with more options, but not too many options that can overwhelm the audience or anyone who needs to make a decision with this information.

      Consider a situation where you have one option or piece of information. It doesn’t seem comprehensive, and you have nothing to compare it to.

      Two pieces of information is slightly better, but anytime you have two options, you are invited to do a direct compare and contrast. That inherently makes things seem more extreme and removes a degree of objectivity.

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      Now consider three. It offers a bigger sense of the whole. It’s more comprehensive than two options, and it provides different angles to the idea in question — but not an overwhelming number of angles.

      Count to Three for Everything

      You can apply the Rule of 3 to almost everything.

      • When you explain something, try three examples. Steve Jobs above is an example.
      • When you want to convince people, try three reasons. We need to take a vacation this year because we deserve it, we got the right bonuses at work, and there is a deal on Switzerland.
      • Before you make a decision, consider three options. Always find that third possibility so you have a broader array of angles.

      The Rule of 3 can be a powerful play in your life. It helped seminal figures like Jobs and King craft some of their most important presentations ever. Try it and see what it can do for you.

      Featured photo credit: Pixabay via pixabay.com

      Reference

      More by this author

      Leon Ho

      Founder & CEO of Lifehack

      How to Stop Bad Habits: 9 Scientifically Proven Methods How To Be Successful In Life: 13 Life-Changing Tips How To Be A Successful Person (And What Makes One Unsuccessful) The Ultimate Guide to Prioritizing Your Work And Life How To Work From Home Without Getting Distracted

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      Last Updated on April 6, 2020

      How to Stop Bad Habits: 9 Scientifically Proven Methods

      How to Stop Bad Habits: 9 Scientifically Proven Methods

      Have you ever imagined why some individuals maximize every aspect of their lives?

      When they establish goals, they always attain it. It could be a goal to break an addiction, work out more, or to achieve financial freedom.

      Do you find it challenging to replicate their successes? Perhaps, you even make some attempts for a while, but then you give up before you could reach the target.

      If you experience that consistently, you can quickly become frustrated, but you don’t have to give up.

      But how long does it take to break a bad habit? Some researchers recommended a 21-day plan to permanently get rid of bad habits. Others suggest a month plan or even 3 months. The most crucial factor is to follow through whichever timeframe you choose.

      In this article, I will share with you 9 proven strategies on how to stop bad habits permanently.

      1. Make the Negative Habits Obvious

      If you desire better habits, the best approach is to make those habits visible. This strategy also applies if you are devising strategies on how to stop bad habits.

      Cues are very crucial in habit formation. James Clear, in his book Atomic Habits, recommended the use of Habit Scorecard. This is an easy exercise that helps you become conscious of your behaviors daily.

      The first step is to pen down a chronological list of your daily habits. Then, you rate each habit as an “effective,” “ineffective,” or a “neutral habit.” The importance of this strategy is that it assists you in discerning the relevance of each habit in your personal growth.[1].

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      Now that you have a list of habits, the next thing is to take the negative habits out, which leads to the next point.

      2. Start from Simple to Complex

      Everybody wants to generate a significant change as fast as they can. They want to work out for 1 hour every morning, reflect for 20 minutes when they have been managing to meditate consistently for 5 minutes, switch to eating a healthy diet.

      The challenge is it will always require strong willpower to achieve any bigger goal. Willpower is like your muscles. It becomes tired, the more you exert it. And when it retires, you will give up on achieving your goal.

      The best approach is to take out the single target, then make progress towards a higher target. You can start by dealing with the bad habits from the less serious to the more severe.

      3. Create a New Environment for Good Habits To Grow

      Several studies show that our environment influences our habits. The basis is that you depend more on what you see (visual cues) than other senses of perception. This is no doubt why visual cues define our behavior.

      To stop bad habits, you need to focus on positive cues that reinforce good habits. Another approach is to build new habits and stop exposing yourself to cues that will strengthen negative patterns. You will find it easier to avoid temptation than to resist it.

      For instance, if you want to read more books than you watch the TV, keep the remote control in another room, and position books at every corner of your house and your office.

      4. Identify the Consequences of Bad Habits

      Bad habits have grave consequences. According to WebMD, bad habits affect nearly every organ of your body. They can lead to cancer, stroke, emphysema, diabetes, heart disease, bronchitis, and other health problems. Bad habits can increase the chances of eye problems, tuberculosis, and several immune disorders such as rheumatoid arthritis. It becomes easy to stop those bad habits when you are aware of their consequences.[2]

      Here’re more consequences of bad habits: 13 Bad Habits You Need to Quit Right Away

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      5. Make Bad Habits Difficult and Painful

      Do you want to eliminate those nasty habits? Then, attach an instant cost to each action or make those unhealthy behaviors difficult.

      James Clear again recommended ‘a habit contract’. This is a written agreement where you stipulate commitment to a specific habit and the punishment for not meeting up. You will also identify two individuals who will serve as accountability mentors to append on the written agreement. In this same way, make good habits simple and attach rewards for practicing them.

      6. Change Your Mindset

      Whenever you are devising a strategy on how to stop bad habits, use a ‘scientist and subject’ mindset. You will need to consider each action as a behavioral experiment where every challenge offers useful data for the subsequent step.

      Direct your energy on how to stop those bad habits daily instead of focusing on the long-term. If you follow the process, the outcomes will show up as outcomes of your daily efforts.

      7. Associate with Supporters

      The individuals you associate with have a significant influence on your habits. According to a study published in the New England Journal of Medicine, if your friend becomes obese, you stand the risk of obesity by 57% even if that friend lives some miles away. [3]

      Other studies also added that we tend to adopt the same lifestyle, goals, and aspirations of the company we keep. If you want to stop smoking, you need to dissociate yourself from friends who smoke.

      8. Practice Positive Speaking

      Peradventure you have made these statement in the past:

      ‘This situation is seemingly hopeless.’

      ‘I don’t think I can go through this.’

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      ‘I will never be able to break through this situation.’

      ‘I will give it a shot, but…’

      ‘It’s just disgusting.’

      If you have made any of these statements, then you have been reinforcing bad habits. Psychological studies have found that the subconscious provides meaning to what it hears. Your thought pattern and your body will align with your words. Thus, if you desire more success, peak performance, and more connections, begin to speak positive words every time you open your mouth.

      The power to stop bad habits is in your words. The ability to make a good impression and create opportunities is in the words you speak.

      9. Meditate to Knock Out That Bad Habit

      Your life derives definitions from what you repeatedly do, not what you do once in a while. Thus, developing a knock-out strategy on how to stop bad habits is a must and not an option for total transformation.

      A lot of individuals have at least one or two bad habits they wish to discard. Some people are heavy smokers, and they want to quit. Some others aspire to minimize their consumption of sugar and alcohol. Some people are also battling with less dangerous habits such as nail-biting, nose picking, and they find it difficult to let go.

      Several practices exist on how to stop those bad habits. Meditation is of them.

      People who practice mindfulness and meditation achieves two things:

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      First, they become more self-aware. As you start to meditate, you progressively penetrate each layer of your being and move beyond the delusions and lies that you often believe about yourself.

      Second, they focus on reality and what they desire. Meditation assists in identifying what will satisfy you beyond what those bad habits can. You will learn how to stop bad habits by visualizing reality while discarding the bad behavior.

      In a recent study, researchers Marlatt, Rose, Pagano, and Marques studied the impact of meditation and other organized relaxation exercises among heavy social drinkers.[4] They discovered that the respondents who have histories of substantial social drinking but began to engage in meditation experienced a significant decrease in the consumption of alcohol. This means meditation can help on how to stop bad habits and illicit personal improvement in your behaviors.

      Final Thoughts

      Bad habits will prevent you from reaching your full potentials. Establish a commitment timeline to avoid procrastination and excuses. It could be a 21-day or one-month timeframe.

      It takes a higher force to dispel an effect. It takes words to overcome thoughts. Habits are the outcome of a cycle. It starts from a feeling(positive or negative), it culminates into a thought(positive or negative), then leads to action. An action is a thought that implement. Repeated action forms a habit.

      If you don’t like the outcome, block the source, which is the feeling by speaking the right words.

      Your words empower you to take control of how you feel. If you need to wake up early, for instance, you need to tell your body to rise and shine. If you don’t, your feeling will entice you to sleep more.

      Learn more about breaking bad habits and sticking to good ones:

      Featured photo credit: Jason Briscoe via unsplash.com

      Reference

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