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How Our Brains Manipulate Us to Eat Irrationally

How Our Brains Manipulate Us to Eat Irrationally

Do you think you could resist if there’s a pizza fresh out of the oven in front of you? Smells good and looks crispy? Whether or not you’re actually hungry, you probably wouldn’t turn down a slice. If you had to wait 15 minutes for it, would it be easier to say no?

We’re bombarded with opportunities to make unhealthy choices every day. When junk food is readily available, the urge to indulge is even greater. There’s a satisfaction that comes with seeing a warm chocolate chip cookie or an ice cream cone and indulging right away.

You brain is wired to eat on impulse

Our relationship with food hasn’t evolved even though our dining options are more plentiful than ever. Eating high-fat and high-sugar foods when they were available was once a key to our survival.[1] Our brains are wired to enjoy the instant reward we get from chowing down, which leads to the impulse munching you catch yourself doing in the break room or the food court.

When you have the opportunity to enjoy something, your brain gets a hit of dopamine, a powerful neurotransmitter that rewards us for our behavior.[2] The positive association we make with the action drives us to be impulsive, even when taking advantage of the situation now may yield less favorable results than waiting. Would you rather have the piece of cake now or a beach body in six months?

The brain’s chemical response to these enjoyable situations is amplified by society’s need to have everything right now. Every time we check our smart phones or social media, we are also rewarded with dopamine.[3] We no longer wait for anything, and it’s turning us into dopamine junkies.

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We want it all, and we want it now

This drive to get everything as quickly as possible leaves us chasing instantaneous rewards. We want instant gratification.[4] It’s our need to get what we want as quickly as possible that causes us to do things like neglect our retirement accounts so that we can buy the newest gadgets. Instead of spending 45 minutes preparing a nice home-cooked meal, we head to our freezers to microwave a substandard dinner in five minutes.

We’re all guilty of chasing instant gratification, and it is only through mindful consumption and interactions that we can learn to control our impulses.

You can see the big picture, but you’ll still battle your drive for more dopamine

Society and chemical reactions in your brain set you up to get your reward by the quickest means possible. This is an absolute nightmare for people trying to live a healthier lifestyle.

When you indulge in the hot slice of pizza in front of you, the reward that you get is instantaneous. Junk food really does make you happy. The problem is that too much of it can also make you unhealthy. Exercise can make you happy too, but it takes time to get satisfaction from working out. You have to endure a certain amount of suffering before you can see and feel the rewards.

It is so easy to become lost on your journey to better health when it seems like you have to run the gauntlet of temptation every day. You may know that you’ll live longer and have an improved quality of life by taking care of yourself, but it takes time to see and feel the results. You can feel the joy of that cookie as soon as you eat it.

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Commandeer your body’s drive for rewards

If a person trying to lose weight sees the number on the scale go down, then he or she feels a surge of motivation. People who experience a plateau in their weight loss or fitness goals tend to become frustrated.

We have to change how we think about being healthy if we want to stick to fitness goals. We know that the rewards of living a healthy lifestyle are present every day when we commit. We have the autonomy and physical capability to do whatever we choose. We gain the energy that we need to do challenging and exciting work.

Obesity leads to a myriad of health-problems such as heart disease, stroke, and diabetes.[5] Many of these issues are life-threatening, or at the very least, they are life-altering.

Feeling tired all the time can cause you to under perform at work, and it prevents you from enjoying activities associated with an active lifestyle. Tired and unmotivated people do the bare minimum to satisfy their requirements, but they don’t innovate and they don’t typically enjoy what they do.

You know what being healthy can do for you, and you’ll have to actively wrestle control back from your dopamine-seeking brain. If you can learn to recognize small rewards that happen instantly when you opt for a healthy lifestyle, you may be able to overcome temptation.

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We are less likely to commit if the reward is not certain

One of the things that makes enjoying immediate rewards so gratifying is that we don’t know what the future holds. Imagine that someone offers to give you $1,000 today or $10,000 10 years from now. Which would you choose?

Even though $10,000 is a significantly larger sum, most people opt to take the $1,000 in quick cash. They may think, “I could really use the grand right now,” or “I might be dead in 10 years,” or “The person who made the offer might change his mind.” It’s normal to worry about the uncertainty of the future and act in favor of the here and now.

When we ignore our long-term health for short-term gain, we will almost certainly end up with nothing. As the old saying goes, “An ounce of prevention is worth a pound of the cure.” We can’t control everything about our health, but we can certainly put forth an effort and make a commitment to wellness.

Making changes that lead to a healthier lifestyle doesn’t have to be hard. Start with small choices such as going for a walk every day or avoiding keeping your favorite snack within easy reach. At first, you’ll crave the instant gratification of lounging on the couch or chowing down, but eventually, you’ll want movement and healthy choices more.

As some point in your journey, the paradigm will shift in your mind. You will appreciate feeling more energetic and less achy, and that reward will overpower your desire to eat a sleeve of cookies. It may take a long time to reach this point, but if you can celebrate small victories every day, you’ll make it.

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Don’t make it harder than it has to be

Making healthy choices becomes more difficult when you try to do everything in absolutes. People who try to become vegan overnight or cut out sugar all at once make their health journey harder. Their first step is so much more drastic, and when they give into temptation, the dopamine hit and the subsequent guilt are also much stronger.

The reward for dramatic change is almost invisible, which means that you’ll lose motivation quickly when you don’t see results. Take small steps toward your goal. Instead of banning all sugar from your diet, cut back on select snacks or tell yourself, “If I want cookies, I am not allowed to buy them. I have to bake them from scratch.” The aspiring vegan would do well to cut out one type of meat at a time instead of emptying the entire contents of their fridge and living off toast and hummus.

You’ve already taken the first step

If you’re reading this, then you are already interested in improving your health. The first step on a journey to wellness is to be more conscious about food choices and exercise. By understanding the forces that could stand in the way of a healthier you, you can make sustainable changes.

Retrain your brain so that its reward response is triggered by different activities. When you make subtle changes over an extended period of time, you’ll readjust your definition of what you find rewarding.

Reference

More by this author

Jolie Choi

Gone through a few heartbreaks and lost hundreds of friends but I am still happy with my life.

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Last Updated on January 15, 2019

8 Simple Mindfulness Exercises to Bring Peace and Happiness to Your Life

8 Simple Mindfulness Exercises to Bring Peace and Happiness to Your Life

In life, we all need to be conscientious of what we are doing. You don’t need to live a life of stress if you don’t want to. You can achieve peace and happiness in life by carefully building mindfulness exercises into your life’s routine.

Exercising mindfulness isn’t rocket science and as importantly, you can do it. It will, however, take a few tries to get into the groove of things but once you get it, it is like riding a bike, you will never lose it.

Trust me. It’s in your best interest to learn and put these mindfulness exercises into practice. In this article, I will share with you 8 mindfulness exercises that will help you to boost your energy, vitality and live a more peaceful and happier life.

Why Is It Hard to Live A Peaceful And Happy Life?

Our Habitat Has Become Too Technological

The world has accepted the idea that technology is often the cure for all evil. We have accepted, as a society, that everything technological will make us live a better life without fully investigating the many side effects that modernity brings.

There are a number of technological side effects that have a tremendous impact on your life that the media rarely tells you about.[1] Some of them include self-harm, economic inequality, having less sex, and even suicide. The global community is becoming less happy because of technology.

How can anybody live a peaceful and happy life when they are depressed? Technology advancements, ladies and gents, is a major reason for why we are living a poor life because it has infiltrated our lives too much.

According to my research, Americans spend an average of 8 hours a day looking at the computer screen — The average screen time spent on smartphones alone is about 20 hours per week. That’s a lot! No wonder why living a happy and peaceful life is so difficult these days.

Too Many People Don’t Want to Unplug

Americans check their phones an average of 80 times during vacation.[2] Some admit to checking their smartphones 300 times every single day. In countries like Brazil, India and China, the situation is no different.

The reality is that people are constantly plugged into technological devices and this behavior is literally making people all over the globe fight an inner war with themselves, which consequently makes them very sad. As we know, war is the enemy of peace which won’t make anybody happy.

Listen carefully:

We have a global anxiety epidemic because people don’t want to unplug from their smartphones and most people aren’t doing anything to fix it. It is a sad state of affairs but very real. This obsession with technology is turning us into perishable robots who live terrible lives.

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The era of anxiety is here to stay. There is little doubt about it. We can, however, fight back with the best remedy of all — We call it mindfulness!

Thank God there is an antidote to this whole technological madness. Without further ado, let’s go straight to the mindful exercises.

8 Mindfulness Exercises to Start Practicing

There are tons of mindfulness exercises available for you to engage with out there.[3] In the paragraphs below, I will include the best ones I’ve personally tried or have seen my close friends and family members try.

Are you ready for it? Let’s go!

1. Pray Daily

You should pray on a daily basis. Why is that you may ask — Well, because science has told us to do so.

When people pray, they feel peaceful, almost eliminating anxiety. Worries become secondary, and often gives people energy and hope to cope with the difficulties of life.

Prayer can make you more confident and focused. Prayer also helps you with self-control, helps to control pain, and can protect you against illnesses and disorders like cancer and high blood pressure. At least, this is what researchers from Harvard Medical School have said.[4]

Pray. You won’t regret it.[5]

2. Pay Attention to Your Inner Thoughts

A lot of people allow themselves to be influenced by their negative thoughts. Be different and resist believing in them. It is a bad habit that can lead to unhappiness.

By the way, if you do feel this way, chances are high that somebody other than you put these thoughts into your head.

Here is my secret to combat this cancer — look at things objectively. I bet that if you look at things as they are, you will realize that most if not all of your negative thoughts are only inside of your head.

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If you pay close attention, you will quickly realize that these voices aren’t worth your time. Believe me — Ignoring them and looking at things with objectivity is often the best course of action.

This article can guide you to beat negative thoughts:

How to Stop Automatic Negative Thoughts When You’re Overwhelmed

3. Smile Often

Smiling will slow down your heart. It will also relax your body because when you smile, your body releases endorphins which in itself has a number of positive benefits for you as a person.

Smile often! You may want to smile early in the morning, during the day, and late in the evening. It is amazing what happens to you when you decide to smile instead of being grumpy.

Surrender your problems to a nice smile. You will notice two things. First, most people just don’t which makes them live a miserable life. Second, if you decide to smile often, you will eventually smile unconsciously which is the ideal.

The moment that you smile unconsciously, you then know that you are truly happy.

4. Organize Your Working Desk

A messy desk will make you less productive and can agitate and overstimulate you. You don’t want that.

When you clear your desk, you engage in deep inner-thinking and your systematic decision making ends up becoming therapeutic.

Most people realize that they are most creative when their creative space is clean and organized. The former often makes people more aware of what they are doing which lends to less stress and more productivity.

Organizing your desk will also make you more energetic and focused because order often decreases chaos which is a condition that often slows down daily progress.

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5. Celebrate Your Friend’s Victories

I love this mindful exercise. One of the best ways to live a happy and peaceful life is to celebrate the victories of others. When you do that, you automatically make your friends in a better mood which makes you in a better mood, as well.

Happiness is contagious! We might as well celebrate others as much as we can. If you find out that your peer has won an award, celebrate with him! If your friend is the recipient of a local charity award, celebrate with her!

What is also awesome is that when you celebrate with others, they often celebrate with you in return. This, ladies and gentleman, will make you feel fantastic. You can’t go wrong with this one, period.

6. Listen to Your Spouse/Partner

God put someone in your life for a reason. You might as well listen to him or her.

I listen to my wife everyday. In fact, I often ask the following question to her, “Amanda, what are your thoughts about…” or “What am I missing about…” It is shocking what I hear back from her. Without her having much context and perspective, by the art of observation in my own nonverbal behavior and the behavior of others, she accurately gives me incredible insights which helps me out with living my life to the fullest.

I’m a firm believer that spouses are supposed to engage in interpersonal communication every day. I most definitely do and will continue doing it. You should do the same.

7. Give Yourself a Break from Technology

You can’t be in total equilibrium if your computerized devices control your life. You must get away from technology on a daily basis.[6]

How do you do that? This is my formula:

First, go to my website (find my website here in my profile) and take the smartphone control test. It is only ten questions but this test will place you somewhere in the human robot cycle continuum.

If your score is between 25-30, take a break from the computer (or smartphone, pad, laptop/desktop) every twenty minutes and stop being on a computerized device after 8:00pm.

If you score between 30-35, still take a break every 20 minutes but stop being on these devices at 5:00pm.

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If you score more than 35, you need to take action immediately.

Limit computer use as much as possible throughout the day. Give yourself as many breaks from the computer as possible. Are you ready for the challenge?

8. Go Exercise

Go exercise at least three times a week. I don’t care if you need to workout early in the morning, late in the evening, on the weekends or during work days. Working out is absolutely imperative for you to live happy and peaceful life.

The stresses of the modern world are too much for you to neglect this important mindfulness exercise. When you go to the gym, you burn calories, focus on activities one step at a time, your mind relaxes, anxiety decreases, you sweat and often think about topics unrelated to your work place among many other benefits.

You must exercise at least three hours each week for optimum results. Why? Just take a look at all the benefits of regular exercising:

12 Benefits of Regular Exercise You Should Know

The Bottom Line

It’s in your best interest to learn and put these mindfulness exercises into practice. Now that our habitat has become too technological and many people just don’t want to unplug, engaging in daily prayer, celebrate your friends’ victories, and listening to your spouse are among the best ways to be mindful about what you are doing and how you are living.

It is possible to live a happy and peaceful life. It only depends on you.

Go exercise! Take a break from technology and invest in you! Life is too short for distractions.

More Resources About Mindfulness

Featured photo credit: Lesly Juarez via unsplash.com

Reference

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