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How to Get Your Book Published By the World’s Top Publishers

How to Get Your Book Published By the World’s Top Publishers

For the past 10 years, I have worked with some of the world’s top publishing houses. I’ve worked as an editor, writer, project manager, and business analyst. I’ve worked on print and digital titles, and on publishing and commercial strategy, and am lucky enough to have worked with the teams behind some of the world’s best-loved authors.

Along the way, I’ve picked up a whole bunch of experience about how to get a book published, and as several people have asked me recently how to find good editors or publishers, or if I could read their manuscript, I thought these notes would be of interest to any aspiring authors out there.

Right now, I’m going to share some insights about how to get your book published by a traditional publishing house, but please bear in mind that that’s just one possibility. Today, there are many options for publishing your work, including self-publishing. I’ll cover those in future posts – watch this space.

1. Write a proposal

For the biggest publishers out there, a proposal is essential to get an editor’s attention. You should write this before you start contacting any editors, as it will be the first thing they ask you for. If you have one ready and waiting, and it looks professional, they’re more likely to take you seriously.

The proposal should be around 10-20 pages, and should say something about you. It should include details of your book concept, a chapter breakdown, perhaps a full chapter or introduction, information on your blog (assuming you have one), your audience, any stats on existing readership, and plans for the future of your brand. It will also be important to include information on how your proposed book compares to other books on the market; how it’s different from what’s out there and what it competes with.

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Even if you’ve already written in its entirety the book you want to publish, you should still create a formal proposal document so that the editor or publisher has a clear overview of what it is you’re aiming to achieve with your book, and why you’ve written it. There’s no harm in submitting the full manuscript if you choose to do so, but you shouldn’t expect a publisher to have time to read every manuscript that crosses their desk. That’s why the proposal document is important.

Big publishers will only be looking to take on authors who have already created a personal ‘brand’ for themselves, and who are on a mission to change the world. The bigger the ambition, the better. Smaller publishers will be looking for niche ideas that follow existing trends or pick up on new ones.

2. Decide whether you need an agent

A lot of big publishers say on their company websites that you need an agent for your manuscript to be considered. I know for a fact that this isn’t always true; I’ve had editors tell me that they actually prefer a personal approach or recommendation from someone in their network. Personal recommendations from inside the company carry a lot of weight, even if people don’t work in the same department.

Having said that, agents are incredibly well-connected in the publishing world and know how to get the attention of publishing houses and negotiate publishing contacts to maximize the benefit to the author. Often, they negotiate hard for things like film rights, which, if you’re a first-time author, although exciting, can be a little scary, and may not be something you’d consider important at that point in time. An agent can help you to stand your ground when you might not realize that something is important. They may also secure a higher fee and royalty with a major publisher. The downside to this is, of course, is that you’ll have to pay them, often a percentage of your earnings. You’ll need to figure out whether you think their input is worth the fee.

3. Research your publishers

Before ever approaching a publisher, make sure you thoroughly understand their ‘list.’ A ‘list’ is the word publishers and editors use to refer to their back catalog, i.e. all the books they publish in a particular category or imprint.

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Make sure you know exactly which publishing house an imprint belongs to. You should be able to find this out through looking at their company website. Look at which books they have on their list.

Think hard about whether or not your book is a good match for a particular imprint. If you’re writing a business book, and the imprint you’re looking at is to do with personal development and spirituality, chances are it won’t be a good match. Similarly, if you notice a book on a publisher’s list that is very similar to the one you are writing, they may decide it’s too similar to go with, or may in fact specialize in that niche area, meaning your title will fit perfectly. Either way, make sure you have made an attempt to understand their publishing strategy before you approach them.

4. Research your contacts

Once you’ve figured out which imprints/publishers your book best fits with, reach out to your network and see if anyone you know has any contacts at all at those companies. It doesn’t matter whether that person works in Technology, Facilities or Management; the fact that they’re in the building is sometimes enough to get you the introduction you need. Ask them for their help, whether it be in contacting an editor, or finding out the process for new authors. You’ll be surprised how much people will want to help.

If you can’t find a contact within the company, try searching on Twitter and LinkedIn for contacts at the company. If you find a relevant contact, ask anyone connected to them who is already in your network for a warm introduction. If you don’t have any direct or indirect connections, write a tailored introduction asking them if they’d be prepared to connect. Make sure you show awareness of their work.

5. Make contact, and be personal

Once you’ve fully researched your publisher and their imprint, and have your proposal ready to send to them, the initial approach you make is important. When sharing your proposal for the first time – whether that be in writing or in conversation – make sure you make the approach as personal, and as tailored for your audience (i.e. your publisher) as possible. I’m not suggesting you stalk them on Facebook and find out the name of their dog, in order to drop it into casual conversation! I mean be aware of who you are talking to and imagine how your approach will appear from their perspective, with all their expertise, prejudice and experience. Editors and publishers will remember you if they believe you have a good understanding of their company and their list, and are more likely to take you seriously.

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6. Hustle

Don’t be afraid to pitch your idea to multiple publishers, or even to different imprints within the same publishing house. Follow the advice above and don’t send out scattergun or unresearched proposals to any editor you can find. The more good approaches to relevant and high quality publishers you make, the better your chances of success.

7. Practice rejection therapy

As we all know, JK Rowling’s Harry Potter manuscript was rejected by numerous publishing houses before it was accepted. And even after she became mega-famous, her manuscript written under the name of R Galbraith was rejected 12 times.

Of course, all of these points are guidelines for how to proceed and no guarantee of success. Even if you’ve written a great book, found a great agent and pitched your awesome proposal to the perfect publisher, and they love the manuscript, it doesn’t mean your book will be published. There are all kinds of things that are out of your – and sometimes even their – control. Here are a few examples:

  • The publisher may have used up all of their budget for the year
  • They may have already reached their commissioning targets
  • The in-house team may not have capacity to take anything else on right now
  • Their priorities may be changing due to a company restructure
  • The publisher may be be overhauling their strategy
  • They may have just signed another author with a very similar title
  • They may be ‘concentrating on their backlist’ this year (you can often understand this as ‘their budget has been cut’)
  • There may be a different team within the same company that is better suited to publishing their manuscript
  • The publisher may simply be too busy to follow up with you properly.

All of these things can mean that publishers miss out on great books, and authors miss out on publishing deals.

So you need to get used to rejection. It isn’t personal, and you mustn’t allow yourself to get disheartened by it. You may very well have a great book on your hands. You just have to keep on looking until you find the best publisher for it.

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The difference between a good book getting published and not getting published is very often dependent on the tenacity of the author.

Be tenacious.

Featured photo credit: https://pixabay.com via pixabay.com

More by this author

Claire Ransom

Founder of Wizzbox, Freelance Writer and Editor

How to Get Your Book Published By the World’s Top Publishers

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Published on January 16, 2019

How to Effectively Manage a Heavy Workload at Work

How to Effectively Manage a Heavy Workload at Work

We’re all busy, but sometimes we go through periods where the work piles up and it seems like it might never end.

You might have such a heavy workload that it feels too intimidating to even start.

You may have said yes to some or too many projects, and now you’re afraid you won’t be able to deliver.

That’s when you need to take a step back, take a deep breath, and start looking at what’s working and what’s not working.

Here’re 13 strategies you can use to get out from under your overwhelming workload:

1. Acknowledge You Can’t Do It All

Many of us have a tendency to think we can do more than we actually can. We take on more and more projects and responsibility and wear numerous hats.

We all have the opportunity to have and take on more work than we can reasonably expect to get done. Unfortunately, our workload is not static. Even now, while you are reading this article, I’m guessing that your inbox is filling up with fresh new tasks.

To make real, effective progress, you have to have both the courage and resourcefulness to say, “This is not working”. Acknowledge that you can’t do it all and look for better solutions.

At any given time in your life, there are likely many things that aren’t going according to plan. You have to be willing to be honest with yourself and those around you about what’s not working for you, both personally and professionally.

The more you exercise your ability to tell the truth about what’s working and what’s not working, the faster you’ll make progress.

2. Focus on Your Unique Strengths

Whether you’re an entrepreneur, a leader or working as part of a team, every individual has unique strengths they can bring to the table.

The challenge is that many people end up doing things that they’re simply not very good at.

In the pursuit of reaching your goals or delivering a project, people end up doing everything themselves or taking on things that don’t play to their unique strengths. This can result in frustration, overwhelm and overwork.

It can mean projects taking a lot longer to complete because of knowledge gaps, or simply not utilizing the unique strengths of other people you work with.

It is often not about how to complete this project more effectively but who can help deliver this project.

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So, what are your unique strengths that will ensure your workload is delivered more effectively? Here’re some questions to help you reflect:

  • Are you a great strategist?
  • Are you an effective planner?
  • Is Project Management your strength?
  • Is communication and bringing people together your strength?
  • Are you the ideas person?
  • Is Implementation your strength?

Think about how you can bring the biggest value to your work and the projects you undertake.

3. Use the Strengths of Your Team

One of the simplest ways to manage your workload effectively is to free up your time so you bring your highest level of energy, focus and strengths to each project.

Delegation or better teamwork is the solution.

Everyone has unique strengths. It’s essential to think teamwork rather than working in isolation to ensure projects can be completed effectively. Besides, every time you give away a task or project that doesn’t play to your unique strengths, you open up an opportunity to do something you’re more talented at. This will empower both yourself and those around you.

Rather than taking on all the responsibilities yourself, look at who you can work with to deliver the best results possible.

4. Take Time for Planning

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe”. – Abraham Lincoln

One hour of effective planning could save hours of time. Rather than just rushing in and getting started on projects, take the time to map everything in.

You can take the time to think about:

  • What’s the purpose of the project?
  • How Important is it?
  • When does it need to be delivered by?
  • What is the best result and worst result for this project?
  • What are the KPIs?
  • What does the project plan and key milestones look like?
  • Who is working on this project?
  • What is everyone’s responsibilities?
  • What tolerances can I add in?
  • What are the review stages?
  • What are the challenges we may face and the solutions for these challenges?

Having absolute clarity on the project, the project deliverables and the result you want can save a lot of time. It also gets you clear on the priorities and timelines, so you can block out the required amount of time to focus and concentrate.

5. Focus on Priorities

Not everything is a priority, although it can often feel, in the moment, that it is.

Whatever you’re working on, there is always the Most Urgent, Important or Most Valuable projects or tasks.

One tool you can use to maximize your productivity and focus on your biggest priorities is to use the Eisenhower Matrix. This strategic tool for taking action on the things that matter most is simple. You separate your actions based on four possibilities:

  1. Urgent and important (tasks you will do immediately).
  2. Important, but not urgent (tasks you will schedule to do later).
  3. Urgent, but not important (tasks you will delegate to someone else).
  4. Neither urgent nor important (tasks that you will eliminate).

James Clear has a great description on how to use the Eisenhower Matrix: How to be More Productive By Using the Eisenhower Box

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    The method I use with my coaching clients is to ask them to lay out their Top Five priorities for the day. Then to start with the most important priority first. At the end of the day, you review performance against these priorities.

    If you didn’t get everything accomplished, start the next day with your number one priority.

    If you are given additional task/projects during the day, then you will need to gauge their importance V the other priorities.

    6. Take Time Out

    To stay on top of a heavy workload, it’s important to take time out to rest and recuperate.

    If your energy levels are high and your mind and body is refreshed and alert, you are in more of a peak state to handle a heavy workload.

    Take time out of your day to go for a walk or get some exercise in. Leave early when possible and spend time with people who give you a lot of energy.

    In the background, it’s essential to get a good night’s sleep and eat healthily to sharpen the mind.

    Take a look at this article learn about The Importance of Scheduling Downtime.

    7. Maintain a Healthy Work-Life Balance

    Maintaining a healthy work-life balance can be tough. The balance we all crave is very different from one another.

    I’ve written before about 13 Work Life Balance Tips for a Happy and Productive Life. Working longer and harder doesn’t mean achieving more, especially if you have no time to spend with the people that matter most. The quality of who you are as a person, the relationships you have, the time you spend in work, deciding on what matters most is completely within your control.

    Work-life balance is about finding peace within yourself to be fully present, wherever you are, whether that be in the office or at home, right now. It’s about choosing what matters most and creating your own balanced life.

    If you feel there is not enough balance, then it may be time to make a change.

    8. Stop Multitasking

    Multi-tasking is a myth. Your brain simply can’t work effectively by doing more than one thing at a time—at least more than one thing that requires focused attention.

    So get your list of priorities (see earlier point), do the most important thing first, then move to the next item and work down your list.

    When you split your focus over a multitude of different areas, you can’t consistently deliver a high performance. You won’t be fully present on the one task or project at hand.

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    If you allocate blocked time and create firm boundaries for specific activities and commitments, you won’t feel so overwhelmed or overworked with everything you have to do.

    9. Work in Blocks of Time

    To keep your energy up to produce your best results it’s essential to take regular breaks.

    I use the 60-60-30 method myself and teach it to my coaching clients.

    Work on a project for a sustained period of 50 minutes.

    Then take a 10-minute break. This could be taking a walk, having a healthy snack or just having a conversation with someone.

    Then continue to work on the project for a further 50 minutes.

    Then take another 10-minute break.

    Then take a complete 30-minute break to unplug from the work. This could be time for a proper lunch, a quick bit of exercise, reading or having a walk.

    By simply taking some time out, your energy levels stay up, the quality of your work improves and you reduce the risk of becoming burned out.

    10. Get Rid of Distractions

    Make an estimation on how many times you are distracted during an average working day. Now take that number and multiply it by 25. According to Gloria Mark in her study on The Cost of Interrupted Work, it takes us an average of 23 minutes and 15 seconds to return to the original task after interruption.[1]

    “Our research has shown that attention distraction can lead to higher stress, a bad mood and lower productivity.”

    Distractions don’t just take up your time during the distraction, they can derail your mental progress and focus for almost 25 minutes. So, if you are distracted 5 times per day, you could be losing almost 2 hours every day of productive work and almost 10 hours every week.

    If you have an important project to work on, find a space where you won’t be distracted, or try doing this.

    11. Commit Focused Time to Smaller Tasks

    You know sometimes, you need to simply tackle these tasks and take action on them. But there’s always something more pressing.

    Small tasks can often get in the way of your most important projects. They sit there on your daily To Do list but are often forgotten about because of more important priorities or because they hold no interest for you. But they take up mental energy. They clutter your mind.

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    Commit to spending a specific period of time completing all the small tasks you have on your To Do list. It will give you peace of mind and the space to focus more on your bigger priorities.

    12. Take a Time Audit

    Do you know exactly where your time is going each day? Are you spending too long on certain projects and tasks to the detriment of bigger opportunities?

    Spend a bit of time to analyze where you are spending your time. This insight will amaze you and give you the clarity to start adjusting where you focus your time and on what projects.

    You can start by taking a piece of paper and creating three columns:

    Column A is Priority Work. Column B is Good Work. Column C is low value work or stuff.

    Each day, write down the project or task and the time spent on each. Allocate that time to one of the columns.

    At the end of the week, record the total time spent in each column.

    If you are spending far too much time on certain types of work, look to change things so your focused time is in Column B and C.

    13. Protect Your Confidence

    It is essential to protect our confidence to ensure we don’t get overwhelmed, stressed and lose belief.

    When you have confidence as a daily resource, you are in a better position to problem solve, learn quicker, respond to anything, adjust to anything, and achieve your biggest opportunities.

    Confidence gives you the ability to transform fear into focused and relaxed thinking, communication, and action. This is key to put your mind into a productive state.

    When confidence is high, you can clearly see the possibilities at hand and create strategies to take advantage of them, or to solve the challenges you face each day.

    Final Words

    A heavy workload can be tough to deal with and can cause stress, burnout and ongoing frustration.

    The key is to tackle it head on, rather than let it go on and compound the long-term effects. Hopefully, you can take action on at least one of these tips.

    If it gets too much, and negatively affects your physical and mental health, it may be time to talk to someone. Instead of dealing with it alone and staying unhappier, resentful and getting to a point where you simply can’t cope, you have to make a change for your own sanity.

    Featured photo credit: Hannah Wei via unsplash.com

    Reference

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