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Last Updated on February 11, 2021

7 Simple Ways To Be Famous In One Year

7 Simple Ways To Be Famous In One Year
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There’s fame and there’s infamy. There’s long-term fame and “15 minutes of fame.” Actors and actresses have fame. Some of them have infamy. Barack Obama has fame, and he has long-term fame as a President of the United States. Osama Bin Laden had infamy, and he certainly had his 15 minutes of fame until taken out. Anyone can become famous, for good or for bad. And many can have 15 minutes of fame by getting hundreds of thousands of hits on a YouTube video.

There is another kind of fame, however. It is not global fame necessarily, such as that enjoyed by Bill Gates or Mark Zuckerberg. But it can be a local, regional, and then national fame within a niche. And that fame can result in respect, authority, and income, whether that income comes from a business venture, a very smart investment in a startup or IPO, book sales, or another source.

This is the fame that is long-lasting and that says “success.” Many people achieve this kind of fame and do so relatively easily. And here are 7 relatively simple steps on that path.

1. Begin By Making It All About Others, Not Yourself

If you are going to reach niche celebrity status, your first step is to become a truly trusted resource for others. This means that you do the following:

  • Inspire, entertain and educate others without thought to making sales or promoting yourself or your business
  • Be a real person behind that company, not a faceless entity
  • Be accessible and transparent; have a social media presence that involves conversations; answer emails; be present wherever there are important conversations occurring, especially in groups related to your niche
  • Do not be “better” than others; rather be helpful and friendly and humble
  • Engage others daily, especially influencers. Hanging out with influencers makes you one too.
  • If you succeed, don’t be the first one to boast, but try to share the lessons you’ve learn and inspire other people to follow your path. And if you don’t succeed from the first attempt, don’t be discreet about your failure either. There’s nothing wrong with making mistakes and talking about that, rather than trying to appear as a super human.

Compare this to the traditional concept of a supposed industry leader – one who gave an occasional interview; one who had “gatekeepers;” one who knew s/he was “better” than the others; one who was inaccessible. This won’t work for you, because you don’t have any fame yet.

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2.  Get Your Face and Your Personality “Out There”

Brands are not really spread by products and services anymore. They are spread by personalities on social websites and news media.

It’s almost as if we have returned to days of old when storekeepers had personal relationships with all of their customers. Of course, these can no longer be face-to-face, but they can be strong relationships nevertheless. Today’s digital consumers of anything demand relationships.

If you have written a book, for example, you need to show online communities who you are, your sense of humor, your sense of compassion, your incredible expertise, whatever it is that makes you a bit of a “giant” in your niche. Provide excerpts from that book for free to every digital community possible. Set up book signings everywhere possible and call the local news media to cover them. Offer an additional benefit with a book purchase. Get buzz going by pushing your face and your personality, not just your book.

Inject your personality into everything you do online and on the ground. If you are in a business niche, hold events, make videos, and plaster them all over the place. Feature your customers in your blog posts, on your social media platforms. Do anything that you can to spread your brand by spreading the people factor, not by pushing the product or service. Come up with something that people will look forward to every week – things that will draw them to you and make them draw their communities to you too.

3. Provide Consistent, Public, Interesting, and Free Content

Jack Daniels is a well-known brand. It has been a well-known brand for years. And it has done this by consistently keeping itself in front of the public. Now, in years past it relied on TV advertising – expensive advertising. Advertising that those of us who would just like to become famous in our niche cannot afford.

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We have to find cheap ways to become famous, and even Jack Daniels is going the cheap route now. It’s not all over TV – that’s a thing of the past. What does Jack Daniels do now? It has an amazing website and an amazing social media presence. It sponsors contests for people to submit new drink recipes. It asks customers to submit weird bar stories, which it publishes – consumers love it and they continue to love Jack Daniels. Jack Daniels will be famous for years to come because it understand how fame is now built. When you use the same strategies that Jack Daniels uses, you can build your fame too.

Get your “public” involved in everything you do. Other than the cost of maintaining your websites and social media platforms through employees or contractors, your cost of providing amazing and interest and entertaining and inspirational content is cheap. No one wants to read what looks like a textbook; and no one want to just hear about products. They want some fun and some education and they want it in engaging ways.

Even if your niche seems “boring”, there’s still a way to interact with your audience successfully and leveraging your authority status. Simply, by offering free detailed information of every aspect related to your business. For instance, Moverscorp publishes loads of amazing guides, covering pretty much any aspect of moving – from choosing the company to packing to tipping movers and things to do after the move.

You can build your fame if you are committed to giving your public the best content ever. On the Internet there are no walls and there are few rules. You build a fan base and that fan base reaches out to its communities, as long as your content is great. People share what is free and what is publicly provided. So give free and public!

4. Sponsor an Important Charity

One of the best ways to enhance your fame is to sponsor a well-known and compassionate charitable cause. You can do wonderful good while you increase your fame as well.

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Why do people love Toms Shoes, and why has Toms Shoes become so famous? Because owner Blake Mycoskie, “chief shoe giver,” donates a pair of shoes to a needy child for every pair of shoes he sells. And he has branched out now into efforts for restoring eyesight and drilling water in 3rd world countries. He is a hero, especially among millennials, the biggest buying demographic, for all that he does. And he has great fame within his niche.

Jessica Erickson, owner of Headbands for Hope has gained national fame for her charitable work with children’s cancer research and her donations of headbands to young girls with cancer. If you want to make a difference in the lives of people and gain fame as well, this is a great path. Local, regional and state media love these kinds of stories, and the reach spreads. Both Mycoskie and Erickson have been featured on national television shows several times.

5. Develop Relationships with Influencers

There are famous people in related niches. Influencers are already famous within their niches. One of the “rules” for success is to hang out with successful people.

The same goes in the digital world. You can “follow” influencers, participate in their discussions, and make yourself known as an expert in your niche. Cultivate these relationships before you propose any reciprocity of promotion, but ultimately you can get to that. Being respected and liked by an influencer, even if not directly related to your niche is big. And influencers can introduce you to other influencers as well. This can ultimate get you speaking engagements, interviews, and/or promotion of your book, and so forth, depending upon the type of fame you are seeking.

6. Work on Your Fame Everyday

This means many things. It can be to join new groups. It can mean to contact local media with a press release. It can mean creating amazing content or videos. It can mean reaching out to new communities on social media. But you must consistently commit to doing something every day to promote your fame. If you do this for an entire year, you will be pretty amazed at how famous you have become with your ideal audience.

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7. Cultivate your Guru Status

At first, you will give away a lot of stuff, maybe you will create free “how-to” e-guides.  Maybe you will create slide shows and videos that provide expert advice. As the demand for your stuff grows, create new “stuff” and begin to charge for it. Why? Because famous people are expected to charge for their “stuff,” and because you have the right to earn money for your hard work.

Neil Patel, the guru of content marketing, has the perfect combination. He is the co-founder of Crazy Egg, KISSmetrics, and Hello Bar. These are for-profit companies with famous clients like Amazon, GM, NBC, etc. He also has a blog, called Quick Sprout. Here he provides free educational articles for content marketers and business owners. But always on that blog, he is promoting his fee-based services, one of which is to make a business owner a “guru” and famous in his/her own niche.

Becoming famous in a year is simple, but not necessarily easy. It takes concerted effort and a commitment that must be held every single day of that year. It means spending two hours working on that book; or it means an hour contacting local press to promote a charitable event; or it means writing the best content ever; or it mean networking and “rubbing elbows” with influencers. It can be tiring and it can mean that your workday just got longer.

You have to ask yourself, before you take on this “fame” goal: why you want to become famous and what it will mean for you? If you can answer these questions positively, then you are ready for the journey.

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Last Updated on July 20, 2021

How to Overcome the Fear of Public Speaking (A Step-by-Step Guide)

How to Overcome the Fear of Public Speaking (A Step-by-Step Guide)
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You’re standing behind the curtain, just about to make your way on stage to face the many faces half-shrouded in darkness in front of you. As you move towards the spotlight, your body starts to feel heavier with each step. A familiar thump echoes throughout your body – your heartbeat has gone off the charts.

Don’t worry, you’re not the only one with glossophobia(also known as speech anxiety or the fear of speaking to large crowds). Sometimes, the anxiety happens long before you even stand on stage.

Your body’s defence mechanism responds by causing a part of your brain to release adrenaline into your blood – the same chemical that gets released as if you were being chased by a lion.

Here’s a step-by-step guide to help you overcome your fear of public speaking:

1. Prepare yourself mentally and physically

According to experts, we’re built to display anxiety and to recognize it in others. If your body and mind are anxious, your audience will notice. Hence, it’s important to prepare yourself before the big show so that you arrive on stage confident, collected and ready.

“Your outside world is a reflection of your inside world. What goes on in the inside, shows on the outside.” – Bob Proctor

Exercising lightly before a presentation helps get your blood circulating and sends oxygen to the brain. Mental exercises, on the other hand, can help calm the mind and nerves. Here are some useful ways to calm your racing heart when you start to feel the butterflies in your stomach:

Warming up

If you’re nervous, chances are your body will feel the same way. Your body gets tense, your muscles feel tight or you’re breaking in cold sweat. The audience will notice you are nervous.

If you observe that this is exactly what is happening to you minutes before a speech, do a couple of stretches to loosen and relax your body. It’s better to warm up before every speech as it helps to increase the functional potential of the body as a whole. Not only that, it increases muscle efficiency, improves reaction time and your movements.

Here are some exercises to loosen up your body before show time:

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  1. Neck and shoulder rolls – This helps relieve upper body muscle tension and pressure as the rolls focus on rotating the head and shoulders, loosening the muscle. Stress and anxiety can make us rigid within this area which can make you feel agitated, especially when standing.
  2. Arm stretches – We often use this part of our muscles during a speech or presentation through our hand gestures and movements. Stretching these muscles can reduce arm fatigue, loosen you up and improve your body language range.
  3. Waist twists – Place your hands on your hips and rotate your waist in a circular motion. This exercise focuses on loosening the abdominal and lower back regions which is essential as it can cause discomfort and pain, further amplifying any anxieties you may experience.

Stay hydrated

Ever felt parched seconds before speaking? And then coming up on stage sounding raspy and scratchy in front of the audience? This happens because the adrenaline from stage fright causes your mouth to feel dried out.

To prevent all that, it’s essential we stay adequately hydrated before a speech. A sip of water will do the trick. However, do drink in moderation so that you won’t need to go to the bathroom constantly.

Try to avoid sugary beverages and caffeine, since it’s a diuretic – meaning you’ll feel thirstier. It will also amplify your anxiety which prevents you from speaking smoothly.

Meditate

Meditation is well-known as a powerful tool to calm the mind. ABC’s Dan Harris, co-anchor of Nightline and Good Morning America weekend and author of the book titled10% Happier , recommends that meditation can help individuals to feel significantly calmer, faster.

Meditation is like a workout for your mind. It gives you the strength and focus to filter out the negativity and distractions with words of encouragement, confidence and strength.

Mindfulness meditation, in particular, is a popular method to calm yourself before going up on the big stage. The practice involves sitting comfortably, focusing on your breathing and then bringing your mind’s attention to the present without drifting into concerns about the past or future – which likely includes floundering on stage.

Here’s a nice example of guided meditation before public speaking:

2. Focus on your goal

One thing people with a fear of public speaking have in common is focusing too much on themselves and the possibility of failure.

Do I look funny? What if I can’t remember what to say? Do I look stupid? Will people listen to me? Does anyone care about what I’m talking about?’

Instead of thinking this way, shift your attention to your one true purpose – contributing something of value to your audience.

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Decide on the progress you’d like your audience to make after your presentation. Notice their movements and expressions to adapt your speech to ensure that they are having a good time to leave the room as better people.

If your own focus isn’t beneficial and what it should be when you’re speaking, then shift it to what does. This is also key to establishing trust during your presentation as the audience can clearly see that you have their interests at heart.[1]

3. Convert negativity to positivity

There are two sides constantly battling inside of us – one is filled with strength and courage while the other is doubt and insecurities. Which one will you feed?

‘What if I mess up this speech? What if I’m not funny enough? What if I forget what to say?’

It’s no wonder why many of us are uncomfortable giving a presentation. All we do is bring ourselves down before we got a chance to prove ourselves. This is also known as a self-fulfilling prophecy – a belief that comes true because we are acting as if it already is. If you think you’re incompetent, then it will eventually become true.

Motivational coaches tout that positive mantras and affirmations tend to boost your confidents for the moments that matter most. Say to yourself: “I’ll ace this speech and I can do it!”

Take advantage of your adrenaline rush to encourage positive outcome rather than thinking of the negative ‘what ifs’.

Here’s a video of Psychologist Kelly McGonigal who encourages her audience to turn stress into something positive as well as provide methods on how to cope with it:

4. Understand your content

Knowing your content at your fingertips helps reduce your anxiety because there is one less thing to worry about. One way to get there is to practice numerous times before your actual speech.

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However, memorizing your script word-for-word is not encouraged. You can end up freezing should you forget something. You’ll also risk sounding unnatural and less approachable.

“No amount of reading or memorizing will make you successful in life. It is the understanding and the application of wise thought that counts.” – Bob Proctor

Many people unconsciously make the mistake of reading from their slides or memorizing their script word-for-word without understanding their content – a definite way to stress themselves out.

Understanding your speech flow and content makes it easier for you to convert ideas and concepts into your own words which you can then clearly explain to others in a conversational manner. Designing your slides to include text prompts is also an easy hack to ensure you get to quickly recall your flow when your mind goes blank.[2]

One way to understand is to memorize the over-arching concepts or ideas in your pitch. It helps you speak more naturally and let your personality shine through. It’s almost like taking your audience on a journey with a few key milestones.

5. Practice makes perfect

Like most people, many of us are not naturally attuned to public speaking. Rarely do individuals walk up to a large audience and present flawlessly without any research and preparation.

In fact, some of the top presenters make it look easy during showtime because they have spent countless hours behind-the-scenes in deep practice. Even great speakers like the late John F. Kennedy would spend months preparing his speech beforehand.

Public speaking, like any other skill, requires practice – whether it be practicing your speech countless of times in front of a mirror or making notes. As the saying goes, practice makes perfect!

6. Be authentic

There’s nothing wrong with feeling stressed before going up to speak in front of an audience.

Many people fear public speaking because they fear others will judge them for showing their true, vulnerable self. However, vulnerability can sometimes help you come across as more authentic and relatable as a speaker.

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Drop the pretence of trying to act or speak like someone else and you’ll find that it’s worth the risk. You become more genuine, flexible and spontaneous, which makes it easier to handle unpredictable situations – whether it’s getting tough questions from the crowd or experiencing an unexpected technical difficulty.

To find out your authentic style of speaking is easy. Just pick a topic or issue you are passionate about and discuss this like you normally would with a close family or friend. It is like having a conversation with someone in a personal one-to-one setting. A great way to do this on stage is to select a random audience member(with a hopefully calming face) and speak to a single person at a time during your speech. You’ll find that it’s easier trying to connect to one person at a time than a whole room.

With that said, being comfortable enough to be yourself in front of others may take a little time and some experience, depending how comfortable you are with being yourself in front of others. But once you embrace it, stage fright will not be as intimidating as you initially thought.

Presenters like Barack Obama are a prime example of a genuine and passionate speaker:

7. Post speech evaluation

Last but not the least, if you’ve done public speaking and have been scarred from a bad experience, try seeing it as a lesson learned to improve yourself as a speaker.

Don’t beat yourself up after a presentation

We are the hardest on ourselves and it’s good to be. But when you finish delivering your speech or presentation, give yourself some recognition and a pat on the back.

You managed to finish whatever you had to do and did not give up. You did not let your fears and insecurities get to you. Take a little more pride in your work and believe in yourself.

Improve your next speech

As mentioned before, practice does make perfect. If you want to improve your public speaking skills, try asking someone to film you during a speech or presentation. Afterwards, watch and observe what you can do to improve yourself next time.

Here are some questions you can ask yourself after every speech:

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  • How did I do?
  • Are there any areas for improvement?
  • Did I sound or look stressed?
  • Did I stumble on my words? Why?
  • Was I saying “um” too often?
  • How was the flow of the speech?

Write everything you observed down and keep practicing and improving. In time, you’ll be able to better manage your fears of public speaking and appear more confident when it counts.

If you want even more tips about public speaking or delivering a great presentation, check out these articles too:

Reference

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