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7 Useful Tools To Expand Your Business Network

7 Useful Tools To Expand Your Business Network
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Ah yes, the ever-important expansion of your business network question. How do you do it? What are the best ways to network with potential partners, collaborators, and associates these days?

In a constantly evolving world, it’s incredibly important to know how to make connections using the newest and most helpful technology.

If, for instance, this networking conundrum was proposed in the 1990s, the best answer would probably be things like phone calls, business functions, and business cards. Today, these things are terrible for actually making new business connections. No, instead we must turn to our online resource, the internet.

Here are 7 online tools that help expand your business network. Use them wisely.

1. LinkedIn

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    A lot of people still aren’t familiar with LinkedIn and how it works. But then again, these are the people who aren’t making the right business connections. With over 300 million users, LinkedIn is no longer that little-fish social network. It has become the go-to social networking site for all business professionals and is currently the biggest business fish in the social sea!

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    The best way to network with people on LinkedIn is to connect with them, endorse a few things that you know they are good at, and then reach out to them in some small way. Do not pitch them on something, but rather, just message them with a compliment or something similar about something they’ve done that you’ve enjoyed. After building up a bit of a rapport with someone, over a period of time, then you can start to inquire about things and perhaps try working with them.

    2. Twitter

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      Twitter is a personal favorite of mine for connecting with business associates. It’s great because everyone from Richard Branson, to Mitt Romney, to Tim Ferriss is on there. Just about every celebrity, politician, entrepreneur, athlete, or anyone else you could think of is on Twitter. So, in theory, no one is impossible to connect with.

      The average-Joe business man up the street can connect with somebody like Richard Branson on Twitter by using some clever Twitter tactics and saying the right things.

      For instance, if you want to connect with someone (maybe someone a little easier to reach than Branson), the best way to do it is to Follow them, and then start Favoriting and Retweeting their posts. By doing this, over a period of time, you will get their attention. You can then start commenting on their posts, and voila! The next thing you know they’re commenting back and you’ve built up a relationship with someone who can help you out! You can either private message them at this point (if they’ve Followed you back by now), or just ask them in a post thread if you could connect with them beyond Twitter. That’s it!

      3. Podcasting

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        One of the best tools for making connections is creating a podcast. Why podcasting, when we live in a video, in-your-face, visual world you ask? Because radio still rules! People love hearing podcasts and the podcasting industry is growing more and more each year.

        By having a podcast and interviewing people, you can invite all sorts of guests to come on your show. Everyone loves being interviewed and thought of as being special, so many people will typically accept your invitation. By creating a podcast show, you can connect with people in the business-world who would otherwise pass on an invitation to collaborate.

        4. Guest Posting

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          Similar to Podcasting, Guest Posting is such a great way to connect with others. It’s the one, tried-and-true way for bloggers to join forces with one another online.

          Reach out to some of your favorite websites and blogs, and ask them if they’d like to exchange articles with you. You could write them an article that fits their site’s criteria, and they could write an article that fits your site’s criteria, and in turn, you both win! By offering up your service, in the form of a blog post, you are giving them a great incentive to want to work with you and connect.

          5. Facebook

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            Although not as good as LinkedIn or Twitter for connecting with business associates, Facebook still holds a solid place on this list. Especially if you connect with someone’s personal page. Business pages are no good for connecting with. Oftentimes, these pages have way too many followers or people for the person running it (the person you’d like to connect with) to keep track of. A message to a fan page is a message lost.

            Instead, if you can Friend Request someone on their personal page, and you can actually get them to Accept, you are figuratively “In.” Don’t private message them right away, but just like LinkedIn and Twitter, Like some of their posts, Comment, Share, and build up a rapport for a while, and then message them. The message has a far greater chance of being returned if you take your time before sending it!

            6. Email

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              Email is the universal form of contact in today’s world. Almost everyone has an email address. And if someone puts their email address on their website, then you should take that a sign that that they are open to connecting with you. Now, don’t take that to mean you should Spam them with absurd requests. Don’t do that . . . ever!

              No, instead, send a thoughtful, well-planned, and respectful email with your inquiry. Tell them why you are reaching out to them, why they could benefit by working with you, and what you would like them to do if possible. That’s it. Keep it short, respectful, and sweet!

              7. Let’s Lunch

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                This is a really cool app that sets up lunch dates with potential business contacts. It connects with your LinkedIn profile and easily integrates your schedule with the people you’d like to bond with and sets up a scheduled time to meet face-to-face.

                This face-to-face meeting of course is the hands-down best way to really build a relationship with someone, although these days it’s becoming ever-more-difficult to do so. With a helpful little app like Let’s Lunch, however, the old-fashioned way of creating a relationship is being renewed.

                Use these 7 tools right now and start building your business network today. Who knows, you’re next connection could change your life!

                Featured photo credit: Handshake – 2 men via flickr.com

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                Justin Stenstrom

                Nationally-Acclaimed Life Coach

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                Last Updated on July 21, 2021

                The Importance of Reminders (And How to Make a Reminder Work)

                The Importance of Reminders (And How to Make a Reminder Work)
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                No matter how well you set up your todo list and calendar, you aren’t going to get things done unless you have a reliable way of reminding yourself to actually do them.

                Anyone who’s spent an hour writing up the perfect grocery list only to realize at the store that they forgot to bring the list understands the importance of reminders.

                Reminders of some sort or another are what turn a collection of paper goods or web services into what David Allen calls a “trusted system.”[1]

                A lot of people resist getting better organized. No matter what kind of chaotic mess, their lives are on a day-to-day basis because they know themselves well enough to know that there’s after all that work they’ll probably forget to take their lists with them when it matters most.

                Fortunately, there are ways to make sure we remember to check our lists — and to remember to do the things we need to do, whether they’re on a list or not.

                In most cases, we need a lot of pushing at first, for example by making a reminder, but eventually we build up enough momentum that doing what needs doing becomes a habit — not an exception.

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                From Creating Reminders to Building Habits

                A habit is any act we engage in automatically without thinking about it.

                For example, when you brush your teeth, you don’t have to think about every single step from start to finish; once you stagger up to the sink, habit takes over (and, really, habit got you to the sink in the first place) and you find yourself putting toothpaste on your toothbrush, putting the toothbrush in your mouth (and never your ear!), spitting, rinsing, and so on without any conscious effort at all.

                This is a good thing because if you’re anything like me, you’re not even capable of conscious thought when you’re brushing your teeth.

                The good news is you already have a whole set of productivity habits you’ve built up over the course of your life. The bad news is, a lot of them aren’t very good habits.

                That quick game Frogger to “loosen you up” before you get working, that always ends up being 6 hours of Frogger –– that’s a habit. And as you know, habits like that can be hard to break — which is one of the reasons why habits are so important in the first place.

                Once you’ve replaced an unproductive habit with a more productive one, the new habit will be just as hard to break as the old one was. Getting there, though, can be a chore!

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                The old saw about anything you do for 21 days becoming a habit has been pretty much discredited, but there is a kernel of truth there — anything you do long enough becomes an ingrained behavior, a habit. Some people pick up habits quickly, others over a longer time span, but eventually, the behaviors become automatic.

                Building productive habits, then, is a matter of repeating a desired behavior over a long enough period of time that you start doing it without thinking.

                But how do you remember to do that? And what about the things that don’t need to be habits — the one-off events, like taking your paycheck stubs to your mortgage banker or making a particular phone call?

                The trick to reminding yourself often enough for something to become a habit, or just that one time that you need to do something, is to interrupt yourself in some way in a way that triggers the desired behavior.

                The Wonderful Thing About Triggers — Reminders

                A trigger is anything that you put “in your way” to remind you to do something. The best triggers are related in some way to the behavior you want to produce.

                For instance, if you want to remember to take something to work that you wouldn’t normally take, you might place it in front of the door so you have to pick it up to get out of your house.

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                But anything that catches your attention and reminds you to do something can be a trigger. An alarm clock or kitchen timer is a perfect example — when the bell rings, you know to wake up or take the quiche out of the oven. (Hopefully you remember which trigger goes with which behavior!)

                If you want to instill a habit, the thing to do is to place a trigger in your path to remind you to do whatever it is you’re trying to make into a habit — and keep it there until you realize that you’ve already done the thing it’s supposed to remind you of.

                For instance, a post-it saying “count your calories” placed on the refrigerator door (or maybe on your favorite sugary snack itself)  can help you remember that you’re supposed to be cutting back — until one day you realize that you don’t need to be reminded anymore.

                These triggers all require a lot of forethought, though — you have to remember that you need to remember something in the first place.

                For a lot of tasks, the best reminder is one that’s completely automated — you set it up and then forget about it, trusting the trigger to pop up when you need it.

                How to Make a Reminder Works for You

                Computers and ubiquity of mobile Internet-connected devices make it possible to set up automatic triggers for just about anything.

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                Desktop software like Outlook will pop up reminders on your desktop screen, and most online services go an extra step and send reminders via email or SMS text message — just the thing to keep you on track. Sandy, for example, just does automatic reminders.

                Automated reminders can help you build habits — but it can also help you remember things that are too important to be trusted even to habit. Diabetics who need to take their insulin, HIV patients whose medication must be taken at an exact time in a precise order, phone calls that have to be made exactly on time, and other crucial events require triggers even when the habit is already in place.

                My advice is to set reminders for just about everything — have them sent to your mobile phone in some way (either through a built-in calendar or an online service that sends updates) so you never have to think about it — and never have to worry about forgetting.

                Your weekly review is a good time to enter new reminders for the coming weeks or months. I simply don’t want to think about what I’m supposed to be doing; I want to be reminded so I can think just about actually doing it.

                I tend to use my calendar for reminders, mostly, though I do like Sandy quite a bit.

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                Featured photo credit: Unsplash via unsplash.com

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                Reference

                [1] Getting Things Done: Trusted System

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