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The Ultimate Guide To What To Do Once You Graduate College

The Ultimate Guide To What To Do Once You Graduate College

You graduated college? This is it. Congratulations! Now what?

Graduating college is a major milestone for many young adults because it represents the final leap into adulthood, but what’s next after college?

This is a question that many recent graduates ask themselves and struggle to find the answer. Should you start work or do more school? Should you get a job or travel the world for a bit? Should you stay in your local city or move away? Should you start a business?

Society has a prescription for young adults when it comes to figuring out what they want to do in life:  Go to college, get a high-paying job with competitive salary and benefits, climb the ladder, buy a house, retire at 65.

The only problem with this is that it doesn’t guarantee true happiness and fulfillment.

Your early 20s are a time to experiment, to get to know more about yourself, and to figure out the kind of person you want to become.

It’s ok if you don’t know what the next step is. What’s not ok is choosing a path that you feel pressed into because of what society expects of you. If you are not sure of what to do next, then this is a perfect time to develop an intentional experimentation mindset where every experiment takes you closer to your true purpose and interests. Intentional experimentation is all about experimenting with a variety of opportunities. These experiments help you know more about yourself and find the right fit.

If you are struggling with figuring out your next step after college, here are a few options that you might want to consider:

Graduate School

This is a very personal decision and there’s no definitive right or wrong answer.

Graduate school is for you if:

  • You are clear on the field of study you want to pursue and have the time to commit to it.

  • Your employer pays for it.

  • You have joint undergrad and graduate school programs.

  • You have at least 2 years of work experience in your chosen field.

Graduate school is not for you if:

  • You are not clear on your field of study.

  • You don’t have the time to commit to a graduate program.

  • You want to get more experience under your curriculum to increase your admission chances and have a better learning experience.

  • You have other financial priorities.

  • You are exhausted and need a break from academic settings.

  • You just want to avoid the real world and prolong your “student” status.

  • You are being pressured by family, friends, or society.

What to do if you decide you want to apply to graduate school?

  • Before you apply, decide your professional goals and determine what you should study.

  • Research institutions and programs of study. Talk to experts in your chosen field of study and those who are attending the school and programs that interest you. Find out about admission requirements, tests, deadlines, financial aid, etc.

  • Visit potential schools, if possible.

  • Register and prepare for admission tests.

  • Look into scholarships, fellowships, or loan programs that can help finance graduate school.

  • If you are studying abroad, you might need to have your transcripts translated.

  • Draft your statement of purpose and application essays.

  • Request letters of recommendation.

  • Don’t submit your application unless you have prepared in advanced, done proper research, and have compiled all required documentation.

Searching for Jobs or Internship

It’s important to keep in mind that while getting a job or internship helps in building your resume and acquiring new skills, it can also have negative consequences if not done properly. It’s not about getting just any job or internship but about matching your skills, interests, and passions to meaningful opportunities.

Searching for jobs or internships is for you if:

  • You want to get work experience in your chosen field.

  • You are clear on the career path you want to pursue and want to experiment with different job opportunities.

  • You are not comfortable with going on your own and starting your own business.

  • You want to be independent and start earning your own money.

  • You want to improve your curriculum for graduate school.

Searching for jobs or internships is not for you if:

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  • You want to take time off to explore and get to know more about yourself.

  • You want to start a business.

  • You are not interested in joining the workforce anytime soon.

  • You don’t know what work ethic means.

What to do if you decide to search for jobs or internships?

  • Use your school’s career services office.

  • Join a professional development or industry specific group.

  • Create and optimize a LinkedIn profile.

  • Showcase your skills with an online portfolio.

  • Check out career fairs.

Traveling

Traveling is one of those things that if done right, it can completely change your life exposing you to new opportunities that might have not been in your perspective before. A lot of adults wish they had traveled when they were younger before entering the workforce. That’s because once work starts, in most places you only get 2-weeks out of the year to travel and that’s not enough time if you really want to travel and explore different cultures.

Traveling could be for you if:

  • You are not sure of the path you want to take in your personal and professional life and want to take some time off to travel and get to know more about yourself.

  • You want to take some time to volunteer and help others less privileged than you.

  • You have minimum financial obligations.

Traveling is not for you if:

  • You think traveling is about partying and getting drunk in different places. If this is your mentality, then you are not ready to travel and it will only become a waste of time if you do.

  • You have short-term financial obligations.

  • You know exactly the career and type of job you want to pursue. If you are clear on this don’t waste time and go ahead. Do it now!

What to do if you decide you want to travel?

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  • Talk to your family and explain that you want to take some time off to travel and explore the world. Even if they don’t agree with the idea, at least they will know what’s going on and not freak out because you’re not following the traditional path.

  • Decide where you want to go and for how long.

  • Determine your budget.

  • If you don’t have a budget, figure out ways you can generate some cash. Working abroad, freelancing, crowdfunding, volunteering, family, etc.

  • Book your transportation months in advance for cheaper tickets.

  • Find a place to crash. It could be a friend’s couch, hostels, and if your budget allows, hotels.

Immersing yourself in another place and culture is a learning experience that will totally change your perspective about life and it will last longer than any car or any piece of furniture you may purchase in your lifetime. It’s an investment in the life experience that your future self can only benefit from. Make the most of it and let it change you.

Starting a Business

If you are 100% sure you want to start a business and become an entrepreneur, this is the time to do it. There are many businesses you can start, particularly with the internet. It will be a very bumpy ride with ups and downs but you will learn a lot about sales, marketing, leadership, operations, branding, and most importantly, you will learn how to fail and get back up again (many times).

Starting a business is for you if:

  • You don’t want to get a job and work for someone else being told what to do.

  • You understand it’s a learning experience and you will fail many times.

  • You prefer to invest your time and money into real world experiences developing your ideas rather than traveling or graduate school.

  • You are ok with taking risks and stepping outside of your comfort zone.

Starting a business is not for you if:

  • You can’t handle the stress of starting and running a business.

  • You feel more comfortable getting a job and working for someone else.

  • You cannot commit to it 100% of your time.

  • You are not comfortable with validating your ideas and asking for money.

What to do if you decide you want to start a business:

  • Validate your idea(s) as quickly as possible with friends, family, and immediate network. If you can get at least three paying customers, you are on to something.

  • Come up with a catchy company name and concentrate your efforts on sales, marketing, leadership, and personal development.

  • Take care of your health no matter what.

  • Assemble your team.

  • Seek advice from mentors, develop a business plan, and seek funding.

  • Enjoy the ride!

Moving Back With Your Parents

While moving back with your parents might not be a right fit for everyone, it definitely has its advantages considering the steep costs of living on your own. Living at home can be a once-in-a-lifetime opportunity to learn more about yourself and build a stronger relationship with your parents.

Moving back with your parents is for you if:

  • You are not sure of the career path you want to follow and need some time to explore and get to know yourself better.

  • You are not ready to live on your own and pay expensive rent. The last thing you want to do is being stuck in a city and job you dislike just to afford rent.

  • You have no internships, job, or travel plans lined up.

  • Your parents are ok with you moving back home.

Moving back with your parents is not for you if:

  • You are absolutely sure about the place you want to live in and the type of career you want to pursue.

  • You don’t want to play by your parents’ rules.

  • You have a bad relationship with your parents.

  • You have job opportunities lined up and are too independent to move back home.

What to do if you decide you want to move back with your parents?

  • Set a time frame for how long you are planning on living there and the main purpose of moving back home. Do you just need a place to stay before you start graduate school? Do you need somewhere to live at until you can save enough money and move out on your own? Be very clear on this and check back with your parents once this timeframe is up.

  • Set expectations about money and things to do around the house. Talking about money and house chores might feel awkward but it’s important to remember that being clear on how things are going to work while you live at home makes the experience much more symbiotic. Are you going to pay for rent, food, and living expenses? Are your parents going to cover you 100%? How can you help around the house with some yard work or fix-it projects?

  • Don’t forget to build your own life. Just because you are at your parents’ waiting until you can move out on your own, doesn’t mean your life is on pause. Volunteer, date, explore new things, and do your best to continue learning and growing instead of just waiting for your first opportunity to move on to somewhere else.

Whether you decide you want to travel, start a business, get a job, do more school, learn new skills, or just take some time off, the most important thing you can do is to have a clear why. Ask yourself: “Why am i doing this?” The answer to this question will not only allow you to get to know yourself better but it will also give purpose to whatever it is you decide to do.

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Last Updated on September 29, 2020

How to Start an Online Business That Will Grow and Succeed

How to Start an Online Business That Will Grow and Succeed

Unsurprisingly enough, all businesses are online today. Considering the advances in the smartphone industry as well as the increasingly accessible internet facility, it was only a matter of time before businesses took advantage of the online environment.

This increasing popularity makes for a promising future for a lot of young entrepreneurs. And knowing how to start an online business will open up a world of possibilities for you that was not possible 10 years ago.

So, keeping the potential for exponential growth in mind, let’s dive into the article below, and explore the steps of starting an online business that will bring you success.

1. Becoming the Master of ‘ONE’ Trade

Most successful online businesses are the master of one trade. And that’s why beginning with a niche is always a good idea.

A niche market is a focused segment within a larger market. Imagine a men’s shoes market and then, imagine handcrafted brown Italian leather shoes for men. While the previous one is a bigger market, the latter one is simply a more focused segment within that market.

Knowing the niche helps a lot to start an online business and if you are feeling a bit lost, here are some self-queries that will act as a perfect guide:

What Speaks to Your Heart?

This first way of discovering the niche is perfect for those who want to do what they love. Working in a market that you love will ensure that constant excitement and drive to do better, eventually leading to ultimate prosperity.

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Decisions Based on Knowledge

The second way is perfect for those who have a lot of untapped knowledge about a specific industry. Utilizing the insights on a specific industry is a great way to find a niche. This way, you’ll already know all the ins and outs of the industry and can easily get ahead of all the competitors.

Undiscovered Potential

Lastly, conducting research into various industries and finding an untapped segment is another amazing way of finding the right niche. This practice will require you to come up with a new and unique solution for uncatered audiences.

2. When Is Your Idea Valid?

All the great ideas for starting an online business needs to be valid. And once you have found the niche, this validation process is what comes next.

Proving the soundness of the idea is not at all hard. A detailed industry examination is all you need initially to understand the value of the concept and recalibrate it to turn into a great online business.

Market research is a systematic unraveling of the target market. This research will include all the information on the product/service you are about to sell, the target audience, and how the competitors are operating in this crowded market.

This in-depth research will give you the initial idea of how the products can make an impact in the outside world. And once the small online business ideas are validated, it will be time to move on and craft a plan and start working on establishing the business.

3. Crafting the Map to Success

Having a proper plan for an online business is like having a map when you travel to an unknown city. This is a document that includes all the factual information on the business and crucial business data.

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To help you out, here’s a list of all the information online business plans must include:

  • An idea of objective – The best online business plans always have a clear outline of the business goals and intentions. Having this clear outline will increase the efficiency of business functions later on. The target demographic, business model—all kinds of information needs to be a part of this document.
  • Taking stock of available resources – A startup needs to utilize all the resources it has, and that’s why the plan needs to have an in-depth outline of the financial resources in use as well as the employees and their expertise. With a better idea of all the resources in hand, starting an online business will be an easier process.

4. The Virtual Storefront: A Process of Development

The steps of how to start an online business are incomplete without the website creation process. With the right website approach, you can easily succeed in increasing business revenue.

What does that perfect business website look like? Let’s follow these steps to create an effective business website.

Choose Your Approach

There are numerous ways of making a website and for a positive outcome, you need to choose the perfect approach. Depending on the business model, initial finances, and end goals, there are two kinds of approaches for the online storefront:

  • Third-party approach – Third-party platforms will connect you with the customers out there. For small online business ideas, Creating an account or site with these platforms will be beneficial because these platforms come with a large array of services as well as a big enough existing consumer base ready to utilize.
  • Creating a new website –  A business-specific website will help you eliminate the third party go-between and connect directly with the buyers. With this approach, you get more control over the business and how it is presented to the consumers out there and the revenue you make. Any of the above-mentioned approaches can be beneficial for easy online business startups. However, to achieve some specific business goals, having a customized website will be more beneficial for you.

Design Can Bring You Maximum Success!

For those who have decided to create their own site, the design is of paramount importance. With a great design, you will be able to engage and interact with the visitors better and encourage them to make a purchase.

The design, however, is not just a matter of aesthetics. A website’s design encompasses all aspects of it, from the visual effects to the content that’s used on the site.

To create a truly amazing design that reflects new online business concepts here are a few matters to consider:

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  • Keep it responsive – Many markets are simply skipping over the desktop phase and launching the business for mobile users around the world.[1] Considering this popularity of the mobile internet market, the business website has to be responsive. This approach will help you to reach a bigger audience and conduct business on a larger scale.
  • Users want a fast experience – Using high-quality images on the site does improve the visuals, but make sure all those images are compressed. Having a faster website will enhance the user experience on the site. Besides compressing all the media content on the site, you can also utilize an asynchronous loading technique that loads all the contents simultaneously, reducing friction. With a faster site, it will become easier to implement the online business startup ideas into reality.
  • Define the brand – The design stage determines a lot of things for the business website and one of those things is the business image. To make an impact on the world with the business, you have to create a perfect image and for that, a brand guide is necessary. The brand guide is a document that includes all the information and guidelines on various visual elements on the site that makes up the business personality. Based on the kind of image you want to create, all the elements will be outlined in this documentation.

Where the Website Becomes Reality

Since we know how website design helps to launch a successful online business, it is time to move onto development. Online business development is where the idea becomes a reality. And to make this reality perfect, you need to make sure that the development and deployment process goes well.

A high performing site always includes all the right features that enhance the user experience as well as helps you to convert more traffic. And for the best results, ensure the use of only the latest tech stack during development.

Here are some development issues you have to pay attention to while building the business website:

  • The right partner makes all the difference – For small startups who are wondering how to start an online business, finding the right development partner is going to make all the difference. However, before making a decision, there are a few things you should contemplate. The team that you are about to hire should have experience in catering to your industry, as well as an extensive portfolio and good reviews. Additionally, it will be perfect if the agency or freelancer also provides a 360-degree service, from development to maintenance.
  • How to assure the quality of the site? – Testing the site is an integral part of the answer to the question of “how to start an online business?”. An experienced partner will be able to help you the most with this. From security testing to split testing, this stage in development will help in understanding how well the site functions and what needs to change. And once the changes are made and the test results come clean, it will be time to launch the website.

5. Some Tricks to Increase Online Sales

Selling online is not easy, but not hard either. In a physical store, you can use campaigns, go door to door with pamphlets, and such. However, successful online businesses have their own style of campaigns that helps them to sell more without any problems.

So, what are these tricks?

Utilize the Magic of SEO

With an increase in quality traffic, the sales ratio will go up too. And to drive quality traffic on the website, you need to utilize the SEO tricks, and probably hire an SEO expert.

When starting an online business site, ensure all the content on the site is optimized to rank for the right queries by target consumers. With a higher rank on the SERP, the traffic will increase on the site.

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With the increase in quality traffic, it will become easier for you to convert visitors. The visitor data will help you to adjust the site performance. In brief, utilizing SEO will open the doors to a lot of possibilities for your small online business ideas.[2]

Entice With Free Value

Consumers today have lots of options to choose from. And keeping all that in mind, it will be wise to create a business plan for an online startup that provides free value to the users before asking them to buy something.

Consumers want to buy from someone who knows what they are doing, especially in the case of a curated service or goods provider. And that’s why to turn the profitable online business ideas even more effective, you need to start offering free value on the site, with free products and content.

Having a blog is also another way of displaying your expertise. With specialized content on the industry, you can easily grab the attention of the audience. And once assured of your knowledge on the matter, consumers will feel a lot safer about making a purchase.

A Killer Customer Service Is Everything

Your small online business idea needs a better service option. Using AI-based interactive features to implement better support for the global consumer base will prove to be extremely beneficial. With a 24/7 automated support channel, customers will be satisfied with your business and come back more often.

It’s an Easy Process: All You Have to Do Is to Start

And there it is, the simple five-step process of starting an online business that is bound to succeed. If you look closely, you’ll notice that there are not a lot of differences between creating a physical business and an online one. The main differences are only in the consumer and competitive landscape.

While a physical store faces and caters to local competitors and consumers, the online business has to deal with the same on a global basis. So, focusing well on the global market landscape while crafting the plan will help you succeed.

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Featured photo credit: Austin Distel via unsplash.com

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