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How To Be A Popular And Effective CEO

How To Be A Popular And Effective CEO

Becoming a CEO is the utmost jump and nearly the highest achievement that an executive can make in his or her career. However, we rarely look at the other side of this station — the side that entails all the new challenges a CEO has to face in leading the company towards success.

One of the most difficult challenges faced after taking the leadership seat is becoming popular and effective for the organization. Most business leaders aren’t sure if being popular amongst the employees or being effective CEO leadership will give their company the boost it deserves. For most of CEOs, creating a balance between popularity and effectiveness is crucial. Some of them might get strict on their employees in an effort of enhancing effectiveness but in the long run they end up with losing a grip on the team. Others will go for popularity by losing effectiveness in the working. Creating a balance between these two is important for every CEO, to learn in the quest of meeting the company’s vision.

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Here are a few guidelines on how to become a popular and effective CEO and how to create a balance between these two:

1. Empower your team.

Empowering your team is one of the ways to become a popular CEO and still maintaining effectiveness. This can be achieved by letting each member of the team know that what they are supposed to do, teaching them how to do it and letting them do it by themselves. What CEOs should avoid is micromanaging; how their team members perform their duties- telling them how to get their job done. This however, does not mean that the CEOs should not get involved. On the contrary, they should by discussing their high-level goals with the team members, sharing their expectations and letting them know they are there to help them. They should then leave them to discover how to accomplish these goals on their own.

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2. Work hard but smart

Success is mostly an outcome of hard work. However, working hard and not smart enough will not have much reward. As a frontrunner, a CEO must recognize the difference between working hard and working smart; not just for themselves, but for those they lead.

Good CEOs lead their team in achieving that which is of importance to the company and filter out that which is not. They will keep the team focused on the things that will drive more value to them. One way of achieving this is celebrating the moments when company makes a big achievement. They make it a culture to work hard, perform harder, which improves their popularity among the team and at the same time boosts the team effectiveness.

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3. Manage expectations

Transparency and communication is another strategy that can help in building self-popularity and effectiveness of your team. Each member of the team needs to know what do you expect from your team. Regularly inform your members what is working, what is not and how they should deal with it. It is also of importance to acknowledge the efforts of those making things happen and recommend improvements to those, not achieving much. In doing this, each team member understands what is happening and what role they should play in it.

4. Get inspired

Great CEOs never stop learning. They encourage their team members to learn something new each day. To achieve this, you can have meetings or forums, maybe in the morning when the members of your team meet and share. You can also use this forum to teach them things that will help them manage their duties, teach them more about the products and service the company offers and much more. In doing this you will broaden each other’s view on topics outside the wheelhouse of knowledge helping in team bonding and effectiveness.

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5. Delegate work

As much as we would love to do everything on our own and to our own standards, we just can’t. It’s simply not possible. Popular and effective CEOs understand that he cannot work alone and he identifies individuals in the team who are gifted in certain skills and delegate some of their duties to them. This raises trust among the team and enhances effectiveness.

6. Motivate the team through despair

There will be mountains along your way to success; that’s life. Good CEOs are able to take these moments of despair and keep their team focused to the company’s vision. They are able to steer the team forward and face these challenges head on. They keep the team motivated despite all. These are the popular and effective CEOs.

7. Have an uncanny ability to say no

As a CEO, you will be inundated with a number of requests from members of your team or potential customers. Some will sound wonderful and it would be easier to say “YES” but it would be harder to say “NO” to those that are not as pleasing. However, CEOs who have an uncanny ability to say NO will be able to explain why a particular request won’t go through without making the team members feel demoralized. They uphold their relations with members of their team and maintain their effectiveness.

Featured photo credit: bostonherald.com via bostonherald.com

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Tayyab Babar

Tayyab is a PR/Marketing consultant. He writes about work, productivity and tech tips at Lifehack.

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Published on March 26, 2019

How to Write a Cover Letter for a Career Change (Step-By-Step Guide)

How to Write a Cover Letter for a Career Change (Step-By-Step Guide)

Embarking on a career change, tiny or big, can be paralyzing. Regardless of the reason for your desired career change, you need to be very clear on ‘why’ you are making a change. This is essential because you need to have clarity and be confident in your career direction in order to convince employers why you are best suited for the new role or industry.

A well crafted career change cover letter can set the tone and highlight your professional aspirations by showcasing your personal story.

1. Know Your ‘Why’

Career changes can feel daunting, but it doesn’t have to be. You can take control and change careers successfully by doing research and making informed decisions.

Getting to know people, jobs, and industries through informational interviews is one of the best ways to do this.[1] Investing time to gather information from multiple sources will alleviate some fears for you to actually take action and make a change.

Here are some questions to help you refine your ‘why’, seek clarity, and better explain your career change:

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  • What makes me content?
  • How do I want work to impact my life?
  • What’s most important to me right now?
  • How committed am I to make a career change?
  • What do I need more of to feel satisfied at work?
  • What do I like to do so much that I lose track of time?
  • How can I start to explore my career change options?
  • What do I dislike about my current role or work environment?

2. Introduction: Why Are You Writing This Cover Letter?

Make this section concise. Cite the role that you are applying for and include other relevant information such as the posting number, where you saw the posting, the company name, and who referred you to the role, if applicable.

Sample:

I am applying for the role of Client Engagement Manager posted on . Please find attached relevant career experiences on my resume.

3. Convince the Employer: Why Are You the Best Candidate for the Role?

Persuade the employer that you are the best person for the role. Use this section to show that you: have read the job posting, understand how your skills contribute to the needs of the company, and can address the challenges of the company.

Tell your personal story and make it easy for hiring managers to understand the logic behind your career change. Clearly explaining the reason for your career change will show how thoughtful and informed your decision-making process is of your own transition.

Be Honest

Explain why you are making a career change. This is where you will spend the bulk of your time crafting a clear message.

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Speak to the mismatch that may be perceived by hiring managers, between the experience shown on your resume and the job posting, to show why your unique strengths make you more qualified than other candidates.

Address any career gaps on our resume. What did you do or learn during those periods that would be an asset to the role and company?

Sample:

I have been a high school English and Drama educator for over 7 years. In efforts to develop my career in a new direction, I have invested more time outside the classroom to increase community engagement by building a strong network of relationships to support school programs. This includes managing multiple stakeholder interests including local businesses, vendors, students, parents, colleagues, the Board, and the school administration.

Highlight Relevant Accomplishment

Instead of repeating what’s on your resume, let your personality shine. What makes you unique? What are your strengths and personal characteristics that make you suited for the job?

Sample:

As a joyful theater production manager, I am known to be an incredible collaborator. My work with theater companies have taught me the ability to work with diverse groups of people. The theater environment calls for everyone involved to cooperate and ensure a successful production. This means I often need to creatively and quickly think on my feet, and use a bit of humour to move things forward to meet tight timelines.

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Feature Your Transferable Skills

Tap into your self-awareness to capture your current skills.[2]

Be specific and show how your existing skills are relevant to the new role. Review the job posting and use industry specific language so that the hiring manager can easily make the connection between your skills and the skills that they need.

Sample:

As the first point of contact for students, parents, and many community stakeholders, I am able to quickly resolve problems in a timely and diplomatic manner. My problem solving aptitude and strong negotiation skills will be effective to address customer issues effectively. This combined with my planning, organization, communication, and multitasking skills makes me uniquely qualified for the role of Client Engagement Manager to ensure that customers maintain a positive view of .

4. Final Pitch and Call-To-Action: Why Do You Want to Work for This Company?

Here’s your last chance to show what you have to offer! Why does this opportunity and company excite you? Show what value you’ll add to the company.

Remember to include a call-to-action since the whole point of this letter is to get you an interview!

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Sample:

_________ is a global leader in providing management solutions to diverse clients. I look forward to an opportunity to discuss how my skills and successful experience managing multiple stakeholders can help build and retain strong customer relationships as the Client Engagement Manager.

Summing It Up

Remember these core cover letter tips to help you effectively showcase your personal brand:

  • Keep your writing clear and concise. You have one page to express yourself so make every word count.
  • Do your research to determine ‘who’ will be reading your letter. Understanding your audience will help you better persuade them that you are best suited for the role.
  • Tailor your cover for each job posting by including the hiring manager’s name, and the company name and address. Make it easy on yourself and create your own cover letter template. Highlight or alter the font color of all the spots that need to be changed so that you can easily tailor it for the next job application.
  • Get someone else to review your cover letter. At a minimum, have someone proofread it for grammar and spelling errors. Ideally, have someone who is well informed about the industry or with hiring experience to provide you with insights so that you can fine-tune your career change cover letter.

Check out these Killer Cover Letter Samples that got folks interviews!

It is very important that you clarify why you are changing careers. Your career exploration can take many forms so setting the foundation by knowing ‘why’ not only helps you develop a well thought out career change cover letter, [3] but can also help you create an elevator pitch, build relationships, tweak your LinkedIn profile and during interviews.

Remember to focus on your transferable skills and use your collective work experience to show how your accomplishments are relevant to the new role. Use the cover letter to align your abilities with the needs of the employer as your resume will likely not provide the essential context of your career change.

Ensure that your final pitch is concise and that your call-to action is strong. Don’t be afraid to ask for an interview or to meet the hiring manager in-person!

More Resources About Career Change

Featured photo credit: Christin Hume via unsplash.com

Reference

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