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How To Be A Popular And Effective CEO

How To Be A Popular And Effective CEO

Becoming a CEO is the utmost jump and nearly the highest achievement that an executive can make in his or her career. However, we rarely look at the other side of this station — the side that entails all the new challenges a CEO has to face in leading the company towards success.

One of the most difficult challenges faced after taking the leadership seat is becoming popular and effective for the organization. Most business leaders aren’t sure if being popular amongst the employees or being effective CEO leadership will give their company the boost it deserves. For most of CEOs, creating a balance between popularity and effectiveness is crucial. Some of them might get strict on their employees in an effort of enhancing effectiveness but in the long run they end up with losing a grip on the team. Others will go for popularity by losing effectiveness in the working. Creating a balance between these two is important for every CEO, to learn in the quest of meeting the company’s vision.

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Here are a few guidelines on how to become a popular and effective CEO and how to create a balance between these two:

1. Empower your team.

Empowering your team is one of the ways to become a popular CEO and still maintaining effectiveness. This can be achieved by letting each member of the team know that what they are supposed to do, teaching them how to do it and letting them do it by themselves. What CEOs should avoid is micromanaging; how their team members perform their duties- telling them how to get their job done. This however, does not mean that the CEOs should not get involved. On the contrary, they should by discussing their high-level goals with the team members, sharing their expectations and letting them know they are there to help them. They should then leave them to discover how to accomplish these goals on their own.

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2. Work hard but smart

Success is mostly an outcome of hard work. However, working hard and not smart enough will not have much reward. As a frontrunner, a CEO must recognize the difference between working hard and working smart; not just for themselves, but for those they lead.

Good CEOs lead their team in achieving that which is of importance to the company and filter out that which is not. They will keep the team focused on the things that will drive more value to them. One way of achieving this is celebrating the moments when company makes a big achievement. They make it a culture to work hard, perform harder, which improves their popularity among the team and at the same time boosts the team effectiveness.

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3. Manage expectations

Transparency and communication is another strategy that can help in building self-popularity and effectiveness of your team. Each member of the team needs to know what do you expect from your team. Regularly inform your members what is working, what is not and how they should deal with it. It is also of importance to acknowledge the efforts of those making things happen and recommend improvements to those, not achieving much. In doing this, each team member understands what is happening and what role they should play in it.

4. Get inspired

Great CEOs never stop learning. They encourage their team members to learn something new each day. To achieve this, you can have meetings or forums, maybe in the morning when the members of your team meet and share. You can also use this forum to teach them things that will help them manage their duties, teach them more about the products and service the company offers and much more. In doing this you will broaden each other’s view on topics outside the wheelhouse of knowledge helping in team bonding and effectiveness.

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5. Delegate work

As much as we would love to do everything on our own and to our own standards, we just can’t. It’s simply not possible. Popular and effective CEOs understand that he cannot work alone and he identifies individuals in the team who are gifted in certain skills and delegate some of their duties to them. This raises trust among the team and enhances effectiveness.

6. Motivate the team through despair

There will be mountains along your way to success; that’s life. Good CEOs are able to take these moments of despair and keep their team focused to the company’s vision. They are able to steer the team forward and face these challenges head on. They keep the team motivated despite all. These are the popular and effective CEOs.

7. Have an uncanny ability to say no

As a CEO, you will be inundated with a number of requests from members of your team or potential customers. Some will sound wonderful and it would be easier to say “YES” but it would be harder to say “NO” to those that are not as pleasing. However, CEOs who have an uncanny ability to say NO will be able to explain why a particular request won’t go through without making the team members feel demoralized. They uphold their relations with members of their team and maintain their effectiveness.

Featured photo credit: bostonherald.com via bostonherald.com

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Tayyab Babar

Tayyab is a PR/Marketing consultant. He writes about work, productivity and tech tips at Lifehack.

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Last Updated on May 22, 2019

50 Great People To Follow On LinkedIn, No Matter Your Industry

50 Great People To Follow On LinkedIn, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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