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Every Beginner Should Learn These Blogging Tips and Tricks

Every Beginner Should Learn These Blogging Tips and Tricks

Before we start, we need to answer a simple question: what is a blog? A blog is a kind of online log or journal, where you can post almost anything you want. Blogging today is easier than ever. You can use a blog to promote your business or post your creative content; anything from text, videos, to images, drawn or taken with a camera. A blog usually covers a single topic or closely related topics, so you can write in a more serious tone, or casually. An important thing for a blog is that it’s frequently updated and that it has plenty of useful information or fun content that visitors will enjoy. Here, we’ll mention some of the more important things you should have in mind when starting your very own blog.

Choose a topic you know and make it interesting for visitors

You probably already know what it is that you want to blog about. Keep that in mind and try to brainstorm a little. You must choose a topic that is wide enough, so you don’t run out of things to write about, but at the same time not too wide, because you don’t want to lose focus and bore people. You must develop your idea, do research before starting, and check whether similar blogs already exist. You should also think of something else, funny or entertaining, that you could incorporate into your blog to keep things interesting. Remember that you must update your blog frequently, preferably on a daily basis, because if you neglect it, the number of visitors will begin to drop. Many blogs with great starting ideas have failed, only because their owners forgot to check in regularly, or they posted too much for their visitors to keep up. You must find that golden mark and stick to it.

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If you are an entrepreneur and want to blog about your business to attract visitors you can stick to industry-related topics, but do not keep it too professional, and try and be subtle yet efficient when advertising your products or services, as the focus needs to be on facts, news and tips relevant to your niche. Even those of you who just need a creative outlet may want to consider the possibility of taking up blogging full-time in the future and monetizing your blog. So, if you have that creative spark and a good degree of knowledge and hands on experience in a particular field, creating your own blog and writing about it is a great way to organize your thoughts and help others out.

Create a beautiful blog that people will love to read

Once you’ve decided to take up blogging, whether it’s just as a hobby or you hope to make it your job one day, you’ll need to set up shop. There are different ways of going about this, depending on the amount of effort and money you are willing to put into the project. First of all, there are some websites that will get you well equipped for starting a successful blog. You can use the most popular ones, such as WordPress.com or Blogger.com, which offer several options for beginners, and let you control the content that is posted there by you, or by your visitors. You can build a good looking website, and it will cost you nothing, but of course there is always an option to do some sort of upgrade, which will allow you even more control over it. If you are planning on doing some serious work, sooner or later you might want to start thinking about buying an upgrade. Some free packages will let you choose a theme, different font types, adjust the content for mobile phones, and let you choose your unique address, usually ending with a suffix .wordpress.com or .blogspot.com, of course.

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It is important to mention that, while free, some blog providers will place advertisements in your posts, so that your visitors will be forced to view them. If you want to avoid that, you can always buy the upgrades we’ve mentioned, and switch to a better package. Some of the improved features that come with these packages include a custom site address, increased disc space, no ads, premium themes, and improved support via live chat, email, or direct phone call.

Focus on keeping the quality of your posts high without sacrificing frequency

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Hands typing on keyboard

    We’ve already touched briefly on the importance of uploading content regularly, but it is also important to note that it can be easy to let the quality of that content slip, or veer off into subjects that your readers don’t particularly care about. That’s when you lose traffic and even some loyal fans. To avoid this, it’s important to not compromise quality for quantity. You can still remain consistent, while slightly reducing your post frequency.

    For example, you can start putting out content every other day or twice a week instead of every day. You can also have shorter posts to cover these little gaps between big chunks of popular content, and you can play around with different formats. Playing with formats simply means that, say, once a week you create a cool infographic, funny chart, or photoshopped picture.

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    Fridays could be Q & A days, Mondays you could do some video material, and you could always switch between different types of content, from informative, to funny and sarcastic, to personal. A fitness blogger may write a bit about motivation, do product reviews, answer some questions, do tutorials and how to’s, have both exercise and nutrition segments and give some first-hand examples from personal experience. There’s a lot you can do to keep things interesting without sacrificing quality or moving too far away from the type of content that is most popular.

    Hit the social media and look for ways of monetizing your blog

    When a website is made, be sure to post a link of your blog on your Facebook page, or simply put it in your signature area when sending emails or posting on forums. This way you will be able to spread the word about the blog and get people interested. You can also get friends and family involved through social media to get some help attracting visitors when you first start out. As your blog grows, i.e. you start getting more and more visitors, you can start thinking about monetizing it and making blogging your full-time career, or at least making some extra money doing what you love. Both sites we’ve mentioned above are great for a beginner, but, if you ever think about expanding, you will need your own personal domain name, and some proper hosting solution provided by a professional company.  This way you can start establishing yourself as a renowned blogger in your chosen niche.

    On a hosted website, you can add your own ads, sell merchandise and make money for yourself. However, it’s not just about the money – when people come to your website to read your thoughts on a regular basis, it can make you feel like you’re truly making a difference and contributing to society in your own small way. A lot of successful blogs that earn a decent amount of money started out as little more than an avenue for the blogger to voice his or her opinions, give some advice or just as a way for them to put their thoughts into words. If you chose to take this rout, you need to be careful when choosing your provider, as there can be many hidden costs, and don’t be fooled by their ads, as nothing is really free, or unlimited. It is recommended that you use specialized sites that rate the most popular hosting services and do a thorough review. If you are really serious about it, think about web hosting solutions as early as possible. Once all is set, be persistent, and with a lot of effort, and a little bit of good luck, your blog will be a success.

    There are a bunch of little things you need to consider before becoming a serious blogger, but when all is said and done there is only one big piece of advice you should take from all of this – start writing about what you know and enjoy while striving to be fun and informative, and keep writing and researching every day.

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    Ivan Dimitrijevic

    Ivan is the CEO and founder of a digital marketing company. He has years of experiences in team management, entrepreneurship and productivity.

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    Trending in Work

    1 How to Find New Growth Opportunities at Work 2 20 Critical Skills to Include on Your Resume (For All Types of Jobs) 3 The Best Interview Questions to Hire Only the Elites 4 How to Find a Mentor That Will Help You Succeed 5 15 Smart Ways to Approach Interpersonal Relationships at Work

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    Last Updated on August 20, 2019

    How to Find New Growth Opportunities at Work

    How to Find New Growth Opportunities at Work

    Career advancement is an enticement that today’s companies use to lure job candidates. But to truly uncover growth opportunities within a company, it’s up to you to take the initiative to move up.

    You can’t rely on recruiter promises that your company will largely hire from within. Even assurances you heard from your direct supervisor during the interviewing process may not pan out. But if you begin a job knowing that you’re ultimately responsible for getting yourself noticed, you will be starting one step ahead.

    Accomplished entrepreneur and LinkedIn Co-Founder Reid Hoffman said,

    “If you’re not moving forward, you’re moving backward.”

    It’s important to recognize that taking charge of your own career advancement, and then mapping out the steps you need to succeed, is key to moving forward on your trajectory.

    Make a Point of Positioning Yourself as a Rising Star

    As an employee looking for growth opportunities within your current company, you have many avenues to position yourself as a rising star.

    As an insider, you’re able to glean insights on company strategies and apply your expertise where it’s most needed. Scout out any skills gaps, then make a point to acquire and apply them. And, when you have creative ideas to offer, make it your mission to gain the ear of those in the organization who can put your ideas to the test.

    Valiant shows of commitment and enterprise make managers perk up and take notice, keeping you ahead of both internal and external competitors.

    Employ these other useful tips to let your rising star qualities shine:

    1. Promote Your Successes to Your Higher-Ups

    When your boss casually asks how you’re doing, use this valuable moment to position yourself as indispensable: “I’m floating on clouds because three clients have already commented on how well they like my redesign of the company website.”

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    Tell your supervisors about any and all successes. Securing a new contract or signing a new customer should be a cause for celebration. Be sure to let your bosses know.

    2. Cultivate Excellent Listening Skills

    Listen well, and ask great questions. Realize that people love to talk about themselves.

    But if you’re a superb listener, others will confide in you, and you’ll learn from what they share. You may even find out something valuable about your own prospects in the company.

    If others view you as even-minded and thoughtful, they’ll respect your ideas and, in turn, listen to what you have to say.

    Check out these important listening skills: 13 Powerful Listening Skills to Improve Your Life at Work and at Home

    3. Go to All Office Networking Events

    Never skip the office Christmas party, your coworker’s retirement party, or any office birthday parties, wedding showers, or congratulatory parties for colleagues.

    If others see you as a team player, it will help you rise in your company. These on-site parties will also help you mingle with co-workers whom you might not ordinarily have the chance to see. For special points, help organize one or two of these get-togethers.

    Take the Extra Step to Show Your Value to the Company

    Managers and HR staff know that it can be less risky – and a lot less costly — to promote from within. As internal staff, you likely have a good grasp of the authority structure and talent pool in the company, and know how to best navigate these networks in achieving both the company’s goals and your own.

    The late Nobel-Prize winning economist, Gary Becker, coined the term “firm-specific,” which describes the unique skills required to excel in an individual organization. You, as a current employee, have likely tapped into these specific skills, while external hires may take a year or more to master their nuances.

    Know that your experience within the company already provides value, then find ways to add even more value, using these tips:

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    4. Show Initiative

    Commit yourself to whatever task you’re given, and make a point of going above and beyond.

    Position yourself so that you’re ready to take on any growth opportunities that present themselves. If you believe you have skills that have gone untapped, find a manager who will give you a chance to prove your worth.

    Accept any stretch assignment that showcases your readiness for advancement. Stay late, and arrive early. Half of getting the best assignments is sticking around long enough to receive them.

    5. Set Yourself Apart by Staying up on Everything There Is to Know About Your Company and Its Competitors

    Subscribe to and read the online trade journals. Become an active member in your industry’s network of professionals. Go to industry conferences, and learn your competitors’ strategies.

    Be the on-the-ground eyes and ears for your organization to stay on top of industry trends.

    6. Go to Every Company Meeting Prepared and Ready to Learn

    A lot of workers feel meetings are an utter waste of time. They’re not, though, because they provide face-time with higher-ups and those in a position to give you the growth opportunities you need.

    Go with the intention of absorbing information and using it to your advantage — including the goals and work styles of your superiors. Respect the agenda, listen more than you speak, and never beleaguer a point.

    Accelerate Your Career Growth Opportunities

    A recent study found that the five predictors of employees with executive potential were: the right motivation, curiosity, insight, engagement, and determination. These qualities help you stand out, but it’s also important to establish a track record of success and to not appear to be over-reaching in your drive to move up in your company.

    Try to see yourself from your boss’s position and evaluate your promote-ability.

    Do you display a passion and commitment toward meeting the collective goals of the company? Do you have a motivating influence with team members and show insight and excellence in all your work?

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    These qualities will place you front and center when growth opportunities arise.

    Use these strategic tips to escalate your opportunities for growth:

    7. Find a Mentor

    With mentorship programs fast disappearing, this isn’t always easy. But you need to look for someone in the company who has been promoted several times and who also cares about your progress.

    Maybe it’s the person who recommended you for the job. Or maybe it’s your direct supervisor. It could even be someone across the hall or in a completely different department.

    Talk to her or him about growth opportunities within your company. Maybe she or he can recommend you for a promotion.

    Not sure how to find the right mentor? Here’s How to Find a Mentor That Will Help You Succeed.

    8. Map out Your Own Growth Opportunity Chart

    After you’ve worked at the company for a few months, work out a realistic growth chart for your own development. This should be a reasonable, practical chart — not a pie-in-the-sky wish list of demands.

    What’s reasonable? Do you think being promoted within two years is reasonable? What about raises? Try to inform your own growth chart with what you’ve heard about other workers’ raises and promotions.

    Once you’ve rigorously charted a realistic path for your personal development within the company, try to talk to your mentor about it.

    Keep refining your chart until it seems to work with your skills and proven talents. Then, arrange a time to discuss it with your boss.

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    You may want to time the discussion around the time of your performance review. Then your boss can weigh in with what he feels is reasonable, too.

    9. Set Your Professional Bar High

    Research shows that more than two-thirds of workers are just putting in their time. But through your active engagement in the organization and commitment to giving your best, you can provide the contrast against others giving lackluster performances.

    Cultivate the hard skills that keep you on the cutting edge of your profession, while also refining your soft skills. These are the attributes that make you better at embracing diverse perspectives, engendering trust, and harnessing the power of synergy.

    Even if you have an unquestionably left-brain career — a financial analyst or biotechnical engineer, for example — you’re always better off when you can form kind, courteous, quality relationships with colleagues.

    Let integrity be the cornerstone of all your interactions with clients and co-workers.

    The Bottom Line

    Growth opportunities are available for those willing to purposely and adeptly manage their own professional growth. As the old adage says,

    “Half of life is showing up.”

    The other half is sticking around so that when your boss is looking for someone to take on a more significant role, you are among the first who come to mind.

    Remember, your career is your business!

    More About Continuous Growth

    Featured photo credit: Zach Lucero via unsplash.com

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