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Every Beginner Should Learn These Blogging Tips and Tricks

Every Beginner Should Learn These Blogging Tips and Tricks

Before we start, we need to answer a simple question: what is a blog? A blog is a kind of online log or journal, where you can post almost anything you want. Blogging today is easier than ever. You can use a blog to promote your business or post your creative content; anything from text, videos, to images, drawn or taken with a camera. A blog usually covers a single topic or closely related topics, so you can write in a more serious tone, or casually. An important thing for a blog is that it’s frequently updated and that it has plenty of useful information or fun content that visitors will enjoy. Here, we’ll mention some of the more important things you should have in mind when starting your very own blog.

Choose a topic you know and make it interesting for visitors

You probably already know what it is that you want to blog about. Keep that in mind and try to brainstorm a little. You must choose a topic that is wide enough, so you don’t run out of things to write about, but at the same time not too wide, because you don’t want to lose focus and bore people. You must develop your idea, do research before starting, and check whether similar blogs already exist. You should also think of something else, funny or entertaining, that you could incorporate into your blog to keep things interesting. Remember that you must update your blog frequently, preferably on a daily basis, because if you neglect it, the number of visitors will begin to drop. Many blogs with great starting ideas have failed, only because their owners forgot to check in regularly, or they posted too much for their visitors to keep up. You must find that golden mark and stick to it.

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If you are an entrepreneur and want to blog about your business to attract visitors you can stick to industry-related topics, but do not keep it too professional, and try and be subtle yet efficient when advertising your products or services, as the focus needs to be on facts, news and tips relevant to your niche. Even those of you who just need a creative outlet may want to consider the possibility of taking up blogging full-time in the future and monetizing your blog. So, if you have that creative spark and a good degree of knowledge and hands on experience in a particular field, creating your own blog and writing about it is a great way to organize your thoughts and help others out.

Create a beautiful blog that people will love to read

Once you’ve decided to take up blogging, whether it’s just as a hobby or you hope to make it your job one day, you’ll need to set up shop. There are different ways of going about this, depending on the amount of effort and money you are willing to put into the project. First of all, there are some websites that will get you well equipped for starting a successful blog. You can use the most popular ones, such as WordPress.com or Blogger.com, which offer several options for beginners, and let you control the content that is posted there by you, or by your visitors. You can build a good looking website, and it will cost you nothing, but of course there is always an option to do some sort of upgrade, which will allow you even more control over it. If you are planning on doing some serious work, sooner or later you might want to start thinking about buying an upgrade. Some free packages will let you choose a theme, different font types, adjust the content for mobile phones, and let you choose your unique address, usually ending with a suffix .wordpress.com or .blogspot.com, of course.

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It is important to mention that, while free, some blog providers will place advertisements in your posts, so that your visitors will be forced to view them. If you want to avoid that, you can always buy the upgrades we’ve mentioned, and switch to a better package. Some of the improved features that come with these packages include a custom site address, increased disc space, no ads, premium themes, and improved support via live chat, email, or direct phone call.

Focus on keeping the quality of your posts high without sacrificing frequency

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Hands typing on keyboard

    We’ve already touched briefly on the importance of uploading content regularly, but it is also important to note that it can be easy to let the quality of that content slip, or veer off into subjects that your readers don’t particularly care about. That’s when you lose traffic and even some loyal fans. To avoid this, it’s important to not compromise quality for quantity. You can still remain consistent, while slightly reducing your post frequency.

    For example, you can start putting out content every other day or twice a week instead of every day. You can also have shorter posts to cover these little gaps between big chunks of popular content, and you can play around with different formats. Playing with formats simply means that, say, once a week you create a cool infographic, funny chart, or photoshopped picture.

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    Fridays could be Q & A days, Mondays you could do some video material, and you could always switch between different types of content, from informative, to funny and sarcastic, to personal. A fitness blogger may write a bit about motivation, do product reviews, answer some questions, do tutorials and how to’s, have both exercise and nutrition segments and give some first-hand examples from personal experience. There’s a lot you can do to keep things interesting without sacrificing quality or moving too far away from the type of content that is most popular.

    Hit the social media and look for ways of monetizing your blog

    When a website is made, be sure to post a link of your blog on your Facebook page, or simply put it in your signature area when sending emails or posting on forums. This way you will be able to spread the word about the blog and get people interested. You can also get friends and family involved through social media to get some help attracting visitors when you first start out. As your blog grows, i.e. you start getting more and more visitors, you can start thinking about monetizing it and making blogging your full-time career, or at least making some extra money doing what you love. Both sites we’ve mentioned above are great for a beginner, but, if you ever think about expanding, you will need your own personal domain name, and some proper hosting solution provided by a professional company.  This way you can start establishing yourself as a renowned blogger in your chosen niche.

    On a hosted website, you can add your own ads, sell merchandise and make money for yourself. However, it’s not just about the money – when people come to your website to read your thoughts on a regular basis, it can make you feel like you’re truly making a difference and contributing to society in your own small way. A lot of successful blogs that earn a decent amount of money started out as little more than an avenue for the blogger to voice his or her opinions, give some advice or just as a way for them to put their thoughts into words. If you chose to take this rout, you need to be careful when choosing your provider, as there can be many hidden costs, and don’t be fooled by their ads, as nothing is really free, or unlimited. It is recommended that you use specialized sites that rate the most popular hosting services and do a thorough review. If you are really serious about it, think about web hosting solutions as early as possible. Once all is set, be persistent, and with a lot of effort, and a little bit of good luck, your blog will be a success.

    There are a bunch of little things you need to consider before becoming a serious blogger, but when all is said and done there is only one big piece of advice you should take from all of this – start writing about what you know and enjoy while striving to be fun and informative, and keep writing and researching every day.

    More by this author

    Ivan Dimitrijevic

    Ivan is the CEO and founder of a digital marketing company. He has years of experiences in team management, entrepreneurship and productivity.

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    Last Updated on October 13, 2020

    How to Get Promoted When You Feel Stuck in Your Current Position

    How to Get Promoted When You Feel Stuck in Your Current Position

    Have you been stuck in the same position for too long and don’t really know how to get promoted and advance your career?

    Feeling stuck could be caused by a variety of things:

    • Taking a job for the money
    • Staying with an employer that no longer aligns with your values
    • Realizing that you landed yourself in the wrong career
    • Not feeling valued or feeling underutilized
    • Taking a position without a full understanding of the role

    There are many other reasons why you may be feeling this way, but let’s focus instead on learning what to do now in order to get unstuck and get promoted

    One of the best ways to get promoted is by showing how you add value to your organization. Did you make money, save money, improve a process, or do some other amazing thing? How else might you demonstrate added value?

    Let’s dive right in to how to get promoted when you feel stuck in your current position.

    1. Be a Mentor

    When I supervised students, I used to warm them — tongue in cheek, of course — about getting really good at their job.

    “Be careful not to get too good at this, or you’ll never get to do anything else.”

    This was my way of pestering them to take on additional challenges or think outside the box, but there is definitely some truth in doing something so well that your manager doesn’t trust anyone else to do it.

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    This can get you stuck.

    Jo Miller of Be Leaderly shares this insight on when your boss thinks you’re too valuable in your current job:

    “Think back to a time when you really enjoyed your current role…You became known for doing your job so well that you built up some strong ‘personal brand’ equity, and people know you as the go-to-person for this particular job. That’s what we call ‘a good problem to have’: you did a really good job of building a positive perception about your suitability for the role, but you may have done ‘too’ good of a job!”[1]

    With this in mind, how do you prove to your employer that you can add value by being promoted?

    From Miller’s insight, she talks about building your personal brand and becoming known for doing a particular job well. So how can you link that work with a position or project that will earn you a promotion?

    Consider leveraging your strengths and skills.

    Let’s say that the project you do so well is hiring and training new entry-level employees. You have to post the job listing, read and review resumes, schedule interviews, make hiring decisions, and create the training schedules. These tasks require skills such as employee relations, onboarding, human resources software, performance management, teamwork, collaboration, customer service, and project management. That’s a serious amount of skills!

    Are there any team members who can perform these skills? Try delegating and training some of your staff or colleagues to learn your job. There are a number of reasons why this is a good idea:

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    1. Cross-training helps in any situation in the event that there’s an extended illness and the main performer of a certain task is out for a while.
    2. As a mentor to a supervisee or colleague, you empower them to increase their job skills.
    3. You are already beginning to demonstrate that added value to your employer by encouraging your team or peers to learn your job and creating team players.

    Now that you’ve trained others to do that work for which you have been so valued, you can see about re-requesting that promotion. Explain how you have saved the company money, encouraged employees to increase their skills, or reinvented that project of yours.

    2. Work on Your Mindset

    Another reason you may feel stuck in a position is explained through this quote:

    “If you feel stuck at a job you used to love, it’s normally you—not the job—who needs to change. The position you got hired for is probably the exact same one you have now. But if you start to dread the work routine, you’re going to focus on the negatives.”[2]

    In this situation, you should pursue a conversation with your supervisor and share your thoughts and feelings to help you learn how to get promoted. You can probably get some advice on how to rediscover the aspects of that job you enjoyed, and negotiate either some additional duties or a chance to move up.

    Don’t express frustration. Express a desire for more.

    Present your case and show your boss or supervisor that you want to be challenged, and you want to move up. You want more responsibility in order to continue moving the company forward. Focus on how you can do that with the skills you have and the positive mindset you’ve cultivated.

    3. Improve Your Soft Skills

    When was the last time you put focus and effort into upping your game with those soft skills? I’m talking about those seemingly intangible things that make you the experienced professional in your specific job skills[3].

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    Use soft skills when learning how to get promoted.

      According to research, improving soft skills can boost productivity and retention 12 percent and deliver a 250 percent return on investment based on higher productivity and retention[4]. Those are only some of the benefits for both you and your employer when you want to learn how to get promoted.

      You can hone these skills and increase your chances of promotion into a leadership role by taking courses or seminars.

      Furthermore, you don’t necessarily need to request funding from your supervisor. There are dozens of online courses being presented by entrepreneurs and authors about these very subjects. Udemy and Creative Live both feature online courses at very reasonable prices. And some come with completion certificates for your portfolio!

      Another way to improve your soft skills is by connecting with an employee at your organization who has a position similar to the one you want.

      Express your desire to move up in the organization, and ask to shadow that person or see if you can sit in on some of their meetings. Offer to take that individual out for coffee and ask what their secret is! Take copious notes, and then immerse yourself in the learning.

      The key here is not to copy your new mentor. Rather, you want to observe, learn, and then adapt according to your strengths.

      4. Develop Your Strategy

      Do you even know specifically why you want to learn how to get promoted? Do you see a future at this company? Do you have a one-year, five-year, or ten-year plan for your career path? How often do you consider your “why” and insure that it aligns with your “what”?

      Sit down and make an old-fashioned pro and con list.

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      Write down every positive aspect of your current job and then every negative one. Which list is longer? Are there any themes present?

      Look at your lists and choose the most exciting pros and the most frustrating cons. Do those two pros make the cons worth it? If you can’t answer that question with a “yes,” then getting promoted at your current organization may not be what you really want[5].

      The two most important days in your life are the day you are born and the day you find out why. —Mark Twain

      Here are some questions to ask yourself:

      • Why do you do what you do?
      • What thrills you about your current job role or career?
      • What does a great day look like?
      • What does success look and feel like beyond the paycheck?
      • How do you want to feel about your impact on the world when you retire?

      Define success to get promoted

        These questions would be great to reflect on in a journal or with your supervisor in your next one-on-one meeting. Or, bring it up with one of your work friends over coffee.

        Final Thoughts

        After considering all of these points and doing your best to learn how to get promoted, what you might find is that being stuck is your choice. Then, you can set yourself on the path of moving up where you are, or moving on to something different.

        Because sometimes the real promotion is finding your life’s purpose.

        More Tips on How to Get Promoted

        Featured photo credit: Razvan Chisu via unsplash.com

        Reference

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