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Avoid Making These 13 LinkedIn Mistakes To Score Your Dream Job

Avoid Making These 13 LinkedIn Mistakes To Score Your Dream Job

If you are a part of the job seeking population, LinkedIn can prove a real time saver, but only if you use it right.  The professional network which boasts of more than 200 million members is fast becoming the first destination of recruiters to look for experts in their field. According to a survey by Jobvite, some 93 percent of the recruiters search LinkedIn for filling up open vacancies.

Most of us are oblivious of a LinkedIn feature, the LinkedIn Recruiter. It is the core of Talent Solutions, which brings in more than half of the company’s revenue.  Companies paying to use this feature can view your profile, search for people with specific skills, and flag them without you knowing. Currently, over 16,000 clients or companies pay to use LinkedIn Recruiter, and chances are pretty much that your favorite recruiter is one of them. You don’t even need to be “actively looking for a job right now”, as LinkedIn Recruiter has this ability to source passive candidates, an incredibly important feature for its users.

Chuck Hester, a LinkedIn consultant, speaker and trainer says that “anyone considering a job change should create a LinkedIn profile before starting a search”. And once recruiters find your profile, you want them to stay there.  This is the actual reason why you should care about conditioning your LinkedIn profile and network as soon as possible. Here are 13 LinkedIn mistakes that you might be making right now, hurting your chances of getting hired.

1. Incomplete profile

None is a bigger sin in the world of LinkedIn then to have an incomplete profile staring at the face of the recruiter. As Grace Killela, founder and CEO of Half The Sky Women’s Leadership Institute puts it, “LinkedIn is speed dating for professionals.” If they find anything missing it would serve as a reason not to court you. Gaps in work history, for whatever reason, is going to make the recruiter nervous about approaching you. Make sure you have all grounds covered.

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2. Missing profile picture

LinkedIn is the older than Facebook and Twitter, and that’s why it is a thought worth wondering why so many people on LinkedIn are still without any profile picture, while the same people share so many pictures on other social networks.  Adding a picture to your LinkedIn profile can be a deal breaker in some cases as the clicks on a profile with a picture is far greater than those without. This Huffington post here details five reasons to have a profile picture. LinkedIn Expert Nicole Williams says, “One of the biggest mistakes I see is no photo. You’re seven times more likely to have your profile viewed if you have one.”

3.  Putting up a profile picture that’s more of a personal memory

Some people mistake LinkedIn for a social network similar to Facebook and therefore put up profile pictures that are more apt for sharing with your family and friends rather than recruiters looking to hire you. LinkedIn is for professional purposes and you should let it remain that way only.

4. Using poor English language 

Agreed that you are not applying for a copyeditor or language expert position but that is no excuse for having typos in your profile description, titles, or anything else that makes part of your profile. Besides, using an excessive boisterous tone and a number of buzzwords can turn off the recruiter. It is important to be impactful, but not boastful and big-mouthed.

5. Giving keywords a miss 

Recruiters perform keyword searching for finding their candidates. Their initial search query generally includes title, location, industry and function. To make through the initial search your bio should include the title, industry and location keywords. “If you want to work in Silicon Valley and live in Kansas, change your location to Silicon Valley on LinkedIn”, advises Nicole Greenberg Strecker. The titles should be direct and revealing and not conflict with the description.  To be on the right track carefully go through different job descriptions of positions similar to what you seek, and find out skills, or descriptors that can be used in keyword searches.

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6.  Not personalizing the LinkedIn public profile URL

By default when you set up your profile on LinkedIn, you are given a LinkedIn ID that may look like:

http://www.linkedin.com/pub/firstname-lastname/0/000/246

Many people don’t know this but LinkedIn offers a way out to clear this mess of numbers and letters at the end of the URL. It looks terrible, and hence changing it should be a top priority of the users. To customize the URL to something more professional like http://www.linkedin.com/in/yourname select “Settings” in the drop down under your name on the top right corner of your LinkedIn home page. Choose Public Profile Settings and proceed to “Your Public Profile URL”. Customize the link, trying to get as close to your first and last name as possible.

7.  Ignoring LinkedIn groups

LinkedIn Groups is one place where recruiters and hiring managers lurk, closely following the discussion. If you want to get smart about the industry and get on the recruiter’s radar, LinkedIn Groups is one place you must not ignore. These groups are also a great way to network with other professionals of your genre.  However, joining a group and then not participating is actually even worse. Many of us ignore posting anything in these groups, let alone get involved in ongoing discussions or start our own.

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8.  Not personalizing your connection requests

For once everyone should get this fact straight that LinkedIn is not all about quantity and no quality. It’s important to have a good number of professional connections, but throwing default connection requests in all directions just for the sake of increasing your connection count is not wise. Even when you’re reaching out to someone you have never met, the best thing to do will be to research the person and customize your connection request to make it look less spammy. The recipient will definitely appreciate your efforts.

9.  Neglecting the summary section

Recruiters punish those who do not give enough attention to updating their Summary sections by not considering their candidature seriously. Thus, not only should you have a properly written Summary section, but it also should be able to differentiate you from at least hundreds of other candidates. Either tell a story, or write about your past achievements, and passions. Think of selling yourself when writing of summary.

10.  Not adding links to your websites or web page

Unlike a resume, LinkedIn is not written in ink and paper and therefore you have the ability to add links to your previous work, a personal website, twitter profile, blog or online certification that you have gone through. All these add to your personal brand power, which is exactly the main purpose of LinkedIn profile.

11. Listing non-relevant skills

There is currently no limit on how many skills you can list on your LinkedIn profile. However, that doesn’t give you free run over the number of skills that you should add. Add only skills that are relevant to your job search and which you can justify later on during further rounds of interview. Too many skills will end up sending out wrong signals to the recruiter. You can end up presenting yourself as either overqualified for a job or a jack-of-all-trades.

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12. Not updating the profile regularly

Just as any resume writing expert would tell you,  most people think that having a LinkedIn profile is more than enough. However, in order to remain high in the search rankings it is necessary to regularly update its various sections such as skills, and projects. LinkedIn Posts is another new addition to the methods in which you can remain on the recruiter’s radar. Sharing your experience through LinkedIn posts will not only present you as an expert in your field but will also improve your search rankings considerably.

13. Neglecting privacy options 

You always remember to lock your pictures and other profile details on Facebook. Then why so callous about LinkedIn’s privacy controls? The various options that you can exercise include showing yourself as anonymous while visiting another connection’s profile, showing or not showing your activity updates to your connections. When you are out looking for a new job while being actively engaged in your current job, a little discretion is advised by all. The privacy controls can ensure that your boss doesn’t know you are looking for new opportunities.

Building a kickass LinkedIn profile can create a world of difference between you getting the job or not even be considered for it. The choice is entirely yours.

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Saurabh Tyagi

Career Author and Technology Evangelist

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Published on October 8, 2019

How to Advance Your Career (and the Big Mistakes You May be Making)

How to Advance Your Career (and the Big Mistakes You May be Making)

The late writer William S. Burroughs once said that “When you stop growing, you start dying.” It might have a morbid undertone, but it’s one hundred percent true in terms of one’s career.

The days of finding a job with one company that you can stick with for 30 years, and simply relax as you move up its company escalator are few and far between in today’s world. This isn’t necessarily bad news. On the contrary, it means that you’re the one in charge of shaping your career advancement.

By putting these principles and behaviors into practice, you’ll begin to see how to advance your career quickly. Ready? Let’s get started…

1. Define What Success Is for You

There’s no right or wrong definition of what success in your career looks like. The important thing is to figure out what success looks like for YOU. It might, and probably will, change along the way, but if you don’t have some sort of milestone on the horizon, then you won’t know which direction to go in.

Think about success in your career in terms of one year, five years, and 10 years. Once you have that, it’s time to lace up your boots and get to work.

2. Learn How to Develop and Follow a Plan

Nobody just stumbles upon success accidentally. Sure, they may stumble upon breakthroughs or new methods accidentally, but all success stories have one thing in common — a plan.

Establish a timeline for the things that you want to achieve in your career in the next year, five years, 10 years, and so on. Consider the skills that you’ll need to learn to make these things happen and work on acquiring them.

3. Surround Yourself With Those Better Than You

It’s a rule of thumb among musicians that if you want to get better, then you need to get out of the bedroom and play with people who are better than you.

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By surrounding yourself with people who are better than you and where you want to be, you’ll not only see how these people climbed to where they are in their respective fields, but you’ll learn from them and naturally want to push yourself to be better in your own job as well.

4. Seek Out a Mentor(s)

A mentor will not only be able to help you refine and reach your career goals, but will be invaluable in landing promotions and finding unadvertised job openings.

One unique approach is to work on fostering a relationship with a mentor both within and outside of your company. This will help in giving you different perspectives as you rise up through the ranks in your company and career overall.

5. Stop Wasting Your Mornings

You may not think you’re a morning person, but if you can learn to be one, you’ll thank yourself 10 years down the road.

Prepare a to-do list of tasks that you want to accomplish the day before and work on knocking them out for at least one hour before you respond to morning emails. The problem with responding to emails first, is you’re giving your attention to somebody else’s agenda, instead of plotting your own course for the day.

6. Arrange or Attend a Networking Party

If you’re attending networking events simply because you might get a few free drinks, you’re doing them wrong. These events are great for meeting new people and forming relationships. Your goal shouldn’t be to get hired by the end of the night, but to simply make a good impression by being friendly and authentic. So what’s next?

Reach out a few days later via email or on social media to follow up and connect!

7. Pick Up Some New Skills

Nobody wants to be the old dog that can’t learn any new tricks. To move up in your career, you’re going to likely need to pick up new skills along the way. Maybe your company offers on-the-job training or you have the option of taking online classes at night.

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By learning new skills, you’ll not only be able to expand upon what you can already do, but you’ll make yourself more valuable to your employer and future employers.

8. Exploit the Benefits Already at Your Disposal

Remember what we just said about the possibility of your company providing on-the-job training? Take advantage of these sorts of benefits!

If you’re working for a company that allows you to job shadow other employees or has company mixers, you should attend these. They not only allow you to develop your skills within the company, but show seasoned executives within your field that you’re interested in more than just clocking in for a paycheck.

9. Make Yourself Indispensable

Good help is hard to find and employers want to retain outstanding employees. If you can learn to make yourself indispensable to your company, you’ll not only communicate that you’re successful, but will have a lot more job security. What’s this entail though?

It’s actually not all that difficult. By being reliable, adapting to new challenges, and holding your own work and performance to a high standard, you’ll stand out among your peers and others will take notice. Easy enough, right?

10. Get Off the Fence

People who advance in their careers are those who don’t shy away from voicing their opinion and stand up with authority when the opportunity arises.

If a problem arises in your company and you think you might have a solution or are willing to work to find one, then let others know. Employers value and promote problem solvers. Start off with something small and work your way up towards tackling more difficult tasks and projects.

11. Don’t Wait for More Responsibility, Ask for It

If you want more responsibility in your job, then be open about it with your manager. Your manager may be so busy with their own work that they weren’t aware you were looking for more challenges.

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Just make sure you can handle it and that you already show strong performance in your current duties. And if your manager doesn’t seem supportive about offering you more responsibility, well, then it could be time to look for new employment.

12. Stop Wasting Time on What You Don’t Want

If your career goals start with “I should do this…” there could be a problem. This kind of language in referring to goals can doom them to failure because the want isn’t there.

Consider using the RUMBA method (Reasonable, Understandable, Measurable, Behavioral and Agreed) when setting your goals. That “agreed” part should really be “want.” By going after career goals that you actually want to accomplish, you’re much more likely to achieve them.

13. Seek Out Feedback and Apply It

Simply doing your job might not always push you up in your career advancement. Too often, employees just assume that their bosses will notice their performance strides and reach out when the time is right to advance.

Don’t be afraid to regularly seek out feedback and ask for constructive criticism. It not only shows that you value your manager’s opinion but demonstrates that you care about your job and want to become better in your chosen field.

14. Pick Your Bosses Wisely

Advancing in your career can move a lot quicker if you’re working for the right people. If your boss isn’t any good at their job or doesn’t value you, then moving up could become difficult.

A great boss though, will be able to help you capitalize on your strengths and be an advocate for your success. If there aren’t any strong developers of talent in your management chain already, then look around for some and seek them out as mentors.

15. Learn to Develop Your Sense of Timing

The odds of asking for a promotion or raise are in your favor with over 70 percent of respondents to a survey from PayScale reporting some success. One thing to keep in mind that can make all the difference is when you ask.

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Some corporate cultures may prefer that employees reach out about advancement during their annual review, but maybe you work for a more free-spirited startup. The best approach may be to take note of when others advance and ask about how the organization handles employee development.

16. Work Hard and Promote Yourself

Working hard and delivering a solid job performance are the keys to advancing in your career no matter what field you’re in. This doesn’t mean you need to be completely humble about your accomplishments either.

Keep a record of your positive impact within the organization and let others both within your company and your field know that you’re enthusiastic about your role and work.

17. Don’t Just Build Your Network… Cultivate It

It’s way too easy to add new people to your LinkedIn network and then forget about them for all eternity. Rather than just collecting business cards or social media contacts, you should be cultivating relationships with the ones you already have.

Follow up with people that you haven’t spoken to in a while, offer to connect them with somebody you know in their field, or ask about a new job title they may have taken on. Doing so could be the spark that leads to a potential job referral.

18. Join a Professional Organization

The National Association of (insert your industry here) and other professional organizations can still offer a great wealth of advantages from networking to industry insights, and skill development.

Even outside of professional organizations dedicated to particular job fields, civic organizations can also be fantastic for making new contacts. After all, so much about career advancement is who you know, and you never know who you’ll meet who knows somebody else who is looking for someone with your skills and experience.

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Featured photo credit: JESHOOTS.COM via unsplash.com

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