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11 Important Lessons I Have Learned From Starting a Blog

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11 Important Lessons I Have Learned From Starting a Blog

People fall in love with blogging because of various reasons. Some of them want to make money by writing and work hard to make a name for themselves. Others just do it for fun and don’t mean anything serious by it, while some feel that they have something important to discuss with the World and the best way to share your ideas is starting a blog.

When I started blogging I had no idea what I was getting myself into and this is true for most bloggers out there, but in time I learned a few things that made it a whole lot easier and fun. Some of them I’ve learned from experience and others I picked up from more experienced bloggers who were willing to share their knowledge. In honor of the favor they did to me, here is a list of important lessons I’ve learned from blogging.

1. Have fun in order to keep the creative juices flowing.

It might seem silly but this is a very serious matter. I don’t care if you are starting a blog that is highly technical and you are doing reviews of highly sophisticated, scientific gadgets—you still need to have fun while writing about the subject.  The writer’s mood tends to transfer onto his writing and if you are bored out of your skull by the work you are doing, you are also going to bore you readers. Shake things up a bit, try a different approach and work on your style in order to avoid repetitiveness.

2. Your writing is only as good as your grammar.

Have you heard about the Grammar Police? There are people online that are obsessed with good grammar and are constantly scanning for any mistakes so they can proudly point them out. They can be annoying, but having a trend of making fun of bad grammar is OK in my book.

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grammarpolice

    In the beginning, I thought that nobody is going to care about a couple of typos and a few “its Vs it’s” mistakes but boy, was I wrong. Bad grammar kills your credibility as writer, and if you want to be taken seriously, check before you post.

    3. Have a functional knowledge of the Internet.

    You can’t skip this part folks. You need to be able to use search engines correctly and intuitively so you can get all the necessary research. On top of that, you will need maintain and update your blog on your own so as to avoid dishing out cash for that. There is a third point here, one that encompasses the understanding of the Internet lingo so to speak. Things that mean one thing in the real world can mean something completely different online and they can really cause some issues if they are misunderstood.

    4. Ask for feedback so you can see yourself through your readers eyes.

    It is of great importance to have an objective opinion on how good your writing really is. Unfortunately, writers and bloggers alike have a tendency to think too highly of themselves or to be too harsh on their work. Bloggers have one advantage though, and that is to ask their audience for their opinion and get instant reviews. Not everybody will like your work, so filter out the comments of people who wouldn’t like what you have to say no matter how you write it. Find realistic reviews and learn from your mistakes.

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    5. Reaction isn’t something that should ruin your motivation.

    The Web is a big place and there is an abundance of opportunities for job positions and success as a creative writer, but don’t expect everything to just fall in your lap. You are going to live through some rejections as most of us did, and this isn’t something that you should consider “a big deal,” even in cases when you really wanted to land that particular job. Keep at it, work hard and don’t let things discourage you.

    6. Developing relationships and networking are the keys to success.

    You can’t do everything alone—no one can. Understanding the value of connecting with fellow bloggers, keeping in touch with your readers and getting as many contacts as you can is very important.

    Networking and building connectios

      Opportunities for new projects can arise from simply knowing the right people at the right time. As the old saying goes, there is strength in numbers.

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      7. Things don’t just happen; you need to make them happen.

      Always be on the lookout for new opportunities. Utilize your contacts, search for job opportunities, collaborate with your peers and think about the future of your work. If you just sit down, write and wait, you might catch a break if you are lucky, but in most cases you are going to progress very little if you don’t branch out and start making opportunities instead of waiting for them to happen.

      8. Take a break once in a while.

      Avoid writing when you feel exhausted since you are going to produce material of lower quality, regardless of your passion for the subject. If you have no choice, make sure you check what you have written more than once before you post it. Exhaustion doesn’t just have a bad influence on your writing—it destroys your motivation as well. Take the time to recharge your batteries and get back into the fray; otherwise, you are going to end up with your head on your keyboard and with your deadline breached.

      9. Patience and diligence are the key to success.

      A lot of bloggers, especially young bloggers, step in to the blogging environment with an overconfident attitude and the conviction that they are going to make it in a matter of months. Let me tell you this: most successful bloggers have worked for years for scraps before they actually capitalized on their work. Blogging isn’t something that you can have an overnight success with; it takes planning, learning and hard work.

      10. If you get into fights with trolls, you are going to come out bruised.

      These are some fickle creators to deal with. “Trolls” are people who are there to make fun of you and everything else for that matter. Why? Because they are bored and they do this to entertain themselves. If you run into trolls on your blog, proceed with caution. Don’t get into arguments with them because you can’t win.

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      Internet Troll

        They have put nothing on the table that they value and their primary objective is to ridicule your entire operation for fun. Ignoring them is probably the best course of action since your lack of reaction will bore them and they will go away.

        11. Don’t chase after money at all costs.

        There are a lot of ways to make money online; that much is true, but when it comes to blogging you need to be careful. Your fan base is what keeps your blog alive. If you start shoving ads or god forbid pop-ups down people’s throats they are going to leave you very fast and your hard work is going to go down the drain in a matter of days. Carefully make your choices, consult your fans and notify them about the changes that are going to occur so you don’t hurt your chances of making money while attempting to make money.

        From my experience, these are some of the most important things to know if you are starting a blog and want to make a serious career for yourself as a blogger. Keep in mind that these rules are not rigid and that things change fast on the Web so make sure you are up to date with new trends and changes. I wish you a clear mind and may writer’s block never cross your doorstep.

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        More by this author

        Ivan Dimitrijevic

        Ivan is the CEO and founder of a digital marketing company. He has years of experiences in team management, entrepreneurship and productivity.

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        Last Updated on August 25, 2021

        Why Personal Branding Is Important to Your Career

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        Why Personal Branding Is Important to Your Career

        As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

        Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

        According to Celinne Da Costa:[1]

        “Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

        A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

        What Is Your Personal Brand?

        “Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

        Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

        Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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        I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

        A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

        Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

        Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

        Your Personal Brand Is Essential for Your Career Success

        In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

        According to Castrillon,[2]

        “One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

        The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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        As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

        In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

        “if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

        When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

        The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

        Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

        The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

        5 Key Steps to Creating Your Personal Brand

        These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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        1. Set Your Personal Goals

        What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

        2. Create Your Unique Value Proposition

        Create your unique value proposition by asking yourself these four questions:

        1. What are your personality features? What benefit do you offer people?
        2. Who are you and why do people enjoy working with you?
        3. What do you do and what do people want you to do for them? How do you solve their problems?
        4. What makes you different from others like you?

        The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

        3. Write Your Professional Story

        Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

        4. Determine Which Platforms Will Support Your Personal Brand

        Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

        5. Become Recognized for Sharing Your Knowledge and Expertise

        A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

        The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

        Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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        As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

        Other People’s Stories

        Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

        Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

        Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

        “your story is what you have, what you will always have. It is something to own.”

        So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

        Featured photo credit: Austin Distel via unsplash.com

        Reference

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