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Increase Your Marketability with QR Codes for Business Cards

Increase Your Marketability with QR Codes for Business Cards

In this day and age, many people can argue that the use of business cards are dead and over. It is believed that the likes of LinkedIn and other contact management apps have rendered them obsolete. However, studies show that business cards are more popular than ever. How is this possible? Well, one way is by sprucing up your business card by adding a QR code! Not sure what a QR code is? Let me explain.

QR codes, or Quick Response codes, are two-dimensional barcodes that can be personally designed to hold a variety of information; from addresses to websites, their uses are potentially infinite. Smart phones, Androids, iOs and tablets can scan the QR code with a QR Reader app and store the information into their device. This makes it convenient and easy for your networks to locate your information, but beyond that, it makes you memorable. It gives your business card that “wow” factor. Some people include a PDF version of their resume, others include links to LinkedIn or other related professional social media site.

To generate your own personal QR codes for your business cards, resumes or any other professional needs, check out the following two websites:

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QR Code: Example 1

    This QR Code Generator is easy to use and allows you to customize your QR Codes with text, URLs, contact information, phone numbers and SMSs. The site also gives you options of saving, sharing, and modifying the QR code.

     

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    QR Code: Example 2

       

      This QR Code Generator allows you to do more than the previous QR Code generator, not only can you customize your QR Codes with Text, URLs, Contact Information, Phone Numbers and SMSs, but there are also options for e-mails, map locations and wifi information. The site also give you options of downloading and embedding images, as well as modifying the QR code look.

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      QR codes can be added on any part of your business cards, front or back, for that dynamic touch. See examples below:

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            When creating a QR code, create one that works for you, your audience, and your business card template. Do not make the code too small or with light colors, or it will be difficult to hard to scan. Also keep in consideration that some people or employers may still not fully understand QR Codes, so be prepared to answer questions if they arise.

            Featured photo credit: Paul Wilkinson via flickr.com

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            Last Updated on December 18, 2020

            Can Technology have Biases Like Humans?

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            Creating technological solutions transparently

            This article suggests that the process of creating technological solutions be made transparent and subject to contribution from many people who would end up as users of the product – male, female, young, old, learned, unlearned and all other preferences as we have them. It also underscores the importance of having women on product development teams. This approach is not sure to eliminate all forms of bias, but it is a good way to start in order to appraise the full benefits of technology.

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            “Recognizing the problem is a start…success will depend on inclusive technologies that meet this vast untapped market.” This cannot be more apt especially at a time when we look up to technology for solutions. We should not muzzle our progress with technology by battling algorithm bias. The first way to avoid this battle is by reading this article here.

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