Advertising
Advertising

Is Technology the Key to Success in the 21st Century?

Is Technology the Key to Success in the 21st Century?

Technology advances by leaps and bounds. It seems like we’re always fighting to stay current on tech trends. Consumers aren’t alone in this race for the hottest products and services on the market. Many businesses are also eager to jump on the tech bandwagon.

Sometimes companies don’t do well on the cutting edge. The Daily, a digital newspaper that sought to ride the wave of success caused by the iPad, is a classic example. This e-newspaper showed promise, but wound up being a colossal flop.[1]

Today, reading a newspaper on a tablet requires no stretch of the imagination. The Washington Post, The New York Times, and other major papers offer e-subscriptions. If The Daily had the right idea, why did it fail?

    It wasn’t that the idea of an e-paper was bad. The combination of a clunky interface, a bad business model, an unclear mission, and high overhead made the paper unsustainable.[2]

    The Daily led with technology. They didn’t put as much focus on developing a user-friendly paper as they should have. They were trying to operate in a digital age with an analog mindset. They saw the importance of using tech to publish their stories, but they didn’t understand how to do that.

    Advertising

    What We Think Technology Can Do

    Using technology doesn’t guarantee that we’ll be successful, but many feel that tech holds the key to success. Technology has always defined our culture. From the invention of the wheel to the 21st century marvels of information technology, our way of life is tied to innovation.

    We see success stories from wealthy public figures such as Mark Zuckerberg, Steve Jobs, and Jeff Bezos. All eyes are on Silicon Valley, and we’re all waiting to see what’s going to change our world next.

    Upload a viral YouTube video, make a Facebook page that people like, become famous on Instagram, or build your own app, and you, too, can have the power and influence of someone like Steve Jobs. This flawed thinking gives people the idea that technology is the way to be successful.

      Since so many people believe that anyone can achieve success through technology, tech has become step one in solving problems–whether or not it’s appropriate.

      What Technology Can Actually Do

      Using technology for the sake of using technology doesn’t work.

      Advertising

      When people grapple with technology without a plan, they fail miserably. Tech doesn’t guarantee greatness. Good ideas stick around, and poorly executed ideas die. Thoughtlessly relying on technology is a liability, not an asset.

        Maybe it’s because so much of what makes technology work is unknown to the average person. Perhaps we’ve seen the successes of greats like Mark Zuckerberg without recognizing their struggles. Whatever the case, many of us believe that using technology is the easy answer.

        Without having a deep understanding of technology and how it can address a clearly-defined question, the idea will fail every time. Look at The Daily. They knew they wanted to created a newspaper available on the iPad, but they didn’t understand the technology. They created a substandard product that didn’t solve any problems.

        Ideas First, Technology Second

        Reaching for technology without a clear purpose isn’t going to get you anywhere. Come up with an idea first. Then, if technology is the best way to solve the problem or answer the question, use it.

        Technology makes it possible for us to do much more than we could do without it, but it can’t help us decide what to do. It can’t teach us how to ask great research questions. Technology is the tool that you use to solve the problem, but it isn’t the thing that creates the solution.

        Advertising

        As long as you get the order right—idea first and tech second— you can achieve success. When you have a clearly-defined issue or concept, then you can adapt technology to accelerate progress.

          As you’re coming up with ideas, stay away from using technology just because it’s there. Remember, lead with a great idea, and then follow with technology. Think about the following questions to stay true to your purpose:

          What do you want to achieve?

          You should have a clear question or goal in mind before you even think about how an app or piece of tech could solve it. For example, imagine you are tired of paying high rates for taxis or chasing down inconvenient public transportation. You need to come up with a better way to get around.

          How do you think you can solve the problem without technology?

          Does the problem exist because non-tech solutions aren’t helping? In many cases, it’s logical to jump to technology because non-tech solutions haven’t solved the problem. You won’t know unless you do some thinking and research.

          When you consider your transportation problem, think about possible solutions. Shuttles, public transportation, and bothering your friends for rides are either inconvenient or expensive. Besides building a more efficient public transportation system, which would require billions in infrastructure, you can’t imagine a solution to this transportation issue without technology.

          Advertising

          Focus on the why and how of the problem.

          The problem exists because there’s a gap in the service that’s currently available. You have to think about why the gap exists and how you might be able to navigate around it.

          Thinking about the transportation issue, you realize that cab companies are subject to lots of regulations. State and local governments may not be able to fund better public transportation. Your friends have better things to do than pick you up all the time. You have to get around the issue somehow.

          In this case technology has the power to close the gap. It connects people willing to drive with those who needed rides for a fraction of the cost of a cab. This is how Uber and Lyft came to be.

          Technology Is Not the Answer to All

          Technology can’t come into play until you’ve thought about your problem from every angle. If you’ve tried other approaches, and they don’t seem to work, then you can think about how to accelerate the process.

          Only then is it appropriate to turn to technology. By defining your purpose first, you ensure that you aren’t just reaching for technology because it seems sleek and shiny. It’s actually going to make it easier for you to solve the problem. The tech isn’t the solution. Your ideas bring about the solution. Technology just makes it easier.

          Tech is reshaping our world every day. It makes our lives easier and opens possibilities for us. Just because you can use technology doesn’t mean you should turn to it first. Start with your ideas and use technology to support your efforts.

          Featured photo credit: Photo by Alex Knight on Unsplash via unsplash.com

          Reference

          More by this author

          Leon Ho

          Founder & CEO of Lifehack

          What Is Creativity? We All Have It, and Need It Easily Distracted? Here’s How to Regain Your Focus How to Stay Focused at Work by Using Deep Work What are Goals? Achieve More By Changing Your Perspectives 17 Ways To Develop a Growth Mindset

          Trending in Smartcut

          1 What Is Creativity? We All Have It, and Need It 2 How to Set Long Term Goals and Reach Success 3 Easily Distracted? Here’s How to Regain Your Focus 4 How to Answer the Interview Question “What Motivates You?” 5 Why You Need to Set Future Goals (And How to Reach Them)

          Read Next

          Advertising
          Advertising
          Advertising

          Last Updated on January 21, 2020

          What Is Creativity? We All Have It, and Need It

          What Is Creativity? We All Have It, and Need It

          Do you think of yourself as a creative person? Do you play the drums or do watercolor paintings? Perhaps compose songs or direct plays? Can you even relate to any of these so called ‘creative’ experiences? Growing up, did you ever have that ‘artistic’ sibling or friend who excelled in drawing, playing instruments or literature? And you maybe wondered why you can’t even compose a birthday card greeting–or that drawing stick figures is the furthest you’ll ever get to drawing a family portrait. Many people have this common assumption that creativity is an inborn talent; only a special group of people are inherently creative, and everyone else just unfortunately does not have that special ability. You either have that creative flair or instinct, or you don’t. But, this is far from the truth! So what is creativity?

          Can I Be Creative?

          The fact is, that everyone has an innate creative ability. Despite what most people may think, creativity is a skill that everyone can learn and hone on. It’s a skill with huge leverage that allows you to generate enormous amounts of value from relatively little input. How is that so? You’ll have to start by expanding your definition of creativity. Ironically, you have to be creative and ‘think out of the box’ with the definition! Creativity at its heart, is being able to see things in a way that others cannot. It’s a skill that helps you find new perspectives to create new possibilities and solutions to different problems. So, if you encounter different challenges and problems that need solving on a regular basis, then creativity is an invaluable skill to have.Let’s say, for example, that you work in sales. Having creativity will help you to look for new ways to approach and reach out to potential customers. Or perhaps you’re a teacher. In this role you have to constantly look for new ways to deliver your message and educate your students.

          Advertising

          How Creativity Works

          Let me break another misconception about creativity, which is that it’s only used to create completely “new” or “original” things. Again, this is far from the truth. Because nothing is ever completely new or original. Everything, including works of art, doesn’t come from nothing. Everything derives from some sort of inspiration. That means that creativity works by connecting things together in order to derive new meaning or value.From this perspective, you can see a lot of creativity in action. In technology, Apple combines traditional computers with design and aesthetics to create new ways to use digital products. In music, a musician may be inspired by various styles of music, instruments and rhythms to create an entirely new type of song. All of these examples are about connecting different ideas, finding common ground amongst the differences, and creating a completely new idea out of them.

          What Really Is Creativity?

          Creativity Needs an Intention

          Another misconception about the creative process is that you can just be in a general “creative” state. Real creativity isn’t about coming up with “eureka!” moments for random ideas. Instead, to be truly creative, you need to have a direction. You have to ask yourself this question: “What problem am I trying to solve?” Only by knowing the answer to this question can you start flexing your creativity muscles. Often times, the idea of creativity is associated with the ‘Right’ brain, with intuition and imagination. Hence a lot of focus is placed on the ‘Right’ brain when it comes to creativity. But, to get the most out of creativity, you need to utilize both sides of your brain–Right and Left–which means using the analytical and logical part of your brain, too. This may sound surprising to you, but creativity has a lot to do with problem solving. And, problem solving inherently involves logic and analysis. So instead of throwing out the ‘Left’ brain, full creativity needs them to work in unison. For example, when you’re looking for new ideas, your ‘Left’ brain will guide you to a place of focus, which is based on your objective behind the ideas you’re searching for. The ‘Right’ brain then guides you to gather and explore based on your current focus. And when you decide to try out these new ideas, your ‘Right’ brain will give you novel solutions outside of the ones you already know. Your ‘Left’ brain then helps you evaluate and tune the solutions to work better in practice. So, logic and creativity actually work hand in hand, and not one at the expense of the other.

          Advertising

          Creativity Is a Skill

          At the end of the day, creativity is a skill. It’s not some innate or natural born talent that some have over others. What this means is that creativity and innovation can be practiced and improved upon systematically.A skill can be learned and practiced by applying your strongest learning styles. Want to know what your learning style is? Try this test. A skill can be measured and improved through a Feedback Loop, and can be continuously upgraded over time by regular practice. Through regular practice, your creativity goes through different stages of proficiency. This means that you can become more and more creative! If you never thought that creativity was relevant to you, or that you don’t have a knack for being creative… think again! You can use creativity in any aspect of your life. In fact you should use it, as it will allow you to to break through your usual loop, get you out of your comfort zone, and inspire you to grow and try new things. Creativity will definitely give you an edge when you’re trying to solve a problem or come up with new solutions.

          Start Connecting the Dots

          Excited to start honing your creativity? Here at Lifehack, we’ve got a wealth of knowledge to help you get started. We understand that creativity is a matter of connecting things together in order to derive new meaning or value. So, if you want to learn how to start connecting the dots, check out these tips:

          Advertising

          Featured photo credit: rawpixel via unsplash.com

          Advertising

          Read Next