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You Will Be So Fly After Reading These 5 Books On How To Smooth Talk

You Will Be So Fly After Reading These 5 Books On How To Smooth Talk

Admit it. We like people to buy into our ideas and beliefs. We like to know that we are right and when others agree, it validates your value and intelligence. We constantly persuade people intentionally and unintentionally. Sales people persuade others to buy; marketers persuade audiences to like; you persuade your boss to give you a raise. There is no way we can deny that persuasion is the modern killing-skill to play in anyone’s career. Yet there are some who seem to have this skill mastered a lot better than others. Fortunately, we have curated a selection of books for you to step up your persuasion game and take what is yours.

To Sell Is Human: The Surprising Truth About Moving Others by Daniel H. Pink

    According to the U.S. Bureau of Labor Statistics, every day more than fifteen million people earn their keep by persuading someone else to make a purchase. This book is about human behaviour, motivation, and about how EVERYONE “sells”.

    To Sell Is Human reveals the new ABCs of moving others (it’s no longer “Always about Closing”), and explains why extraverts don’t make the best salespeople. Pink gives practical frameworks and theories to closing the deal. The book is incredibly informative, and is recommended for everyone who has a job or even any kind of relationship with that involves some form of persuasion.

    Reading duration: 3hrs 51mins

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    Get To Sell Is Human: The Surprising Truth About Moving Others from Amazon at $12.87

    Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath

      What is a sticky idea? It is an idea that is so impressive the audience can remember and adopt. In the book Made to Stick, the authors offer six principles to developing a sticky idea. Readers are encouraged to think about a big idea and test with these six principles that include simplicity, unexpectedness, concreteness, credibility, emotions and stories.

      The book itself adopted the principles, providing a lot of stories (examples) from the non-profit sector, how these organisations work hard to spread the message across, including examples of charities which used the mother-Teresa effect.

      Reading duration: 4hrs 7mins

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      Get Made to Stick: Why Some Ideas Survive and Others Die from Amazon at $14.31

      Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein, Robert B. Cialdini, Steve J. Martin

        Small changes can make a big difference in your powers of persuasion. While we believe human communication is a form of social science, the book tries to decipher human persuasion with science and provide us with practical tricks to be more persuasive.

        The authors pointed out researchers who studied persuasion have uncovered a series of hidden rules for moving people in your direction. Here is the sneak peek to some of his principles to persuasive expressions – Reciprocation (mirroring what others do can increase liking); and scarcity, we all know the effect of the “Last piece” on all shopaholics. The book offers more of these useful scientific findings that are easily applicable to the daily conversation and even in a business setting.

        Reading duration: 3hrs 52mins

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        Get Yes!: 50 Scientifically Proven Ways to Be Persuasive from Amazon at $5.76

        Ogilvy on Advertising by David Ogilvy

          This cannot be a persuasive booklist without a slight touch from the advertising giant David Ogilvy. Although this read was written decades ago and contains information that may be considered outdated (especially since advertising has been evolving and with the emergence of the internet), a lot of it is still sound and relevant. Examples in the books are all classic, well-known advertisements/campaigns, including the Got Milk campaign.

          Advertising is the industry of persuasion, and we certainly can take away a lot of tips from this billion revenue industry to apply to our business persuasion.

          Reading duration: 3hrs 10mins

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          Get Ogilvy on Advertising from Amazon at $21.47

          Contagious: Why Things Catch On by Jonah Berger

            Contagious is the book to look for if you need an alternative to traditional advertisements. Berger offers insights into the most powerful free promotion ever – word of mouth.

            Why do people talk about certain products and ideas more than others? Why are some stories and rumours more infectious? And what makes online content go viral?

            The award-winning read combines real business stories with consumer behaviour psychology to support how you can persuade your customers to buy certain products, essentially revealing the secrets to businesses that can successfully create word of mouth among its customers as a free promotion. This is certainly a book to read for people aiming to grow their businesses and get noticed among the crowd without spending big money.e

            Reading duration: 3hrs 37mins

            Get Contagious: Why Things Catch On from Amazon at $7.77

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            Last Updated on February 19, 2020

            15 Positive Thinking Books You Need for a Happy Life

            15 Positive Thinking Books You Need for a Happy Life

            Books give us the opportunity to live vicariously through the lives of people with greater wisdom than ourselves. They stimulate our brains and help us not only solve the problems we struggle with, but also motivate and inspire us with new ideas.

            One of the great things about people who think positively and live happy lives is that they love to help others do the same. There are countless positive-thinking books and these 15 are a great way to help you start living a happy life.

            1. Man’s Search For Meaning by Victor E. Frankl

            mans search for meaning

              This book goes through the horrific struggle of Viktor Frankl who survived holocaust concentration camps. The only thing that kept him going was his idea that everything, even the worst of human suffering, had to have meaning. If you’re struggling through anything in your life, I guarantee the words of Viktor will give you courage to press on and find happiness.

              2. Tuesdays with Morrie by Mitch Albom

              tuesday with morrie

                 

                What is life’s greatest lesson? Morrie, a retired professor with a fatal disease, opts to use his predicament to share that message as opposed to just giving up and dying. Following the last few months of Morrie’s life will help you realize what is truly important in life.

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                3. The Last Lecture by Randy Pausch

                Lecture_Book

                  Similar to Tuesdays with Morrie, Randy is a college professor who finds he has a fatal disease with only a few months to live. It is customary for professors at his university (Carnegie Mellon) to give a final lecture with the basis of ‘what wisdom would you impart to a large group of people if it was your last chance?’ Randy stays incredibly positive throughout and even keeps the lecture humorous and entertaining. Amidst it all, his wisdom is a powerful reminder about how to live a happy, full life.

                  4. Earning Freedom by Michael Santos

                  earning freedom

                    Michael Santos was sentenced to 45 years is prison for selling drugs. During his term he fought hard to earn a masters degree and half of a doctorate (halted by the warden) while writing numerous books educating students about the criminal justice system. This book provides a fascinating window into his entire sentence (released in 2012) and how a positive attitude and strong work ethic got him through it. If he found happiness in prison through positive thinking, we can do it anywhere.

                    If you don’t have the attention span to finish a long book, the following quick reads are shorter but just as powerful.

                    5. The Little Engine That Could by Watty Piper

                    little engine that could

                      This book has shaped childrens’ minds for years. It illustrates the undeniable fact that when you think positively and believe in yourself, you can accomplish extraordinary things.

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                      6. The Giving Tree by Shel Silverstein

                      The_Giving_Tree

                        Happiness is found in giving. What does it mean to love someone? What would you sacrifice for someone you love? This children’s book teaches a valuable lesson about unconditional love and what it truly means to be happy.

                        7. The Dash by Linda Ellis and Mac Anderson

                        the dash

                          “When your life is over, everything you did will be represented by a single dash between two dates—what will that dash mean for the people you have known and loved?” (Linda Ellis) We don’t choose a lot of things about our life – parents, birthplace, etc. – but we can choose what that dash between those two dates means. This short book will give you a great perspective on making your life worthwhile.

                          8. As a Man Thinketh by James Allen

                          As-a-Man-Thinketh

                            “The outer conditions of a person’s life will always be found to be harmoniously related to his inner state… Men do not attract that which they want, but that which they are.” (James Allen) This book might be short, but it is jam-packed with statements that will make you stop and think. We truly become what we think we are. Negative thoughts affect us more than we know. Positive thinking = happy life.

                            9. A Million Miles in a Thousand Years by Donald  Miller

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                            a-million-miles-in-a-thousand-years

                              You are the author of your story. No matter how boring or dull your life has been, you can always turn it around. Donald was in a rut in his life. He had no desire to get out of bed and found himself questioning the meaning of life. Eventually he realized he wasn’t a slave to a pre-written script. He used that mindset to turn around his thoughts, actions, and life. When the closing credits roll on the story of your life, what will people say? Never forget that you have the power to push your limits and live an interesting, happy life.

                              10. The Traveler’s Gift by Andy Andrews

                              travelersgift

                                The Traveler’s Gift is a fictional story about a man who is overwhelmed with life and finds himself thrown into numerous true events from history – including Abraham Lincoln’s Gettysburg Address. He interacts and learns important life lessons from seven different experiences. The book is full of ways to think more positively and find more success in life.

                                11. David and Goliath by Malcolm Gladwell

                                david and goliath

                                  Malcolm Gladwell motivates you to challenge your preconceptions of underdogs and misfits in this thought-provoking book. When you break down the facts in the story of David and Goliath from the Bible, you find that David really wasn’t an underdog at all – he was the one with the advantage. This book outlines story after story after story of people who were at a disadvantage and learned to find the strength in their weakness.

                                  12. How Will You Measure Your Life by Clayton M. Christensen

                                  how will you measure

                                    How would you feel if you got to the end of your life only to realize you had been measuring success wrong? Clayton provides a mass amount of wisdom and advice on how to live a life you won’t regret.

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                                    13. Don’t Sweat the Small Stuff by Richard Carlson

                                    Dont_Sweat_Small_Stuff

                                      The small things we worry about every day may not seem like a big deal, but they wear us down slowly and stop us from living up to our full potential. Learn how to get rid of those worries and negative thoughts and live a happier life.

                                      14. Mere Christianity by C.S. Lewis

                                      mere christianity

                                        C.S. Lewis, who used to be an Atheist, explains how he came to find meaning in life through Christianity. He breaks down all the reasons we doubt and falter in life and how living the principles of Christianity fixes our weaknesses. Lewis is famous for his deep, thought-provoking quotes and this book is no exception.

                                        15. Bushido: The Way of the Samurai by Tsunetomo Yamamoto

                                        bushido

                                          Bushido is based on the Hagakure, a document that served as the basis for samurai warrior behavior. The document’s purpose was to shape the mind and the spirit of the samurai warrior.

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                                          Featured photo credit: Annie Spratt via unsplash.com

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