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4 Tips for Starting an Online Business

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4 Tips for Starting an Online Business

Starting an online business can be extremely daunting. Most people, at one point or another, have expressed interest in building a website. Expressing interest is the first step in a long line of work. Motivation is often lost somewhere in this line, leading to a lot of wasted work. I built my first website in 2016 and it took an incredible amount of effort to stay motivated. In the process I learned a lot and had a lot of frustrating moments. Here are four important things that I learned.

Plan first

Usually people get so excited to start something that they just want to dive in. While excitement isn’t necessarily a bad thing, just diving into something like a website can be. Spend some time to plan out exactly what your website will be doing. Figure out what your color scheme will be, who your audience is. Spend some time figuring out exactly how you want to lay out the website and how much money you are willing to put into it.

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I used a program called Lumzy to help draw up a wireframe of the entire site so that I knew what it would look like from the top down. Seeing the big picture will often cause you to make some adjustments to your strategy, which is probably a good thing.

Research hosts

In order to have a website go online you will need to choose what is called a web host. There are dozens, and they all have different pros or cons. Here is a pretty good list of web hosting services and reviews to figure out what works best for your situation. You will want to look at things like price per month, introductory prices, downtime, customer service rating, and anything else you can think of. Choosing to move hosts can be a huge pain. If your website starts doing well, but your host keeps going down it will be incredibly frustrating to deal with. Spend a little time up front and save a lot of time down the road.

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Use WordPress

There are quite a few website editors out there at this point. By far, the most common one is WordPress. A lot of competitors are popping up that offer simpler desiging tools to get a site up quickly. Unfortunately as your site starts to grow and you want to add capabilities, you will see that most easy design sites do not offer the functions that you want to be able to do on your site. Because WordPress has been used for years, there are millions of great plugins that can give your site any funcionality that you need to succeed.

As part of this, try using a visual composer. You don’t have to code your own site. You can use things like Visual Composer, which allows you to design a site almost like a Powerpoint. It will be able to respond to different screen sizes and load great on all types of devices, but will require no hardcoding on your part.

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Take a course

There are dozens of courses out there that can teach you how to do this. Some of them cost thousands of dollars. Don’t take these. Sites like Udemy offer great courses nowadays for as low as $10. Take one of these. You can literally look over someone’s shoulder and watch them design a site using WordPress and see exactly what they do. It is worth the $10 and will likely save you hours of figuring things out the hard way.

Building a site is frustrating but extremely fun. Let the frustrations slide by and enjoy the progress you make. It will all be worth it someday!

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Spencer Mecham

Personal Finance Coach, Digital Marketer

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Last Updated on November 15, 2021

20 Ways to Describe Yourself in a Job Interview

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20 Ways to Describe Yourself in a Job Interview

“Please describe yourself in a few words”.

It’s the job interview of your life and you need to come up with something fast. Mental pictures of words are mixing in your head and your tongue tastes like alphabet soup. You mutter words like “deterministic” or “innovativity” and you realize you’re drenched in sweat. You wish you had thought about this. You wish you had read this post before.

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    Image Credit: Career Employer

    Here are 20 sentences that you could use when you are asked to describe yourself. Choose the ones that describe you the best.

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    “I am someone who…”:

    1. “can adapt to any situation. I thrive in a fluctuating environment and I transform unexpected obstacles into stepping stones for achievements.”
    2. “consistently innovates to create value. I find opportunities where other people see none: I turn ideas into projects, and projects into serial success.”
    3. “has a very creative mind. I always have a unique perspective when approaching an issue due to my broad range of interests and hobbies. Creativity is the source of differentiation and therefore, at the root of competitive advantage.”
    4. “always has an eye on my target. I endeavour to deliver high-quality work on time, every time. Hiring me is the only real guarantee for results.”
    5. “knows this job inside and out. With many years of relevant experience, there is no question whether I will be efficient on the job. I can bring the best practices to the company.”
    6. “has a high level of motivation to work here. I have studied the entire company history and observed its business strategies. Since I am also a long-time customer, I took the opportunity to write this report with some suggestions for how to improve your services.”
    7. “has a pragmatic approach to things. I don’t waste time talking about theory or the latest buzz words of the bullshit bingo. Only one question matters to me: ‘Does it work or not?'”
    8. “takes work ethics very seriously. I do what I am paid for, and I do it well.”
    9. “can make decisions rapidly if needed. Everybody can make good decisions with sufficient time and information. The reality of our domain is different. Even with time pressure and high stakes, we need to move forward by taking charge and being decisive. I can do that.”
    10. “is considered to be ‘fun.’ I believe that we are way more productive when we are working with people with which we enjoy spending time. When the situation gets tough with a customer, a touch of humour can save the day.”
    11. “works as a real team-player. I bring the best out of the people I work with and I always do what I think is best for the company.”
    12. “is completely autonomous. I won’t need to be micromanaged. I won’t need to be trained. I understand high-level targets and I know how to achieve them.”
    13. “leads people. I can unite people around a vision and motivate a team to excellence. I expect no more from the others than what I expect from myself.”
    14. “understands the complexity of advanced project management. It’s not just pushing triangles on a GANTT chart; it’s about getting everyone to sit down together and to agree on the way forward. And that’s a lot more complicated than it sounds.”
    15. “is the absolute expert in the field. Ask anybody in the industry. My name is on their lips because I wrote THE book on the subject.”
    16. “communicates extensively. Good, bad or ugly, I believe that open communication is the most important factor to reach an efficient organization.”
    17. “works enthusiastically. I have enough motivation for myself and my department. I love what I do, and it’s contagious.”
    18. “has an eye for details because details matter the most. How many companies have failed because of just one tiny detail? Hire me and you’ll be sure I’ll find that detail.”
    19. “can see the big picture. Beginners waste time solving minor issues. I understand the purpose of our company, tackle the real subjects and the top management will eventually notice it.”
    20. “is not like anyone you know. I am the candidate you would not expect. You can hire a corporate clone, or you can hire someone who will bring something different to the company. That’s me. “

    Featured photo credit: Tim Gouw via unsplash.com

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