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Employer Practices That Help Businesses Keep Workers Happy and Efficient

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Employer Practices That Help Businesses Keep Workers Happy and Efficient

The world spends a lot of time talking about relationships, like parents and children, wife and husband, girlfriend and boyfriend, etc. But people rarely pay attention to another big relation that makes up this world – employee and employer relation.

People around the world are working to make money to run their families and make their dreams come true. Some people are successful enough to have their own businesses and provide employment to the skillful individuals of the nation. There are lots of intricacies that exist in the employee and employer relationship and their understanding is important for both.

While employees have to keep performing well, stay punctual, and behave like professionals to become the favorites of their employers, there are even bigger responsibilities on the shoulders of employers. They have to keep their employees happy in order to keep them performing at the peak of their energies.

This needs to be done by the employer by following certain standards. They have to consistently stick to these best practices that guarantee a great relationship between the employer and the employees. What are those best practices? Given below are some of the most important ones:

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Pay Well and On Time

Of course, every employee in the world is working for money, and that’s exactly what the employers are running their businesses for. It is surprising how happy it makes employees when they get their salaries on time. You don’t have to pay them any extra incentives or bonuses every month. Just pay them on time and they will always admire this effort from you.

However, another important thing is to pay well. You don’t want to hire the most affordable employees available to you. You see someone in need and you offer a small salary for the big work that needs to be done.

While you might be able to easily find someone who would do the job even for that small sum of money, you will never be able to get the performance and attitude of going an extra mile for you from your employees. Employees love to return the favor, but they are just as consistent in returning the pain too.

Provide a Great Workplace Experience

Your employees spend 8 to 9 hours daily at your workplace, so you could call their workplace their second home. Making this second home safe and pleasing for them is extremely important in order to keep them productive and happy. Big companies are always very serious about their workplace experience.

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First, keep the workplace neat and clean with daily cleaners. Clean the toilets on a regular basis and provide air conditioning in your office if you can. If you can’t afford air conditioning, make sure you arrange for proper ventilation.

Keep the most comfortable furniture in the office that does not give back pains. Keep some refreshments for employees to have during their breaks. Have a pest control system that keeps the pests away from your office.

Install security cameras for the safety of your employees. Security alarms are also very important so your employees can stay safe during emergency situations like fire eruption, carbon monoxide leakage, etc. Keep the overall experience of your workplace clean and happy.

Workers Compensation

If you have a business where your workers are exposed to things that could potentially cause them injuries, you need to have workers’ compensation in place. Having workers’ compensation not only provides your employees benefits when something goes wrong, but it makes your employees loyal to you because they know you care about them. You have to know that a compensation policy serves as a great shield for you against work injury claims from your workers.

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If a worker gets injured at your workplace you provide them with the benefit of paying their monthly wages in addition to bearing the expenses on their medical procedures. In return, your employees are made to sign on a document that keeps them from going to court against you when such an injury takes place. However, they can take you to court if you refuse to give them their rightful benefits.

Team-Building Efforts

Employers that have foresight are very serious about team-building exercises. They will conduct these exercises regularly to keep the morale of their employees high and make them understand their value. Team-building exercises are conducted for individuals to know their potential, their value and role as part of a team, and the value of working as a team. Employees are able to discover their leadership qualities and any other qualities that they might not have known about beforehand.

Team-building exercises can be conducted within your office premises or by taking your employees to some other location for a day or two. Outdoor team building exercises are conducted by professionals from big companies that have outdoor venues near beaches, in the mountains, and on other refreshing spots for team building activities.

Appreciation and Interaction

Employers have to appreciate the efforts of their employees if they want them to be loyal. Why would you keep putting all your efforts toward things you never get credit for? Employers also have to find unique ways to appreciate their employees. A notice board where you can put the picture of employee of the month is one way of doing that. However, that is just not enough in modern times when employees know how other companies are treating their employees.

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You have to arrange functions and shows where you can reward your employees for their efforts. Such gatherings are also an important part of team-building exercises. You want your employees to interact and socialize with each other.

By rewarding them in front of hundreds of people, you give them the courage that makes them great performers in future. You can reward them by handing over some souvenir or a small cash prize. Distribution of USBs, t-shirts, Rubik’s cubes etc. with the name of your brand on these items is quite a strong way of marketing as well as making your employees happy.

Featured photo credit: Michael Scott from via 66.media.tumblr.com

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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