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Why Bloggers Fail: 10 Reasons Why Your Blog Sucks

Why Bloggers Fail: 10 Reasons Why Your Blog Sucks

Here’s the cold hard truth: Blogging is not for everybody. In fact, the majority fail at blogging.

Many people are intimidated by the thought of starting their own blog, but it isn’t that hard to set up your blog. With the right dedication and smart planning, you can start a blog that will help you quit your day job and make you significant passive income. Blogging requires no significant risk-taking by your part, but the rewards are truly astonishing, if done right. The profit margin of blogging has no equal and that is why I recommend everyone to start their own blog right now.

But before you are run off to start a new blog and expect to make 10000$ a month, make sure you don’t commit the following blogging mistakes:

1. Having No Objective

Fail At Blogging: Goal Plan Success

    This is probably the most important one, as the whole point of blogging, is to address people with an objective. For example, if your blog is meant to show people how to lose weight, then everything on your blog has to be related to that topic.

    If you post articles of your recent road trip or cute cats, then the reader will leave your site faster than a Bugatti.

    Solution: Before starting a blog, find a niche that you are interested in and have knowledge about. After that, make sure every single article you write is related to that niche. This is really important; don’t build a website that has no specific objective whatsoever.

    2. Believing Blogging is Easy and Requires Little Effort

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    Blogging Mistakes: It Takes Effort

      If your definition of easy and small effort is spending over 30 hours a week on your blog, then you are right; it is easy.

      Blogging requires constant effort on your part from writing quality content to promoting that content. This can be extremely tiring. More importantly, blogging is growing at an astounding rate, so new bloggers have a higher bar to climb. There are a couple of millions of blog posts posted per day, which means that you need to be really unique in order to be successful. It can be hard, but the effort will pay off at the end.

      Solution: Before starting a blog, plan out how much time and effort you are willing to put in your new blog. The more time and hard work you put in, the faster you will reach your goal of creating a secondary income or if you are daring enough, a full-time income.

      3. Choosing a Niche Based on “How much money you can make”

      Blogging Mistakes: Choosing Niche Is Important

        Blogging is tiring and requires a lot of effort, sometimes as much effort as a full time job, so before starting your own blog, make sure the niche (topic) you choose is one that you are passionate about.

        If you are not physically fit and don’t know anything about nutrition or exercise, DON’T jump into the fitness niche because it is profitable.Every niche is profitable, you just have to be more clever. Don’t think you can start a blog on something you don’t like writing about. You will tire out and eventually give up

        Solution: Choose your niche sensibly. If you like fishing, start a fishing blog that teaches people how to fish efficiently; if you like soccer, start a blog about how to increase your speed, shot power…

        4. Not Having Your Own Domain

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        Fail At Blogging: Domain

          This is the easiest mistake to avoid and the one thing you must do if you want to have a successful blog. But every single day people start blogs without owning their domain. If you don’t know what domain is – it is basically the name of your website. If you start a blog on a domain that you don’t own such as:

          1. www.nameofyourwebsite.wordpress.com
          2. www.nameofyourwebsite.blogger.com
          3. On Tumblr…

          You are basically telling your readers that you are not a professional. Of course, there are people who have succeeded in blogging without owning their domain name, but they are one in a million.

          Solution: Make sure you start a blog with your own domain. It is easy and low cost, but the rewards are plentiful.

          5. Writing Quality Content and Just Sitting There Waiting For People To Find It

          Promoting Your Content Is Key: Blogging Mistake

            One reason why most new blogs fail is because they start a blog believing that the only thing they need is quality content. Blogging is 30% content and 70% promotion. If you aren’t promoting your content, how are people going to find your article? Google or any other search engine won’t rank you high when you launch your blog.

            Solution: There are many different ways to promote your blog content. The most basic and important ones are:

            – Guest Blogging (Which basically means writing a guest post for another well established site)

            – Getting Syndicated (Which is relatively hard, but the rewards are amazing)

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            – On Facebook, Pinterest and other major social media sites.

            6. Believing You Will Be A Millionaire in A Month

              This is a major attitude mistake that will rip your dreams apart, if you don’t control it. Yes, there are blogs that make over 50000$ per month. But you know how long it took them? At least 3 years of constant dedication!

              Your goal might not be that grand, but understand that you need to give it time and real effort.

              Solution: Don’t give up on a blog until you have tried it out for at least 8 months or more. Make sure your dream is attainable and realistic. Don’t you think 50000$ per month salary is worth the massive effort of a couple of years?

              7. Being An Inconsistent Blogger

              Blogging Mistake: Consistency Is Key

                If you want to be a successful blogger, you need to have a clear and regular schedule. You can’t be writing blog posts when you just “feel like it”. It is a job and if you don’t take it seriously, you will fail.

                Every successful blogger that makes a fortune from his or her blog knows that the key to success is regularly publishing high quality content.

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                Solution: You have two options here. One, you promise to yourself that you will write at least a certain amount of posts per week and ensure that you do it. If you want to take it to the next level, get yourself an online editorial calendar and make sure you commit to your schedule.

                8. Having An Awful Design

                Design Is Important: How To Fail At Blogging

                  You know what hurts more than awful content, awful design!! You know what they say about first impressions; you only have one chance. So if your website looks like it was designed by a 5 year old, then that is how you are going to be treated. When choosing a theme for your brand new blog, I recommend you invest in a paid theme rather than a free one. Free themes are limited and look unprofessional to many reader’s eyes.

                  Solution: Keep the design of your theme to the minimum. You don’t want a website with red background, yellow links and blue text. It just looks spammy. So opt for a slick, but non-complicated design.

                  9. Using Ads On a Brand New Blog

                  Blogging Mistakes: Advertisements are for pros

                    When you are starting a blog and trying to increase your trust and recognition with readers, don’t use ads on your website. You know why? Because ads are spammy! Unless you are an established blog, the reader will associate your blog with spam. Not a good thing! If you want to make money from your new blog, start out with affiliate marketing.

                    Solution: Stay away from ads until you have at least over 50,000 visits per month. That might seem harsh to you. But, remember that for every ad click you get about 5-50 cents only. So unless you have massive traffic, it won’t bring you any significant money.

                    10. Having No Opt in or Subscription Forms

                      When you start your blog, start building your email list right from the beginning. Email is and always should be your priority. People don’t have time to remember each website they visit, and it is your job to make sure they remember your blog. So make sure they subscribe to your email list.

                      Solution: If you want to learn more on email list building, there are plenty of guides online. Collect email through pop ups, slide ins or sidebar opt-in forms. They might seem intrusive to you, but they work excellently, especially the pop ups.

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                      Published on September 16, 2020

                      12 Practical Interview Skills to Help You Land Your Dream Job

                      12 Practical Interview Skills to Help You Land Your Dream Job

                      Today, with many companies going remote—at least until there’s a COVID-19 vaccine—technical proficiency is a vital skill for every interviewee to master. You may be asked to interview for a job on Zoom or Microsoft Teams. The way you handle yourself in the online interview (your interview skills) will say much about your ability to work from home efficiently.

                      Does your workspace look clean or cluttered? Is the area free from noise? Is your home office well lit?

                      Once hired, you may be asked to organize meetings on Zoom and other platforms. Along with mastering the technology, you will have to learn to follow certain protocols.

                      Now is the time to get up to speed on your technical skills. Learn which interview skills are needed for the particular job for which you are applying and practice them.

                      Online learning sites, such as LinkedIn Learning and Udemy, offer courses for free or a nominal membership fee. If you are a DIY type, make use of training videos offered through your particular digital tools.

                      Additionally, demonstrating that you have these 12 interview skills will help you land your dream job.

                      1. Organization

                      When you work in a brick-and-mortar office, some of the organizing is left to others. Your direct supervisor may host a Monday morning quarterback meeting where each worker reports on the progress on their tasks.

                      When you work from home, much of the organizing will be left up to you. To a much greater extent than before, you will need to develop a schedule and stick to it. Some tasks may be faster to complete from your home office where you don’t have other workers competing for your attention.

                      Conversely, you may find that some tasks that would have gone quickly in an office seem to take forever from your home computer. Your phone may ring a lot, which can distract you, or you may have kids and a spouse who inadvertently disrupt your schedule.

                      To do: Set a schedule and stick to it.

                      To discuss during your interview: Be specific. Point to the interview skill you utilized to create a schedule for a complex work project and followed it.

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                      2. Flexibility

                      You set a schedule for the completion of your tasks, but your prospective boss gets their work done between the hours of 2:00 and 8:00 a.m. Your West Coast partners are three hours behind your East Coast partners, and one of your partners lives in England while another lives in Australia.

                      Feedback and collaboration (see point 3) may need to happen asynchronously. Be the flexible candidate—the person who is willing to occasionally disrupt their schedule for the greater good of the team.

                      For extra credit: don’t just look up time zones, look up whether they observe Daylight Savings Time.

                      To do: Be flexible about meeting times.

                      To discuss during your interview: Highlight a time when you worked on a team where members lived in different time zones. Discuss your processes.

                      3. Collaboration

                      As recently as six months ago, before the pandemic raged around the world, collaboration wasn’t quite as essential as it is today. In a remote office setting, collaboration doesn’t just mean working well with others—but actually sharing documents and editing them online on time.

                      Several cloud-based tools, such as Google Drive, Basecamp, and Trello, enable the type of collaborative teamwork that most companies want today.

                      To do: Download the correct software and practice using it.

                      To discuss during your interview: Discuss how you worked remotely with a group. Share how you overcame certain challenges.

                      4. Poise

                      Murphy’s Law states, “Anything that can go wrong will go wrong.”

                      When things do go awry, keeping your wits about you will demonstrate your consummate professionalism under fire. This will show your future bosses that you will be able to work well under the pressures of remote work.

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                      What could go wrong, you ask? You might be muted without realizing it—your Internet connection may not be robust, your headphones may blip out, your cellphone may ring, Zoom could have an outage. The list goes on and on.

                      To do: Make sure you have the most up-to-date versions of Skype and Zoom uploaded.

                      To discuss during your interview: Consider highlighting a time when a project did not go as planned. Demonstrate the interview skills that allowed you to rise to the challenge.

                      5. Communication

                      Your ability to handle online communication is one of the top critical skills you will need to thrive in today’s remote workplace. Download Slack if you haven’t already. Get used to toggling to a different form of online communication if one of your tools fails.

                      When it comes to the preferred format for your online interview, demonstrate proficiency by offering several different options. Give your phone number, Google Chat Hangouts name, and Skype ID.

                      To do: Familiarize yourself with video conference and online chat tools, such as Slack, Fleep, or Workplace by Facebook.

                      To discuss during your interview: Be prepared to share the online communication tools you’re using and examples of how you use each one.

                      6. Good Computer Hygiene

                      Setting up a backup system for your computer files is one of today’s crucial requirements for working in the digital age. Storing documents that can be shared by team members is also an efficient way to work together on presentations, articles, and reports—although studies show nearly one-third of employees avoid them because of the time it takes to find documents.

                      Be prepared in your interview to indicate your experience utilizing this technology, describing how you organize and store files using cloud-based collaboration tools. How do you keep track of links and tabs? Do you use Dropbox? Google Docs? Confluence? Others?

                      To do: Take inventory of the cloud-based document sharing and storage systems you know and use.

                      To discuss during your interview: Describe the document sharing tools and backup systems you utilize—both for personal protection and professional file sharing.

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                      7. Proper Meeting Etiquette

                      Today, presenting yourself virtually has its pros and cons. While you only have to show a professional persona from the waist up (make sure to straighten up your office space behind you), you must boost your energy to show that you’re engaged in the discussion.

                      Make your voice as upbeat as possible. Have your talking points at the ready and be careful not to ramble on, as long virtual meetings easily become tiresome. Use the mute and chat features to avoid interruptions.

                      To do: Once you know the meeting platform, make sure you have it mastered before your interview.

                      To discuss during your interview: Offer to share your screen to show an example of a work project— while at the same time demonstrating your prowess with video conferencing tools.

                      8. Respecting Feedback

                      In the age of working remotely, there may not be as many systems in place to obtain feedback (such as yearly performance reviews). Workers may need to ask for feedback, while managers may need to give more feedback than usual as the team adjusts to working off-site. Respecting feedback is on top of the interview skills list that you should learn.

                      Taking a proactive approach with giving and receiving feedback and incorporating it into your work style is a desirable quality that your employers will note.

                      To do: Reflect on the positive feedback you’ve received from past employers to bolster your confidence.

                      To discuss during your interview: Share a time when you received feedback that made you grow in the job. If you’re a manager, share a time when you gave feedback to an employee who needed to better their job performance.

                      9. Project Management

                      Staying on task with projects has evolved far past a to-do list, with electronic tools that can track time, manage team workloads, and even do the client billing. While your prospective employer may have its preferred project management program, your experience with any of the various options—whether it’s Basecamp, Teamwork, Smartsheet, or another—will be applicable.

                      To do: Know which project management software is likely to be used by the industry in which you’re interviewing, and familiarize yourself with its features.

                      To discuss during your interview: Highlight a project management feature that is particularly useful in helping you excel in your work, and explain how you utilize it.

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                      10. Staying up to Speed

                      Employers expect their remote workers to be technically proficient so that technology runs smoothly and doesn’t create work disruptions. Bosses count on remote workers to know enough about their systems to manage them without relying on the help of overworked IT staff.

                      To do: Make sure you have a fast internet connection and have a back-up plan, such as a second computer or other tethered devices.

                      To discuss during your interview: Note that you are diligent about keeping your computer and software up to date.

                      11. Attention to Cybersecurity Issues

                      “Virus” is a loaded term these days. Spreading a computer virus in your company, however, will not only bring productivity to a halt, but it will also make you a pariah. While working from public places using free Wi-Fi (with uneven security provisions) has waned, in pre-pandemic times, coffee shops accounted for 62 percent of Wi-Fi security breaches.

                      To do: Keep antivirus software updated and don’t download software without verifying its authenticity.

                      To discuss during your interview: Emphasize your awareness of cybersecurity risks and your care in taking necessary safety measures.

                      12. Teamwork

                      Work relationships now mostly happen in virtual settings, yet employers value team-oriented workers.

                      Being a part of a team gives you a sense of connection and shared purpose. A well-honed team understands how mutual reliance makes the sum of its parts greater than when individuals act on their own, improving the end product.

                      To do: Take stock of your attributes as a team player and where you can cultivate skills that will enable you to work more collaboratively.

                      To discuss during your interview: Inquire about the company’s culture and how it encourages a sense of community despite working remotely.

                      Final Thoughts

                      Preparing for remote positions available in today’s job market will mean honing your interview skills to highlight your technical abilities as well as your adaptability. By adhering to these To-Do’s and perfecting your online interview skills and charisma, you will rise above the competition and win over any prospective employer.

                      More Tips to Improve Your Interview Skills

                      Featured photo credit: Christina @ wocintechchat.com via unsplash.com

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