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4 Crucial Startup Mistakes That Can Kill Your Business: How You Can Avoid

4 Crucial Startup Mistakes That Can Kill Your Business: How You Can Avoid

Success doesn’t come easy, and it certainly doesn’t come without optimism. That is precisely why so many entrepreneurs invest their heart and soul, and of course money, into an idea or business that has a 75 percent chance to fail. This sure is an extremely discouraging figure, but don’t let it discourage you from giving your all to turn a dream project into a reality.

Although staying optimistic about your startup’s chances for success can play a vital role in deciding its fate, there are quite a few game-ending mistakes that can really strangle your business and leave you in a state of despair. Fortunately for you, we’ve identified the most common of these mistakes and gathered tips on how you can avoid them.

1. Repeating the Management Sins of the Past

Although there’s no harm in idolizing the management maestros of the past, making them an inspiration is not advised. Remember, trying to run the workplace affairs like Steve Jobs or some ruthless leader will not bring you the same level of success. On the contrary, it will probably result in a complete meltdown. The patriarchal, my-way-or-the-highway approach just will not work in the 21st century because the workplace has changed and the workforce has grown a lot more diverse.

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There’s a necessity to foster collaboration in the workplace. Don’t be a dictator, but rather be a democratic leader who lends an ear and gives value to the surrounding voices. Don’t just push your employees to perform, but also groom them to be future leaders.

Most importantly, learn to put your trust in them through the use of employee monitoring solutions like cell phone spy apps and other tools. Just remember to communicate the purpose behind the deployment of these monitoring tools with your employees and remove their concerns pertaining to privacy, otherwise you’ll find yourself facing a revolt.

2. Confusing a Good Idea for a Good Business

A lot of startups get excited too quickly about a seemingly great idea that they’ve come up with. Quite frankly, ideas are a dime a dozen. They may seem special and unique to the entrepreneur, but this perceived grandeur can easily be a fallacious assumption. Investing time and money in an idea that hasn’t been properly scrutinized and tested in the market can drain a lot of resources without bringing the expected returns, which in turn can cripple the startup financially and damage the entrepreneur and their entire team emotionally.

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Coming up with an idea that looks and sounds great is only the first step. The next step, and perhaps the most fundamental one, is execution, and that begins with market research. Failing to invest enough time in researching the potential success of that idea, misinterpreting the results, and using inaccurate data to forecast demand can wound a business critically.

Keep in mind that although a great idea may be the seed of success, only the seeds that are planted in rich soil and favorable conditions grow into full-fledged fruit-bearing trees.

3. Targeting a Tiny Niche Market to Avoid Competition

So many entrepreneurs are guilty of trying to play it safe by targeting a marginal niche to avoid competition. The returns may not be as high as they would probably want, but that is a compromise they are willing to make in order to enjoy a bit of security.

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This huge misconception has the potential to cause panic in future and eventually make the entire startup collapse. The truth is, competition simply cannot be avoided without avoiding good ideas. Every novel idea, when successful, inspires a dozen more entrepreneurs to imitate it with the hope of reaping similar rewards.

If you come up with a great idea and superb business plan, competition is inevitable. There is no point in running away from it, and choosing a small or obscure niche is certainly not going to help. Therefore, execute your idea, build your startup, aggressively chase success, and brace yourself for competition.

If you are offering great products or services to your customers, your competitors will have a tough time snatching them from you. Have faith in your idea and ability to execute it well, and stop letting the fear of competition restrict you to a tiny corner of a massive market that is waiting to be captured.

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4. Letting Perfection Get in the Way of Progress

A lot of entrepreneurs are so obsessed with attaining perfection from the get-go that they completely take their eyes off progress, which really should be the primary focus during the infancy stage. The premature quest for perfection can cause paralysis and hinder progress, which in turn can effectively choke a business to death. It’s important to realize that in order to walk, a child must first learn to crawl.

Just being average is not good enough for a lot of startups, and rightly so. But they really need to look at the internal and external conditions, and then decide if it’s the right time to step on the gas pedal and accelerate towards greatness. If they accelerate too early, they face the risk of bringing their progress to a halt due to lack of available resources or missing out on excellent opportunities.

In order to ensure a steady and healthy growth of your business, you must conduct a cost versus benefit analysis of your activities. This would help you prioritize. Wasting too much time and resources on elements that are great for business but not integral for its survival and growth is bound to prove toxic without proper planning and assessment. You need to measure your startup’s success in terms of progress, not perfection.

Featured photo credit: JD Lasica via flickr.com

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Last Updated on September 20, 2018

How to Be Happy at Work and Find Fulfillment in Your Career

How to Be Happy at Work and Find Fulfillment in Your Career

If you’re going to spend 1/3 of our life at work, you should enjoy it, right?

Trust me, I know that’s easier said than done. Difficult coworkers, less-than-desirable tasks, or even just being in the wrong position can all lead to a lack of enjoyment and fulfillment in your work.

But what if I told you it doesn’t have to be this way? Or better yet, if you struggle with all of the above (and then some), what if I told you that enjoying your work and finding fulfillment regardless of those obstacles is possible?

Don’t believe me? I don’t blame you because I was there too. Before implementing the tips below, I struggled to get through each day, much less find real fulfillment, in the office. Now, even after the toughest days on the job, I still come away with feelings of pride, accomplishment, and fulfillment. The best news is, so can you.

If you’re ready to make those hours count and find happiness and fulfillment in the office, then read on to find out how to be happy at work and find fulfillment in your career:

1. Discover the root(s) of the problem

For this first step, we’ll need to think back to 8th-grade physics (humor me). We all know Newton’s 3rd law, “for every action, there is an equal and opposite reaction.” When you think about it, the same can be said outside of physics, and we see this law play out in our daily lives, day after day.

Simply put, all the issues we deal with in the office (and life in general) affect us in a noticeable way.

If you’re appreciated at work, like the work you do and receive frequent praise, promotions, or raises, then this will probably have an altogether positive effect on your life in the office.

But what if we reverse this? What if you feel under appreciated, get passed up for promotions, or get denied raises? This is sure to affect the way you feel at work on a negative level.

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So, before you can implement the steps of feeling happy and fulfilled at work, we first have to discover the reasons why you don’t feel that way already.

Think about it, write a list, or make a mental note. Run through all the reasons you’re dissatisfied in the office, and don’t hold back. Knowing the exact obstacles you’re facing will make overcoming them that much easier.

In fact, as a side-challenge to this article, I recommend picking the top three reasons contributing to your dissatisfaction at work and using the following tips to tackle them.

2. Practice gratitude for an instant uplift

Did you know the simple act of feeling grateful can increase your happiness and make you more fulfilled at work?[1]

Well, it’s true, and it’s scientifically proven.

Dr. Lisa Firestone notes that practicing gratitude “reminds us of what we lacked in the past.” Meaning, it serves as both a boost to happiness and a bit of a wake-up call that things have been or could be, much worse.

Trying to conjure up feelings of gratitude can seem almost impossible when your work situation seems bleak, but hear me out: There are incredibly easy ways to get started and it doesn’t involve trying to “force” yourself to feel grateful about things that stress you out.

For an instant pick-me-up, try this:

Find a loose piece of paper, a blank sticky note, or anything you can write on, be it physical or digital. List just three things that you are absolutely without-a-doubt thankful for in your life.

Now here’s the trick: Don’t just list what you’re grateful for, you have to list why you’re grateful for them, too.

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For example, simply saying “I’m grateful for my kids” will probably make you feel good, sure, but what if we could amplify the warm, fuzzy feeling into real, lasting motivation?

Instead, write the reason you’re so thankful for your children. Is it because they make you laugh and forget about other stressors? Or maybe they help to remind you of why you go to work every day in the first place?

Whatever your reasons may be, jot them down and keep your list somewhere you can see it while you work. A quick glance at your gratitude list throughout the day can provide powerful, positive motivation to keep going.

Bonus:

If you can find just three things to be thankful for that specifically relate to your job, and list why those things make you grateful, your list can also help you find fulfillment in your work itself which can give you an even bigger boost of positivity throughout the day.

3. Take meaningful time for yourself

We all know creating a strong work-life balance can be crucial to feeling satisfied in our jobs, but rarely do we ever address how we’re spending our time outside of work.

Many of us survive a 9-hour work day and commute home only to find ourselves busy with our personal to-do lists, running a household, and taking care of a child (or 2 or 3, and so on).

If you spend all your time working, whether in the office or within your household, you’re going to feel drained at some point. This is why setting meaningful time for yourself every day is highly important.

Look, I get it: I don’t know anyone in the working world who can shun all responsibility for a 3-movie marathon or happy hour with friends whenever they feel like it. But finding time for yourself, be it just 30 minutes to an hour, can really make a difference in how you feel at work.

This works because you’ll have time to actually relax and let the day’s stress melt away while you enjoy something just for you. The to-do lists and stressors will still be there after you’re refreshed and ready to tackle them.

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No time for me-time? Try this:

If you have a busy household, you’ll need to capitalize on a block of time you know will be completely uninterrupted. The easiest way to do this: try waking up 30 minutes to an hour earlier than usual (or push bedtime back an hour if you’re a night owl, like me) and take time to do something you enjoy.

This could be reading with a cup of tea, catching up on Facebook, spending time on a passion project—anything! As long as it’s meaningful to you, it works!

Bonus:

Starting your day with meaningful time for yourself can set you up to have a positive mood that lasts well into office hours, and having your me-time in the evening can give you something positive to look forward to during the day.

4. Get productive and feel accomplished

Don’t you just love the feeling of checking the last item off of a hefty to-do list? That’s because self-motivation can be a huge driver of positivity and success.

When we accomplish something, no matter how small, it makes us feel good, plain and simple. Applying this tactic to your daily work can be the motivator you need to find fulfillment during the daily office grind.

While there are tons of steps to get more done at work, I’ll share my personal favorite: Prioritizing.

Now, many people handle prioritizing differently. Some like to tackle the little tasks first so they can spend focused time on the big to-dos. Others like to knock out the big items first and get to the smaller ones when they can.

No matter which camp you’re in, you may be missing one crucial step: Time management.

So how’s this work? When you factor in the amount of time your priorities will take, it can transform your productivity ten-fold.

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Say you have three top priorities for the day. You might jump into the smaller ones or the bigger ones depending on your preferred method, and then find yourself out of time and bringing work home with you at the end of the day.

This is prevented when you factor in time. Knowing how long each item will take, or deliberately setting specific blocks of time for your priorities can help you accomplish more in the same 8-9 (or 12) hours that you typically spend at work.

Try this:

Take a look at your priorities and consider how long they should take. Pop into your Google calendar (or Filofax, whatever works for you) and schedule time to work on your priority items around any important meetings or events of the day.

The most important thing to remember is to stick to your dedicated time.

Often, when we know exactly how long we have to work on something (and honor this time limit), we’re motivated to get more done on time to avoid taking work home at the end of the day.

The bottom line

There’s no need to waste 1/3 of our lives feeling unsatisfied at work. Luckily, you now have the tools to get started, take back your time, and become happy and fulfilled at work again.

The only question is — which tip will you try first?

Featured photo credit: Ellyot via unsplash.com

Reference

[1]Psychology Today: The Healing Power of Gratitude

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