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How to Hack Your Job

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How to Hack Your Job

If going in to work is starting to feel like a depressing chore rather than something enjoyable and challenging, you’re not alone – almost ¾ of employees are reportedly unhappy with their jobs. Maybe it’s time for you to rethink where you’re at in terms of your career and your chosen job – and fortunately, there are more opportunities than ever for a job that’s unique and customized to you. Many companies are beginning to realize that the current workforce isn’t a one-size-fits-all situation; many valuable employees are eschewing the traditional 9-to-5 office cubicle and searching for a way to create their best work on their own terms.

As a sea change occurs within traditional office roles, many industries may be left playing catch-up when it comes to attracting top talent. With freelancing and small business becoming lucrative options, and more workplace environments becoming receptive to innovative alternatives, there’s never been a better time to figure out just how you can make your job work for you.

Why the Modern Job Needs to be Hacked

There’s something to be said for the status quo – it keeps things in line; it offers stability; people know that it works. And in the case of the workplace, it can be hard to let go of the status quo – that is, the methods and processes that have gotten a company this far. However, as the workforce becomes upended by new expectations and innovations, many employees are beginning to want something more.

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As seen in The New Face of the American Workforce, with the rise of the Internet has come a wave of outsourcing and collaboration. Companies have begun to realize that they can attain solid work from outside parties, which saves them the costs that would normally go towards fully tenured employees. These outside parties – many of them freelancers – have also benefited from this arrangement, because it offers them more freedom and creativity than being constrained by the traditional employment situation.

Simply put, if you’re a business owner and you want your company to thrive, it’s a good idea to start adapting creative solutions to ensure that your staff is happy to come to work. And if you’re currently an employee stuck in a job that isn’t moving the way you want it to, then it’s time to take action and figure out what you can do to keep yourself motivated. After all, you spend much of your life at your job – you want it to be something you enjoy doing.

The Inside Job

This article from BBC.com defines hacking your job as “breaking the rules, typically in small ways, to net you greater efficiency from the working systems you’re stuck within.” If you’re firmly set inside the working world and want to look for ways to improve it – and your workday as a whole – here are some job hacks you can try:

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Invest your time in learning new software solutions to make work easier. This is one of the top workplace hacks to help make you more efficient, as well as removing an obstacle that can drag your day down. If you find that certain work programs are slowing your progress, start looking for similar alternatives that you can switch to. The BBC.com article uses the example of much-maligned office software like Microsoft Excel and Sharepoint, and suggests using Google Docs and Dropbox instead. If you step away from standard software, you might find your productivity increasing.

Outsource tasks you hate. In many positions, there will be a certain amount of drudgery that you’ll have to undertake. But in a lot of areas, you should feel free to delegate or outsource tasks you dislike doing unto other people. This article emphasizes the need to “relinquish control” and spread the work out so you’re not overloaded, and a similar piece at Entrepreneur agrees that if you choose to outsource, you can free up your schedule while maintaining quality control.

Make time for individual side projects. The Entrepreneur article author has this to say, and he’s not wrong: “Side projects are fun. They’re passion projects. They help me stay creative, empower me to make mistakes without consequence and provide me new opportunities to learn.” If you’ve got enough time on the side, try devoting yourself to learning new software, attending a class online or in the evenings, finding initiatives to give back to the community, or simply putting aside the time for a separate creative pursuit.

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Maintain regular office hours. Be strict about when you will and won’t be in the office. It’s all too easy to come in early or leave late, but that just creates the perception – for both yourself and others – that you have no other life besides your job. Put in your hours of hard work, then clock out and spend your off-time with family or non-work passion projects. This balance will help put an even priority on both your work and your home life.

The outside options

As the workforce continues to change, ideas about staffing changes with it. Although most companies do have a roster of full-time employees, many are continually searching for a more cost-effective alternative. This is where you can come in: If you’re having a difficult time hacking the modern-day office to make it work for you, perhaps it’s time to hack your job into a position where you work for yourself.

Freelancers are without a doubt one of the fastest growing segments of the working population. For many, the idea of getting away from full-time employment, making one’s own hours and choosing one’s clients is irresistible – and becoming more of a potential reality than ever. This Intuit report on business trends states that contingent workers will make up more than 40 per cent of the workforce by 2020, possibly in response to full-time and full-benefit jobs becoming scarce. The time might be right for you to move away from the office and start channeling your skills into freelance work, particularly if you look to the technology, journalism, and marketing sectors. And with the growing popularity of co-working spaces, freelancers can still feel like part of a social office environment without the obligations.

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Startups and other small business ventures is another route you can take. If you have vision that has outgrown being a side project, you may want to consider going forward with bringing it to life as a legitimate business. If loving what you do means never working a day in your life, maybe having your own small business or startup is the key to making your passion into something bankable.

Don’t Be Complacent With A Stagnant Job

With so many options and types of employment currently available, there’s no need to feel stagnant at a job that doesn’t feel satisfying. Instead, try hacking your job in small, manageable ways to make your day more fulfilling and productive, or else go in a new direction entirely and create a job situation where everything is in your own hands. Hacking your job is something that may just be vital for anyone in the modern-day workforce, and it could just make you a better employee in the process.

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Have you ever performed any job hacks?

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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