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How to Write A Professional Bio For Social Networks

How to Write A Professional Bio For Social Networks

Social networks are especially important to professionals. It’s a way to keep up with current business trends and connections with colleagues. A social network can help you get another job. It also serves as a sense of community and support.

Professional social networking takes effort. Follow these tips to make the most of the social networking experience:

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1. Allow Your Personality to Shine Through

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    It is important to let people know who you are, over and above your professional accomplishments. People do business with you, not your work achievements. Write the bio from your best friend’s point of view. What defines you? Do you have integrity? Are you helpful? Are you an avid reader? It is perfectly fine to add a line or two about hobbies and then write about what unique traits you bring to problem-solve. Describe yourself with phrases like, “outside-the-box problem-solver.”

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    2. Use Keywords Targeted Toward Your Audience

    One of the goals of professional social networking is making new connections. When your professional bio is geared toward search engines, you are much easier to find. Use words that are specific to your experience in particular industries, such as, journalism, media, or engineering. These keywords will attract those seeking to hire your professional profile.

    3. Avoid Buzzwords

    Be professional in every area of your social network bio. Don’t use words, such as, guru, ninja, or maven. These words are often overused and easily misunderstood. Rather than lifting the professional up, the person appears to be bordering on incompetent. Instead, write about your top expertise and vast experience in your career. Avoiding buzzwords is a way to keep the content of your bio fresh and up-to-date.

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    4. Use Fresh Language

    A thesaurus is your best friend in putting together a professional bio for a social network. Even the best writers have difficulty coming up with “the” perfect word in a particular situation. Another tactic is to use “evergreen” language. Use words like “always” rather than “sometimes.” Hashtags are a thing of the past. Simply avoid their use altogether. Explain how your unique qualities solve problems or accomplish goals.

    5. Be Creative

    Again, this is where a thesaurus comes in very handy. Write in the third person, highlighting any professional accomplishments. If you are just starting out, write about what you do and how well you do it. Include the impact you make in the business world. Include your educational background and where you attended university. Remember that a professional bio is only a quick summary of who you are. Consider incorporating a quote that encompasses your work ethic.

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    6. Provide Regular Updates

    Maximize the benefit of your social networks through regularly updating your professional bio. Whether it’s a new promotion, a move to a new company, or stepping out as an entrepreneur, update your accounts. Regular updates keep you fresh in the minds of other professionals in your network. In this way, you keep your content from being dull or boring.

    7. Add a Picture of Yourself

    While it may be tempting, don’t add a photo of something you adore, like a kitten or puppy. Upload a nice, crisp photo of yourself. Not only does this add a personal touch, it is another way to let others get to know you. Your face is a huge part of your personal brand. People are more apt to want to work with someone they can see.

    8. Always Proofread

    Even a minor grammar mistake can become an embarrassing and very public mistake. Even though we are all under time constraints, proofreading only requires a few minutes, and could avoid the loss of business or a personal references. Remember, your bio is the first reference point for you. Don’t skip this important step. Failure to proofread makes you look incapable of doing the job.

    9. Make Yourself Recognizable Across Networks

    Stay consistent across social networks. This technique makes you easily accessible. Across platforms, use the same logo and message. Keep your profile public, indexed, and accessible across social networks. Link profiles across social mediums, such as blogs, LinkedIn, Facebook, Twitter, and more.

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    Last Updated on May 20, 2020

    What Are Analytical Skills (And How to Strengthen Them For Success)

    What Are Analytical Skills (And How to Strengthen Them For Success)

    Everybody makes bad decisions. Some people, however, are more capable of making better decisions that inch them closer to success.

    These individuals are not ruled by emotions, desires, or hunches. Rather, they depend on their analytical skills to overcome challenges regardless of urgency or complexity.

    What Are Analytical Skills?

    According to Richards J. Heuer Jr., a former veteran of the CIA,[1]

    “Thinking analytically is a skill like carpentry or driving a car. It can be taught, it can be learned, and it can improve with practice. But unlike other skills, it is not learned by sitting in a classroom and being told how to do it. Analysts learn by doing.”

    Analytical skills can be considered as one of the critical life skills that are not taught in schools. It comprises of visualization, critical thinking, and abilities for gathering and processing information.

    Here’s a closer look at some of these abilities:

    Visualization

    Also tied to a person’s creativity, visualization is the ability to predict the possible outcomes of strategies and actions. In a professional setting, visualization involves the analysis of data – often through illustrations like charts, graphs, and detailed lists.

    Critical Thinking

    Simply put, a person’s ability to think critically can be measured by his or her consistency in creating reasonable decisions. It pertains to the ability to evaluate information, siphon what’s useful, and draw conclusions without being swayed by emotions.

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    As a critical thinker, you’ll find yourself challenging assertions and finding loopholes in proposed solutions.

    Computing

    Whether you like it or not, you need to be comfortable with numbers if you want to sharpen your analytical skills. Bear in mind that computing encompasses other skills like cost analysis, budgeting, and performing general calculations.

    In business, you need to use computations when weighing the risks and benefits of any given strategy.

    Problem-Solving

    Remember that analytical skills are used not just to understand problems, but also to develop the most suitable course or courses of action. This relates to your goal-setting skills, which involve breaking down and prioritizing between objectives.

    Resource Management

    Lastly, analytical skills involve some degree of resource management depending on the task at hand.

    For example, professionals with a tight schedule must know how to effectively manage their own time – also known as one of the most important resources in the world.

    Business leaders, on the other hand, must know how to manage company resources, including cash and manpower. Take note that the definition of analytical skills may change to match the requirements of a specific situation.

    For example, upon hiring a web developer, analytical skills may refer to the ability to determine the needs of online users, understand web analytics for optimization, and identify visual elements that can match a company’s brand.

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    The skillset above, however, should be applicable in most if not all scenarios.

    Develop Your Analytical Skills for More Growth Opportunities

    There’s no question that the right decisions lead to positive results. It doesn’t matter if you’re running a business or simply trying to climb the corporate ladder. By training your analytical skills, you position yourself for more growth opportunities while staying away from negligible actions you will regret.

    For example, you plan to launch a new startup in your local community – but struggle to decide the niche you want to enter. Since you’ve been a technophile your whole life, part of you desires to invest in a gadget store. If you’re passionate about your business, success will come – right?

    If you have sharp analytical skills, you begin to see your plans in whole new dimensions.

    What are the possible outcomes of this venture? Does the local market have a need for a new gadget store? How much do I need to get started – and how much should I sell to make a profit?

    Depending on your findings, you can determine the feasibility of your business idea without letting your emotions get in the way.

    6 Ways to Strengthen Your Analytical Skills

    There are several approaches when it comes to developing an individual’s analytical skills. For instance, psychologists agree that reading fantasy stories as a child can help sharpen critical thinking.[2]

    Research also suggests that undergoing traditional education has a positive effect on a person’s IQ and analytical skills.[3]

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    But as an adult, such opportunities to hone your analytical skills no longer apply. That’s why you need to devise a more deliberate, active approach yourself.

    Below are a few strategies to get you started:

    1. Ideate Business Ideas

    Developing a profitable business idea, whether you pursue them or not, involves numerous challenges. You need a ton of research, computations, and problem-solving to create a tangible business plan.

    You can organize your ideas with a note-taking tool like Microsoft OneNote or Evernote. Doing so will allow you to delve deeper into your analysis, organize your findings, and stay focused on roadblocks as well as how to solve them.

    2. Leverage Analytical Tools

    Aside from note-taking tools, you can also leverage other software that can help with analytical tasks. A money management app like Mint, for example, makes it easy to track your spending habits as well as manage your budget with visual tools. When it comes to prioritizing goals, you can use simple task management apps like Trello or Wunderlist.

    3. Have a Personal Learning Library

    Thanks to the internet, there’s a colossal amount of resources you can utilize to learn new skills, expand your vocabulary, and train your visualization muscles.

    Social media networks like SlideShare and YouTube, for example, offer mountains of tutorials you can access to your heart’s content.

    For a personalized learning library, you can download Instagram videos or GIFs from educational accounts like NASA Goddard and the American Mathematical Society. But if you prefer specific, technical skills, then a good place to start would be online learning platforms like Coursera, edX, and Alison.

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    4. Participate in Online Communities

    The internet is a great place to share experiences, opinions, and sometimes intellectual discussions with like-minded individuals. Reddit, for example, has a place or “subreddit” dedicated for every topic imaginable – from technology to entrepreneurship.

    For structured debates, you can head to websites like Debate.org and let other users choose the winner via votes.

    5. Seek Mental Stimulation

    To keep your mind sharp, make it a habit to engage in mentally stimulating activities, such as chess, puzzles, and brain training apps. A great resource would be Lumosity, which contains dozens of cognitive games designed by teams of scientists and game designers.

    6. Keep a Personal Journal

    Finally, keeping a personal journal allows you to take a second look at everything that happened in your day.

    Remember that writing about learning experiences lets you focus on the lesson rather than the emotion. It will help you analyze how you made your decisions, why you came to certain conclusions, and what you can do to improve in the future.

    Here’s How to Create a Habit of Writing in a Journal.

    Bottom Line

    As an adult, you are required to face a myriad of challenges on a daily basis. Work, school, business, relationships – the list goes on when it comes to the sources of life’s problems. With analytical skills, you can confront and overcome any obstacle standing between you and your goals.

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    Featured photo credit: Campaign Creators via unsplash.com

    Reference

    [1] M. S. Ramaiah University of Applied Sciences: Analytical Thinking?
    [2] KD Novelties: Why You Should Read Classic Tales to Your Children
    [3] Economic Inquiry: The Effect of Education on Cognitive Ability

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