Advertising

Here’s How To Get Your Dream Job Even Though You’re Under-Qualified

Advertising
Here’s How To Get Your Dream Job Even Though You’re Under-Qualified

This article uses the word “under-qualified” in the title because that is how most job candidates view themselves when they see certain job postings. After a conversation with job candidates I show them how most of them are qualified. Perspective is a funny thing, especially when we look at ourselves. What makes a person qualified for a job? They have the skills the employer is looking for to do a particular job. How you define those skills is where someone who thinks they are under-qualified becomes qualified. Here are 6 common skills listed on a job description you possess but may not know about.

1. Analysis

In every job data is analyzed. Retail sales clerks analyze their sales for the week. Office Managers analyze budgets. Wait staff analyze their average check amount. If you see “Analysis” in a job description think hard about what you currently analyze, and put it on your resume.

Advertising

2. Determine

Determining the outcome of a situation is how we live our lives. Say something rude to your girlfriend? You can determine that the odds are great you just started a fight. Did you eat the five alarm chili right before bed? You can determine you will have heartburn in the middle of the night. Is the place of business where you currently work slow at the beginning of every month? You can determine you will have to be more proactive at the beginning of the month to stay productive. Think about what situations take place in your current job and determine the outcome. Then put it on your resume.

3. Assist

Do you assist customers to find merchandise? Do you assist other departments to process their work flow? Do you assist your superior with their reports or their schedule? You probably assist people in many ways in your current job. You just call it “helping”. Think about who you assist and how, and then put it on your resume.

Advertising

4. Excellent Communication Skills

If you have to collaborate with coworkers to accomplish any task and you consistently complete that task chances are you have excellent communication skills. This is a tricky skill to put on a resume though because unlike the skills above where your bullet point would actually start with the word “assisted” or “determined” communication is a skill you show through an action. It is not enough to say “communicated with a team of six our daily sales goal numbers”. This shows you communicated, but not that you communicated with “excellent communication skills”. In order to show excellent communication skills you have to go further. Your bullet point would read like this, “communicated with a team of six our daily sales goal numbers and consistently increased sales the following day by 10%”. The fact that you increased sales by 10% the following day is what shows the interviewer you have “excellent communication skills”.

5. Self Direction

Self direction can also be referred to as works independently.  Is it your job to open the store? Do you complete tasks without a lot of direction? Have you ever started a project to make your department more efficient without being asked to? If you have, then put it on your resume.

Advertising

6.  Works Well in a Team Environment

Basically what this means is that you will not be working alone in a cubicle in the basement. This skill is a lot like “excellent communication skills” in the sense that you have to tell a story about how you work well with a team. There is a trick here however. A resume should always show what “you” did and not what “we” did. The company interviewing you is not hiring your old team. They are hiring you. You want to talk about your contribution to the team and how that contribution added value to the overall objective of the team or the project. You also have to think about how you define the word “team”. You may have been an individual sales person and competed with others in your office, but management saw you as a sales team. The teams overall objective was to produce sales. Your sales contributed to the overall goal. As a server in a restaurant you may have a section, but you are providing service as a team of servers to the overall restaurant, and yes you all are “selling” the food. Once you have identified the team in your current role you can identify your contribution and then put it on your resume.

I have already written a little about using the actual words above in your bullet points on your resume. I cannot stress this enough. The language you use must match the language the company uses in their job description. How else can they really know you have the skills they need unless you use the words they understand.

Advertising

Featured photo credit: https://www.theundercoverrecruiter.com via google.com

More by this author

This List of Infographics About Achieving Success Will Surely Inspire You 20 Signs You Have The Coolest Dad In The World 12 Things You Can Do Every Day To Become Highly Successful 9 Things Only Thanksgiving Dinner Planners Understand Here’s How To Get Your Dream Job Even Though You’re Under-Qualified

Trending in Work

1 Why Personal Branding Is Important to Your Career 2 How To Boost Employee Motivation During Difficult Times 3 7 Effective Ways To Motivate Employees in 2021 4 How To Stay Motivated As You Build Your Business 5 15 Smart Video Conferencing Etiquette Tips to Follow

Read Next

Advertising
Advertising

Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

Advertising
Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

Advertising

I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

Advertising

As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

Advertising

1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

Advertising

As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

Read Next