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Build Your Personal Brand by Working for Free

Build Your Personal Brand by Working for Free

Build Your Personal Brand

    After reading that headline, you may think I’m insane or tell yourself that working for free is out of the question. 

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      There have been millions of layoffs since the end of 2007 up until now and for college graduates, the competition might make you comatose.  The NACE reports that 41% of students haven’t even started the job search and 27% of graduates are going to graduate school because of the bad economy.  Of course, going to graduate school is going to put you in more debt and you’re betting on the economy coming back in two years.  If you’re trying to get a job right now, you’ll notice that many employers are cutting down salaries of current employees and offers to new hires.  Although, your education is a factor in you getting a job, what’s more important is your work experience.  Just like content is king on the internet, your experience is king when it comes to getting a job. Today, I’m going to explain why you might need to work for free for at least part of your time each week.

      When interviewing, experience trumps income

        Have you ever noticed how resumes don’t have salaries next to each job you’ve had?  You’ll ies ever find a resume that lists salaries or internship compensation.  Salaries are negotiated if there’s a job offer that doesn’t meet the applicants standards.  Corporate salaries are based on job title and you can salaries at various companies by doing to Glassdoor.com.  Since, salaries aren’t listed on resumes, your experience becomes the most important element in getting a job, aside from how you present yourself online and in an interview.  I took two non-paid internships while in college to gain more experience, thus building my personal brand to become a stronger applicant.

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        When I applied for jobs, the experience I gained at those companies really made a difference and it was well worth the compensation sacrifice.  Since it’s hard to get a job right now, start focusing on building your credentials, enhancing your resume and acquiring skills that can help you in future job searches.  It will pay off and you’ll forget that you had to sacrifice compensation.

        Work for free so you remain active

          The worst thing you can do right now is sulk on your couch, with some potato chips, and a coke.  Well, there could be worse, but the point is that you need to stay active at all times.  Recruiters don’t want to talk to people that have been out of the job market for a while, without remaining relevant to their industry or at least trying to acquire some experience. You never want to get into a situation, where you’re in an interview and you’re asked “so what have you been doing recently, I noticed that your last job ended six months ago,” and then not have a good answer.

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          Find people in your network that can help you stay active, by working for them for free if they can’t pay you.  Also, you can do community service or start your own company to at least make it seem like you haven’t given up and that you are aggressive and actually care about your career.

          Work for free while having a side job

            If you work for free to gain experience, you’ll still need a side job to make money.  Work for a company for free part-time to gain experience and also work for another company to get paid.  If you want to get money, and things are getting tough, then it’s not a bad decision to do retail or work at a restaurant to pay the bills.

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            If you do that, and you invest time in building your personal brand online, gaining experience by working for free part-time and job searching constantly, you should be in a good position to get a job when it becomes available.  A lot of college students are making these hard decisions right now because they realize that they don’t have a choice.  If you want to stay ontop during tough times, you’ll have to make tough decisions, but you’ll want to make them before everyone else does for yo.

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            Dan Schawbel

            Dan Schawbel is the leading personal branding expert for young professionals.

            Personal Branding Basics You Need to Know for Career Success 3 Areas You Must Invest in During an Economic Recession Your Personal Brand is Equal to Your Google Results Command and Control Your Google Results 5 Things to Do Before You Build Your Personal Brand

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            Last Updated on May 23, 2021

            10 Best Free Job Apps You Need For Effective Job Hunting

            10 Best Free Job Apps You Need For Effective Job Hunting

            Seeking for the right job but not sure how to do it in a more effective way?

            Try job search apps!

            To make the job hunting process easier, I’m recommending 10 best job apps that can help you look for the right match anywhere at any time. The best of all? They’re all free!

            1. jobandtalent

            jobandtalent

              Great for browsing new jobs as you commute home via subway, bus or carpool, the jobandtalent app is like a Pinterest for job seekers.

              Easily browse, save and revisit job postings from your smartphone and receive notifications about jobs that match your professional qualifications.

              Download it for iOS and Android.

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              2. Jobr

              jobr

                This job hunting app is unique in that it lets you anonymously browse job listings based on your professional resume. If a company that you like also shows an interest in you, the app let’s you chat directly with a company rep. Great for getting your foot in the door and making a memorable impression.

                Download it for iOS.

                3. Monster Job Search

                monster job search

                  I’m a big fan of Monster. It’s one of the first job sites employers think of when they want to list a new position online. The Monster Job Search app functions pretty similarly to the normal website, so it’s very easy to use for not-so-tech-savvy job hunters.

                  Download it for iOS and Android.

                  4. Jobs and Career Search

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                  job and career search

                    This is a good, simple app for browsing global locations for your next job. With a job index of more than 50,000 jobs listed globally, this app is a good choice if you are moving to a new area and want to line a new job up quickly.

                    Download it for iOS.

                    5. Hyper Networking Groups

                    hyper networking groups

                      This job hunting app isn’t so much a job hunting app as it is a connections hunting app. It’s great for learning who’s who in your desired field and forming connections. It also shows you how you and your industry connections are connected via your social networks, so you can follow up with them on your other social sites.

                      Download it for iOS.

                      6. CardDrop

                      CardDrop

                        CardDrop is an awesome job hunting app that let’s you digitally drop and pick up virtual business cards. This app is great for helping you make new connections at seminars, interviews, meetings and conferences. You can also attach social media profiles to the cards you pick up or send to enable easier connecting on social networks.

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                        Download it for Android and iOS.

                        7. Job Interview Questions

                        interview questions both

                          Okay, so this app looks kind of outdated, but it’s super useful for getting you into the swing of answering any kind of interview question that is thrown your way. The big benefit of using this app is that it explains to you what your interviewers motivations might be for asking you a specific kind of question. Learn what your interviewer is looking for in your answers and be more prepared for the real interview when the time comes.

                          Download it for Android.

                          8. 101 Interview Questions and Answers

                          101 both

                            This app is great because it provides guidance about the kinds of answers you should give for each kind of question. Think of it as an essay rubric but for job interview questions.

                            Download it for Android.

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                            9. Job Interview Question-Answer

                            q and a

                              Feeling confident with your text-answered interview questions but concerned about doing the face-to-face interview? This app prepares you for interacting with your interviewer by simulating an employer asking you questions.

                              You can record your response and see what you look like to the interviewer to understand what movements, vocal pauses, etc. you need to work on.

                              Download this app for iOS and Android.

                              10. HireVue

                              hirevue

                                HireVue is a great job hunting app for those times when your interviewer wants to get some preliminary questions out of the way.

                                When an interested employer wants to interview you, they send you a request via HireVue and you can answer it in your free time, when you’re ready. Your interview might consist of a some FaceTime, some multiple choice questions or open-ended text answers and can be completed and sent to the interviewer when you’re finish.

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                                Download it for Android and iOS.

                                Featured photo credit: Yura Fresh via unsplash.com

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