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8 Common Freelancing Mistakes You Can Avoid

8 Common Freelancing Mistakes You Can Avoid

Several adjectives describe freelance work; easy is not one of them.  So why do people go into freelancing? Freedom, flexibility, and independent career paths are the top reasons, according to both the Freelance Industry Report by the International Freelancers Academy and the Genesis Research Associates Survey for oDesk. Converting those reasons into actual benefits requires self-direction, creativity, and tons of work.  No, it’s not easy, but If you steer clear of these common freelancing mistakes, it won’t be too difficult either.

1. Thinking like an employee; limiting your work hours.

It’s great when you have no boss to tell you what to do.  But that also means you alone are responsible for marketing your services, updating skills, negotiating and monitoring payments, and prioritizing projects to meet deadlines.  Working only from 9 to 5 while waiting for opportunities to come your way is among the worst freelancing mistakes.  Think like an entrepreneur who does whatever is needed to deliver quality work.  The Genesis Research Associates Survey showed 90% of freelancers believe the word entrepreneur reflects a certain mindset that describes them rather than strictly as having started a company.

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2.  Performing minimally; merely following directions.

Brick-and-mortar companies come with protocols and job descriptions that define authority and establish boundaries.  In freelancing, clients provide the rationale, background, and parameters for projects.  You bring in knowledge, expertise, and a new perspective.  It’s a relationship between equals who collaborate on a project, but YOU take the initiative.  If your working style is just doing what the client says, he will begin to wonder why he got you in the first place. Pour in fresh ideas and be ready to justify your creative decisions—even when it contradicts his viewpoint—to show how it will benefit his objective. Your opinions and inputs are part of the value you contribute.

3. Looking randomly for clients; accepting every project.

Online job boards offer an uncomplicated way of finding clients, but the Freelance Industry Report states only 6.3% of freelancers think this is an effective way. Referrals (27.4%), word of mouth (23.8%) and personal/professional network (16.9%) offer the best possibilities. Employing effective methods for finding clients is important, but experienced freelancer and coach Celine Roque also emphasizes that the foundation of successful freelancing is in being very specific about who your ideal clients are and working only with people who fit that description.  Applying for every available gig is among the most common freelancing mistakes that can get you stuck doing work you don’t like for people who treat you like a commodity. Formulate your criteria of ideal clients who respect you as an equal and whose businesses are aligned with your values.  You will conserve time and energy and can then focus on specific types of clients and businesses.

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4. Settling for low pay; ignoring the income aspect.

Thanks to the above criteria, I had no problems eliminating projects that did not fit in with what truly moved me. I enjoyed working with appreciative clients whose values and goals resonated with mine. The downside, I realized, was that I used the pleasant working relations to justify accepting less pay.   Offering to work at a low rate or with no pay comes naturally when you want to support online communities or individuals whose advocacy you also share.  But when you do it too often, it can give you a distorted perception of your worth. Firmly establish the value of your contribution and get paid per global industry standards to sustain your freelancing

5. Not communicating enough; leaving things unsaid.

The Cambridge dictionary defines the expression, “It goes without saying” to mean something that is obvious. In freelancing where clients come from diverse cultures and live across continents, nothing is obvious! Everything is worth saying and best put into writing—proposals, deliverables, contracts, submissions, milestones, and everything in between. A Best Practices Study published by Outsourcing Center concluded that a shared understanding of each others’ goals is key to successful outsourcing relationships. Don’t assume your goals are clear to your clients or that you understand their objectives. Repeat, paraphrase, and reconfirm to make sure you understand each other.  Establish communication lines early on by clarifying who the project point person is. Be accessible. Provide your contact details and the best times to reach you. Respond promptly to messages while observing time zone differences and cultural holidays .

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6. Not suggesting another possible project; losing connection.

Your best future client is your past or current client.  Why?  Because he already knows your work ethics and work quality and you already know his business challenges and goals. Don’t be in such a hurry to work for a new client without suggesting another possible project to your current client. This forms part of YOUR initiative.  A well-thought out new project suggestion demonstrates you understand his goals and are in a position to help him achieve them.  If you do not envision another project or if he declines your suggestion, send a thank you email with your full contact details to keep the communication lines open.  Still unconvinced about the value of keeping in touch with past clients?  Then it’s worth repeating the findings of the Freelance Industry Report mentioned earlier:  Referrals (27.4%), word of mouth (23.8%) and personal/professional network (16.9%) are the most effective ways to find clients.

7. Giving up—the saddest of freelancing mistakes.

Successful freelancing takes time, not necessarily from a set number of hours but from regular immersion and practice. With practice comes improvement.  Don’t entertain doubts and distractions that cause you to lose focus. Take note of your successes. Look back to when you first started and appreciate the progress you made. VP-International and Enterprise of oDesk, Matt Cooper, put it clearly to copywriter/blogger Stephanie Gonzaga when she interviewed him.  “It’s a global meritocracy. You’re competing with everybody else in the world so you gotta take the time, but when people put in the time and they work at it, they are successful.”  And here’s one more reason not to give up.  Fortune magazine reports a jump in freelancer pay as managers learn that paying more pays off.  Nikki Parker of Freelancer.com adds, “Employers are willing to pay more for quality” and assess freelancers based on “their past feedback, skills, reputation, and portfolio of work.”

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8. Losing site of the big picture; neglecting other areas of your life.

Working freelance from home blurs the boundaries between work and time spent with the family, relaxing, or doing other things. It’s tempting to accept more work and labor late into the night or over the weekends. Some projects will necessarily require you to work such hours, but if you do this habitually and allow clients to control your schedule, you could be headed for exhaustion and creative drought that will affect work output. Among the freelancing mistakes, this has the highest impact on your health, relationships, and other life areas. Stick to a reasonable work schedule that leaves you time and energy for a balanced life. 

Enjoying the benefits of freedom and flexibility in freelancing comes down to personal choice.

  • Do you want to go full time or make a gradual transition while keeping your job?
  • Are you revved up working on simultaneous and successive projects?
  • Does working long-term with a single client complement your mobile lifestyle?
  • Are you happy collaborating with a few clients on intermittent projects that allow for other pursuits?

Decide on your approach and avoid these freelancing mistakes, and you’ll soon arrive at a free-and-easy operation.

Featured photo credit: JP Stanley via flickr.com

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Last Updated on April 6, 2020

How to Make a Career Change at 50 for Great Opportunities

How to Make a Career Change at 50 for Great Opportunities

Turning 50 is a milestone in anyone’s life, after all you are half way to 100! But seriously, turning 50 is often a time in life when people can sit back and take a look at where they’ve been and contemplate what the future holds.

Can you change careers at 50? It’s not uncommon for people in their 50’s to consider a career change, after all if you’ve spent 20 to 30 years in a career, chances are that some of the bloom is off the rose.

Often, when we are starting out in our 20’s, we choose a career path based on factors that are no longer relevant to us in our 50’s. Things like our parents’ expectations, a fast paced exciting lifestyle or the lure of making a lot of money can all be motivating factors in our 20’s.

But in our 50’s, those have given way to other priorities. Things like the desire to spend more time with family and friends, a slower paced less stressful lifestyle, the need to care for a sick spouse or elderly parents can all contribute to wanting a career change in your 50’s.

Just like any big life changing event, changing careers is scary. The good news is that just like most things we are scared of, the fear is mostly in our own head.

Understanding how to go about a career change at 50 and what you can expect should help reduce the anxiety and fear of the unknown.

What are Your Goals for a Career Change?

As in any endeavor, having properly defined goals will help you to determine the best path to take.

What are you looking for in a new career? Choosing a slower less stressful position that gives you more time with family and friends may sound ideal, but you’ll often find that you’re giving up some income and job satisfaction in the process.

Conversely, if your goal is to quit a job that is sucking the life from your soul to pursue a lifelong passion. You might be trading quality time with family and friends for job satisfaction.

Neither decision is wrong or bad, you just need to be aware of the potential pitfalls of any decision you make.

Types of Career Changes at 50+

There are four main types of career changes that people make in their 50’s. Each type has it’s unique set of challenges and will very in the degree of preparation required to make the change.

Industry Career Change

In this career change, a person remains in the same field but switches industries.

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With an industry change, a person takes their set of skills and applies them to an industry that they have no previous experience in.

An example would be a salesperson in the oil and gas industry becoming a salesperson for a media (advertising) company. They are taking their skill set (selling) and applying it to a different industry (media).

This type of career change is best accomplished by doing a lot of homework on the industry you want to get into as well as networking within the industry.

Functional Career Change

A functional career change would be a change of careers within the same industry.

For example, an accountant at a pharmaceutical company who changes careers to become a human resources manager. It may or may not be with the same company, but they remain within the pharmaceutical industry. In this case, they are leaving one set of skills behind (accounting) to develop a new set (human resource) within the same industry.

In a functional career change, new or additional training as well as certifications may be required in order to make the switch. If you are considering a functional career change, you can start by getting any training or certifications needed either online, through trade associations or at your local community college.

Double Career Change

This is the most challenging career change of all. A person doing a double career change is switching both a career and an industry.

An example of a double change would be an airline pilot quitting to pursue their dream of producing rock music. In that case, they are leaving both the aviation industry and a specific skill set (piloting) for a completely unrelated industry and career.

When considering a double career change, start preparing by getting any needed training or certifications first. Then you can get your foot in the door by taking an apprenticeship or part time job.

With a double change, it’s not uncommon to have to start out at the bottom as you are asking an employer to take a chance on someone without any experience or work history in the industry.

Entrepreneurial Career Change

Probably one of the most common career changes made by people in their 50’s is the entrepreneurial career change.

After 20 to 30 years of working for “Corporate America”, a lot of people become disillusioned with the monotony, politics and inefficiency of the corporate world. Many of us dream of having our own business and being our own boss.

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By this time in our life, we have saved some money and the financial pressures we had with young children have passed; so it’s a perfect time to spread our entrepreneurial wings.

Entrepreneurial career changes can be within the same industry and using your existing knowledge and contacts to start a similar business competing within the same industry. Or it can be completely unrelated to your former industry and based on personal interests, passions or hobbies.

A good example would be someone who played golf as a hobby starting an affiliate marketing website selling golf clubs. If you are considering an entrepreneurial career change, there are a lot of very good free resources available on the internet. Just be sure to do your homework.

Practical Tips on Making a Career Change at 50+

So you’ve decided to take the plunge and make a career switch in your 50’s. No matter what your reasons or what type of a career change you are embarking on, here are some helpful hints to make the transition easier:

1. Deal with the Fear

As stated earlier, any big life change comes with both fear and anxiety. Things never seem to go as smoothly as planned, you will always have bumps and roadblocks along the way. By recognizing this and even planning for it, you are less likely to let these issues derail your progress.

If you find yourself becoming discouraged by all of the stumbling blocks, there are always resources to help. Contacting a career coach is a good place to start, they can help you with an overall strategy for your career change as well as the interview and hiring process, resume writing / updating and more. Just Google “Career Coach” for your options.

I also recommend using the services of a professional counselor or therapist to help deal with the stress and anxiety of this major life event.

It’s always good to have an unbiased third party to help you work through the problems that inevitably arise.

2. Know Your “Why”

It’s important that you have a clear understanding of the “why” you are making this career change. Is it to have more free time, reduce stress, follow a passion or be your own boss?

Having a clear understanding of you personal “why” will influence every decision in this process. Knowing your “why” and keeping it in mind also serves as a motivator to help you reach your goals.

3. Be Realistic

Take an inventory of both your strengths and weaknesses. Are your organizational skills less than stellar? Then, becoming a wedding planner is probably not a good idea.

This is an area where having honest outside input can be really helpful. Most of us are not very good at accurately assessing our abilities. It’s a universal human trait to exaggerate our abilities while diminishing our weaknesses.

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Requesting honest feedback from friends and co-workers is a good place to start, but this is another area where a career coach can come in handy.

4. Consider an Ad-Vocation

Sometimes, making a career change all at once is just too big of a change. Issues like a severely reduced income, geography and lack of benefits can all be impediments to your career change. In those cases, you may want to start your new career as an ad-vocation.

An ad-vocation is a second or ad-on vocation in addition to your primary vocation. Things like a part-time job, consulting or even a side business can all be ad-vocations.

The benefit of having an ad-vocation is being able to build experience a reputation and contacts in the new field while maintaining all the benefits of your current job.

5. Update Your Skills

Whether it means acquiring new certifications or going back to school to get your cosmetology licence, having the right training is the foundation for a successful career change.

The great thing about changing careers now is that almost any training or certifications needed can be free or at very little cost online. Check with trade associations, industry websites and discussion groups for any requirements you may need.

Learn How to Cultivate Continuous Learning to Stay Competitive.

6. Start Re-Branding Yourself Now

Use the internet and social media to change the way you present yourself online.

Changing your LinkedIn profile is a good way to show prospective employers that you are serious about a career change.

Joining Facebook groups, trade associations and discussion boards as well as attending conventions is a great way to start building a network while you learn.

Here’re some Personal Branding Basics You Need to Know for Career Success.

7. Overhaul Your Resume

Most of us have heard the advice to update our resume every six months, and most of us promptly ignore that advice and only update our resume when we need it.

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When making a career change, updating is not enough; this calls for a complete overhaul of your resume. Chances are that your current resume was designed around your old career which may or may not apply to your new goals.

Crafting a new resume emphasizing your strengths for the new position your looking for is key. There are many places that will help you craft a resume online and it is a service included with most career coaching services.

8. Know Your Timeline

There are a lot of factors when it comes to how long it will take to make the career change.

Industry and Functional career changes tend to be the easiest to do and therefore can be accomplished in the shortest period of time. While the Double Career Change and the Entrepreneurial Career Change both require more effort and thus time.

There are also personal factors involved in the time it will take to switch careers.

Generally speaking the more you are willing to be flexible with both compensation and geography, the shorter time it will take to make the switch.

Final Thoughts

Changing careers at anytime can be stressful, but for those of us who are 50 or above, it can seem to be an overwhelming task fraught with pitfalls and self doubt.

Prospective employers know the benefits that come with more mature employees. Things like a wealth of experience, a proven work history and deeper understanding of corporate culture are all things that older workers bring to the table.

And while the younger generation may possess better computer or technical skills than us, if you’re willing to learn, there are a ton of free or nearly free resources available to you.

Deciding on a career change at 50 is a great way to experience life on your own terms.

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Featured photo credit: rawpixel via unsplash.com

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